Inverness Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Inverness in 2025? Explore comprehensive Airbnb analytics for Inverness, California, United States to uncover income potential. This 2025 STR market report for Inverness, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in Inverness, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Inverness Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Inverness Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Inverness (2025)
Understanding the monthly revenue variations for Airbnb listings in Inverness is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Inverness is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Inverness across different performance tiers:
- Best-in-class properties (Top 10%) achieve $13,403+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $9,544 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $5,909 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $3,469, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Inverness
Inverness Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Inverness STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Inverness:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Inverness
Average Daily Rate (ADR) Airbnb Trends in Inverness (2025)
Effective short term rental pricing strategy in Inverness involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Inverness typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $731+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $537 or more.
- Typical properties (Median) charge around $398 per night.
- Entry-level properties (Bottom 25%) earn around $271 per night.
Average Daily Rate (ADR) Trend by Month in Inverness
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Airbnb Seasonality Analysis & Trends in Inverness (2025)
Peak Season (July, June, August)
- Revenue averages $9,026 per month
- Occupancy rates average 63.7%
- Daily rates average $439
Shoulder Season
- Revenue averages $6,761 per month
- Occupancy maintains around 50.4%
- Daily rates hold near $440
Low Season (January, February, March)
- Revenue drops to average $5,466 per month
- Occupancy decreases to average 44.7%
- Daily rates adjust to average $457
Seasonality Insights for Inverness
- The Airbnb seasonality in Inverness shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Inverness's highest earning potential, with monthly revenues capable of climbing to $9,522, occupancy reaching a high of 67.7%, and ADRs peaking at $473.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $4,806, occupancy could drop to 44.4%, and ADRs may adjust down to $426.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Inverness.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Inverness seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Inverness (2025)
Exploring the top neighborhoods for short-term rentals in Inverness? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Inverness | Charming area that offers stunning views of Tomales Bay, ideal for guests looking for a peaceful retreat. Close to local shops and restaurants. | Tomales Bay, Inverness Park, Hill Park, Point Reyes National Seashore, Kuleto's Fish Restaurant |
| Point Reyes Station | A vibrant community known for its unique boutiques and artisanal food. Perfect for travelers who love nature, markets, and local culture. | Point Reyes National Seashore, Point Reyes Lighthouse, Tule Elk Reserve, Point Reyes Farmers Market, Cowgirl Creamery |
| Marshall | Quaint waterfront village known for its oyster farms and coastal beauty. Great for guests who want to explore the seafood culinary scene and the outdoors. | Tomales Bay Oyster Company, Marshall Beach, Marin County Parklands, Boat Tours, Bodega Bay nearby |
| Tomales | A small yet picturesque town that offers a glimpse of rural Marin County life. Attracts visitors looking for tranquility away from urban bustle. | Tomales Bay, Tomales Cemetery, Marin Agricultural Land Trust, Nearby hiking trails, Historic buildings |
| West Marin | Known for its stunning landscapes and outdoor activities. Ideal for nature lovers and those seeking to escape to a natural setting. | Point Reyes National Seashore, Tomales Point Trail, Almonte Park, Numerous hiking trails, Biking routes |
| Lagunitas | Nestled in a lush valley, it is ideal for those interested in hiking and enjoying nature. Popular with guests who appreciate a more rural ambience. | Lagunitas Creek, Nearby hiking trails, Local breweries, Natural hot springs, Secluded outdoor spaces |
| Nicasio | A peaceful agricultural community with views of rolling hills and scenic backroads. Perfect for a serene getaway. | Nicasio Reservoir, Wildlife watching, Horseback riding, Historic inn, Peaceful countryside |
| Olema | Offers access to the natural beauty of the Point Reyes area and is close to many outdoor activities. Great for guests wanting to explore. | Point Reyes National Seashore, Olema Valley, Hiking trails, Historic sites, Local eateries |
Understanding Airbnb License Requirements & STR Laws in Inverness (2025)
While Inverness, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Inverness to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Inverness (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Invernessbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
A Charming Lodge in the Heart of Inverness
Entire Place • 6 bedrooms
Van der Ryn Eco-Refuge: Architecture in Nature
Entire Place • 4 bedrooms
Inverness-Serene Huckleberry Hill with a View
Entire Place • 4 bedrooms
Moonrise | Charming Retreat w/ Privacy & Lake View
Entire Place • 1 bedroom
Hillside Home w/ Deck & Views of Tomales Bay!
