Alta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Alta in 2025? Explore comprehensive Airbnb analytics for Alta, California, United States to uncover income potential. This 2025 STR market report for Alta, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Alta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Alta Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Alta (2025)
Understanding the monthly revenue variations for Airbnb listings in Alta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alta is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alta across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,321+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,112 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,938 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,684, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Alta
Alta Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Alta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alta:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Alta
Average Daily Rate (ADR) Airbnb Trends in Alta (2025)
Effective short term rental pricing strategy in Alta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alta typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $621+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $298 or more.
- Typical properties (Median) charge around $213 per night.
- Entry-level properties (Bottom 25%) earn around $131 per night.
Average Daily Rate (ADR) Trend by Month in Alta
Get Live Alta Market Intelligence 👇

Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Alta (2025)
Peak Season (June, May, April)
- Revenue averages $7,060 per month
- Occupancy rates average 43.7%
- Daily rates average $286
Shoulder Season
- Revenue averages $4,441 per month
- Occupancy maintains around 41.4%
- Daily rates hold near $291
Low Season (March, October, November)
- Revenue drops to average $2,984 per month
- Occupancy decreases to average 32.7%
- Daily rates adjust to average $309
Seasonality Insights for Alta
- The Airbnb seasonality in Alta shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Alta's highest earning potential, with monthly revenues capable of climbing to $8,330, occupancy reaching a high of 54.2%, and ADRs peaking at $326.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,407, occupancy could drop to 28.0%, and ADRs may adjust down to $275.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alta.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Alta seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Alta (2025)
Exploring the top neighborhoods for short-term rentals in Alta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Lake Tahoe | A beautiful year-round destination known for skiing in the winter and hiking and sailing in the summer. Ideal for tourists seeking outdoor adventures and stunning natural scenery. | Heavenly Mountain Resort, Emerald Bay State Park, Lake Tahoe Beaches, Stateline Casinos, Mount Tallac |
Big Sur | A rugged stretch of California’s central coast offering breathtaking views and scenic beauty. Attracts nature lovers and those seeking a tranquil escape. | Pfeiffer Beach, McWay Falls, Point Lobos State Natural Reserve, Bixby Creek Bridge, Julia Pfeiffer Burns State Park |
Napa Valley | Famous for its vineyards and wineries, making it a prime destination for wine enthusiasts and luxury travelers. | Napa Valley Wine Train, Castello di Amorosa, Hot Air Balloon Rides, Oxbow Public Market, Robert Mondavi Winery |
Sonoma | Another renowned wine region, known for its charming towns and beautiful landscapes, perfect for weekend getaways. | Sonoma Plaza, Sonoma Valley wineries, Jack London State Historic Park, Bodega Bay, Sonoma Coast State Park |
Santa Cruz | A laid-back beach town known for its surf culture, boardwalk, and redwood forests, appealing to families and surfers alike. | Santa Cruz Beach Boardwalk, Natural Bridges State Beach, Mystery Spot, Henry Cowell Redwoods State Park, Downtown Santa Cruz |
Yosemite National Park | A stunning national park that showcases nature’s beauty and attracts outdoor enthusiasts, photographers, and hikers. | Yosemite Falls, Half Dome, El Capitan, Glacier Point, Mariposa Grove of Giant Sequoias |
San Francisco | A vibrant city with iconic landmarks, cultural diversity, and bustling neighborhoods, perfect for urban explorers and tourists. | Golden Gate Bridge, Alcatraz Island, Fisherman’s Wharf, Chinatown, Lombard Street |
Mendocino Coast | A scenic coastal area known for its dramatic cliffs and artistic communities, appealing to those seeking peace and inspiration. | Point Cabrillo Lighthouse, Mendocino Headlands State Park, Fern Canyon, Mendocino Village, Big River Beach |
Understanding Airbnb License Requirements & STR Laws in Alta (2025)
While Alta, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alta to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Alta (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Altabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Courtyard House
Entire Place • 5 bedrooms

