Grover Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grover Beach in 2025? Explore comprehensive Airbnb analytics for Grover Beach, California, United States to uncover income potential. This 2025 STR market report for Grover Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 110 active listings.

Whether you're considering an Airbnb investment in Grover Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grover Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grover Beach Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$289
The average rental revenue earned for an occupied room per day in Grover Beach.
Occupancy Rate(?)
40.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$38,123
Typical annual income for an Airbnb listing in Grover Beach. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-11.1%
Significant decrease (-11.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Grover Beach.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Grover Beach.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
110
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grover Beach (2025)

Understanding the monthly revenue variations for Airbnb listings in Grover Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grover Beach is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grover Beach across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,772+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,386 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,266 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,732, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grover Beach

Grover Beach Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grover Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grover Beach:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grover Beach

Average Daily Rate (ADR) Airbnb Trends in Grover Beach (2025)

Effective short term rental pricing strategy in Grover Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grover Beach typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $485+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $352 or more.
  • Typical properties (Median) charge around $245 per night.
  • Entry-level properties (Bottom 25%) earn around $154 per night.

Average Daily Rate (ADR) Trend by Month in Grover Beach

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Airbnb Seasonality Analysis & Trends in Grover Beach (2025)

Peak Season (July, June, August)
  • Revenue averages $5,502 per month
  • Occupancy rates average 55.4%
  • Daily rates average $277
Shoulder Season
  • Revenue averages $3,703 per month
  • Occupancy maintains around 40.3%
  • Daily rates hold near $274
Low Season (January, February, October)
  • Revenue drops to average $2,815 per month
  • Occupancy decreases to average 34.6%
  • Daily rates adjust to average $265

Seasonality Insights for Grover Beach

  • The Airbnb seasonality in Grover Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grover Beach's highest earning potential, with monthly revenues capable of climbing to $6,375, occupancy reaching a high of 64.1%, and ADRs peaking at $312.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,535, occupancy could drop to 32.5%, and ADRs may adjust down to $251.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grover Beach.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grover Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grover Beach (2025)

Exploring the top neighborhoods for short-term rentals in Grover Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
West Grand Avenue
The main thoroughfare in Grover Beach that attracts tourists with its proximity to the beach and local restaurants. A great spot for vacation rentals due to its accessibility.
Grover Beach, Dune Beach, Pismo State Beach, Nearby restaurants and cafes, Bike rentals and scooter tours
East Grand Avenue
A vibrant area known for its shops and eateries, making it a great destination for visitors looking for a lively atmosphere.
Grover Beach Market, Pismo Beach Pier, Restaurants, Surf shops, Parks and recreational areas
North Grover Beach
A quieter area that offers a relaxing environment close to the beach, ideal for families and those seeking serenity.
North Beach Campground, Dunes and nature trails, Beach access, Local parks
Pismo Beach
Just north of Grover Beach, Pismo Beach is a popular tourist destination known for its iconic pier and beautiful sunsets, making it ideal for Airbnb hosts.
Pismo Beach Pier, Pismo Beach Monarch Butterfly Grove, Sand dunes, Local seafood restaurants
927 West
A developing area that is gaining popularity due to new ventures and proximity to attractions, making it an emerging market for rentals.
Local breweries, Parks, Wine tasting rooms nearby, Cultural festivals
Surf Street
This area offers residents and visitors direct beach access and a laid-back coastal vibe, catering to beachgoers and surfers.
Beach access, Surfing spots, Beach volleyball, Sunset views
Grover Heights Park
A wonderful local park area that attracts families and outdoor enthusiasts, providing a tranquil environment for visitors.
Playgrounds, Picnic areas, Walking trails, Community events
Nearby attractions in San Luis Obispo
Just a short drive away from Grover Beach, this city offers a variety of cultural attractions, providing visitors with extended options.
California Polytechnic State University, Downtown San Luis Obispo, Farmers Market, SLO Museum of Art

Understanding Airbnb License Requirements & STR Laws in Grover Beach (2025)

While Grover Beach, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grover Beach to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Grover Beach (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grover Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Newport Oceanview House w/ Rooftop Decks

Newport Oceanview House w/ Rooftop Decks

Entire Place • 4 bedrooms

$133,043
Revenue
54.7%
Occupancy
$533.00
Daily Rate
Grand Getaway: Ocean Views and Open Living Space!

Grand Getaway: Ocean Views and Open Living Space!

Entire Place • 3 bedrooms

$121,500
Revenue
61.5%
Occupancy
$544.69
Daily Rate
Papillon House a luxury escape with sunset ocean-v

Papillon House a luxury escape with sunset ocean-v

Entire Place • 4 bedrooms

$121,418
Revenue
37.6%
Occupancy
$623.64
Daily Rate
Oceanview Home w/ Rooftop Deck & Garage

Oceanview Home w/ Rooftop Deck & Garage

Entire Place • 4 bedrooms

$110,754
Revenue
49.1%
Occupancy
$619.67
Daily Rate
The Extra Getaway at Newport: 4 br/3 bth w/ Deck

The Extra Getaway at Newport: 4 br/3 bth w/ Deck

Entire Place • 4 bedrooms

$107,539
Revenue
30.1%
Occupancy
$814.28
Daily Rate
Boho Chic Retreat: Walk to the Beach!