Entire Place • 2 bedrooms
Wildwood Inverness Majestic on the Mesa
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Inverness (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Inverness based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aaron | 10 | $871,216 | 1011 | 4.91/5.0 |
| Meg | 10 | $743,480 | 823 | 4.42/5.0 |
| Micah | 3 | $233,893 | 222 | 4.99/5.0 |
| Ewa | 4 | $198,393 | 1978 | 4.91/5.0 |
| Jeanice | 1 | $188,354 | 95 | 4.96/5.0 |
| Rebecca | 1 | $181,613 | 139 | 4.95/5.0 |
| Sandhya | 2 | $163,509 | 761 | 4.91/5.0 |
| Cynthia | 2 | $162,014 | 313 | 4.93/5.0 |
| Evolve | 1 | $154,620 | 106 | 4.67/5.0 |
| Belinda | 2 | $154,183 | 447 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Inverness.
Dive Deeper: Advanced Inverness STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Inverness. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsInverness Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Inverness
- The Inverness Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Inverness, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- The presence of 6.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.5%) offer potential for unique stay experiences.
Inverness Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Inverness
- The dominant room capacity in Inverness is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.1% of the active Airbnb listings in Inverness, indicating a high concentration in these sizes.
- A significant 40.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Inverness.
Inverness Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Inverness
- The most common guest capacity trend in Inverness vacation rentals is listings accommodating 6 guests (30.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Inverness STR market, accounting for 53.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Inverness.
- On average, properties in Inverness are equipped to host 5.0 guests.
Inverness Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Inverness
- The most common availability pattern in Inverness falls within the 91-180 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Inverness (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 53.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Inverness Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
9.4% of total
2 Nights
33 listings
51.6% of total
3 Nights
9 listings
14.1% of total
30+ Nights
16 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Inverness is 2 Nights, adopted by 51.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.0%) of the Inverness Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25%) caters to monthly stays (30+ nights) in Inverness, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 51.6% of Inverness hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.4% currently do.
- A 2-night minimum appears standard (51.6%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Inverness.
Inverness Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
4.8% of total
Flexible
1 listings
1.6% of total
Moderate
17 listings
27.4% of total
Firm
27 listings
43.5% of total
Strict
14 listings
22.6% of total
Cancellation Policy Insights for Inverness
- The prevailing Airbnb cancellation policy trend in Inverness is Firm, used by 43.5% of listings.
- A majority (66.1%) of hosts in Inverness utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43.5% market standard in Inverness.
- Regularly review your cancellation policy against competitors and market demand shifts in Inverness.
Inverness STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Inverness
- The overall average booking lead time for vacation rentals in Inverness is 64 days.
- Guests book furthest in advance for stays during July (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 43 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (80 days avg.) sees the longest lead times, while Spring (58 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Inverness.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Inverness averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Inverness (2025)
Amenity Prevalence
Amenity Insights for Inverness
- Essential amenities in Inverness that guests expect include: Free parking on premises, Heating, Dishes and silverware, Hot water, Wifi, Kitchen, Smoke alarm, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Inverness: Free parking on premises, Heating, Dishes and silverware, Hot water, Wifi, Kitchen, Smoke alarm, Coffee maker.
- Prioritize adding missing essentials: Heating, Dishes and silverware, Hot water, Wifi, Kitchen, Smoke alarm, Coffee maker.
- Consider adding popular differentiators like Carbon monoxide alarm or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Inverness to stay competitive.
Inverness Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Inverness
- The typical guest profile for Airbnb in Inverness consists of primarily domestic travelers (97%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.0% of guests.
- Key international markets include United States (97%) and United Kingdom (1%).
- Top languages spoken are English (59.4%) followed by Spanish (13.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Francisco and Oakland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Inverness Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sonoma | 226 | $9,573 | $786.40 | 45% |
| Eldridge | 18 | $9,143 | $844.84 | 41% |
| Moss Beach | 33 | $9,049 | $627.14 | 54% |
| Glen Ellen | 78 | $8,497 | $722.05 | 43% |
| Kenwood | 56 | $8,325 | $764.83 | 40% |
| Dillon Beach | 78 | $8,269 | $654.37 | 43% |
| Marshall | 19 | $7,772 | $541.79 | 51% |
| St. Helena | 43 | $7,403 | $779.73 | 38% |
| Stinson Beach | 91 | $6,976 | $683.22 | 46% |
| Montara | 24 | $6,855 | $425.39 | 53% |