Paradise Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Paradise in 2025? Explore comprehensive Airbnb analytics for Paradise, California, United States to uncover income potential. This 2025 STR market report for Paradise, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Paradise, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paradise Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Paradise Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Paradise (2025)
Understanding the monthly revenue variations for Airbnb listings in Paradise is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paradise is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paradise across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,861+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,190 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,546 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $762, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paradise
Paradise Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Paradise STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paradise:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paradise
Average Daily Rate (ADR) Airbnb Trends in Paradise (2025)
Effective short term rental pricing strategy in Paradise involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paradise typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $250+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Paradise
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Airbnb Seasonality Analysis & Trends in Paradise (2025)
Peak Season (May, June, April)
- Revenue averages $1,981 per month
- Occupancy rates average 47.3%
- Daily rates average $148
Shoulder Season
- Revenue averages $1,553 per month
- Occupancy maintains around 44.5%
- Daily rates hold near $135
Low Season (January, February, October)
- Revenue drops to average $1,223 per month
- Occupancy decreases to average 36.8%
- Daily rates adjust to average $124
Seasonality Insights for Paradise
- The Airbnb seasonality in Paradise shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Paradise's highest earning potential, with monthly revenues capable of climbing to $2,326, occupancy reaching a high of 53.9%, and ADRs peaking at $155.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,125, occupancy could drop to 33.8%, and ADRs may adjust down to $114.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paradise.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Paradise seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Paradise (2025)
Exploring the top neighborhoods for short-term rentals in Paradise? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Paradise | A serene area ideal for nature lovers and retreat seekers, offering beautiful views and calm waters. It attracts visitors looking for peace and outdoor activities like fishing and kayaking. | Lake Paradise Recreation Area, Malibu Park, Nature Trails, Fishing Spots, Kayaking |
| Downtown Paradise | The heart of Paradise, featuring shops, restaurants, and community events. It's perfect for visitors wanting to explore local culture and enjoy local dining and entertainment options. | Paradise Community Park, Paradise Historical Museum, Local Restaurants and Cafes, Shops and Boutiques, Farmers Market |
| Skyway | Known for its scenic views and proximity to hiking trails, the Skyway area appeals to outdoor enthusiasts and those looking to enjoy the natural beauty of Paradise. | Skyway Trailhead, Butte Creek Canyon, Hiking Trails, Paradise Lake, Scenic Overlooks |
| Paradise Ridge | A residential area with spacious homes, ideal for families and longer-term stays. It is known for its family-friendly environment and proximity to schools and parks. | Paradise Ridge Park, Local Schools, Family-Friendly Amenities, Playgrounds, Community Events |
| Pearson Road | A quaint neighborhood with a mix of residential and vacation rentals, appealing to visitors wanting a more laid-back and quiet stay while still being close to attractions. | Pearson Park, Local Markets, Near Hiking Trails, Quiet Residential Area, Easy Access to Parks |
| Greenhorn Creek | Offers a mix of nature and residential areas with many vacation rentals available. It's great for outdoor enthusiasts looking for activities in nature. | Greenhorn Park, Hiking and Biking Trails, Nature Viewing, Rural Landscape, Nearby Lakes |
| Stirling City | A small town atmosphere with a unique charm, attracting visitors who want a rustic experience with hiking, fishing, and exploring nature. | Stirling City Historical Sites, Outdoor Recreational Areas, Fishing Spots, Nature Trails, Local Events |
| Concow Lake | A peaceful lake area perfect for those seeking a serene getaway, with opportunities for fishing, boating, and enjoying the outdoors. | Concow Lake, Boating and Fishing Areas, Scenic Picnic Spots, Nature Trails, Bird Watching |
Understanding Airbnb License Requirements & STR Laws in Paradise (2025)
While Paradise, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paradise to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Paradise (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paradisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Quiet Paradise Family Home View
Entire Place • 3 bedrooms
Cozy Family Mountain Getaway in the Pines King Bed
Entire Place • 3 bedrooms
Private Suite w/ Living Room, Big TV, Pool Table
Private Room • 2 bedrooms
Cheerful New Cottage Style Family Mountain Getaway
Entire Place • 2 bedrooms
The Alpine | Pet Friendly, Laundry & Parking
Entire Place • 2 bedrooms
Paradise Found
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Paradise (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Paradise based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jenny | 3 | $88,405 | 314 | 4.98/5.0 |
| Chelsea | 6 | $82,408 | 389 | 4.87/5.0 |
| Stefanie | 2 | $34,090 | 212 | 4.98/5.0 |
| Carolyn | 3 | $25,642 | 307 | 4.97/5.0 |
| Shawn | 1 | $25,525 | 50 | 4.94/5.0 |
| Lana | 1 | $20,560 | 10 | 5.00/5.0 |
| Johanna | 1 | $18,530 | 189 | 4.95/5.0 |
| Brennan | 1 | $3,065 | 8 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paradise.
