San Fernando Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in San Fernando in 2025? Explore comprehensive Airbnb analytics for San Fernando, California, United States to uncover income potential. This 2025 STR market report for San Fernando, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in San Fernando, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Fernando Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Fernando Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Fernando (2025)
Understanding the monthly revenue variations for Airbnb listings in San Fernando is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Fernando is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Fernando across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,674+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,920 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,282 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,047, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Fernando
San Fernando Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Fernando STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Fernando:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Fernando
Average Daily Rate (ADR) Airbnb Trends in San Fernando (2025)
Effective short term rental pricing strategy in San Fernando involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Fernando typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $506+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in San Fernando
Get Live San Fernando Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in San Fernando (2025)
Peak Season (December, March, June)
- Revenue averages $3,724 per month
- Occupancy rates average 55.7%
- Daily rates average $206
Shoulder Season
- Revenue averages $2,965 per month
- Occupancy maintains around 51.6%
- Daily rates hold near $195
Low Season (September, October, November)
- Revenue drops to average $2,471 per month
- Occupancy decreases to average 52.7%
- Daily rates adjust to average $187
Seasonality Insights for San Fernando
- The Airbnb seasonality in San Fernando shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Fernando's highest earning potential, with monthly revenues capable of climbing to $4,075, occupancy reaching a high of 66.1%, and ADRs peaking at $217.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,350, occupancy could drop to 33.3%, and ADRs may adjust down to $186.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Fernando.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Fernando seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Fernando (2025)
Exploring the top neighborhoods for short-term rentals in San Fernando? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown San Fernando | The heart of San Fernando with shops, restaurants, and easy access to public transportation. A vibrant area that attracts visitors looking for convenience and local culture. | San Fernando Recreation Park, Pioneer Park, San Fernando Historical Society, The Mission San Fernando Rey de España, Shopping and dining options |
| San Fernando Valley | A diverse and expansive area offering a range of neighborhoods, attractions, and family-friendly activities. Popular among travelers looking to experience the suburban lifestyle of Los Angeles. | Griffith Park, Los Angeles Zoo, California State University, Northridge, Sepulveda Basin, Lake Balboa |
| Mission Hills | A quiet suburban neighborhood known for its spacious homes and proximity to major attractions. Visitors enjoy a peaceful atmosphere while still being close to urban activities. | Mission Hills Park, San Fernando Mission, Nearby golf courses, Shopping centers, Proximity to the Antelope Valley |
| Pacoima | An up-and-coming neighborhood with a rich cultural heritage. Known for affordable housing and a sense of community, it's gaining attention from travelers seeking local experiences. | Pacoima City Hall, Veterans Park, Cesar Chavez Memorial, Local eateries and markets, Nearby parks |
| Sylmar | A family-friendly neighborhood with access to natural beauty, including hiking trails and parks. Attracts visitors looking for outdoor activities and a taste of suburban life. | Sylmar Recreation Center, Hanscom Park, Nearby hiking in the San Gabriel Mountains, Local shopping, Historic monuments |
| North Hills | This area features a blend of suburban living and urban convenience. It's appealing for visitors who want easy access to major highways and attractions in Los Angeles. | Penrose Park, Local restaurant scene, Nearby shopping malls, Quick access to freeways, Cultural diversity |
| Lake View Terrace | Known for its scenic views and outdoor recreational activities. It's an attractive option for visitors interested in nature and relaxation. | Lake View Terrace Recreation Center, Pacoima Wash, Nearby equestrian centers, Local trails, Community events |
| Granada Hills | A suburban neighborhood with a strong sense of community and excellent schools. Great for families and visitors wanting a tranquil stay in the San Fernando Valley. | Granada Hills Park, Local shops and cafes, Hiking at nearby parks, Cultural festivals, Public library |
Understanding Airbnb License Requirements & STR Laws in San Fernando (2025)
While San Fernando, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Fernando to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in San Fernando (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Fernandobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern 4BR 1.5BA W/Hot Tub & Pool Table
Entire Place • 4 bedrooms
Relaxing Modern Escape | Free Parking On-Site
Entire Place • 3 bedrooms
3 bedroom house with pool
Entire Place • 3 bedrooms
San Fernando Pool home + Large Private Guest House
Entire Place • 4 bedrooms
Contemporary - Cozy- 2 BDR House
Entire Place • 2 bedrooms
Casa Coronel
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Fernando (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Fernando based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Doris | 2 | $87,586 | 137 | 4.39/5.0 |
| Ryan | 1 | $84,029 | 60 | 4.88/5.0 |
| Janice And Patrick | 1 | $76,186 | 46 | 4.96/5.0 |
| Nima | 1 | $72,930 | 47 | 4.77/5.0 |
| Christian | 3 | $54,992 | 25 | 3.97/5.0 |
| Norma | 1 | $47,354 | 58 | 4.83/5.0 |
| Robert | 4 | $46,216 | 1028 | 4.78/5.0 |
| Elias | 1 | $42,978 | 44 | 4.84/5.0 |
| Ray | 1 | $37,685 | 35 | 4.89/5.0 |
| Evolve | 1 | $33,743 | 29 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Fernando.
