Sousse Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Gouvernorat de Sousse, Tunisia
Is Airbnb profitable in Sousse in 2026? Explore comprehensive Airbnb analytics for Sousse, Gouvernorat de Sousse, Tunisia to uncover income potential. This 2026 STR market report for Sousse, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Sousse, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sousse Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sousse Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sousse (2026)
Understanding the monthly revenue variations for Airbnb listings in Sousse is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sousse is typically October, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sousse across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,482+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,391 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $898 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $626, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sousse
Sousse Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Sousse STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sousse:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sousse
Average Daily Rate (ADR) Airbnb Trends in Sousse (2026)
Effective short term rental pricing strategy in Sousse involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sousse typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $114+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $82 or more.
- Typical properties (Median) charge around $52 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Sousse
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Airbnb Seasonality Analysis & Trends in Sousse (2025)
Peak Season (October, May, August)
- Revenue averages $1,919 per month
- Occupancy rates average 53.0%
- Daily rates average $76
Shoulder Season
- Revenue averages $1,357 per month
- Occupancy maintains around 36.2%
- Daily rates hold near $76
Low Season (January, April, December)
- Revenue drops to average $542 per month
- Occupancy decreases to average 23.0%
- Daily rates adjust to average $77
Seasonality Insights for Sousse
- The Airbnb seasonality in Sousse shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sousse's highest earning potential, with monthly revenues capable of climbing to $2,001, occupancy reaching a high of 65.0%, and ADRs peaking at $78.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $491, occupancy could drop to 20.0%, and ADRs may adjust down to $74.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sousse.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sousse seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sousse (2026)
Exploring the top neighborhoods for short-term rentals in Sousse? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sousse Medina | A UNESCO World Heritage site with rich history and picturesque streets. Ideal for tourists looking for a cultural experience and local cuisine. | Ribat of Sousse, Great Mosque of Sousse, Sousse Archaeological Museum, Medina of Sousse, Dar Essid Museum |
| Port El Kantaoui | A popular tourist resort with marina and beach access, perfect for families and those looking for sun and leisure activities. | Port El Kantaoui Marina, Kantaoui Beach, Caribbean World Hammamet, Acqua Palace Water Park, Kantaoui Golf Course |
| Sousse Beach | Long stretches of sandy beach close to the city center, attracting sunbathers and water sports enthusiasts. | Sousse Beach, Beachfront cafes and restaurants, Watersports activities, Mini golf, Local markets nearby |
| Sousse Corniche | A scenic waterfront area known for its promenade, offering stunning views and access to beach amenities. | Corniche Promenade, Beach bars and lounges, Walking and cycling path, Waterfront dining, Sunset views |
| Boujaffar | Famous for its charming beach and relaxing atmosphere, popular among both locals and tourists for leisure activities. | Boujaffar Beach, Sousse Tourist Office, Local shops, Beach volleyball, Nearby cafes |
| Kasbah | Offers a blend of history and modernity with its fortifications and local atmosphere, attracting history enthusiasts. | Sousse Kasbah, Historical buildings, Market areas, Local restaurants, Great views of the city |
| Hammam Sousse | A close beach resort area known for its family-friendly resorts and various water activities. | Hammam Sousse beach, Water parks, Local night markets, Family entertainment, Restaurants by the sea |
| Kalaa Kebira | A quieter area that offers a unique local experience away from the tourist crowds, featuring traditional Tunisian life. | Local markets, Authentic Tunisian cuisine, Wineries nearby, Cultural festivals, Family-friendly activities |
Understanding Airbnb License Requirements & STR Laws in Sousse (2026)
While Sousse, Gouvernorat de Sousse, Tunisia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sousse to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sousse (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Soussebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Magnifique villa avec piscine, pied dans l’eau
Entire Place • 4 bedrooms
Diar Emna - Sousse, Tunisia
Entire Place • 2 bedrooms
ici, vous oubliez vos soucis
Entire Place • 3 bedrooms
choice of apartments with pools and slide
Entire Place • 2 bedrooms
Spacious apartment beautiful sea view in chott Mariam
Entire Place • 3 bedrooms
Résidence Tilel 2 à Chatt Mariem
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sousse (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Sousse based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #469461048 | 1 | $32,443 | 0 | 0.00/5.0 |
| Hamza | 1 | $29,837 | 78 | 4.63/5.0 |
| Host #438038766 | 1 | $11,829 | 0 | 0.00/5.0 |
| Mehdi | 1 | $11,462 | 6 | 4.17/5.0 |
| Marjorie | 1 | $9,225 | 31 | 4.74/5.0 |
| Host #103412164 | 1 | $8,767 | 0 | 0.00/5.0 |
| Anas | 1 | $8,560 | 127 | 4.74/5.0 |
| Achraf | 1 | $7,130 | 9 | 4.89/5.0 |
| Host #459841658 | 1 | $6,167 | 0 | 0.00/5.0 |
| Lyes | 2 | $5,999 | 7 | 2.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sousse.
