Ben Lomond Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Ben Lomond in 2025? Explore comprehensive Airbnb analytics for Ben Lomond, California, United States to uncover income potential. This 2025 STR market report for Ben Lomond, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Ben Lomond, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ben Lomond Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ben Lomond Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$307
The average rental revenue earned for an occupied room per day in Ben Lomond.
Occupancy Rate(?)
38.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$32,954
Typical annual income for an Airbnb listing in Ben Lomond. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
25.8%
Strong growth (25.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Ben Lomond.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Ben Lomond.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ben Lomond (2025)

Understanding the monthly revenue variations for Airbnb listings in Ben Lomond is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ben Lomond is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ben Lomond across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,824+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,032 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,886 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,347, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ben Lomond

Ben Lomond Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ben Lomond STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ben Lomond:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ben Lomond

Average Daily Rate (ADR) Airbnb Trends in Ben Lomond (2025)

Effective short term rental pricing strategy in Ben Lomond involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ben Lomond typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $560+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $321 or more.
  • Typical properties (Median) charge around $194 per night.
  • Entry-level properties (Bottom 25%) earn around $159 per night.

Average Daily Rate (ADR) Trend by Month in Ben Lomond

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Airbnb Seasonality Analysis & Trends in Ben Lomond (2025)

Peak Season (July, August, June)
  • Revenue averages $4,724 per month
  • Occupancy rates average 48.1%
  • Daily rates average $318
Shoulder Season
  • Revenue averages $3,610 per month
  • Occupancy maintains around 43.6%
  • Daily rates hold near $277
Low Season (January, February, October)
  • Revenue drops to average $2,425 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $247

Seasonality Insights for Ben Lomond

  • The Airbnb seasonality in Ben Lomond shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ben Lomond's highest earning potential, with monthly revenues capable of climbing to $5,137, occupancy reaching a high of 51.5%, and ADRs peaking at $323.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,136, occupancy could drop to 31.9%, and ADRs may adjust down to $243.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ben Lomond.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ben Lomond seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ben Lomond (2025)

Exploring the top neighborhoods for short-term rentals in Ben Lomond? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ben Lomond
A charming small town in the Santa Cruz Mountains, known for its natural beauty and proximity to redwood forests. Ideal for those seeking a peaceful retreat with outdoor activities such as hiking and cycling.
Henry Cowell Redwoods State Park, Ben Lomond County Park, Lompico River, local wineries, Mountain Bikers of Santa Cruz, local restaurants and coffee shops
Felton
A nearby village offering access to outdoor adventures, particularly in the redwoods. Popular for families and nature lovers looking for a getaway close to nature.
Roaring Camp Railroads, Henry Cowell Redwoods State Park, Felton Covered Bridge, local hiking trails, Nature parks, family-friendly venues
Santa Cruz
A vibrant beach city known for its boardwalk, surfing culture and laid-back vibe. Ideal for tourists seeking both beach access and cultural activities.
Santa Cruz Beach Boardwalk, Mystery Spot, Natural Bridges State Beach, Downtown Santa Cruz, Surfing spots
Capitola
A picturesque coastal village known for its charming beach and colorful seaside houses. A favorite among vacationers for its quaint shops and dining options.
Capitola Beach, Capitola Wharf, local boutiques, Capitola Village, restaurants with ocean views
Scotts Valley
A family-friendly town known for its close-knit community and convenient access to both nature and urban amenities. Perfect for families visiting the area.
Scotts Valley Park, local shopping centers, Mount Hermon Adventures, easy access to Santa Cruz, Redwood Estates
Mountain View
Located north of Ben Lomond, this area offers a mix of urban and outdoor experiences, appealing to tech travelers and those visiting Silicon Valley.
Shoreline Lake Park, Computer History Museum, Mountain View Farmers Market, Etc.
Soquel
A scenic area known for its charm, Soquel offers a mix of wineries and coastal access, popular among wine enthusiasts and beach lovers.
Soquel Vineyards, local wineries, Soquel Creek, Soquel Village, close proximity to Santa Cruz
Watsonville
A larger town nearby, known for agriculture and proximity to beautiful beaches. It offers diverse lodging options for longer-term stays and is a gateway to more coastal attractions.
Pajaro Valley, Gizdich Ranch, Waddell State Beach, local farms, outdoor markets

Understanding Airbnb License Requirements & STR Laws in Ben Lomond (2025)

While Ben Lomond, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ben Lomond to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ben Lomond (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ben Lomondbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Central Coast; Meadow, Hot Tub, Polite Pets Welcom

Central Coast; Meadow, Hot Tub, Polite Pets Welcom

Entire Place • 3 bedrooms

$103,459
Revenue
62.7%
Occupancy
$442.69
Daily Rate
Ben Lomond Mediterranean Villa

Ben Lomond Mediterranean Villa

Entire Place • 3 bedrooms

$79,941
Revenue
53.5%
Occupancy
$380.53
Daily Rate
Sunny redwood forest cottage

Sunny redwood forest cottage

Entire Place • 1 bedroom

$68,879
Revenue
87.8%
Occupancy
$203.88
Daily Rate
Redwood Home - view of the river!