Dive Deeper: Advanced Paradise STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paradise. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsParadise Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paradise
- The Paradise Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paradise, House properties are the most common (38.9%), reflecting the local real estate landscape.
- Houses represent a significant 38.9% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Paradise Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paradise
- The dominant room capacity in Paradise is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Paradise, indicating a high concentration in these sizes.
Paradise Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paradise
- The most common guest capacity trend in Paradise vacation rentals is listings accommodating 2 guests (50%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Paradise STR market, accounting for 72.2% of listings.
- A significant 50.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Paradise.
- 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paradise.
- On average, properties in Paradise are equipped to host 3.2 guests.
Paradise Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paradise
- The most common availability pattern in Paradise falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Paradise (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Paradise Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
23.5% of total
2 Nights
8 listings
47.1% of total
30+ Nights
5 listings
29.4% of total
Key Insights
- The most prevalent minimum stay requirement in Paradise is 2 Nights, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.6%) of the Paradise Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (29.4%) caters to monthly stays (30+ nights) in Paradise, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.1% of Paradise hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paradise.
Paradise Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
8 listings
47.1% of total
Firm
3 listings
17.6% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for Paradise
- The prevailing Airbnb cancellation policy trend in Paradise is Moderate, used by 47.1% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Paradise may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.1% market standard in Paradise.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Paradise.
Paradise STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Paradise
- The overall average booking lead time for vacation rentals in Paradise is 26 days.
- Guests book furthest in advance for stays during November (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (35 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Paradise.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Paradise averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Paradise (2025)
Amenity Prevalence
Amenity Insights for Paradise
- Essential amenities in Paradise that guests expect include: Wifi, Air conditioning, Shampoo, Hair dryer, Free parking on premises, Coffee maker, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Microwave, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Paradise: Wifi, Air conditioning, Shampoo, Hair dryer, Free parking on premises, Coffee maker, Dishes and silverware.
- Consider adding popular differentiators like Smoke alarm or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paradise to stay competitive.
Paradise Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Paradise
- The typical guest profile for Airbnb in Paradise consists of primarily domestic travelers (99%), often arriving from nearby Sacramento, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.3% of guests.
- Key international markets include United States (99.3%) and Australia (0.4%).
- Top languages spoken are English (69.2%) followed by Spanish (14.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Sacramento and San Francisco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Paradise Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sonoma | 226 | $9,573 | $786.40 | 45% |
| Eldridge | 18 | $9,143 | $844.84 | 41% |
| Glen Ellen | 78 | $8,497 | $722.05 | 43% |
| Kenwood | 56 | $8,325 | $764.83 | 40% |
| Dillon Beach | 78 | $8,269 | $654.37 | 43% |
| Marshall | 19 | $7,772 | $541.79 | 51% |
| St. Helena | 43 | $7,403 | $779.73 | 38% |
| Healdsburg | 195 | $6,659 | $670.51 | 41% |
| Fetters Hot Springs | 77 | $6,315 | $537.08 | 42% |
| El Verano | 54 | $6,076 | $505.53 | 46% |