Gardena Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Gardena in 2025? Explore comprehensive Airbnb analytics for Gardena, California, United States to uncover income potential. This 2025 STR market report for Gardena, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 106 active listings.

Whether you're considering an Airbnb investment in Gardena, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gardena Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Gardena Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$141
The average rental revenue earned for an occupied room per day in Gardena.
Occupancy Rate(?)
50.2%
High demand. Good booking frequency.
Median Annual Revenue(?)
$20,211
Typical annual income for an Airbnb listing in Gardena. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.1%
Significant decrease (-12.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Gardena.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Gardena.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
106
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Gardena (2025)

Understanding the monthly revenue variations for Airbnb listings in Gardena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gardena is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gardena across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,331+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,580 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,087 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,078, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gardena

Gardena Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Gardena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gardena:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 55%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gardena

Average Daily Rate (ADR) Airbnb Trends in Gardena (2025)

Effective short term rental pricing strategy in Gardena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gardena typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $248+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
  • Typical properties (Median) charge around $109 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Gardena

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Airbnb Seasonality Analysis & Trends in Gardena (2025)

Peak Season (July, June, May)
  • Revenue averages $3,305 per month
  • Occupancy rates average 55.3%
  • Daily rates average $127
Shoulder Season
  • Revenue averages $2,504 per month
  • Occupancy maintains around 52.7%
  • Daily rates hold near $133
Low Season (January, February, November)
  • Revenue drops to average $1,982 per month
  • Occupancy decreases to average 49.0%
  • Daily rates adjust to average $141

Seasonality Insights for Gardena

  • The Airbnb seasonality in Gardena shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gardena's highest earning potential, with monthly revenues capable of climbing to $3,459, occupancy reaching a high of 65.4%, and ADRs peaking at $154.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,859, occupancy could drop to 44.8%, and ADRs may adjust down to $124.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gardena.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Gardena seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Gardena (2025)

Exploring the top neighborhoods for short-term rentals in Gardena? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
North Gardena
A residential area with accessibility to shopping and parks. Attracts families and long-term visitors looking for a suburban experience.
Gardena High School, Gardena Mayme Dear Library, Hugh Holdridge Park
South Gardena
A quieter part of Gardena with local dining options and close proximity to the 91 and 405 freeways for easy commuting.
Gardena Bowl, Mika's Burger, South Gardena Park
Gardena's Historic Downtown
A cultural hub with historic buildings and a variety of eateries. Great for visitors who want to experience local culture and cuisine.
Gardena Historical Society, Tokyo Central Grocery, Denny's Park
El Camino College Area
Home to El Camino College, this area attracts students and their families looking for short-term rentals during the school year.
El Camino College, Gardena Cinema, Champion Park
Near IKEA
Proximity to IKEA attracts shoppers and families looking for convenient stay near the home furnishing shopping mecca.
IKEA Los Angeles, South Bay Galleria, Crenshaw Plaza
Holly Park Area
Family-oriented neighborhood with access to parks and schools. Suitable for those traveling with children.
Holly Park, Gardena Community Center, Rowley Park
Lennox Area
Adjacent to Gardena, Lennox is a growing area with access to public transportation and local amenities, appealing to budget travelers.
Lennox Library, Lennox Park, Alondra Park
Towers Historic District
Known for its unique architecture and historical significance, it offers a unique charm appealing to tourists interested in history and culture.
Gardena's Historic District, Gardena Cultural Arts Center, Lennox School District

Understanding Airbnb License Requirements & STR Laws in Gardena (2025)

While Gardena, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gardena to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Gardena (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Gardenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Blue White House

Blue White House

Entire Place • 3 bedrooms

$78,210
Revenue
72.0%
Occupancy
$294.58
Daily Rate
Stylish Home Centrally Located to BEACHES/LAX/SOFI

Stylish Home Centrally Located to BEACHES/LAX/SOFI

Entire Place • 3 bedrooms

$78,018
Revenue
76.6%
Occupancy
$269.92
Daily Rate
Cozy 3 bedroom home with pool close to SoFi

Cozy 3 bedroom home with pool close to SoFi

Entire Place • 4 bedrooms

$74,781
Revenue
44.6%
Occupancy
$340.44
Daily Rate
SoCal Family Fun! Spacious Home in GREAT Area

SoCal Family Fun! Spacious Home in GREAT Area

Entire Place • 4 bedrooms

$74,415
Revenue
79.2%
Occupancy
$237.55
Daily Rate
Cali Beach Getaway

Cali Beach Getaway

Entire Place • 4 bedrooms

$64,489
Revenue
72.4%
Occupancy
$273.99
Daily Rate
Gardena Vacation Rental: 5 Mi to Manhattan Beach!

