Calistoga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Calistoga in 2025? Explore comprehensive Airbnb analytics for Calistoga, California, United States to uncover income potential. This 2025 STR market report for Calistoga, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 101 active listings.

Whether you're considering an Airbnb investment in Calistoga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Calistoga Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Calistoga Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$676
The average rental revenue earned for an occupied room per day in Calistoga.
Occupancy Rate(?)
32.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$68,914
Typical annual income for an Airbnb listing in Calistoga. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.7%
Strong growth (13.7%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Calistoga.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Calistoga.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
101
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Calistoga (2025)

Understanding the monthly revenue variations for Airbnb listings in Calistoga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Calistoga is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Calistoga across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $18,854+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $8,374 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,167 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,063, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Calistoga

Calistoga Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Calistoga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Calistoga:

  • Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Calistoga

Average Daily Rate (ADR) Airbnb Trends in Calistoga (2025)

Effective short term rental pricing strategy in Calistoga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Calistoga typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,570+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $843 or more.
  • Typical properties (Median) charge around $431 per night.
  • Entry-level properties (Bottom 25%) earn around $282 per night.

Average Daily Rate (ADR) Trend by Month in Calistoga

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Airbnb Seasonality Analysis & Trends in Calistoga (2025)

Peak Season (May, July, December)
  • Revenue averages $8,888 per month
  • Occupancy rates average 32.7%
  • Daily rates average $708
Shoulder Season
  • Revenue averages $8,124 per month
  • Occupancy maintains around 35.1%
  • Daily rates hold near $698
Low Season (January, February, March)
  • Revenue drops to average $6,154 per month
  • Occupancy decreases to average 25.0%
  • Daily rates adjust to average $681

Seasonality Insights for Calistoga

  • The Airbnb seasonality in Calistoga shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Calistoga's highest earning potential, with monthly revenues capable of climbing to $9,021, occupancy reaching a high of 37.6%, and ADRs peaking at $716.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $5,075, occupancy could drop to 24.0%, and ADRs may adjust down to $660.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Calistoga.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Calistoga seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Calistoga (2025)

Exploring the top neighborhoods for short-term rentals in Calistoga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Calistoga
The heart of Calistoga, featuring wine tasting rooms, restaurants, and shops. It attracts tourists looking to experience local culture and cuisine.
Calistoga Spa Hot Springs, Old Faithful Geyser, Calistoga Wine Train, local boutiques, Calistoga Farmers Market
Napa Valley Vineyards
A picturesque area surrounded by world-renowned wineries. Ideal for guests seeking wine tasting adventures and beautiful landscapes.
Castello di Amorosa, Sterling Vineyards, Vincent Arroyo Winery, Brasswood Estate, A. Rao Vineyards
Lake Beryessa
Beautiful natural surroundings offering outdoor recreation such as boating and fishing. Popular among families and nature lovers.
Lake Berryessa, Monticello Dam, Spanish Flat, Putah Creek
Calistoga Hot Springs
Famous for its natural hot springs, attracts wellness tourists who are looking to relax and rejuvenate.
Calistoga Hot Springs Resort, Aurora Park, Golden Haven Hot Springs Spa, independent spa facilities
Petrified Forest
An educational and natural wonder, perfect for families and nature enthusiasts interested in exploring unique geological features.
Calistoga Petrified Forest, Petrified Forest Road, nature trails, wildlife viewing
Bothe-Napa Valley State Park
Offers opportunities for hiking, camping, and enjoying the outdoors. Ideal for outdoor enthusiasts and families.
hiking trails, campgrounds, picnic areas, redwood groves
Napa River
Scenic area ideal for riverfront experiences, attracts couples and families wanting to explore the beauty of nature.
Napa River Trail, river kayaking, fishing spots, walking/biking paths
Culinary Experience
Calistoga is known for its culinary scene with farm-to-table restaurants, drawing in foodies and dining enthusiasts.
local farms, Michelin-rated restaurants, food festivals, Culinary Institute of America at Greystone

Understanding Airbnb License Requirements & STR Laws in Calistoga (2025)

While Calistoga, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Calistoga to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Calistoga (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Calistogabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Napa Estate With Pool/Hot-tub/Concierge

Luxury Napa Estate With Pool/Hot-tub/Concierge

Entire Place • 7 bedrooms

$531,300
Revenue
51.7%
Occupancy
$2773.28
Daily Rate
Wander Calistoga Valley

Wander Calistoga Valley

Entire Place • 5 bedrooms

$392,041
Revenue
55.0%
Occupancy
$1604.59
Daily Rate
Calistoga Mountain Phoenix

Calistoga Mountain Phoenix

Entire Place • 5 bedrooms

$342,326
Revenue
46.0%
Occupancy
$1988.62
Daily Rate
Napa Valley Elegance for your Special Getaway

