Tunis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tunis, Tunisia
Is Airbnb profitable in Tunis in 2025? Explore comprehensive Airbnb analytics for Tunis, Tunis, Tunisia to uncover income potential. This 2025 STR market report for Tunis, based on AirROI data from September 2024 to August 2025, reveals key trends in the bustling market of 1,858 active listings.
Whether you're considering an Airbnb investment in Tunis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tunis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tunis Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tunis (2025)
Understanding the monthly revenue variations for Airbnb listings in Tunis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tunis is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tunis across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,970+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,171 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $670 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $309, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tunis
Tunis Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tunis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tunis:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tunis
Average Daily Rate (ADR) Airbnb Trends in Tunis (2025)
Effective short term rental pricing strategy in Tunis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tunis typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $127+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $78 or more.
- Typical properties (Median) charge around $52 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in Tunis
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Airbnb Seasonality Analysis & Trends in Tunis (2025)
Peak Season (July, August, September)
- Revenue averages $1,250 per month
- Occupancy rates average 47.2%
- Daily rates average $84
Shoulder Season
- Revenue averages $909 per month
- Occupancy maintains around 42.7%
- Daily rates hold near $75
Low Season (January, February, March)
- Revenue drops to average $680 per month
- Occupancy decreases to average 38.7%
- Daily rates adjust to average $71
Seasonality Insights for Tunis
- The Airbnb seasonality in Tunis shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tunis's highest earning potential, with monthly revenues capable of climbing to $1,364, occupancy reaching a high of 48.6%, and ADRs peaking at $88.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $633, occupancy could drop to 33.1%, and ADRs may adjust down to $70.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tunis.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tunis seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tunis (2025)
Exploring the top neighborhoods for short-term rentals in Tunis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Medina | Historic area known for its narrow winding streets, vibrant souks, and rich culture. A must-see for tourists who want to experience traditional Tunisian life and architecture. | Medina of Tunis, Zitouna Mosque, Dar Ben Abdallah, Souk El Attarine, Palace of Bey, Café des Nattes |
| Carthage | An ancient city that combines history with stunning Mediterranean views. Ideal for history buffs and those looking to explore Tunisia's rich past while enjoying seaside scenery. | Carthaginian Ruins, Carthage Museum, Byzantine Church, Antonine Baths, Theater of Carthage, Hannibal's Land |
| Sidi Bou Said | A picturesque village known for its blue and white architecture and stunning views of the Mediterranean. Popular among tourists looking for a charming and photogenic place to stay. | Sidi Bou Said Marina, Café des Nattes, Café Sidi Chabaane, Bardo Museum, Palace Ennejma Ezzahra |
| Gammarth | A coastal suburb featuring luxurious resorts and beaches. Attracts vacationers looking for a relaxing beach getaway close to Tunis. | Gammarth Beach, Marina of Gammarth, Les Berges du Lac, St. Louis Cathedral, Caribbean World Gammarth |
| Lac 1 and 2 | Modern business districts that are popular with business travelers and professionals. Offers a range of high-end apartments and services. | Lac Lake, Café des Nattes, Les Berges du Lac II, Business offices, Restaurants and cafes |
| Tunis City Center | The bustling heart of Tunis, filled with shops, restaurants, and cultural sites. A prime location for both leisure and business travelers. | Habib Bourguiba Avenue, Tunisian National Theatre, Bardo Museum, City of Culture, Tunis Medina |
| Bardo | Known for the Bardo Museum, which houses one of the largest collections of Roman mosaics. Attracts tourists interested in history and art. | Bardo Museum, National Institute of Antiquity, Bardo National Park, Kasbah of Bardo, Tunisian Cultural Center |
| El Menzah | A residential neighborhood with a vibrant vibe. Suitable for families and local travelers looking for comfortable Airbnb accommodations. | El Menzah Stadium, Parc El Menzah, Traditional markets, Cafes and eateries, Nearby schools and attractions |
Understanding Airbnb License Requirements & STR Laws in Tunis (2025)
While Tunis, Tunis, Tunisia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tunis to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Tunis (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tunisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Falaise Rouge - Carthage Amilcar
Entire Place • 5 bedrooms
Dar Ouled Soltane, modern and oriental villa
Entire Place • 5 bedrooms
Omnya Carthage Frontsea Luxury Villa
Entire Place • 5 bedrooms
Villa Victoria
Entire Place • 5 bedrooms
Unique charming house Sidi Bou Said-EL Dar
Entire Place • 5 bedrooms
Villa Panorama
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tunis (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tunis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kamel | 40 | $525,289 | 633 | 4.83/5.0 |
| Kenza | 36 | $518,875 | 1128 | 4.68/5.0 |
| Medhi | 28 | $403,125 | 3043 | 4.72/5.0 |
| Mohamed | 17 | $280,878 | 831 | 4.74/5.0 |
| Foued | 16 | $276,017 | 410 | 4.96/5.0 |
| Nour & Nabil | 12 | $163,855 | 740 | 4.88/5.0 |
| Aymen | 11 | $153,418 | 439 | 4.75/5.0 |
| Farah | 19 | $145,927 | 332 | 4.70/5.0 |
| Louise | 5 | $136,951 | 164 | 4.78/5.0 |
| Zizo | 8 | $133,037 | 682 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tunis.
