Pagosa Springs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Colorado, United States
Is Airbnb profitable in Pagosa Springs in 2025? Explore comprehensive Airbnb analytics for Pagosa Springs, Colorado, United States to uncover income potential. This 2025 STR market report for Pagosa Springs, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 770 active listings.
Whether you're considering an Airbnb investment in Pagosa Springs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pagosa Springs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pagosa Springs Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pagosa Springs (2025)
Understanding the monthly revenue variations for Airbnb listings in Pagosa Springs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pagosa Springs is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pagosa Springs across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,969+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,621 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,661 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,394, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pagosa Springs
Pagosa Springs Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pagosa Springs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pagosa Springs:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pagosa Springs
Average Daily Rate (ADR) Airbnb Trends in Pagosa Springs (2025)
Effective short term rental pricing strategy in Pagosa Springs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pagosa Springs typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $282 or more.
- Typical properties (Median) charge around $195 per night.
- Entry-level properties (Bottom 25%) earn around $146 per night.
Average Daily Rate (ADR) Trend by Month in Pagosa Springs
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Airbnb Seasonality Analysis & Trends in Pagosa Springs (2025)
Peak Season (July, June, December)
- Revenue averages $4,490 per month
- Occupancy rates average 50.9%
- Daily rates average $242
Shoulder Season
- Revenue averages $3,214 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $230
Low Season (September, October, November)
- Revenue drops to average $2,583 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $223
Seasonality Insights for Pagosa Springs
- The Airbnb seasonality in Pagosa Springs shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pagosa Springs's highest earning potential, with monthly revenues capable of climbing to $5,082, occupancy reaching a high of 62.6%, and ADRs peaking at $259.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,326, occupancy could drop to 31.3%, and ADRs may adjust down to $217.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pagosa Springs.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pagosa Springs seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pagosa Springs (2025)
Exploring the top neighborhoods for short-term rentals in Pagosa Springs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Pagosa Springs | The heart of Pagosa Springs, featuring charming shops, restaurants, and easy access to hot springs. Ideal for travelers looking for convenience and local culture. | Pagosa Springs Hot Springs, Plaza Park, San Juan River Walk, Shy Rabbit Contemporary Arts, Pagosa Springs Center for the Arts |
| Lake Pagosa | A serene area perfect for nature lovers, offering stunning lake views and recreational activities like fishing and boating. Great for those seeking a peaceful retreat. | Lake Pagosa, Pagosa Springs Golf Club, Hiking Trails in the San Juan Forest, Fishing and boating opportunities |
| Wolf Creek Pass | Famous for its ski area, attracting winter sports enthusiasts. This area is especially popular during the winter months, making it a lucrative location for winter rentals. | Wolf Creek Ski Area, Skiing and snowboarding, Scenic views and hikes, The Rio Grande National Forest |
| Pagosa Lakes | A residential area with beautiful lakes and hiking trails, attracting families and those who enjoy outdoor activities. Ideal for longer stays and family vacations. | Pagosa Lakes Recreation Area, Fishing, hiking, and biking, Access to trails and parks |
| Piedra Road | Offers a more secluded and rustic experience with access to nature and hiking trails. Perfect for guests looking for tranquility and outdoor adventures. | Piedra River and Falls, Hiking trails, Camping spots, Natural beauty and wildlife |
| East Fork Road | Nestled in the mountains, this area attracts those seeking privacy and beautiful landscapes. Ideal for nature retreats and eco-tourism. | East Fork of the San Juan River, Hiking and mountain biking, Nature photography opportunities |
| San Juan Mountains | Known for breathtaking mountain views and outdoor activities, this area is perfect for adventure seekers and those looking to escape into nature. | Hiking trails, Wildlife watching, Skiing in the winter, Scenic drives |
| Four Corners | A region that's a hub for adventure and cultural experiences, offering unique attractions and stunning landscapes. Great for tourists looking for a diverse experience. | Chimney Rock National Monument, Historic sites, Hiking and exploration opportunities |
Understanding Airbnb License Requirements & STR Laws in Pagosa Springs (2025)
While Pagosa Springs, Colorado, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pagosa Springs to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Pagosa Springs (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pagosa Springsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Coyote Hill Lodge- Mountain Lodge with Six Units
Entire Place • 6 bedrooms
The Log Hill Lodge-VIEWS,Wolf Creek,Hot Tub,sled
Entire Place • 4 bedrooms
Pagosa Blue Retreat, Mountain Views w/ Hot Tub
Entire Place • 4 bedrooms
Modern Mountain Home with Hot Tub, AC & Game Room
Entire Place • 5 bedrooms
"Pagosa's Hill Top House" Pool Table/Hot Tub/Pets
Entire Place • 4 bedrooms
Riverfront "Streams & Dreams" Cabin with Hot Tub
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pagosa Springs (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pagosa Springs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| ITrip | 49 | $2,338,898 | 1056 | 4.60/5.0 |
| Evolve | 54 | $2,104,708 | 2540 | 4.68/5.0 |
| Simply | 20 | $897,189 | 799 | 4.49/5.0 |
| Stuart | 28 | $727,816 | 78 | 2.13/5.0 |
| Shawn | 75 | $702,565 | 192 | 1.56/5.0 |
| Megan | 16 | $663,499 | 374 | 4.86/5.0 |
| Danielle | 7 | $349,931 | 977 | 4.84/5.0 |
| Irene | 7 | $311,722 | 200 | 4.70/5.0 |
| Five Star Property | 3 | $297,297 | 103 | 4.91/5.0 |
| Rocky | 11 | $292,738 | 142 | 3.37/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pagosa Springs.