Napa Valley Elegance for your Special Getaway

Entire Place • 8 bedrooms

$325,116
Revenue
64.6%
Occupancy
$1992.45
Daily Rate
Shygusta Ranch

Shygusta Ranch

Entire Place • 4 bedrooms

$263,195
Revenue
28.9%
Occupancy
$1529.59
Daily Rate
Cedar Street Victorian

Cedar Street Victorian

Entire Place • 3 bedrooms

$211,738
Revenue
85.4%
Occupancy
$677.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Calistoga (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Calistoga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nick15$848,1451464.44/5.0
Arthur10$617,195752.47/5.0
Saloni1$531,300814.96/5.0
Samara2$500,5531372.48/5.0
Wander1$392,041154.60/5.0
WC Lodging2$305,5711164.70/5.0
Victorian Stays9$263,603944.83/5.0
Cathy1$211,7381934.96/5.0
Edward Anthony2$206,12282.44/5.0
Vineskipper Properties3$203,7742814.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Calistoga.

Dive Deeper: Advanced Calistoga STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Calistoga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Calistoga Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Calistoga

  • The Calistoga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.3% of the 101 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Calistoga, House properties are the most common (51.5%), reflecting the local real estate landscape.
  • Houses represent a significant 51.5% portion, catering likely to families or larger groups.
  • The presence of 31.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 4.0%) offer potential for unique stay experiences.

Calistoga Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Calistoga

  • The dominant room capacity in Calistoga is 1 bedroom listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.3% of the active Airbnb listings in Calistoga, indicating a high concentration in these sizes.
  • A significant 31.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Calistoga.

Calistoga Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Calistoga

  • The most common guest capacity trend in Calistoga vacation rentals is listings accommodating 2 guests (43.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Calistoga STR market, accounting for 63.4% of listings.
  • A significant 44.6% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Calistoga.
  • 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Calistoga.
  • On average, properties in Calistoga are equipped to host 4.2 guests.

Calistoga Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Calistoga

  • The most common availability pattern in Calistoga falls within the 271-366 days range, representing 59.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Calistoga (40.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Calistoga Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35%)

1 Night

35 listings

35% of total

2 Nights (28%)

2 Nights

28 listings

28% of total

3 Nights (7%)

3 Nights

7 listings

7% of total

4-6 Nights (1%)

4-6 Nights

1 listings

1% of total

7-29 Nights (7%)

7-29 Nights

7 listings

7% of total

30+ Nights (22%)

30+ Nights

22 listings

22% of total

Key Insights

  • The most prevalent minimum stay requirement in Calistoga is 1 Night, adopted by 35% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.0%) of the Calistoga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (22%) caters to monthly stays (30+ nights) in Calistoga, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35% of Calistoga hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Calistoga.

Calistoga Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (18.2%)

Super Strict 60 Days

16 listings

18.2% of total

Super Strict 30 Days

2 listings

2.3% of total

Flexible (6.8%)

Flexible

6 listings

6.8% of total

Moderate (19.3%)

Moderate

17 listings

19.3% of total

Firm (22.7%)

Firm

20 listings

22.7% of total

Strict (30.7%)

Strict

27 listings

30.7% of total

Cancellation Policy Insights for Calistoga

  • The prevailing Airbnb cancellation policy trend in Calistoga is Strict, used by 30.7% of listings.
  • A majority (53.4%) of hosts in Calistoga utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 30.7% market standard in Calistoga.
  • With 30.7% using Strict terms, this is a viable option in Calistoga, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Calistoga.

Calistoga STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Calistoga

  • The overall average booking lead time for vacation rentals in Calistoga is 59 days.
  • Guests book furthest in advance for stays during May (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (79 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Calistoga.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 79 days) to capture early planners.
  • Monitor your own booking lead times against these Calistoga averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Calistoga (2025)

Amenity Prevalence

Amenity Insights for Calistoga

  • Essential amenities in Calistoga that guests expect include: Heating, Smoke alarm, Wifi, Air conditioning, Essentials, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hangers, Carbon monoxide alarm, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Calistoga: Heating, Smoke alarm, Wifi, Air conditioning, Essentials, Free parking on premises.
  • Prioritize adding missing essentials: Heating, Smoke alarm, Wifi, Air conditioning, Essentials, Free parking on premises.
  • Consider adding popular differentiators like Hangers or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Calistoga to stay competitive.

Calistoga Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Calistoga

  • The typical guest profile for Airbnb in Calistoga consists of primarily domestic travelers (95%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.7% of guests.
  • Key international markets include United States (94.7%) and United Kingdom (1.1%).
  • Top languages spoken are English (68.2%) followed by Spanish (14.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from San Francisco and Los Angeles.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Calistoga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sonoma226$9,573$786.4045%
Eldridge18$9,143$844.8441%
Moss Beach33$9,049$627.1454%
Glen Ellen78$8,497$722.0543%
Kenwood56$8,325$764.8340%
Dillon Beach78$8,269$654.3743%
Marshall19$7,772$541.7951%
St. Helena43$7,403$779.7338%
Stinson Beach91$6,976$683.2246%
Montara24$6,855$425.3953%

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