Norco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Norco in 2025? Explore comprehensive Airbnb analytics for Norco, California, United States to uncover income potential. This 2025 STR market report for Norco, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Norco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Norco Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Norco Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$98
The average rental revenue earned for an occupied room per day in Norco.
Occupancy Rate(?)
43.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,536
Typical annual income for an Airbnb listing in Norco. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-60.3%
Significant decrease (-60.3%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Norco.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Norco.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Norco (2025)

Understanding the monthly revenue variations for Airbnb listings in Norco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Norco is typically December, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Norco across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,278+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,635 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $808 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $366, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Norco

Norco Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Norco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Norco:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Norco

Average Daily Rate (ADR) Airbnb Trends in Norco (2025)

Effective short term rental pricing strategy in Norco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Norco typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
  • Typical properties (Median) charge around $47 per night.
  • Entry-level properties (Bottom 25%) earn around $41 per night.

Average Daily Rate (ADR) Trend by Month in Norco

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Airbnb Seasonality Analysis & Trends in Norco (2025)

Peak Season (December, April, November)
  • Revenue averages $1,444 per month
  • Occupancy rates average 47.2%
  • Daily rates average $90
Shoulder Season
  • Revenue averages $1,103 per month
  • Occupancy maintains around 45.4%
  • Daily rates hold near $87
Low Season (January, February, October)
  • Revenue drops to average $806 per month
  • Occupancy decreases to average 34.1%
  • Daily rates adjust to average $90

Seasonality Insights for Norco

  • The Airbnb seasonality in Norco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Norco's highest earning potential, with monthly revenues capable of climbing to $1,485, occupancy reaching a high of 56.8%, and ADRs peaking at $100.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $605, occupancy could drop to 23.9%, and ADRs may adjust down to $83.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Norco.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Norco seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Norco (2025)

Exploring the top neighborhoods for short-term rentals in Norco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Eastvale
Adjacent to Norco, Eastvale is a burgeoning neighborhood with family-friendly amenities and excellent schools, making it ideal for families and business travelers alike.
Eastvale Community Park, Eastvale Marketplace, Civic Center Park, Home Depot, Maya Cinemas Eastvale
Corona
Nearby Corona offers various attractions and convenient access to the 91 freeway, making it a popular destination for travelers looking to explore the Inland Empire and beyond.
Corona Heritage Park and Museum, Dos Lagos, The Shops at Dos Lagos, Cleveland National Forest, Castle Park
Riverside
Riverside is a larger city with a rich history and plenty of attractions, attracting tourists eager to explore the arts and culture of the region.
Fox Performing Arts Center, California Citrus State Historic Park, Riverside Art Museum, Mount Rubidioux, Mission Inn Hotel & Spa
Chino Hills
Known for its scenic views and suburban feel, Chino Hills is an ideal location for families and tourists looking for a quieter stay near Norco.
Chino Hills State Park, The Shops at Chino Hills, Carbon Canyon Park, Boulder Creek Park, Los Serranos Country Club
Crestline
A charming mountain community that attracts nature lovers and those looking to escape the heat, Crestline is perfect for Airbnb rentals year-round.
Lake Gregory, Crestline Village, San Bernardino National Forest, Hiking Trails, Fishing and boating
Lake Elsinore
Home to a large lake and numerous outdoor activities, Lake Elsinore is a great spot for tourists interested in water sports and recreation.
Lake Elsinore, Marina Park, Storm Stadium, Elsinore Diamond Stadium, Outdoor Water Sports
Ontario
Ontario offers a mix of shopping, dining, and entertainment, making it a practical choice for travelers and business visitors to the Inland Empire.
Ontario Mills, Citizens Business Bank Arena, Ontario Convention Center, Guasti Regional Park, The Ontario Museum of History & Art
Norco
As the main city itself, Norco is famous for its equestrian culture and western heritage, attracting visitors interested in unique experiences and outdoor activities.
Norco Horse Town, Norco Community Park, Silverlakes Equestrian and Sports Park, Hidden Valley Wildlife Area, The Norco Food Truck Festival

Understanding Airbnb License Requirements & STR Laws in Norco (2025)

While Norco, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Norco to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Norco (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Norcobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Private entrance 2 bedroom/1 bath

Private entrance 2 bedroom/1 bath

Private Room • 2 bedrooms

$25,276
Revenue
53.5%
Occupancy
$129.38
Daily Rate
Norco country private entrance

Norco country private entrance

Entire Place • 1 bedroom

$22,681
Revenue
59.8%
Occupancy
$103.73
Daily Rate
Adorable studio guesthouse on the ranch

Adorable studio guesthouse on the ranch

Entire Place • 1 bedroom

$20,310
Revenue
44.1%
Occupancy
$125.62
Daily Rate
Private and cozy place

Private and cozy place

Private Room • 1 bedroom

$11,523
Revenue
44.4%
Occupancy
$138.74
Daily Rate
Pool/Spa, BBQ Norco Riverside -30days or longer

Pool/Spa, BBQ Norco Riverside -30days or longer

Entire Place • 4 bedrooms

$11,437
Revenue
19.8%
Occupancy
$503.80
Daily Rate
Luxe Dream Retreat: USA Vacation Home!