Gardena Vacation Rental: 5 Mi to Manhattan Beach!

Entire Place • 2 bedrooms

$53,745
Revenue
88.2%
Occupancy
$154.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Gardena (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Gardena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jackeline10$131,9014203.69/5.0
Tuyen3$118,5582924.90/5.0
Anna2$108,1003854.79/5.0
Christopher & Phantida3$106,5031114.86/5.0
Tiffany1$78,018734.97/5.0
Janice1$74,781364.69/5.0
Angela1$74,415934.91/5.0
Belinda2$69,3251334.75/5.0
Oleksandr6$67,9331314.89/5.0
Natalia1$64,489364.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gardena.

Dive Deeper: Advanced Gardena STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gardena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gardena Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gardena

  • The Gardena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65.1% of the 106 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 34.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Gardena, House properties are the most common (55.7%), reflecting the local real estate landscape.
  • Houses represent a significant 55.7% portion, catering likely to families or larger groups.
  • The presence of 22.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 6.6%) offer potential for unique stay experiences.

Gardena Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gardena

  • The dominant room capacity in Gardena is 1 bedroom listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 50.0% of the active Airbnb listings in Gardena, indicating a high concentration in these sizes.
  • A significant 20.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gardena.

Gardena Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gardena

  • The most common guest capacity trend in Gardena vacation rentals is listings accommodating 2 guests (20.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Gardena STR market, accounting for 35.0% of listings.
  • 24.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gardena.
  • On average, properties in Gardena are equipped to host 3.4 guests.

Gardena Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gardena

  • The most common availability pattern in Gardena falls within the 271-366 days range, representing 40.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Gardena (24.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Gardena Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (41.1%)

1 Night

37 listings

41.1% of total

2 Nights (24.4%)

2 Nights

22 listings

24.4% of total

3 Nights (1.1%)

3 Nights

1 listings

1.1% of total

4-6 Nights (5.6%)

4-6 Nights

5 listings

5.6% of total

7-29 Nights (8.9%)

7-29 Nights

8 listings

8.9% of total

30+ Nights (18.9%)

30+ Nights

17 listings

18.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Gardena is 1 Night, adopted by 41.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.5%) of the Gardena Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (18.9%) caters to monthly stays (30+ nights) in Gardena, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 41.1% of Gardena hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 18.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gardena.

Gardena Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (24.1%)

Flexible

20 listings

24.1% of total

Moderate (30.1%)

Moderate

25 listings

30.1% of total

Firm (16.9%)

Firm

14 listings

16.9% of total

Strict (28.9%)

Strict

24 listings

28.9% of total

Cancellation Policy Insights for Gardena

  • The prevailing Airbnb cancellation policy trend in Gardena is Moderate, used by 30.1% of listings.
  • There's a relatively balanced mix between guest-friendly (54.2%) and stricter (45.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30.1% market standard in Gardena.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gardena.

Gardena STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Gardena

  • The overall average booking lead time for vacation rentals in Gardena is 37 days.
  • Guests book furthest in advance for stays during July (average 57 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Gardena.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
  • Monitor your own booking lead times against these Gardena averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Gardena (2025)

Amenity Prevalence

Amenity Insights for Gardena

  • Essential amenities in Gardena that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Gardena: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Gardena to stay competitive.

Gardena Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gardena

  • The typical guest profile for Airbnb in Gardena consists of primarily domestic travelers (76%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 76.3% of guests.
  • Key international markets include United States (76.3%) and Canada (3.9%).
  • Top languages spoken are English (58.6%) followed by Spanish (18%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Los Angeles and Las Vegas.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Gardena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Malibu349$10,630$1197.3442%
Montecito133$8,379$805.9647%
Unincorporated Santa Monica Mountains152$7,297$646.3546%
Del Mar114$7,107$617.5449%
Newport Beach1,263$6,978$638.4145%
Tenaja10$6,811$584.2547%
Toro Canyon37$6,803$581.4342%
Manhattan Beach230$6,766$492.4752%
Rancho Santa Fe29$6,753$823.1242%
Avalon216$6,558$624.2738%

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