Durango Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Colorado, United States
Is Airbnb profitable in Durango in 2025? Explore comprehensive Airbnb analytics for Durango, Colorado, United States to uncover income potential. This 2025 STR market report for Durango, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,141 active listings.
Whether you're considering an Airbnb investment in Durango, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Durango Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Durango Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Durango (2025)
Understanding the monthly revenue variations for Airbnb listings in Durango is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Durango is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Durango across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,530+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,173 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,899 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,456, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Durango
Durango Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Durango STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Durango:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Durango
Average Daily Rate (ADR) Airbnb Trends in Durango (2025)
Effective short term rental pricing strategy in Durango involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Durango typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $686+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $438 or more.
- Typical properties (Median) charge around $264 per night.
- Entry-level properties (Bottom 25%) earn around $170 per night.
Average Daily Rate (ADR) Trend by Month in Durango
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Airbnb Seasonality Analysis & Trends in Durango (2025)
Peak Season (July, March, December)
- Revenue averages $5,032 per month
- Occupancy rates average 43.2%
- Daily rates average $378
Shoulder Season
- Revenue averages $3,973 per month
- Occupancy maintains around 41.1%
- Daily rates hold near $341
Low Season (April, May, November)
- Revenue drops to average $2,755 per month
- Occupancy decreases to average 30.5%
- Daily rates adjust to average $339
Seasonality Insights for Durango
- The Airbnb seasonality in Durango shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Durango's highest earning potential, with monthly revenues capable of climbing to $5,444, occupancy reaching a high of 52.5%, and ADRs peaking at $470.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,468, occupancy could drop to 29.1%, and ADRs may adjust down to $285.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Durango.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Durango seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Durango (2025)
Exploring the top neighborhoods for short-term rentals in Durango? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Durango | Charming historic district with rich culture and vibrant local shops. A favorite for visitors looking to explore Durango's heritage, dining, and arts scene. | Durango & Silverton Narrow Gauge Railroad, Animas River Trail, Durango Arts Center, Local shops and eateries, Historic walking tours |
| Animas Valley | Scenic area known for its picturesque views of the Animas River and surrounding mountains, ideal for outdoor enthusiasts and families seeking recreational activities. | Animas River, Purgatory Resort, Hiking and biking trails, Fishing spots, Scenic views |
| North Main Avenue | Lively area with a mix of restaurants, bars, and boutique shops. Popular with visitors looking for a fun night out or local cuisine. | Local breweries, Restaurants, Shops, Live music venues, Art galleries |
| Durango Mountain Resort | Popular destination for skiing and winter sports enthusiasts. Attracts visitors year-round for outdoor activities, making it a lucrative rental option. | Skiing and snowboarding, Mountain biking, Hiking trails, Scenic chairlift rides, Gondola rides |
| Three Springs | Newly developed area with modern amenities and a family-friendly atmosphere. An attractive option for those looking for a more suburban feel close to Durango. | Parks, Walking trails, Community events, Proximity to schools and shops, Family-friendly activities |
| Trimble Hot Springs | Relaxing destination famous for its natural hot springs. Appeals to visitors seeking wellness and relaxation, making it a great niche market. | Hot springs spa, Massage services, Hiking trails, Scenic relaxation spots, Local wildlife |
| Collegiate Peaks | Beautiful mountainous region ideal for nature lovers and adventure seekers. Offers access to stunning landscapes and outdoor activities, great for travelers looking to explore the outdoors. | Hiking and camping, Photography spots, Nature reserves, Wildlife, Star gazing |
| Lake Nighthorse | Serene lake area perfect for water sports and outdoor recreation. A popular spot for those interested in kayaking, paddle boarding, and fishing. | Kayaking, Fishing, Picnic areas, Nature trails, Scenic views |
Understanding Airbnb License Requirements & STR Laws in Durango (2025)
While Durango, Colorado, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Durango to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Durango (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Durangobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Flawless Durango Home w/ Theater + Pool Table
Entire Place • 3 bedrooms
SKYHOUSE BASECAMP modern+views+explore+adventure
Entire Place • 5 bedrooms
Main Street Retreat Downtown (entire house)
Entire Place • 4 bedrooms
Pet Friendly Elkpoint Townhome - Ski in/Ski Out -
Entire Place • 5 bedrooms
Valley Retreat, Hot Tub, 25 Minutes to Skiing!