Dive Deeper: Advanced Pagosa Springs STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pagosa Springs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPagosa Springs Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pagosa Springs
- The Pagosa Springs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.2% of the 770 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pagosa Springs, House properties are the most common (42.3%), reflecting the local real estate landscape.
- Houses represent a significant 42.3% portion, catering likely to families or larger groups.
- The presence of 15.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.5%) offer potential for unique stay experiences.
Pagosa Springs Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pagosa Springs
- The dominant room capacity in Pagosa Springs is 2 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 62.3% of the active Airbnb listings in Pagosa Springs, indicating a high concentration in these sizes.
- A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pagosa Springs.
Pagosa Springs Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pagosa Springs
- The most common guest capacity trend in Pagosa Springs vacation rentals is listings accommodating 6 guests (35.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Pagosa Springs STR market, accounting for 62.3% of listings.
- 65.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pagosa Springs.
- On average, properties in Pagosa Springs are equipped to host 5.8 guests.
Pagosa Springs Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pagosa Springs
- The most common availability pattern in Pagosa Springs falls within the 271-366 days range, representing 47.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Pagosa Springs (29%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pagosa Springs Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
104 listings
14.7% of total
2 Nights
382 listings
54.1% of total
3 Nights
78 listings
11% of total
4-6 Nights
9 listings
1.3% of total
7-29 Nights
9 listings
1.3% of total
30+ Nights
124 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Pagosa Springs is 2 Nights, adopted by 54.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.8%) of the Pagosa Springs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Pagosa Springs, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.1% of Pagosa Springs hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.7% currently do.
- A 2-night minimum appears standard (54.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pagosa Springs.
Pagosa Springs Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
38 listings
6.4% of total
Flexible
38 listings
6.4% of total
Moderate
112 listings
19% of total
Firm
128 listings
21.7% of total
Strict
274 listings
46.4% of total
Cancellation Policy Insights for Pagosa Springs
- The prevailing Airbnb cancellation policy trend in Pagosa Springs is Strict, used by 46.4% of listings.
- A majority (68.1%) of hosts in Pagosa Springs utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.4% market standard in Pagosa Springs.
- With 46.4% using Strict terms, this is a viable option in Pagosa Springs, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Pagosa Springs.
Pagosa Springs STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pagosa Springs
- The overall average booking lead time for vacation rentals in Pagosa Springs is 49 days.
- Guests book furthest in advance for stays during July (average 81 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 46 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (71 days avg.) sees the longest lead times, while Spring (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Pagosa Springs.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Pagosa Springs averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pagosa Springs (2025)
Amenity Prevalence
Amenity Insights for Pagosa Springs
- Essential amenities in Pagosa Springs that guests expect include: Wifi, Smoke alarm, TV, Heating, Kitchen, Carbon monoxide alarm, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Free parking on premises, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pagosa Springs: Wifi, Smoke alarm, TV, Heating, Kitchen, Carbon monoxide alarm, Hot water.
- Prioritize adding missing essentials: Wifi, Smoke alarm, TV, Heating, Kitchen, Carbon monoxide alarm, Hot water.
- Consider adding popular differentiators like Essentials or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pagosa Springs to stay competitive.
Pagosa Springs Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pagosa Springs
- The typical guest profile for Airbnb in Pagosa Springs consists of primarily domestic travelers (99%), often arriving from nearby Albuquerque, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.8% of guests.
- Key international markets include United States (98.8%) and Mexico (0.2%).
- Top languages spoken are English (77.4%) followed by Spanish (13.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Albuquerque and Denver.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pagosa Springs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mountain Village | 337 | $5,942 | $959.33 | 32% |
| Crested Butte | 235 | $5,141 | $504.30 | 43% |
| Telluride | 586 | $4,908 | $616.61 | 38% |
| Placerville | 17 | $4,206 | $544.44 | 36% |
| Ouray | 163 | $4,120 | $324.03 | 49% |
| Crested Butte South | 42 | $3,934 | $352.94 | 46% |
| Hesperus | 17 | $3,886 | $367.83 | 46% |
| Poncha Springs | 41 | $3,873 | $277.27 | 48% |
| Nathrop | 59 | $3,698 | $342.03 | 41% |
| Ridgway | 113 | $3,498 | $288.61 | 49% |