Strawberry Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Strawberry in 2025? Explore comprehensive Airbnb analytics for Strawberry, California, United States to uncover income potential. This 2025 STR market report for Strawberry, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Strawberry, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Strawberry Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Strawberry Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$326
The average rental revenue earned for an occupied room per day in Strawberry.
Occupancy Rate(?)
42.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$44,004
Typical annual income for an Airbnb listing in Strawberry. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.1%
Significant decrease (-10.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Strawberry.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Strawberry.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Strawberry (2025)

Understanding the monthly revenue variations for Airbnb listings in Strawberry is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Strawberry is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Strawberry across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,919+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,720 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,960 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,763, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Strawberry

Strawberry Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Strawberry STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Strawberry:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Strawberry

Average Daily Rate (ADR) Airbnb Trends in Strawberry (2025)

Effective short term rental pricing strategy in Strawberry involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Strawberry typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $462+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $387 or more.
  • Typical properties (Median) charge around $312 per night.
  • Entry-level properties (Bottom 25%) earn around $244 per night.

Average Daily Rate (ADR) Trend by Month in Strawberry

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Airbnb Seasonality Analysis & Trends in Strawberry (2025)

Peak Season (July, June, April)
  • Revenue averages $5,968 per month
  • Occupancy rates average 53.2%
  • Daily rates average $309
Shoulder Season
  • Revenue averages $4,515 per month
  • Occupancy maintains around 43.0%
  • Daily rates hold near $330
Low Season (September, October, November)
  • Revenue drops to average $2,578 per month
  • Occupancy decreases to average 31.7%
  • Daily rates adjust to average $299

Seasonality Insights for Strawberry

  • The Airbnb seasonality in Strawberry shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Strawberry's highest earning potential, with monthly revenues capable of climbing to $7,004, occupancy reaching a high of 72.7%, and ADRs peaking at $353.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,393, occupancy could drop to 29.9%, and ADRs may adjust down to $288.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Strawberry.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Strawberry seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Strawberry (2025)

Exploring the top neighborhoods for short-term rentals in Strawberry? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Berryessa
A beautiful, large reservoir offering recreational activities such as fishing, boating, and camping. Popular among those seeking a serene getaway while still being close to Napa Valley attractions.
Lake Berryessa, Napa Valley Wine Country, Napa County Hiking Trails, Steele Canyon Campground, Spanish Flat Recreation Area
Napa Valley
Famous for its world-class wineries and picturesque vineyards. A top destination for wine lovers, offering luxurious stays and experiences surrounded by beautiful landscapes.
Napa Valley Wine Train, Castello di Amorosa, Oxbow Public Market, Napa Valley Opera House, Bothe-Napa Valley State Park
Mendocino Coast
Known for its stunning coastal views, charming small towns, and artistic community. Attracts visitors looking for scenic beauty and relaxation by the ocean.
Mendocino Headlands State Park, Glass Beach, Point Cabrillo Light Station, Mendocino Village, Big River Beach
Calistoga
A quaint town known for its hot springs and wellness retreats. It draws tourists looking for relaxation and spa experiences amidst the beautiful wine country.
Calistoga Hot Springs, Old Faithful Geyser of California, Castello di Amorosa, Calistoga Wine Cellars, Sharpsteen Museum
Sonoma Coast
A stunning coastal area that features beautiful beaches and rugged coastline, perfect for outdoor enthusiasts and those looking to enjoy nature.
Sonoma Coast State Park, Goat Rock Beach, Russian River, Bodega Bay, Armstrong Redwoods State Natural Reserve
Yountville
A charming town known for its fine dining, particularly The French Laundry restaurant. Ideal for foodies and those looking to indulge in culinary experiences.
The French Laundry, V Marketplace, Yountville Park, Napa Valley Museum, Bardessono Winery
St. Helena
Located in the heart of Napa Valley, known for its upscale dining and boutique wineries. Attracts tourists interested in luxury wine experiences.
Beringer Vineyards, Charles Krug Winery, St. Helena Farmers Market, Culinary Institute of America, Robert Mondavi Winery
Angwin
A small community with beautiful hills and vineyards, it's a peaceful retreat for those looking for a quiet and more rural experience close to wine country.
Pacific Union College, Angwin Village Market, Beringer Vineyards, Napa Valley's rural beauty, Outdoor recreational areas

Understanding Airbnb License Requirements & STR Laws in Strawberry (2025)

While Strawberry, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Strawberry to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Strawberry (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Strawberrybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Relaxing Riverfront Retreat in Strawberry

Relaxing Riverfront Retreat in Strawberry

Entire Place • 3 bedrooms

$92,419
Revenue
46.3%
Occupancy
$543.88
Daily Rate
Stay in Style Mins to Dodge Ridge & SnowPlay Park!

Stay in Style Mins to Dodge Ridge & SnowPlay Park!

