Solana Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Solana Beach in 2025? Explore comprehensive Airbnb analytics for Solana Beach, California, United States to uncover income potential. This 2025 STR market report for Solana Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 298 active listings.
Whether you're considering an Airbnb investment in Solana Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Solana Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Solana Beach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Solana Beach (2025)
Understanding the monthly revenue variations for Airbnb listings in Solana Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Solana Beach is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Solana Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $12,484+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $8,168 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,656 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,263, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Solana Beach
Solana Beach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Solana Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Solana Beach:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Solana Beach
Average Daily Rate (ADR) Airbnb Trends in Solana Beach (2025)
Effective short term rental pricing strategy in Solana Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Solana Beach typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $662+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $478 or more.
- Typical properties (Median) charge around $345 per night.
- Entry-level properties (Bottom 25%) earn around $244 per night.
Average Daily Rate (ADR) Trend by Month in Solana Beach
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Airbnb Seasonality Analysis & Trends in Solana Beach (2025)
Peak Season (July, August, June)
- Revenue averages $8,027 per month
- Occupancy rates average 54.3%
- Daily rates average $421
Shoulder Season
- Revenue averages $5,657 per month
- Occupancy maintains around 45.4%
- Daily rates hold near $391
Low Season (March, October, November)
- Revenue drops to average $4,812 per month
- Occupancy decreases to average 41.2%
- Daily rates adjust to average $390
Seasonality Insights for Solana Beach
- The Airbnb seasonality in Solana Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Solana Beach's highest earning potential, with monthly revenues capable of climbing to $9,335, occupancy reaching a high of 62.1%, and ADRs peaking at $431.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $4,755, occupancy could drop to 39.0%, and ADRs may adjust down to $374.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Solana Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Solana Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Solana Beach (2025)
Exploring the top neighborhoods for short-term rentals in Solana Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Beach | Popular for its scenic views and proximity to nature trails. Ideal for families and outdoor enthusiasts looking for a relaxing beach getaway. | Solana Beach, Fletcher Cove Park, San Elijo Lagoon, Nature Center, Del Mar Racetrack, Boutique shops and restaurants |
| South Cedros Design District | A vibrant area known for its unique shops, local art galleries, and delicious dining options. Attracts design lovers and those looking for a local experience. | Cedros Avenue, R. Rogers Gardens, Art galleries, Local restaurants, Pannikin Coffee & Tea, Solana Beach Farmers Market |
| Del Mar Heights | A peaceful neighborhood with stunning ocean views and luxury homes. Great for travelers seeking tranquility and comfort while being close to the beach. | Del Mar Beach, Powerhouse Park, Torrey Pines State Natural Reserve, Shopping centers nearby, Fine dining options, Golf courses |
| San Elijo Hills | A family-friendly community known for its parks and scenic views. Perfect for families looking for spacious accommodations and nearby activities. | San Elijo Hills Park, Community Center, Nature trails, Local events, Shopping plazas, Close to beaches |
| Lomas Santa Fe | A serene residential area with golf courses and proximity to nature. Attracts guests wanting a quiet yet upscale experience near the coast. | Lomas Santa Fe Country Club, Nature trails, Upscale dining options, Spas nearby, Shopping areas, Close to Solana Beach |
| The Shores | Famous for its beautiful beaches and laid-back atmosphere. Ideal for surf enthusiasts and those wanting a classic Southern California beach experience. | Paddle boarding, Surfing spots, Beachfront dining, Walking trails, Natural coastal preserve, Nearby parks |
| Coronado | Known for its charming streets and historic architecture, this area attracts tourists looking for a unique coastal experience with a mix of culture and recreation. | Hotel del Coronado, Coronado Beach, Walking paths, Local theaters, Art galleries, Restaurants with ocean views |
| Solana Vista | A quiet neighborhood that offers easy access to beaches and local amenities, making it ideal for guests seeking a relaxing retreat close to essential services. | Neighborhood parks, Community events, Shops and cafes nearby, Walking distance to beach, Family-friendly environment, Local art installations |
Understanding Airbnb License Requirements & STR Laws in Solana Beach (2025)
While Solana Beach, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Solana Beach to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Solana Beach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Solana Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Custom Jewel in SB: Spa, Firepit, & walk to beach!
Entire Place • 5 bedrooms
Hi-Tech Hideaway: Modern, Fresh & Ocean Front!
Entire Place • 2 bedrooms
Solana Paradise - Coastal Luxury Dream Home!
