Pleasant Hill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pleasant Hill in 2025? Explore comprehensive Airbnb analytics for Pleasant Hill, California, United States to uncover income potential. This 2025 STR market report for Pleasant Hill, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.

Whether you're considering an Airbnb investment in Pleasant Hill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pleasant Hill Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pleasant Hill Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$120
The average rental revenue earned for an occupied room per day in Pleasant Hill.
Occupancy Rate(?)
44.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,262
Typical annual income for an Airbnb listing in Pleasant Hill. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.2%
Significant decrease (-20.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Pleasant Hill.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Pleasant Hill.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
68
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pleasant Hill (2025)

Understanding the monthly revenue variations for Airbnb listings in Pleasant Hill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pleasant Hill is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pleasant Hill across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,158+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,869 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,789 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $856, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pleasant Hill

Pleasant Hill Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pleasant Hill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pleasant Hill:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pleasant Hill

Average Daily Rate (ADR) Airbnb Trends in Pleasant Hill (2025)

Effective short term rental pricing strategy in Pleasant Hill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pleasant Hill typically peaks in March and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $243+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Pleasant Hill

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Airbnb Seasonality Analysis & Trends in Pleasant Hill (2025)

Peak Season (May, November, June)
  • Revenue averages $2,370 per month
  • Occupancy rates average 52.2%
  • Daily rates average $128
Shoulder Season
  • Revenue averages $2,081 per month
  • Occupancy maintains around 48.9%
  • Daily rates hold near $129
Low Season (February, April, October)
  • Revenue drops to average $1,802 per month
  • Occupancy decreases to average 40.9%
  • Daily rates adjust to average $128

Seasonality Insights for Pleasant Hill

  • The Airbnb seasonality in Pleasant Hill shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pleasant Hill's highest earning potential, with monthly revenues capable of climbing to $2,516, occupancy reaching a high of 59.9%, and ADRs peaking at $133.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,544, occupancy could drop to 38.8%, and ADRs may adjust down to $124.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pleasant Hill.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pleasant Hill seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pleasant Hill (2025)

Exploring the top neighborhoods for short-term rentals in Pleasant Hill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Pleasant Hill
The heart of Pleasant Hill, featuring a variety of shops, restaurants, and entertainment options. Ideal for guests looking for convenience and local experiences.
Pleasant Hill Park, Libras Restaurant, Civic Center, Pleasant Hill Community Center, California Theatre
Pleasant Hill BART Station
Strategically located for easy travel throughout the Bay Area. Popular among guests looking for accessible public transit.
BART Public Transportation, Nearby shopping centers, Pleasant Hill Plaza, Restaurants and cafes
Sycamore Valley Park
A scenic area known for outdoor activities and family-friendly atmosphere. Great for nature lovers and those seeking recreational activities.
Hiking trails, Playgrounds, Picnic areas, Wildlife viewing, Community events
Five Canyons
A residential area with beautiful views and a suburban feel. Attractive to guests looking for a quiet stay while still being close to urban amenities.
Canyon Views, Trailheads, Local parks
Viewpoint
Known for its serene settings and picturesque landscapes. Perfect for guests seeking tranquility and nature-focused experiences.
Nature trails, Parks, Scenic viewpoints
Pleasant Hill Recreation & Park District
A hub for recreation with various sporting events, classes, and community activities. Targets guests interested in fitness and outdoor activities.
Swimming pools, Sports fields, Community events, Fitness classes
Community Center
A gathering place for local events and festivals. Suitable for guests interested in experiencing local culture and community events.
Local events, Cultural festivals, Workshops, Social gatherings
Pleasant Hill Shopping Center
A commercial hub with diverse shopping options. Ideal for guests looking for convenience to retail and dining.
Shopping opportunities, Dining options, Local shops

Understanding Airbnb License Requirements & STR Laws in Pleasant Hill (2025)

While Pleasant Hill, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pleasant Hill to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Pleasant Hill (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pleasant Hillbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Mountain Views From a Charming Retreat

Stunning Mountain Views From a Charming Retreat

Entire Place • 2 bedrooms

$61,569
Revenue
72.8%
Occupancy
$194.86
Daily Rate
Hidden Gem, Cozy Cottage, BART!

Hidden Gem, Cozy Cottage, BART!