Entire Place • 3 bedrooms

$90,968
Revenue
60.7%
Occupancy
$389.95
Daily Rate
Rivers Resort Cabin #5

Rivers Resort Cabin #5

Entire Place • 4 bedrooms

$77,459
Revenue
38.6%
Occupancy
$393.78
Daily Rate
Stylish, cozy, CLEAN Cabin in Pinecrest/Strawberry

Stylish, cozy, CLEAN Cabin in Pinecrest/Strawberry

Entire Place • 3 bedrooms

$71,554
Revenue
45.4%
Occupancy
$461.35
Daily Rate
Cabin On The River

Cabin On The River

Entire Place • 3 bedrooms

$71,273
Revenue
77.7%
Occupancy
$244.27
Daily Rate
Cozy Mountain Retreat in the High Sierras

Cozy Mountain Retreat in the High Sierras

Entire Place • 3 bedrooms

$68,907
Revenue
79.2%
Occupancy
$235.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Strawberry (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Strawberry based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lara And Ryan10$418,734843.82/5.0
Evolve3$168,6021604.68/5.0
Wild Peak Vacation Rentals3$114,131664.82/5.0
Megan1$92,419225.00/5.0
Kristen1$90,968784.92/5.0
Kristen & Mike1$71,5541014.97/5.0
Julie1$71,2732934.89/5.0
Bob & Kristin1$68,9071854.98/5.0
Deborah1$66,122415.00/5.0
Jobie1$58,8951064.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Strawberry.

Dive Deeper: Advanced Strawberry STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Strawberry. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Strawberry Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Strawberry

  • The Strawberry Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Strawberry, Outdoor/Unique properties are the most common (57.9%), reflecting the local real estate landscape.
  • Houses represent a significant 42.1% portion, catering likely to families or larger groups.

Strawberry Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Strawberry

  • The dominant room capacity in Strawberry is 3 bedrooms listings, making up 60.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 81.6% of the active Airbnb listings in Strawberry, indicating a high concentration in these sizes.
  • A significant 84.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Strawberry.

Strawberry Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Strawberry

  • The most common guest capacity trend in Strawberry vacation rentals is listings accommodating 8+ guests (71.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Strawberry STR market, accounting for 89.5% of listings.
  • 94.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Strawberry.
  • On average, properties in Strawberry are equipped to host 7.3 guests.

Strawberry Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Strawberry

  • The most common availability pattern in Strawberry falls within the 181-270 days range, representing 44.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Strawberry (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Strawberry Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (64.9%)

2 Nights

24 listings

64.9% of total

3 Nights (5.4%)

3 Nights

2 listings

5.4% of total

4-6 Nights (5.4%)

4-6 Nights

2 listings

5.4% of total

30+ Nights (24.3%)

30+ Nights

9 listings

24.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Strawberry is 2 Nights, adopted by 64.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.9%) of the Strawberry Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (24.3%) caters to monthly stays (30+ nights) in Strawberry, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 64.9% of Strawberry hosts use this setting.
  • A 2-night minimum appears standard (64.9%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 24.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Strawberry.

Strawberry Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2.9% of total

Super Strict 60 Days

1 listings

2.9% of total

Moderate (37.1%)

Moderate

13 listings

37.1% of total

Firm (17.1%)

Firm

6 listings

17.1% of total

Strict (40%)

Strict

14 listings

40% of total

Cancellation Policy Insights for Strawberry

  • The prevailing Airbnb cancellation policy trend in Strawberry is Strict, used by 40% of listings.
  • A majority (57.1%) of hosts in Strawberry utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 40% market standard in Strawberry.
  • With 40% using Strict terms, this is a viable option in Strawberry, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Strawberry.

Strawberry STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Strawberry

  • The overall average booking lead time for vacation rentals in Strawberry is 47 days.
  • Guests book furthest in advance for stays during July (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (76 days avg.) sees the longest lead times, while Spring (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Strawberry.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Strawberry averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Strawberry (2025)

Amenity Prevalence

Amenity Insights for Strawberry

  • Essential amenities in Strawberry that guests expect include: Carbon monoxide alarm, Smoke alarm, Heating, TV, Microwave, Refrigerator, Oven, Cooking basics, Wifi, Coffee maker. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Strawberry: Carbon monoxide alarm, Smoke alarm, Heating, TV, Microwave, Refrigerator, Oven, Cooking basics, Wifi, Coffee maker.
  • Prioritize adding missing essentials: Cooking basics, Wifi, Coffee maker.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Strawberry to stay competitive.

Strawberry Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Strawberry

  • The typical guest profile for Airbnb in Strawberry consists of primarily domestic travelers (100%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.7% of guests.
  • Key international markets include United States (99.7%) and Colombia (0.3%).
  • Top languages spoken are English (68%) followed by Spanish (13.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from San Francisco and San Jose.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Strawberry Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Glenbrook29$9,613$813.3645%
Wawona60$7,157$517.0948%
Zephyr Cove178$6,596$585.5838%
Yosemite National Park228$6,466$466.6846%
Incline Village-Crystal Bay162$5,653$537.0640%
Yosemite West27$5,312$330.0752%
Meyers190$5,189$420.4343%
Carnelian Bay349$5,186$487.7040%
Stateline29$5,155$479.7645%
Tahoma188$4,936$494.3740%

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