Dive Deeper: Advanced Sousse STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sousse. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSousse Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sousse
- The Sousse Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sousse, Apartment/Condo properties are the most common (68.2%), reflecting the local real estate landscape.
- Houses represent a significant 27.3% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 4.5%) offer potential for unique stay experiences.
Sousse Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sousse
- The dominant room capacity in Sousse is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.2% of the active Airbnb listings in Sousse, indicating a high concentration in these sizes.
- A significant 22.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sousse.
Sousse Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sousse
- The most common guest capacity trend in Sousse vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Sousse STR market, accounting for 59.1% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sousse.
- On average, properties in Sousse are equipped to host 4.7 guests.
Sousse Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sousse
- The most common availability pattern in Sousse falls within the 271-366 days range, representing 72.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sousse (59.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sousse Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
40% of total
2 Nights
3 listings
15% of total
3 Nights
6 listings
30% of total
4-6 Nights
2 listings
10% of total
30+ Nights
1 listings
5% of total
Key Insights
- The most prevalent minimum stay requirement in Sousse is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40% of Sousse hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sousse.
Sousse Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
3 listings
25% of total
Moderate
2 listings
16.7% of total
Firm
3 listings
25% of total
Strict
4 listings
33.3% of total
Cancellation Policy Insights for Sousse
- The prevailing Airbnb cancellation policy trend in Sousse is Strict, used by 33.3% of listings.
- A majority (58.3%) of hosts in Sousse utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.3% market standard in Sousse.
- With 33.3% using Strict terms, this is a viable option in Sousse, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sousse.
Sousse STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sousse
- The overall average booking lead time for vacation rentals in Sousse is 39 days.
- Guests book furthest in advance for stays during June (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Sousse.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Sousse averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sousse (2026)
Amenity Prevalence
Amenity Insights for Sousse
- Essential amenities in Sousse that guests expect include: TV, Kitchen, Air conditioning, Heating, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sousse: TV, Kitchen, Air conditioning, Heating, Washer.
- Prioritize adding missing essentials: Heating, Washer.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sousse to stay competitive.
Sousse Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sousse
- The typical guest profile for Airbnb in Sousse consists of predominantly international visitors (94%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 6.3% of guests.
- Key international markets include France (37.5%) and United Kingdom (12.5%).
- Top languages spoken are English (31.8%) followed by French (25.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sousse Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Korba | 31 | $1,971 | $313.54 | 31% |
| Bir Bou Rekba | 13 | $1,799 | $218.07 | 29% |
| Dar Allouche | 11 | $1,538 | $161.96 | 37% |
| Pantelleria | 386 | $1,109 | $185.15 | 35% |
| Kelibia | 11 | $1,094 | $153.74 | 32% |
| Kerkouane | 21 | $972 | $131.04 | 30% |
| Hammamet | 366 | $934 | $122.77 | 33% |
| Dar Allouche | 23 | $886 | $125.37 | 35% |
| Yasmine Hammamet | 56 | $872 | $149.01 | 34% |
| Mnaret El Hammamet | 106 | $850 | $123.12 | 31% |