Ternopil Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ternopil Oblast, Ukraine

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ternopil in 2025? Explore comprehensive Airbnb analytics for Ternopil, Ternopil Oblast, Ukraine to uncover income potential. This 2025 STR market report for Ternopil, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 56 active listings.

Whether you're considering an Airbnb investment in Ternopil, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ternopil Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ternopil Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$28
The average rental revenue earned for an occupied room per day in Ternopil.
Occupancy Rate(?)
31.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$2,134
Typical annual income for an Airbnb listing in Ternopil. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-27.3%
Significant decrease (-27.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Ternopil.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Ternopil.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
56
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ternopil (2025)

Understanding the monthly revenue variations for Airbnb listings in Ternopil is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ternopil is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ternopil across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $663+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $442 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $246 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $124, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ternopil

Ternopil Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ternopil STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ternopil:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ternopil

Average Daily Rate (ADR) Airbnb Trends in Ternopil (2025)

Effective short term rental pricing strategy in Ternopil involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ternopil typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $50+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $33 or more.
  • Typical properties (Median) charge around $25 per night.
  • Entry-level properties (Bottom 25%) earn around $21 per night.

Average Daily Rate (ADR) Trend by Month in Ternopil

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Airbnb Seasonality Analysis & Trends in Ternopil (2025)

Peak Season (May, June, March)
  • Revenue averages $382 per month
  • Occupancy rates average 37.4%
  • Daily rates average $30
Shoulder Season
  • Revenue averages $302 per month
  • Occupancy maintains around 34.8%
  • Daily rates hold near $31
Low Season (January, October, November)
  • Revenue drops to average $247 per month
  • Occupancy decreases to average 29.3%
  • Daily rates adjust to average $31

Seasonality Insights for Ternopil

  • The Airbnb seasonality in Ternopil shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ternopil's highest earning potential, with monthly revenues capable of climbing to $407, occupancy reaching a high of 41.8%, and ADRs peaking at $33.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $195, occupancy could drop to 21.9%, and ADRs may adjust down to $29.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ternopil.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ternopil seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ternopil (2025)

Exploring the top neighborhoods for short-term rentals in Ternopil? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ternopil City Center
The bustling heart of Ternopil, rich in history and culture. It's where tourists can access major attractions, shopping, and dining options, making it ideal for hosting visitors.
Ternopil Castle, Ternopil Lake, The Church of the Nativity, The Cathedral of the Immaculate Conception, Teatro de Ternopil
Ternopil Lake Area
A scenic area known for its picturesque lake and outdoor recreational activities. Popular among families and nature enthusiasts, making it a great rental option for those seeking leisure and activities.
Ternopil Lake, Waterfront Promenade, Boat Rides, Parks and Green Spaces, Fishing and Outdoor Sports
Ternopil Old Town
Historic area with charming streets and architecture. Visitors love to explore the old town's culture, markets, and local cuisine, making it appealing for short-term stays.
Old Market Square, Sofia Church, The Attack of the Wounded, Historical Museum, Local Cafés and Bakeries
Mykolaiv Region
An up-and-coming area that offers unique local experiences and is becoming increasingly popular for rural tourism. Ideal for those looking for a serene getaway.
Local Farms, Rural Tourist Spots, Nature Trails, Cultural Festivals, Traditional Cuisine Experiences
Ternopil University District
Home to many students and young professionals, this area attracts a vibrant, youthful crowd, ideal for budget-friendly accommodations and short-term rentals.
Ternopil National Economic University, Student Cafés, Local Markets, Outdoor Activities, Cultural Events
Zavodska Street
A vibrant street known for its nightlife and entertainment options. Perfect for hosting guests looking for a lively atmosphere close to local bars and clubs.
Popular Bars and Pubs, Local Nightclubs, Music Venues, Restaurants, Street Performances
Ternopil Maritime Club
An area focused on water sports and boat activities, attracting tourists who enjoy adventure and outdoor activities.
Boat Rentals, Water Sports Activities, Fishing Spots, Scenic Views, Relaxing on the Water
Ternopil Park Area
Surrounding parks and recreational spaces provide a tranquil atmosphere for families and tourists. Great for hosting those who appreciate nature and tranquility.
Park of National Revival, Therapeutic Paths, Picnic Areas, Playgrounds, Nature Trails

Understanding Airbnb License Requirements & STR Laws in Ternopil (2025)

While Ternopil, Ternopil Oblast, Ukraine currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ternopil to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ternopil (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ternopilbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy apartment near the park, city center.

Cozy apartment near the park, city center.

Entire Place • 2 bedrooms

$7,025
Revenue
67.9%
Occupancy
$25.37
Daily Rate
Modern Apartment in the Center

Modern Apartment in the Center

Entire Place • 1 bedroom

$6,637
Revenue
71.5%
Occupancy
$29.20
Daily Rate
The apartment is close to the center.