Entire Place • 2 bedrooms

$48,297
Revenue
62.1%
Occupancy
$200.24
Daily Rate
Spacious and Beautiful Home in the East Bay

Spacious and Beautiful Home in the East Bay

Entire Place • 4 bedrooms

$47,938
Revenue
48.4%
Occupancy
$250.77
Daily Rate
Entire house in a beautiful and serene cul-de-sac

Entire house in a beautiful and serene cul-de-sac

Entire Place • 4 bedrooms

$43,682
Revenue
36.0%
Occupancy
$366.87
Daily Rate
Pleasant Hill: Peach Tree house, 3 bedroom 2 bath

Pleasant Hill: Peach Tree house, 3 bedroom 2 bath

Entire Place • 3 bedrooms

$39,256
Revenue
45.2%
Occupancy
$349.20
Daily Rate
Private Studio w/ pvt patio near DT Pleasant Hill

Private Studio w/ pvt patio near DT Pleasant Hill

Entire Place • N/A

$36,600
Revenue
82.0%
Occupancy
$119.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pleasant Hill (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pleasant Hill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
John1$61,5691694.98/5.0
Janice3$59,2794564.95/5.0
Host #25133282$48,318772.43/5.0
Tommy1$48,297984.85/5.0
Sumira1$47,938474.49/5.0
Kurt2$45,106645.00/5.0
Belinda & Rod1$43,682374.81/5.0
Geoff1$39,256324.94/5.0
Ehsan3$38,169374.75/5.0
John1$36,600724.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pleasant Hill.

Dive Deeper: Advanced Pleasant Hill STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pleasant Hill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pleasant Hill Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pleasant Hill

  • The Pleasant Hill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.7% of the 68 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 35.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Pleasant Hill, House properties are the most common (61.8%), reflecting the local real estate landscape.
  • Houses represent a significant 61.8% portion, catering likely to families or larger groups.
  • The presence of 13.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.5%) offer potential for unique stay experiences.

Pleasant Hill Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pleasant Hill

  • The dominant room capacity in Pleasant Hill is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 54.4% of the active Airbnb listings in Pleasant Hill, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (8.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Pleasant Hill.

Pleasant Hill Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pleasant Hill

  • The most common guest capacity trend in Pleasant Hill vacation rentals is listings accommodating 2 guests (19.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 1 guest dominate the Pleasant Hill STR market, accounting for 38.2% of listings.
  • 10.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pleasant Hill.
  • On average, properties in Pleasant Hill are equipped to host 2.2 guests.

Pleasant Hill Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pleasant Hill

  • The most common availability pattern in Pleasant Hill falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pleasant Hill (29.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pleasant Hill Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.9%)

1 Night

7 listings

10.9% of total

2 Nights (18.8%)

2 Nights

12 listings

18.8% of total

3 Nights (18.8%)

3 Nights

12 listings

18.8% of total

4-6 Nights (7.8%)

4-6 Nights

5 listings

7.8% of total

7-29 Nights (15.6%)

7-29 Nights

10 listings

15.6% of total

30+ Nights (28.1%)

30+ Nights

18 listings

28.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Pleasant Hill is 30+ Nights, adopted by 28.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (28.1%) caters to monthly stays (30+ nights) in Pleasant Hill, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 28.1% of Pleasant Hill hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pleasant Hill.

Pleasant Hill Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.8%)

Flexible

8 listings

13.8% of total

Moderate (48.3%)

Moderate

28 listings

48.3% of total

Firm (15.5%)

Firm

9 listings

15.5% of total

Strict (22.4%)

Strict

13 listings

22.4% of total

Cancellation Policy Insights for Pleasant Hill

  • The prevailing Airbnb cancellation policy trend in Pleasant Hill is Moderate, used by 48.3% of listings.
  • There's a relatively balanced mix between guest-friendly (62.1%) and stricter (37.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 48.3% market standard in Pleasant Hill.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pleasant Hill.

Pleasant Hill STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pleasant Hill

  • The overall average booking lead time for vacation rentals in Pleasant Hill is 40 days.
  • Guests book furthest in advance for stays during November (average 63 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (46 days avg.) sees the longest lead times, while Spring (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Pleasant Hill.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Pleasant Hill averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pleasant Hill (2025)

Amenity Prevalence

Amenity Insights for Pleasant Hill

  • Essential amenities in Pleasant Hill that guests expect include: Wifi, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pleasant Hill: Wifi, Heating, Smoke alarm.
  • Prioritize adding missing essentials: Heating, Smoke alarm.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pleasant Hill to stay competitive.

Pleasant Hill Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pleasant Hill

  • The typical guest profile for Airbnb in Pleasant Hill consists of primarily domestic travelers (92%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.0% of guests.
  • Key international markets include United States (92%) and Canada (2.1%).
  • Top languages spoken are English (66.2%) followed by Spanish (14.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from San Francisco and Walnut Creek.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pleasant Hill Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Carmel Point15$14,673$993.7055%
Del Monte Forest101$9,923$908.4245%
Sonoma226$9,573$786.4045%
Eldridge18$9,143$844.8441%
Moss Beach33$9,049$627.1454%
Glen Ellen78$8,497$722.0543%
Kenwood56$8,325$764.8340%
Dillon Beach78$8,269$654.3743%
Carmel-by-the-Sea303$8,195$647.2847%
Marshall19$7,772$541.7951%

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