Entire Place • 4 bedrooms
New Listing - Incredible Views of Animas Valley!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Durango (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Durango based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vacation Rental Collective | 263 | $8,220,856 | 2476 | 4.68/5.0 |
| Durango Colorado | 64 | $3,244,764 | 1175 | 4.74/5.0 |
| Purgatory Resort | 125 | $2,951,319 | 12 | N/A/5.0 |
| Durango Red Cliff | 35 | $1,578,183 | 181 | 4.83/5.0 |
| Evolve | 13 | $756,514 | 367 | 4.84/5.0 |
| Kris | 11 | $469,676 | 639 | 4.84/5.0 |
| Trent | 3 | $352,090 | 999 | 4.92/5.0 |
| Holly | 11 | $333,160 | 921 | 4.82/5.0 |
| Elizabeth | 2 | $305,645 | 365 | 4.94/5.0 |
| Ross | 9 | $297,862 | 388 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Durango.
Dive Deeper: Advanced Durango STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Durango. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDurango Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Durango
- The Durango Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 1,141 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Durango, House properties are the most common (49%), reflecting the local real estate landscape.
- Houses represent a significant 49% portion, catering likely to families or larger groups.
- The presence of 5.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 3.8%) offer potential for unique stay experiences.
Durango Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Durango
- The dominant room capacity in Durango is 1 bedroom listings, making up 26.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.3% of the active Airbnb listings in Durango, indicating a high concentration in these sizes.
- A significant 37.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Durango.
Durango Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Durango
- The most common guest capacity trend in Durango vacation rentals is listings accommodating 8+ guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Durango STR market, accounting for 56.1% of listings.
- 56.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Durango.
- On average, properties in Durango are equipped to host 5.5 guests.
Durango Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Durango
- The most common availability pattern in Durango falls within the 271-366 days range, representing 55.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Durango (38.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Durango Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
132 listings
11.8% of total
2 Nights
289 listings
25.8% of total
3 Nights
92 listings
8.2% of total
4-6 Nights
27 listings
2.4% of total
7-29 Nights
23 listings
2.1% of total
30+ Nights
557 listings
49.7% of total
Key Insights
- The most prevalent minimum stay requirement in Durango is 30+ Nights, adopted by 49.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (49.7%) caters to monthly stays (30+ nights) in Durango, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 49.7% of Durango hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 49.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Durango.
Durango Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.1% of total
Super Strict 30 Days
262 listings
28.2% of total
Non-refundable
2 listings
0.2% of total
Refundable
5 listings
0.5% of total
Flexible
74 listings
8% of total
Moderate
171 listings
18.4% of total
Firm
182 listings
19.6% of total
Strict
233 listings
25.1% of total
Cancellation Policy Insights for Durango
- The prevailing Airbnb cancellation policy trend in Durango is Super Strict 30 Days, used by 28.2% of listings.
- There's a relatively balanced mix between guest-friendly (26.4%) and stricter (44.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 28.2% market standard in Durango.
- Regularly review your cancellation policy against competitors and market demand shifts in Durango.
Durango STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Durango
- The overall average booking lead time for vacation rentals in Durango is 58 days.
- Guests book furthest in advance for stays during December (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (65 days avg.) sees the longest lead times, while Fall (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Durango.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Durango averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Durango (2025)
Amenity Prevalence
Amenity Insights for Durango
- Essential amenities in Durango that guests expect include: Wifi, Smoke alarm, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Kitchen, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Durango: Wifi, Smoke alarm, Heating, TV.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating, TV.
- Consider adding popular differentiators like Coffee maker or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Durango to stay competitive.
Durango Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Durango
- The typical guest profile for Airbnb in Durango consists of primarily domestic travelers (97%), often arriving from nearby Albuquerque, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.3% of guests.
- Key international markets include United States (97.3%) and Canada (0.4%).
- Top languages spoken are English (75%) followed by Spanish (12.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Albuquerque and Denver.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Durango Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mountain Village | 343 | $6,247 | $1021.48 | 32% |
| Crested Butte | 243 | $5,044 | $528.30 | 43% |
| Telluride | 614 | $4,914 | $672.50 | 38% |
| Placerville | 19 | $4,526 | $578.95 | 36% |
| Ouray | 168 | $3,722 | $330.91 | 46% |
| Poncha Springs | 44 | $3,502 | $273.13 | 46% |
| Crested Butte South | 48 | $3,325 | $367.94 | 45% |
| Mount Crested Butte | 614 | $3,309 | $360.57 | 41% |
| Gunnison County | 12 | $3,123 | $334.36 | 42% |
| Salida | 336 | $3,097 | $258.27 | 43% |