Carmel-by-the-Sea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Carmel-by-the-Sea in 2025? Explore comprehensive Airbnb analytics for Carmel-by-the-Sea, California, United States to uncover income potential. This 2025 STR market report for Carmel-by-the-Sea, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 303 active listings.
Whether you're considering an Airbnb investment in Carmel-by-the-Sea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Carmel-by-the-Sea Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Carmel-by-the-Sea Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Carmel-by-the-Sea (2025)
Understanding the monthly revenue variations for Airbnb listings in Carmel-by-the-Sea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Carmel-by-the-Sea is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Carmel-by-the-Sea across different performance tiers:
- Best-in-class properties (Top 10%) achieve $21,994+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $14,454 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $7,240 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $3,601, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Carmel-by-the-Sea
Carmel-by-the-Sea Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Carmel-by-the-Sea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Carmel-by-the-Sea:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Carmel-by-the-Sea
Average Daily Rate (ADR) Airbnb Trends in Carmel-by-the-Sea (2025)
Effective short term rental pricing strategy in Carmel-by-the-Sea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Carmel-by-the-Sea typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,239+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $777 or more.
- Typical properties (Median) charge around $459 per night.
- Entry-level properties (Bottom 25%) earn around $296 per night.
Average Daily Rate (ADR) Trend by Month in Carmel-by-the-Sea
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Airbnb Seasonality Analysis & Trends in Carmel-by-the-Sea (2025)
Peak Season (July, August, June)
- Revenue averages $13,227 per month
- Occupancy rates average 57.0%
- Daily rates average $659
Shoulder Season
- Revenue averages $10,546 per month
- Occupancy maintains around 47.8%
- Daily rates hold near $636
Low Season (January, February, March)
- Revenue drops to average $7,687 per month
- Occupancy decreases to average 40.4%
- Daily rates adjust to average $639
Seasonality Insights for Carmel-by-the-Sea
- The Airbnb seasonality in Carmel-by-the-Sea shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Carmel-by-the-Sea's highest earning potential, with monthly revenues capable of climbing to $13,724, occupancy reaching a high of 63.9%, and ADRs peaking at $673.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $6,835, occupancy could drop to 39.5%, and ADRs may adjust down to $623.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Carmel-by-the-Sea.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Carmel-by-the-Sea seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Carmel-by-the-Sea (2025)
Exploring the top neighborhoods for short-term rentals in Carmel-by-the-Sea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Carmel Beach | Renowned for its stunning coastline and picturesque sunsets. A sought-after spot for tourists looking for a serene beach experience with access to art galleries and dining. | Carmel Beach, Point Lobos State Natural Reserve, Carmel Mission Basilica, 17-Mile Drive, Carmel River State Beach, Carmel Plaza |
| Downtown Carmel | Charming area filled with boutique shops, restaurants, and galleries. Ideal for visitors wanting to explore the unique culture and art of Carmel. | Carmel Art Association, Golden Bough Playhouse, Carmel Valley Ranch Golf Course, Carmel Mission, The Happy Landing Spot |
| Carmel Valley | Offers a tranquil rural setting with beautiful vineyards and outdoor activities. Perfect for travelers looking for a getaway that combines wine tasting and nature. | Carmel Valley Vineyards, Holman Ranch, Carmel Valley River, Palo Corona Regional Park, Garzas Creek |
| Mission Trail Park | A beautiful natural area with hiking trails and wildlife. Great for nature lovers who want to experience the outdoors while still being close to Carmel's attractions. | Mission Trail Park, San Carlos Borromeo de Carmelo Mission, Lovers Point Park, Carmel Pine Cone |
| Pebble Beach | Luxury community known for its golf courses and scenic views. Attracts high-end travelers and golf enthusiasts looking for an upscale experience. | Pebble Beach Golf Links, 17 Mile Drive, Cypress Point, Spanish Bay, Bird Rock |
| Big Sur | Just a short drive from Carmel, this stunning coastal region offers breathtaking views and hiking. Ideal for guests seeking majestic landscapes and outdoor adventures. | Big Sur River, Pfeiffer Beach, Julia Pfeiffer Burns State Park, McWay Falls, Bixby Creek Bridge |
| Glen Oaks | A cozy neighborhood featuring charming hotels and eateries. Perfect for guests who prefer a homey atmosphere in proximity to main attractions. | Glen Oaks Big Sur, Café Carmel, The Cottage Restaurant, Parker-Lusseau Pastries, Golden Triangle Shopping Center |
| Carpenter Street | A peaceful residential area emerging with vacation rentals, offering a quiet retreat while still being steps away from downtown attractions. |
Understanding Airbnb License Requirements & STR Laws in Carmel-by-the-Sea (2025)
While Carmel-by-the-Sea, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Carmel-by-the-Sea to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Carmel-by-the-Sea (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Carmel-by-the-Seabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
3902 Pacific Zen - Stunning Oceanfront Luxury Home
Entire Place • 6 bedrooms
Lx 70 contemporary luxury estate earth and sky
Entire Place • 3 bedrooms
Lx37 weathertop ranch in Carmel
Entire Place • 6 bedrooms
Premier Coastal Getaway in Carmel
Entire Place • 4 bedrooms
3911 Point Lobos View - Modern, Ocean View, Hot Tu
Entire Place • 3 bedrooms
Mv45 edge of the ocean estate carmel by the sea
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Carmel-by-the-Sea (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Carmel-by-the-Sea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sanctuary Vacation Rentals | 28 | $4,228,705 | 645 | 3.45/5.0 |
| Carmel Coast Estate | 16 | $2,694,443 | 656 | 4.95/5.0 |
| Sean | 4 | $2,002,958 | 113 | 4.76/5.0 |
| Alex | 6 | $1,067,727 | 94 | 5.00/5.0 |
| Steve | 7 | $1,032,864 | 231 | 4.97/5.0 |
| Bobby | 6 | $914,942 | 311 | 4.93/5.0 |
| Kent | 3 | $843,982 | 139 | 4.95/5.0 |
| Kyle | 7 | $621,252 | 108 | 4.19/5.0 |
| Carmel River Inn | 18 | $612,950 | 166 | 4.07/5.0 |
| Saddle Mountain | 12 | $500,298 | 1652 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Carmel-by-the-Sea.