Dive Deeper: Advanced Tunis STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tunis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTunis Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tunis
- The Tunis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.8% of the 1,858 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tunis, Apartment/Condo properties are the most common (72.9%), reflecting the local real estate landscape.
- Houses represent a significant 22.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, unique stays, outdoor/unique (combined 4.8%) offer potential for unique stay experiences.
Tunis Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tunis
- The dominant room capacity in Tunis is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.8% of the active Airbnb listings in Tunis, indicating a high concentration in these sizes.
Tunis Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tunis
- The most common guest capacity trend in Tunis vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Tunis STR market, accounting for 51.8% of listings.
- 17.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tunis.
- On average, properties in Tunis are equipped to host 3.5 guests.
Tunis Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tunis
- The most common availability pattern in Tunis falls within the 271-366 days range, representing 50.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tunis (30.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tunis Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
530 listings
29% of total
2 Nights
522 listings
28.6% of total
3 Nights
223 listings
12.2% of total
4-6 Nights
111 listings
6.1% of total
7-29 Nights
35 listings
1.9% of total
30+ Nights
404 listings
22.1% of total
Key Insights
- The most prevalent minimum stay requirement in Tunis is 1 Night, adopted by 29% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.1%) caters to monthly stays (30+ nights) in Tunis, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29% of Tunis hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tunis.
Tunis Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
593 listings
32.7% of total
Moderate
510 listings
28.2% of total
Firm
240 listings
13.3% of total
Strict
468 listings
25.8% of total
Cancellation Policy Insights for Tunis
- The prevailing Airbnb cancellation policy trend in Tunis is Flexible, used by 32.7% of listings.
- There's a relatively balanced mix between guest-friendly (60.9%) and stricter (39.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32.7% market standard in Tunis.
- Regularly review your cancellation policy against competitors and market demand shifts in Tunis.
Tunis STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tunis
- The overall average booking lead time for vacation rentals in Tunis is 22 days.
- Guests book furthest in advance for stays during July (average 36 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (33 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Tunis.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 36 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Tunis averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tunis (2025)
Amenity Prevalence
Amenity Insights for Tunis
- Essential amenities in Tunis that guests expect include: Wifi, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tunis: Wifi, Kitchen, Air conditioning.
- Prioritize adding missing essentials: Wifi, Kitchen, Air conditioning.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tunis to stay competitive.
Tunis Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tunis
- The typical guest profile for Airbnb in Tunis consists of predominantly international visitors (98%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 2.4% of guests.
- Key international markets include France (36.2%) and Germany (9.6%).
- Top languages spoken are English (34.6%) followed by French (23.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tunis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chotrana | 10 | $1,013 | $196.09 | 31% |
| Rafraf | 26 | $929 | $199.12 | 32% |
| Korba | 27 | $865 | $176.28 | 27% |
| Tazerka | 15 | $808 | $149.05 | 29% |
| Maâmoura | 16 | $702 | $141.97 | 33% |
| Kerkouane | 17 | $691 | $124.76 | 32% |
| Dar Allouche | 20 | $659 | $118.81 | 26% |
| Pantelleria | 341 | $654 | $179.82 | 31% |
| Hammamet | 289 | $643 | $128.36 | 33% |
| La Soukra | 48 | $607 | $83.66 | 34% |