Tustin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Tustin in 2025? Explore comprehensive Airbnb analytics for Tustin, California, United States to uncover income potential. This 2025 STR market report for Tustin, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 209 active listings.
Whether you're considering an Airbnb investment in Tustin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tustin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tustin Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tustin (2025)
Understanding the monthly revenue variations for Airbnb listings in Tustin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tustin is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tustin across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,575+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,200 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,204 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,394, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tustin
Tustin Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tustin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tustin:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tustin
Average Daily Rate (ADR) Airbnb Trends in Tustin (2025)
Effective short term rental pricing strategy in Tustin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tustin typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $421+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $312 or more.
- Typical properties (Median) charge around $210 per night.
- Entry-level properties (Bottom 25%) earn around $136 per night.
Average Daily Rate (ADR) Trend by Month in Tustin
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Airbnb Seasonality Analysis & Trends in Tustin (2025)
Peak Season (July, August, March)
- Revenue averages $4,573 per month
- Occupancy rates average 56.1%
- Daily rates average $243
Shoulder Season
- Revenue averages $3,876 per month
- Occupancy maintains around 49.8%
- Daily rates hold near $250
Low Season (February, October, November)
- Revenue drops to average $3,272 per month
- Occupancy decreases to average 48.0%
- Daily rates adjust to average $230
Seasonality Insights for Tustin
- The Airbnb seasonality in Tustin shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tustin's highest earning potential, with monthly revenues capable of climbing to $4,652, occupancy reaching a high of 58.0%, and ADRs peaking at $302.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,950, occupancy could drop to 43.5%, and ADRs may adjust down to $209.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tustin.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tustin seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tustin (2025)
Exploring the top neighborhoods for short-term rentals in Tustin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Tustin | Charming historic area with unique shops and restaurants. Perfect for travelers looking for a quaint, small-town experience with easy access to city amenities. | Tustin Area Museum, Old Towne Tustin Historic District, The District at Tustin Legacy, Tustin Farmers Market, Tustin Sports Park |
| Tustin Ranch | Upscale residential area featuring shopping centers and golf courses. Ideal for families and professionals seeking a suburban feel with all modern conveniences. | Tustin Ranch Golf Club, The Marketplace, Tustin Joint Forces Training Base, Tustin Ranch Shopping Center, Pioneer Park |
| Butterfield Ranch | Peaceful residential neighborhood with parks and excellent schools. Attractive for families and longer-term stays. | Butterfield Park, Nearby shopping areas, Tustin High School, Various playgrounds and hiking trails |
| Civic Center Area | Central area with government buildings, parks, and community events. Great for visitors looking to explore local culture and amenities. | Tustin City Hall, Centrally located parks, The Art of Living, Various local eateries and coffee shops |
| Tustin Meadows | Family-friendly neighborhood known for its large parks and recreational activities. Popular with those traveling with children. | Tustin Meadows Park, Recreation areas, Soccer fields, Nearby schools and amenities |
| East Tustin | Mostly residential with access to scenic views and hiking trails. Good for nature lovers and quiet retreats. | Hiking trails in the Santa Ana Mountains, Santiago Oaks Regional Park, Local shops and cafes |
| The District at Tustin Legacy | A vibrant shopping, dining, and entertainment hub that attracts both locals and visitors. Ideal for those who enjoy modern urban conveniences. | Movie theaters, Restaurants and cafes, Shopping outlets, Events and seasonal fairs |
| Tustin Legacy | Developed area with a mix of residential and commercial spaces, modern and appealing for a variety of guests. Great for longer stays and amenities. | The Tustin Legacy Park, New shopping complexes, Dining options, Recreational facilities |
Understanding Airbnb License Requirements & STR Laws in Tustin (2025)
While Tustin, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tustin to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Tustin (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tustinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4500SF Dream Home｜Close to Disney｜Skyline View
Entire Place • 5 bedrooms
The Disneyland Pool Villa
Entire Place • 4 bedrooms
The Dream Home｜Close to Disney｜City Skyline View
Entire Place • 5 bedrooms
Mid-Century Modern High Rise Condo | City Views
Entire Place • 2 bedrooms
Disneyland, Oc, heated pool, near beach, sleeps12
Entire Place • 4 bedrooms
Tranquil Oasis: 3BR Retreat in Charming Tustin
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tustin (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tustin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lucas N Jay | 17 | $528,611 | 433 | 4.91/5.0 |
| Amanda | 19 | $472,209 | 170 | 4.88/5.0 |
| Jerry | 2 | $416,060 | 98 | 4.45/5.0 |
| Lily | 6 | $235,760 | 59 | 4.85/5.0 |
| Joe | 5 | $164,310 | 120 | 4.98/5.0 |
| Evolve | 2 | $158,053 | 39 | 4.95/5.0 |
| Jessica | 8 | $148,414 | 104 | 4.99/5.0 |
| AboutAway | 1 | $131,488 | 48 | 4.98/5.0 |
| Melon Stay | 1 | $117,179 | 4 | 4.25/5.0 |
| Mia And Ben | 2 | $111,055 | 105 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tustin.