Luxe Dream Retreat: USA Vacation Home!

Entire Place • 4 bedrooms

$5,829
Revenue
29.0%
Occupancy
$335.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Norco (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Norco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Suzanne3$68,2675104.94/5.0
Sandy Shan5$14,352714.95/5.0
John4$13,0651014.72/5.0
Hamed1$11,52345.00/5.0
LBJ Properties1$11,437814.93/5.0
David3$10,96493.33/5.0
John2$6,951244.65/5.0
Host #100354681$5,82900.00/5.0
Host #4331485031$91710.00/5.0
Paula1$49043.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Norco.

Dive Deeper: Advanced Norco STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Norco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Norco Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Norco

  • The Norco Airbnb market composition is heavily skewed towards Private Room listings, which make up 77.3% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Norco, House properties are the most common (68.2%), reflecting the local real estate landscape.
  • Houses represent a significant 68.2% portion, catering likely to families or larger groups.
  • The presence of 13.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others (combined 9.0%) offer potential for unique stay experiences.

Norco Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Norco

  • The dominant room capacity in Norco is 1 bedroom listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 54.6% of the active Airbnb listings in Norco, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Norco.

Norco Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Norco

  • The most common guest capacity trend in Norco vacation rentals is listings accommodating 2 guests (22.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 1 guest dominate the Norco STR market, accounting for 40.9% of listings.
  • A significant 40.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Norco.
  • 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Norco.
  • On average, properties in Norco are equipped to host 1.8 guests.

Norco Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Norco

  • The most common availability pattern in Norco falls within the 271-366 days range, representing 59.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Norco (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Norco Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.8%)

1 Night

5 listings

23.8% of total

2 Nights (4.8%)

2 Nights

1 listings

4.8% of total

3 Nights (4.8%)

3 Nights

1 listings

4.8% of total

7-29 Nights (38.1%)

7-29 Nights

8 listings

38.1% of total

30+ Nights (28.6%)

30+ Nights

6 listings

28.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Norco is 7-29 Nights, adopted by 38.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (28.6%) caters to monthly stays (30+ nights) in Norco, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 38.1% of Norco hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Norco.

Norco Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.4%)

Flexible

9 listings

47.4% of total

Moderate (52.6%)

Moderate

10 listings

52.6% of total

Cancellation Policy Insights for Norco

  • The prevailing Airbnb cancellation policy trend in Norco is Moderate, used by 52.6% of listings.
  • The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Norco may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 52.6% market standard in Norco.
  • Regularly review your cancellation policy against competitors and market demand shifts in Norco.

Norco STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Norco

  • The overall average booking lead time for vacation rentals in Norco is 33 days.
  • Guests book furthest in advance for stays during April (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (27 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Norco.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Norco averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Norco (2025)

Amenity Prevalence

Amenity Insights for Norco

  • Essential amenities in Norco that guests expect include: Free parking on premises, Air conditioning, Wifi, Heating, Hot water, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Fire extinguisher, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Norco: Free parking on premises, Air conditioning, Wifi, Heating, Hot water, Smoke alarm.
  • Prioritize adding missing essentials: Heating, Hot water, Smoke alarm.
  • Consider adding popular differentiators like Carbon monoxide alarm or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Norco to stay competitive.

Norco Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Norco

  • The typical guest profile for Airbnb in Norco consists of primarily domestic travelers (98%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.1% of guests.
  • Key international markets include United States (98.1%) and Colombia (0.9%).
  • Top languages spoken are English (73.7%) followed by Spanish (13.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Los Angeles and Ivins.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Norco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Malibu349$10,630$1197.3442%
Rancho San Diego26$8,486$514.8053%
Thousand Palms32$8,286$679.7342%
GlenOak Hills37$7,383$604.1640%
Unincorporated Santa Monica Mountains152$7,297$646.3546%
Del Mar114$7,107$617.5449%
Newport Beach1,263$6,978$638.4145%
Tenaja10$6,811$584.2547%
Manhattan Beach230$6,766$492.4752%
Rancho Santa Fe29$6,753$823.1242%

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