Dive Deeper: Advanced San Fernando STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Fernando. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Fernando Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Fernando
- The San Fernando Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Fernando, House properties are the most common (70.8%), reflecting the local real estate landscape.
- Houses represent a significant 70.8% portion, catering likely to families or larger groups.
- The presence of 20.8% Hotel/Boutique listings indicates integration with traditional hospitality.
San Fernando Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Fernando
- The dominant room capacity in San Fernando is 3 bedrooms listings, making up 20.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 37.5% of the active Airbnb listings in San Fernando, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Fernando.
San Fernando Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Fernando
- The most common guest capacity trend in San Fernando vacation rentals is listings accommodating 8+ guests (29.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the San Fernando STR market, accounting for 50.0% of listings.
- 41.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Fernando.
- On average, properties in San Fernando are equipped to host 4.0 guests.
San Fernando Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Fernando
- The most common availability pattern in San Fernando falls within the 91-180 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 41.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in San Fernando (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 58.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
San Fernando Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
45% of total
2 Nights
2 listings
10% of total
3 Nights
3 listings
15% of total
4-6 Nights
2 listings
10% of total
30+ Nights
4 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in San Fernando is 1 Night, adopted by 45% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20%) caters to monthly stays (30+ nights) in San Fernando, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45% of San Fernando hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Fernando.
San Fernando Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
15.8% of total
Moderate
9 listings
47.4% of total
Firm
2 listings
10.5% of total
Strict
5 listings
26.3% of total
Cancellation Policy Insights for San Fernando
- The prevailing Airbnb cancellation policy trend in San Fernando is Moderate, used by 47.4% of listings.
- There's a relatively balanced mix between guest-friendly (63.2%) and stricter (36.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.4% market standard in San Fernando.
- Regularly review your cancellation policy against competitors and market demand shifts in San Fernando.
San Fernando STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Fernando
- The overall average booking lead time for vacation rentals in San Fernando is 27 days.
- Guests book furthest in advance for stays during July (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in San Fernando.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these San Fernando averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Fernando (2025)
Amenity Prevalence
Amenity Insights for San Fernando
- Essential amenities in San Fernando that guests expect include: Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Refrigerator, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Fernando: Wifi, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Air conditioning or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Fernando to stay competitive.
San Fernando Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Fernando
- The typical guest profile for Airbnb in San Fernando consists of primarily domestic travelers (90%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.0% of guests.
- Key international markets include United States (90%) and Mexico (2%).
- Top languages spoken are English (56.7%) followed by Spanish (26.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Los Angeles and Hawaii.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Fernando Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malibu | 349 | $10,630 | $1197.34 | 42% |
| Montecito | 133 | $8,379 | $805.96 | 47% |
| Unincorporated Santa Monica Mountains | 152 | $7,297 | $646.35 | 46% |
| Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
| Tenaja | 10 | $6,811 | $584.25 | 47% |
| Toro Canyon | 37 | $6,803 | $581.43 | 42% |
| Manhattan Beach | 230 | $6,766 | $492.47 | 52% |
| Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
| Avalon | 216 | $6,558 | $624.27 | 38% |
| Santa Margarita Ranchos | 17 | $6,092 | $477.27 | 38% |