Horse Hill Retreat: Marin modern 2BR 2BA
Entire Place • 2 bedrooms

Entire Villa in Sierra Mountains
Entire Place • 5 bedrooms

House Hunters Cozy Cabin in CA on 8 acres hot tub
Entire Place • 3 bedrooms

Magical Mill Valley Getaway:Uncover Stylish Bliss!
Entire Place • 3 bedrooms

Cheerful 3 Bedroom, 3 Bathroom Mountain Cottage
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Alta (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Alta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Wende | 1 | $310,500 | 46 | 5.00/5.0 |
GLAVA Realty | 3 | $141,224 | 18 | 3.29/5.0 |
Xyz | 2 | $94,596 | 295 | 4.71/5.0 |
Natalie | 1 | $88,250 | 20 | 4.90/5.0 |
Host #95352039 | 1 | $57,118 | 109 | 4.96/5.0 |
Sharon | 1 | $48,304 | 54 | 5.00/5.0 |
Suzan | 1 | $42,196 | 305 | 4.98/5.0 |
Jenn And Jodi | 2 | $42,151 | 39 | 5.00/5.0 |
Dan | 1 | $35,658 | 27 | 4.81/5.0 |
Jd | 1 | $32,639 | 9 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alta.
Dive Deeper: Advanced Alta STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAlta Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Alta
- The Alta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Alta, House properties are the most common (64%), reflecting the local real estate landscape.
- Houses represent a significant 64% portion, catering likely to families or larger groups.
- The presence of 12% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.0%) offer potential for unique stay experiences.
Alta Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Alta
- The dominant room capacity in Alta is 2 bedrooms listings, making up 32% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 52.0% of the active Airbnb listings in Alta, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Alta.
Alta Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Alta
- The most common guest capacity trend in Alta vacation rentals is listings accommodating 8+ guests (32%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Alta STR market, accounting for 48.0% of listings.
- 52.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alta.
- On average, properties in Alta are equipped to host 5.1 guests.
Alta Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Alta
- The most common availability pattern in Alta falls within the 271-366 days range, representing 36% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Alta (36%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Alta Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
36.4% of total
2 Nights
8 listings
36.4% of total
3 Nights
1 listings
4.5% of total
7-29 Nights
1 listings
4.5% of total
30+ Nights
4 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Alta is 1 Night, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.8%) of the Alta Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Alta, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.4% of Alta hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alta.
Alta Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
9.5% of total
Flexible
3 listings
14.3% of total
Moderate
7 listings
33.3% of total
Firm
5 listings
23.8% of total
Strict
4 listings
19% of total
Cancellation Policy Insights for Alta
- The prevailing Airbnb cancellation policy trend in Alta is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (47.6%) and stricter (42.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Alta.
- Regularly review your cancellation policy against competitors and market demand shifts in Alta.
Alta STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Alta
- The overall average booking lead time for vacation rentals in Alta is 48 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Alta.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Alta averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Alta (2025)
Amenity Prevalence
Amenity Insights for Alta
- Essential amenities in Alta that guests expect include: Coffee maker, Dishes and silverware, Carbon monoxide alarm, Heating, Essentials, Hot water, Smoke alarm, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Alta: Coffee maker, Dishes and silverware, Carbon monoxide alarm, Heating, Essentials, Hot water, Smoke alarm, Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Alta to stay competitive.
Alta Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Alta
- The typical guest profile for Airbnb in Alta consists of primarily domestic travelers (96%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.1% of guests.
- Key international markets include United States (96.1%) and United Kingdom (0.8%).
- Top languages spoken are English (53.5%) followed by Spanish (14%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Francisco and San Jose.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Alta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Sonoma | 226 | $9,573 | $786.40 | 45% |
Eldridge | 18 | $9,143 | $844.84 | 41% |
Moss Beach | 33 | $9,049 | $627.14 | 54% |
Glen Ellen | 78 | $8,497 | $722.05 | 43% |
Kenwood | 56 | $8,325 | $764.83 | 40% |
Dillon Beach | 78 | $8,269 | $654.37 | 43% |
Marshall | 19 | $7,772 | $541.79 | 51% |
St. Helena | 43 | $7,403 | $779.73 | 38% |
Stinson Beach | 91 | $6,976 | $683.22 | 46% |
Montara | 24 | $6,855 | $425.39 | 53% |