Dive Deeper: Advanced Tustin STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tustin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTustin Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tustin
- The Tustin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.7% of the 209 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tustin, Apartment/Condo properties are the most common (49.8%), reflecting the local real estate landscape.
- Houses represent a significant 47.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 2.8%) offer potential for unique stay experiences.
Tustin Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tustin
- The dominant room capacity in Tustin is 2 bedrooms listings, making up 34% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 57.9% of the active Airbnb listings in Tustin, indicating a high concentration in these sizes.
- A significant 27.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tustin.
Tustin Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tustin
- The most common guest capacity trend in Tustin vacation rentals is listings accommodating 6 guests (23%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Tustin STR market, accounting for 40.2% of listings.
- 40.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tustin.
- On average, properties in Tustin are equipped to host 4.3 guests.
Tustin Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tustin
- The most common availability pattern in Tustin falls within the 271-366 days range, representing 46.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tustin (26.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tustin Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
52 listings
26.5% of total
2 Nights
24 listings
12.2% of total
3 Nights
5 listings
2.6% of total
4-6 Nights
21 listings
10.7% of total
7-29 Nights
45 listings
23% of total
30+ Nights
49 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Tustin is 1 Night, adopted by 26.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (25%) caters to monthly stays (30+ nights) in Tustin, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 26.5% of Tustin hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tustin.
Tustin Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.6% of total
Flexible
28 listings
16.1% of total
Moderate
29 listings
16.7% of total
Firm
31 listings
17.8% of total
Strict
85 listings
48.9% of total
Cancellation Policy Insights for Tustin
- The prevailing Airbnb cancellation policy trend in Tustin is Strict, used by 48.9% of listings.
- A majority (66.7%) of hosts in Tustin utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 48.9% market standard in Tustin.
- With 48.9% using Strict terms, this is a viable option in Tustin, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Tustin.
Tustin STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tustin
- The overall average booking lead time for vacation rentals in Tustin is 27 days.
- Guests book furthest in advance for stays during December (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (34 days avg.) sees the longest lead times, while Spring (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Tustin.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Tustin averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tustin (2025)
Amenity Prevalence
Amenity Insights for Tustin
- Essential amenities in Tustin that guests expect include: Wifi, Air conditioning, Smoke alarm, Kitchen, Carbon monoxide alarm, TV, Heating, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tustin: Wifi, Air conditioning, Smoke alarm, Kitchen, Carbon monoxide alarm, TV, Heating, Washer.
- Prioritize adding missing essentials: Wifi, Air conditioning, Smoke alarm, Kitchen, Carbon monoxide alarm, TV, Heating, Washer.
- Consider adding popular differentiators like Hot water or Dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tustin to stay competitive.
Tustin Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tustin
- The typical guest profile for Airbnb in Tustin consists of primarily domestic travelers (82%), often arriving from nearby Irvine, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 82.0% of guests.
- Key international markets include United States (82%) and China (3.7%).
- Top languages spoken are English (59%) followed by Spanish (10.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Irvine and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tustin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malibu | 383 | $8,393 | $1251.93 | 38% |
| Rancho San Diego | 27 | $7,733 | $540.64 | 52% |
| Thousand Palms | 35 | $7,695 | $718.12 | 39% |
| GlenOak Hills | 36 | $7,147 | $636.39 | 39% |
| Newport Beach | 1,295 | $7,035 | $676.79 | 45% |
| Avalon | 219 | $6,437 | $647.37 | 38% |
| Rancho Santa Fe | 32 | $6,378 | $912.00 | 38% |
| Bermuda Dunes | 150 | $6,273 | $665.34 | 38% |
| Unincorporated Santa Monica Mountains | 162 | $6,243 | $736.33 | 42% |
| Del Mar | 134 | $6,067 | $604.85 | 46% |