Entire Place • 4 bedrooms
Stunning Ocean Trails | Luxury Collection
Entire Place • 2 bedrooms
Solana house
Entire Place • 4 bedrooms
Private Hacienda with Pool and Spa. Amazing Views!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Solana Beach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Solana Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Brenda | 5 | $975,690 | 221 | 4.97/5.0 |
| Nick | 7 | $736,394 | 298 | 4.97/5.0 |
| Jb | 9 | $735,394 | 252 | 4.91/5.0 |
| Deborah | 41 | $654,727 | 143 | 3.09/5.0 |
| Cody | 10 | $589,467 | 956 | 4.89/5.0 |
| Kimberly | 7 | $543,574 | 270 | 4.89/5.0 |
| Haustay Vacation Rentals | 4 | $429,884 | 128 | 4.86/5.0 |
| Harcourts Avanti | 9 | $265,643 | 54 | 3.76/5.0 |
| Evan | 2 | $226,509 | 134 | 4.86/5.0 |
| Kim | 21 | $222,254 | 715 | 4.43/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Solana Beach.
Dive Deeper: Advanced Solana Beach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Solana Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSolana Beach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Solana Beach
- The Solana Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 298 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Solana Beach, Apartment/Condo properties are the most common (59.7%), reflecting the local real estate landscape.
- Houses represent a significant 33.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 7.1%) offer potential for unique stay experiences.
Solana Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Solana Beach
- The dominant room capacity in Solana Beach is 2 bedrooms listings, making up 44.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 68.8% of the active Airbnb listings in Solana Beach, indicating a high concentration in these sizes.
- A significant 25.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Solana Beach.
Solana Beach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Solana Beach
- The most common guest capacity trend in Solana Beach vacation rentals is listings accommodating 4 guests (28.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Solana Beach STR market, accounting for 47.0% of listings.
- 32.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Solana Beach.
- On average, properties in Solana Beach are equipped to host 4.7 guests.
Solana Beach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Solana Beach
- The most common availability pattern in Solana Beach falls within the 271-366 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Solana Beach (25.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Solana Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
14.4% of total
2 Nights
14 listings
5% of total
3 Nights
14 listings
5% of total
4-6 Nights
76 listings
27.3% of total
7-29 Nights
65 listings
23.4% of total
30+ Nights
69 listings
24.8% of total
Key Insights
- The most prevalent minimum stay requirement in Solana Beach is 4-6 Nights, adopted by 27.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (19.4%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (24.8%) caters to monthly stays (30+ nights) in Solana Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 27.3% of Solana Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 24.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Solana Beach.
Solana Beach Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
8 listings
3.3% of total
Non-refundable
1 listings
0.4% of total
Refundable
1 listings
0.4% of total
Super Strict 30 Days
17 listings
6.9% of total
Flexible
10 listings
4.1% of total
Moderate
27 listings
11% of total
Firm
48 listings
19.5% of total
Strict
134 listings
54.5% of total
Cancellation Policy Insights for Solana Beach
- The prevailing Airbnb cancellation policy trend in Solana Beach is Strict, used by 54.5% of listings.
- A majority (74.0%) of hosts in Solana Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 54.5% market standard in Solana Beach.
- With 54.5% using Strict terms, this is a viable option in Solana Beach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Solana Beach.
Solana Beach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Solana Beach
- The overall average booking lead time for vacation rentals in Solana Beach is 65 days.
- Guests book furthest in advance for stays during July (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 52 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Spring (57 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Solana Beach.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Solana Beach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Solana Beach (2025)
Amenity Prevalence
Amenity Insights for Solana Beach
- Essential amenities in Solana Beach that guests expect include: Wifi, Smoke alarm, TV, Kitchen, Heating, Washer, Refrigerator, Essentials, Coffee maker, Dryer. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Solana Beach: Wifi, Smoke alarm, TV, Kitchen, Heating, Washer, Refrigerator, Essentials, Coffee maker, Dryer.
- Prioritize adding missing essentials: Smoke alarm, TV, Kitchen, Heating, Washer, Refrigerator, Essentials, Coffee maker, Dryer.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Solana Beach to stay competitive.
Solana Beach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Solana Beach
- The typical guest profile for Airbnb in Solana Beach consists of primarily domestic travelers (90%), often arriving from nearby San Diego, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.1% of guests.
- Key international markets include United States (90.1%) and Canada (2.8%).
- Top languages spoken are English (67.6%) followed by Spanish (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Diego and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Solana Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 26 | $8,486 | $514.80 | 53% |
| Thousand Palms | 32 | $8,286 | $679.73 | 42% |
| GlenOak Hills | 37 | $7,383 | $604.16 | 40% |
| Del Mar | 114 | $7,107 | $617.54 | 49% |
| Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
| Tenaja | 10 | $6,811 | $584.25 | 47% |
| Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
| Lakeside | 34 | $6,212 | $473.19 | 49% |
| Bermuda Dunes | 142 | $6,113 | $599.75 | 38% |
| Santa Margarita Ranchos | 17 | $6,092 | $477.27 | 38% |