Houmt Souk Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Médenine, Tunisia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Houmt Souk in 2025? Explore comprehensive Airbnb analytics for Houmt Souk, Médenine, Tunisia to uncover income potential. This 2025 STR market report for Houmt Souk, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 112 active listings.

Whether you're considering an Airbnb investment in Houmt Souk, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Houmt Souk Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Houmt Souk Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$72
The average rental revenue earned for an occupied room per day in Houmt Souk.
Occupancy Rate(?)
35.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$5,890
Typical annual income for an Airbnb listing in Houmt Souk. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
30.4%
Strong growth (30.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Houmt Souk.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Houmt Souk.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
112
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Houmt Souk (2025)

Understanding the monthly revenue variations for Airbnb listings in Houmt Souk is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Houmt Souk is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Houmt Souk across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,933+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,106 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $566 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $276, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Houmt Souk

Houmt Souk Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Houmt Souk STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Houmt Souk:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Houmt Souk

Average Daily Rate (ADR) Airbnb Trends in Houmt Souk (2025)

Effective short term rental pricing strategy in Houmt Souk involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Houmt Souk typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $150+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
  • Typical properties (Median) charge around $48 per night.
  • Entry-level properties (Bottom 25%) earn around $34 per night.

Average Daily Rate (ADR) Trend by Month in Houmt Souk

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Airbnb Seasonality Analysis & Trends in Houmt Souk (2025)

Peak Season (August, July, June)
  • Revenue averages $1,315 per month
  • Occupancy rates average 43.4%
  • Daily rates average $84
Shoulder Season
  • Revenue averages $772 per month
  • Occupancy maintains around 38.1%
  • Daily rates hold near $75
Low Season (January, March, December)
  • Revenue drops to average $444 per month
  • Occupancy decreases to average 29.8%
  • Daily rates adjust to average $66

Seasonality Insights for Houmt Souk

  • The Airbnb seasonality in Houmt Souk shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Houmt Souk's highest earning potential, with monthly revenues capable of climbing to $1,501, occupancy reaching a high of 52.1%, and ADRs peaking at $87.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $435, occupancy could drop to 28.0%, and ADRs may adjust down to $64.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Houmt Souk.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Houmt Souk seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Houmt Souk (2025)

Exploring the top neighborhoods for short-term rentals in Houmt Souk? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Medina of Houmt Souk
This historical area offers a unique glimpse into traditional Tunisian life with its narrow streets, markets, and beautiful architecture. It's a prime spot for cultural tourism, attracting visitors looking for authenticity.
Old Fort, Traditional Souks, Mausoleum of Aḥmed el-Mansour, Local Cafés, Hannibal's Carthage Merchant Ship
Lagune de Tazegzout
Known for its scenic beach views and tranquil atmosphere, this area is perfect for those seeking relaxation by the sea. It appeals to both families and couples.
Tazegzout Beach, Swimming, Water sports activities, Sunset views, Cozy beach restaurants
Borj El Kebir
A historic site with stunning views of the sea. It attracts history enthusiasts and sightseers interested in Tunisia's Mediterranean heritage.
Borj El Kebir, Picturesque viewpoints, Historical significance, Photography opportunities, Beach access
Djerba Explore Park
A family-friendly area which includes a museum, a zoo, and an amusement park. It is a drawing point for tourists visiting Djerba island, especially families.
Dinosaur Park, Museé de Djerba, Zoo, Family amusement attractions, Restaurants and cafes
Ajim
This charming fishing village is known for its peaceful beaches and laid-back vibe, making it ideal for travelers looking to escape the hustle and bustle.
Ajim Beach, Seaside promenades, Local seafood restaurants, Community events, Historial fishing port
Ghraiba
Famous for its synagogue, this area attracts spiritual and cultural tourists interested in Jewish history and heritage in Tunisia.
Ghraiba Synagogue, Local handicrafts, Cultural significance, Community gatherings, Historical tours
Salambo
A coastal area known for its beautiful beaches and water activities. Popular among both local and foreign tourists looking for sun and sea.
Salambo Beach, Water sports, Restaurants along the coast, Nightlife activities, Beach clubs
Midal
A quieter area with traditional Tunisian architecture and hospitality, appealing to those seeking an authentic cultural experience away from the busy tourist spots.
Traditional houses, Local markets, Friendly community, Craft workshops, Culinary experiences

Understanding Airbnb License Requirements & STR Laws in Houmt Souk (2025)

While Houmt Souk, Médenine, Tunisia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Houmt Souk to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Houmt Souk (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Houmt Soukbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful new villa with private pool, center

Beautiful new villa with private pool, center

Entire Place • 3 bedrooms

$35,540
Revenue
56.0%
Occupancy
$138.13
Daily Rate
Beautiful villa with pool, Casa Blanca

Beautiful villa with pool, Casa Blanca

Entire Place • 3 bedrooms

$26,460
Revenue
52.9%
Occupancy
$110.98
Daily Rate
Beautiful houche  with pool without vis-à-vis