The apartment is close to the center.

Entire Place • 1 bedroom

$6,270
Revenue
43.2%
Occupancy
$31.14
Daily Rate
Stylish apartment in the center

Stylish apartment in the center

Entire Place • 1 bedroom

$5,713
Revenue
78.6%
Occupancy
$25.39
Daily Rate
Apartment for rent new center Ternopil lake park

Apartment for rent new center Ternopil lake park

Entire Place • 2 bedrooms

$4,843
Revenue
41.1%
Occupancy
$31.31
Daily Rate
The apartment center near the lake

The apartment center near the lake

Entire Place • 2 bedrooms

$4,645
Revenue
44.1%
Occupancy
$28.64
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ternopil (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ternopil based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Natalia6$21,381884.83/5.0
Ігор8$18,096181.63/5.0
Тарас2$10,5242144.96/5.0
Марія2$8,429585.00/5.0
Ілля8$7,8331234.54/5.0
Bogdana2$7,790645.00/5.0
Pasha3$7,162661.63/5.0
Ирина2$6,337714.80/5.0
Лілія3$4,9801963.30/5.0
Liudmyla1$4,843414.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ternopil.

Dive Deeper: Advanced Ternopil STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ternopil. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ternopil Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ternopil

  • The Ternopil Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 56 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ternopil, Apartment/Condo properties are the most common (100%), reflecting the local real estate landscape.

Ternopil Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ternopil

  • The dominant room capacity in Ternopil is 1 bedroom listings, making up 71.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 100.0% of the active Airbnb listings in Ternopil, indicating a high concentration in these sizes.
  • With over half the market (71.4%) consisting of studios or 1-bedroom units, Ternopil is particularly well-suited for individuals or couples.

Ternopil Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ternopil

  • The most common guest capacity trend in Ternopil vacation rentals is listings accommodating 4 guests (53.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Ternopil STR market, accounting for 75.0% of listings.
  • On average, properties in Ternopil are equipped to host 3.7 guests.

Ternopil Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ternopil

  • The most common availability pattern in Ternopil falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ternopil (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ternopil Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.3%)

1 Night

26 listings

47.3% of total

2 Nights (29.1%)

2 Nights

16 listings

29.1% of total

3 Nights (7.3%)

3 Nights

4 listings

7.3% of total

4-6 Nights (1.8%)

4-6 Nights

1 listings

1.8% of total

7-29 Nights (7.3%)

7-29 Nights

4 listings

7.3% of total

30+ Nights (7.3%)

30+ Nights

4 listings

7.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Ternopil is 1 Night, adopted by 47.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.4%) of the Ternopil Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.3% of Ternopil hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ternopil.

Ternopil Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (62.8%)

Flexible

27 listings

62.8% of total

Moderate (9.3%)

Moderate

4 listings

9.3% of total

Strict (27.9%)

Strict

12 listings

27.9% of total

Cancellation Policy Insights for Ternopil

  • The prevailing Airbnb cancellation policy trend in Ternopil is Flexible, used by 62.8% of listings.
  • The market strongly favors guest-friendly terms, with 72.1% of listings offering Flexible or Moderate policies. This suggests guests in Ternopil may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 62.8% market standard in Ternopil.
  • Given the high prevalence of Flexible policies (62.8%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ternopil.

Ternopil STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ternopil

  • The overall average booking lead time for vacation rentals in Ternopil is 15 days.
  • Guests book furthest in advance for stays during January (average 20 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 5 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (16 days avg.) sees the longest lead times, while Spring (9 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Ternopil.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 16 days) to capture early planners.
  • Monitor your own booking lead times against these Ternopil averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ternopil (2025)

Amenity Prevalence

Amenity Insights for Ternopil

  • Essential amenities in Ternopil that guests expect include: Kitchen, Washer, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ternopil: Kitchen, Washer, Wifi, TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Heating or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ternopil to stay competitive.

Ternopil Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ternopil

  • The typical guest profile for Airbnb in Ternopil consists of primarily domestic travelers (72%), often arriving from nearby Kyiv, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Ukrainian.
  • Domestic travelers account for 72.1% of guests.
  • Key international markets include Ukraine (72.1%) and United States (6.7%).
  • Top languages spoken are English (34.9%) followed by Ukrainian (32.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Kyiv and Lviv.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ternopil Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tatariv15$481$124.8721%
Polianytsia45$393$165.2920%
Yaremche53$278$76.0023%
Lviv1,343$273$49.8528%
Chernivtsi112$253$35.2532%
Ivano-Frankivsk83$247$35.7931%
Vorokhta26$244$86.4421%
Mykulychyn12$229$87.4717%
Kamianets-Podilskyi25$198$34.9729%
Khmelnytskyi29$154$44.7020%

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