Redwood Home - view of the river!

Entire Place • 2 bedrooms

$59,194
Revenue
65.4%
Occupancy
$238.90
Daily Rate
The Hacienda- Santa Cruz Mountain Ridgetop Retreat

The Hacienda- Santa Cruz Mountain Ridgetop Retreat

Entire Place • 2 bedrooms

$53,522
Revenue
37.7%
Occupancy
$580.54
Daily Rate
California Cottage < 4 Mi to Redwood Hiking Trails

California Cottage < 4 Mi to Redwood Hiking Trails

Entire Place • 1 bedroom

$50,417
Revenue
55.8%
Occupancy
$233.91
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ben Lomond (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ben Lomond based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ovr3$126,2272174.77/5.0
Robert1$103,4591494.93/5.0
Joseph1$79,941424.83/5.0
Ellen1$68,8799714.95/5.0
Tom & Martha2$59,6131924.89/5.0
Evolve1$50,417484.96/5.0
Charmian1$44,0142034.91/5.0
Roger2$40,9116694.93/5.0
MaKendree1$37,631114.73/5.0
Vacasa California1$33,986414.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ben Lomond.

Dive Deeper: Advanced Ben Lomond STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ben Lomond. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ben Lomond Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ben Lomond

  • The Ben Lomond Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ben Lomond, House properties are the most common (65.2%), reflecting the local real estate landscape.
  • Houses represent a significant 65.2% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 8.6%) offer potential for unique stay experiences.

Ben Lomond Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ben Lomond

  • The dominant room capacity in Ben Lomond is 1 bedroom listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 60.8% of the active Airbnb listings in Ben Lomond, indicating a high concentration in these sizes.
  • A significant 26.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ben Lomond.

Ben Lomond Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ben Lomond

  • The most common guest capacity trend in Ben Lomond vacation rentals is listings accommodating 2 guests (30.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Ben Lomond STR market, accounting for 52.1% of listings.
  • 26.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ben Lomond.
  • On average, properties in Ben Lomond are equipped to host 3.7 guests.

Ben Lomond Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ben Lomond

  • The most common availability pattern in Ben Lomond falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Ben Lomond (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ben Lomond Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.4%)

1 Night

4 listings

17.4% of total

2 Nights (52.2%)

2 Nights

12 listings

52.2% of total

30+ Nights (30.4%)

30+ Nights

7 listings

30.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Ben Lomond is 2 Nights, adopted by 52.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.6%) of the Ben Lomond Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (30.4%) caters to monthly stays (30+ nights) in Ben Lomond, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52.2% of Ben Lomond hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
  • A 2-night minimum appears standard (52.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ben Lomond.

Ben Lomond Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (9.1%)

Flexible

2 listings

9.1% of total

Moderate (63.6%)

Moderate

14 listings

63.6% of total

Firm (18.2%)

Firm

4 listings

18.2% of total

Strict (9.1%)

Strict

2 listings

9.1% of total

Cancellation Policy Insights for Ben Lomond

  • The prevailing Airbnb cancellation policy trend in Ben Lomond is Moderate, used by 63.6% of listings.
  • The market strongly favors guest-friendly terms, with 72.7% of listings offering Flexible or Moderate policies. This suggests guests in Ben Lomond may expect booking flexibility.
  • Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 63.6% market standard in Ben Lomond.
  • Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ben Lomond.

Ben Lomond STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ben Lomond

  • The overall average booking lead time for vacation rentals in Ben Lomond is 41 days.
  • Guests book furthest in advance for stays during August (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (52 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Ben Lomond.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Ben Lomond averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ben Lomond (2025)

Amenity Prevalence

Amenity Insights for Ben Lomond

  • Essential amenities in Ben Lomond that guests expect include: Dishes and silverware, Wifi, Hangers, Hair dryer, Fire extinguisher, Free parking on premises, Cooking basics, Smoke alarm, Heating, Hot water. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ben Lomond: Dishes and silverware, Wifi, Hangers, Hair dryer, Fire extinguisher, Free parking on premises, Cooking basics, Smoke alarm, Heating, Hot water.
  • Prioritize adding missing essentials: Hangers, Hair dryer, Fire extinguisher, Free parking on premises, Cooking basics, Smoke alarm, Heating, Hot water.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ben Lomond to stay competitive.

Ben Lomond Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ben Lomond

  • The typical guest profile for Airbnb in Ben Lomond consists of primarily domestic travelers (93%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.1% of guests.
  • Key international markets include United States (93.1%) and United Kingdom (1.6%).
  • Top languages spoken are English (64.5%) followed by Spanish (13.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Los Angeles and San Francisco.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ben Lomond Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Carmel Point15$13,875$1034.0252%
Del Monte Forest98$10,411$911.7746%
Moss Beach35$9,515$663.5954%
Sonoma221$9,266$804.9242%
Dillon Beach77$8,469$707.6542%
Carmel-by-the-Sea312$8,404$674.9847%
Eldridge21$8,393$891.1242%
Glen Ellen84$8,393$800.2543%
Marshall17$8,319$575.8149%
Stinson Beach83$7,953$729.1646%

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