Beautiful houche with pool without vis-à-vis

Entire Place • 2 bedrooms

$26,128
Revenue
57.7%
Occupancy
$95.32
Daily Rate
Villa with unoverlooked pool

Villa with unoverlooked pool

Entire Place • 2 bedrooms

$23,073
Revenue
57.6%
Occupancy
$89.15
Daily Rate
Villafontaine Djerba Tunisia 12 guests

Villafontaine Djerba Tunisia 12 guests

Entire Place • 6 bedrooms

$20,758
Revenue
43.0%
Occupancy
$164.59
Daily Rate
Djerba villafontaine 16 guests

Djerba villafontaine 16 guests

Entire Place • 9 bedrooms

$18,559
Revenue
36.7%
Occupancy
$171.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Houmt Souk (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Houmt Souk based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chokri2$39,317474.92/5.0
Dar Estelle1$35,540495.00/5.0
Lila2$27,377202.44/5.0
Nizar1$26,128814.88/5.0
Gmira3$24,012221.65/5.0
Donia1$23,073254.68/5.0
Isabelle2$22,79982.50/5.0
Hassen3$22,505183.03/5.0
Yasmina3$18,4911754.92/5.0
Yassine2$18,412254.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Houmt Souk.

Dive Deeper: Advanced Houmt Souk STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Houmt Souk. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Houmt Souk Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Houmt Souk

  • The Houmt Souk Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.4% of the 112 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Houmt Souk, House properties are the most common (53.6%), reflecting the local real estate landscape.
  • Houses represent a significant 53.6% portion, catering likely to families or larger groups.
  • The presence of 8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 0.9%) offer potential for unique stay experiences.

Houmt Souk Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Houmt Souk

  • The dominant room capacity in Houmt Souk is 2 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 67.0% of the active Airbnb listings in Houmt Souk, indicating a high concentration in these sizes.
  • A significant 29.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Houmt Souk.

Houmt Souk Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Houmt Souk

  • The most common guest capacity trend in Houmt Souk vacation rentals is listings accommodating 4 guests (25.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Houmt Souk STR market, accounting for 49.1% of listings.
  • 40.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Houmt Souk.
  • On average, properties in Houmt Souk are equipped to host 4.7 guests.

Houmt Souk Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Houmt Souk

  • The most common availability pattern in Houmt Souk falls within the 271-366 days range, representing 67% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Houmt Souk (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Houmt Souk Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.7%)

1 Night

41 listings

38.7% of total

2 Nights (18.9%)

2 Nights

20 listings

18.9% of total

3 Nights (28.3%)

3 Nights

30 listings

28.3% of total

4-6 Nights (7.5%)

4-6 Nights

8 listings

7.5% of total

7-29 Nights (2.8%)

7-29 Nights

3 listings

2.8% of total

30+ Nights (3.8%)

30+ Nights

4 listings

3.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Houmt Souk is 1 Night, adopted by 38.7% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.7% of Houmt Souk hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Houmt Souk.

Houmt Souk Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.4%)

Flexible

27 listings

31.4% of total

Moderate (29.1%)

Moderate

25 listings

29.1% of total

Firm (16.3%)

Firm

14 listings

16.3% of total

Strict (23.3%)

Strict

20 listings

23.3% of total

Cancellation Policy Insights for Houmt Souk

  • The prevailing Airbnb cancellation policy trend in Houmt Souk is Flexible, used by 31.4% of listings.
  • There's a relatively balanced mix between guest-friendly (60.5%) and stricter (39.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.4% market standard in Houmt Souk.
  • Regularly review your cancellation policy against competitors and market demand shifts in Houmt Souk.

Houmt Souk STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Houmt Souk

  • The overall average booking lead time for vacation rentals in Houmt Souk is 41 days.
  • Guests book furthest in advance for stays during August (average 69 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Houmt Souk.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
  • Monitor your own booking lead times against these Houmt Souk averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Houmt Souk (2025)

Amenity Prevalence

Amenity Insights for Houmt Souk

  • Essential amenities in Houmt Souk that guests expect include: Air conditioning, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Washer, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Houmt Souk: Air conditioning, TV, Kitchen.
  • Prioritize adding missing essentials: TV, Kitchen.
  • Consider adding popular differentiators like Hot water or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Houmt Souk to stay competitive.

Houmt Souk Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Houmt Souk

  • The typical guest profile for Airbnb in Houmt Souk consists of predominantly international visitors (99%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 1.2% of guests.
  • Key international markets include France (59.7%) and Germany (7.9%).
  • Top languages spoken are English (32.7%) followed by French (30.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Houmt Souk Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
El Haddada22$1,103$167.0732%
Arkou12$1,047$137.6838%
Khazroun18$922$118.2847%
Plage de Sidi Mahrez10$915$114.7939%
Aghir43$866$123.1841%
Mezraia23$851$83.1842%
Midoun57$740$126.9539%
Mezraya36$722$87.0540%
Tezdaine69$700$133.7735%
Mahboubine10$697$98.6849%

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