Boho Chic Retreat: Walk to the Beach!

Entire Place • 3 bedrooms

$96,085
Revenue
44.9%
Occupancy
$459.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grover Beach (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grover Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Beach Bum Holiday Rentals18$678,6123394.35/5.0
Terri4$325,752743.65/5.0
Evolve3$230,3821214.81/5.0
Courtney2$229,0392154.91/5.0
Laura2$183,8061414.99/5.0
Kate2$160,4221484.96/5.0
Debra6$121,4477844.66/5.0
Michael & Eleanor2$99,4904384.87/5.0
Lindsey & Cliff1$94,397554.98/5.0
Christopher2$93,0305954.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grover Beach.

Dive Deeper: Advanced Grover Beach STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grover Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grover Beach Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grover Beach

  • The Grover Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 110 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grover Beach, House properties are the most common (78.2%), reflecting the local real estate landscape.
  • Houses represent a significant 78.2% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 6.3%) offer potential for unique stay experiences.

Grover Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grover Beach

  • The dominant room capacity in Grover Beach is 3 bedrooms listings, making up 38.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 59.1% of the active Airbnb listings in Grover Beach, indicating a high concentration in these sizes.
  • A significant 50.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grover Beach.

Grover Beach Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grover Beach

  • The most common guest capacity trend in Grover Beach vacation rentals is listings accommodating 8+ guests (35.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Grover Beach STR market, accounting for 58.2% of listings.
  • 61.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grover Beach.
  • On average, properties in Grover Beach are equipped to host 5.6 guests.

Grover Beach Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grover Beach

  • The most common availability pattern in Grover Beach falls within the 271-366 days range, representing 34.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Grover Beach (33.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grover Beach Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.2%)

1 Night

29 listings

28.2% of total

2 Nights (33%)

2 Nights

34 listings

33% of total

3 Nights (3.9%)

3 Nights

4 listings

3.9% of total

4-6 Nights (1.9%)

4-6 Nights

2 listings

1.9% of total

7-29 Nights (2.9%)

7-29 Nights

3 listings

2.9% of total

30+ Nights (30.1%)

30+ Nights

31 listings

30.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Grover Beach is 2 Nights, adopted by 33% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.2%) of the Grover Beach Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (30.1%) caters to monthly stays (30+ nights) in Grover Beach, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33% of Grover Beach hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grover Beach.

Grover Beach Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

3.1% of total

Flexible (17.5%)

Flexible

17 listings

17.5% of total

Moderate (27.8%)

Moderate

27 listings

27.8% of total

Firm (26.8%)

Firm

26 listings

26.8% of total

Strict (24.7%)

Strict

24 listings

24.7% of total

Cancellation Policy Insights for Grover Beach

  • The prevailing Airbnb cancellation policy trend in Grover Beach is Moderate, used by 27.8% of listings.
  • A majority (51.5%) of hosts in Grover Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 27.8% market standard in Grover Beach.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grover Beach.

Grover Beach STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grover Beach

  • The overall average booking lead time for vacation rentals in Grover Beach is 41 days.
  • Guests book furthest in advance for stays during June (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Grover Beach.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Grover Beach averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grover Beach (2025)

Amenity Prevalence

Amenity Insights for Grover Beach

  • Essential amenities in Grover Beach that guests expect include: Carbon monoxide alarm, Wifi, Smoke alarm, TV, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Fire extinguisher, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grover Beach: Carbon monoxide alarm, Wifi, Smoke alarm, TV, Hot water, Essentials.
  • Prioritize adding missing essentials: TV, Hot water, Essentials.
  • Consider adding popular differentiators like Heating or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grover Beach to stay competitive.

Grover Beach Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grover Beach

  • The typical guest profile for Airbnb in Grover Beach consists of primarily domestic travelers (89%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 88.8% of guests.
  • Key international markets include United States (88.8%) and Germany (2%).
  • Top languages spoken are English (63.2%) followed by Spanish (13.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Los Angeles and San Jose.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grover Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Carmel Point15$14,673$993.7055%
Del Monte Forest101$9,923$908.4245%
Los Olivos24$8,686$693.8049%
Montecito133$8,379$805.9647%
Carmel-by-the-Sea303$8,195$647.2847%
Castroville18$7,518$503.7251%
Santa Ynez93$7,462$539.3647%
Carmel34$7,097$521.0649%
Toro Canyon37$6,803$581.4342%
Sand City10$6,438$428.5660%

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