Dive Deeper: Advanced Carmel-by-the-Sea STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Carmel-by-the-Sea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCarmel-by-the-Sea Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Carmel-by-the-Sea
- The Carmel-by-the-Sea Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 303 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Carmel-by-the-Sea, House properties are the most common (61.4%), reflecting the local real estate landscape.
- Houses represent a significant 61.4% portion, catering likely to families or larger groups.
- The presence of 9.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Carmel-by-the-Sea Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Carmel-by-the-Sea
- The dominant room capacity in Carmel-by-the-Sea is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.4% of the active Airbnb listings in Carmel-by-the-Sea, indicating a high concentration in these sizes.
- A significant 39.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Carmel-by-the-Sea.
Carmel-by-the-Sea Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Carmel-by-the-Sea
- The most common guest capacity trend in Carmel-by-the-Sea vacation rentals is listings accommodating 2 guests (23.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Carmel-by-the-Sea STR market, accounting for 46.8% of listings.
- 43.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Carmel-by-the-Sea.
- On average, properties in Carmel-by-the-Sea are equipped to host 4.8 guests.
Carmel-by-the-Sea Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Carmel-by-the-Sea
- The most common availability pattern in Carmel-by-the-Sea falls within the 271-366 days range, representing 30.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Carmel-by-the-Sea (29.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 41.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Carmel-by-the-Sea Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
16.1% of total
2 Nights
83 listings
30.3% of total
3 Nights
24 listings
8.8% of total
4-6 Nights
12 listings
4.4% of total
7-29 Nights
24 listings
8.8% of total
30+ Nights
87 listings
31.8% of total
Key Insights
- The most prevalent minimum stay requirement in Carmel-by-the-Sea is 30+ Nights, adopted by 31.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (31.8%) caters to monthly stays (30+ nights) in Carmel-by-the-Sea, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 31.8% of Carmel-by-the-Sea hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
- A 2-night minimum appears standard (30.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 31.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Carmel-by-the-Sea.
Carmel-by-the-Sea Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
14 listings
5.5% of total
Super Strict 60 Days
41 listings
16.1% of total
Flexible
12 listings
4.7% of total
Moderate
47 listings
18.5% of total
Firm
62 listings
24.4% of total
Strict
78 listings
30.7% of total
Cancellation Policy Insights for Carmel-by-the-Sea
- The prevailing Airbnb cancellation policy trend in Carmel-by-the-Sea is Strict, used by 30.7% of listings.
- A majority (55.1%) of hosts in Carmel-by-the-Sea utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.7% market standard in Carmel-by-the-Sea.
- With 30.7% using Strict terms, this is a viable option in Carmel-by-the-Sea, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Carmel-by-the-Sea.
Carmel-by-the-Sea STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Carmel-by-the-Sea
- The overall average booking lead time for vacation rentals in Carmel-by-the-Sea is 54 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Carmel-by-the-Sea.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these Carmel-by-the-Sea averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Carmel-by-the-Sea (2025)
Amenity Prevalence
Amenity Insights for Carmel-by-the-Sea
- Essential amenities in Carmel-by-the-Sea that guests expect include: Wifi, Heating, Smoke alarm, TV, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Carmel-by-the-Sea: Wifi, Heating, Smoke alarm, TV, Hot water.
- Prioritize adding missing essentials: Wifi, Heating, Smoke alarm, TV, Hot water.
- Consider adding popular differentiators like Carbon monoxide alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Carmel-by-the-Sea to stay competitive.
Carmel-by-the-Sea Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Carmel-by-the-Sea
- The typical guest profile for Airbnb in Carmel-by-the-Sea consists of primarily domestic travelers (92%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.0% of guests.
- Key international markets include United States (92%) and United Kingdom (2.3%).
- Top languages spoken are English (65%) followed by Spanish (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Francisco and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Carmel-by-the-Sea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Carmel Point | 15 | $14,673 | $993.70 | 55% |
| Del Monte Forest | 101 | $9,923 | $908.42 | 45% |
| Moss Beach | 33 | $9,049 | $627.14 | 54% |
| Castroville | 18 | $7,518 | $503.72 | 51% |
| Carmel | 34 | $7,097 | $521.06 | 49% |
| Stinson Beach | 91 | $6,976 | $683.22 | 46% |
| Montara | 24 | $6,855 | $425.39 | 53% |
| Sand City | 10 | $6,438 | $428.56 | 60% |
| Ross | 10 | $6,326 | $481.09 | 53% |
| Pleasure Point | 99 | $6,279 | $471.30 | 52% |