Montville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Connecticut, United States

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Montville in 2025? Explore comprehensive Airbnb analytics for Montville, Connecticut, United States to uncover income potential. This 2025 STR market report for Montville, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Montville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Montville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Montville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$300
The average rental revenue earned for an occupied room per day in Montville.
Occupancy Rate(?)
44.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$40,956
Typical annual income for an Airbnb listing in Montville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.2%
Positive growth (9.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Montville.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Montville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Montville (2025)

Understanding the monthly revenue variations for Airbnb listings in Montville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montville is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,633+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,902 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,106 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,857, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Montville

Montville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Montville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montville:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Montville

Average Daily Rate (ADR) Airbnb Trends in Montville (2025)

Effective short term rental pricing strategy in Montville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montville typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $627+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $375 or more.
  • Typical properties (Median) charge around $261 per night.
  • Entry-level properties (Bottom 25%) earn around $168 per night.

Average Daily Rate (ADR) Trend by Month in Montville

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Airbnb Seasonality Analysis & Trends in Montville (2025)

Peak Season (July, August, June)
  • Revenue averages $5,779 per month
  • Occupancy rates average 55.4%
  • Daily rates average $343
Shoulder Season
  • Revenue averages $3,462 per month
  • Occupancy maintains around 40.7%
  • Daily rates hold near $301
Low Season (January, March, November)
  • Revenue drops to average $2,610 per month
  • Occupancy decreases to average 35.1%
  • Daily rates adjust to average $288

Seasonality Insights for Montville

  • The Airbnb seasonality in Montville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Montville's highest earning potential, with monthly revenues capable of climbing to $6,327, occupancy reaching a high of 64.5%, and ADRs peaking at $366.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,155, occupancy could drop to 27.5%, and ADRs may adjust down to $282.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Montville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Montville (2025)

Exploring the top neighborhoods for short-term rentals in Montville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mohegan Sun
A world-class resort and casino that draws visitors from all over the world, making it an ideal location for short-term rentals.
Mohegan Sun Casino, Mohegan Sun Arena, The Shops at Mohegan Sun, Spa at Mohegan Sun, Mohegan Sun Golf Club
Mystic
A charming seaside town known for its historic maritime culture and attractions, perfect for tourists seeking a coastal escape.
Mystic Seaport Museum, Mystic Aquarium, Olde Mistick Village, Charles W. Morgan, Mystic River Bascule Bridge
Niantic
A beautiful coastal village with a lovely beach and boardwalk, attracting families and summer vacationers.
Niantic Bay Beach, Crescent Beach, Niantic Boardwalk, Connecticut Sea Music Festival, Niantic River
Old Saybrook
A historic town with scenic waterfront views and access to parks, appealing to those wanting a quiet retreat.
Saybrook Point Park, Katherine Hepburn Cultural Arts Center, Old Saybrook Town Green, Fort Saybrook
Connecticut River Valley
A picturesque region known for its natural beauty and outdoor recreational opportunities, ideal for nature lovers.
Gillette Castle State Park, Connecticut River Museum, Hadlyme Ferry, Cobalt Cliffs Park, Devil's Hopyard State Park
New London
A vibrant city with a rich history and access to the waterfront, attracting both tourists and business travelers.
United States Coast Guard Academy, Hygienic Art Gallery, New London Maritime Society, Ocean Beach Park, Fort Trumbull State Park
Killingly
A growing area with a mix of urban and rural environments, attracting visitors interested in local history and nature.
Diane W. Smith Fishing Area, Killingly Historical Society, Pine Street Park, Killingly Common, Quinebaug Valley State Park
Ledyard
Home to Foxwoods Resort Casino, one of the largest casinos in the world, making it a hotspot for travelers.
Foxwoods Resort Casino, Mashantucket Pequot Museum, Ledyard Center Park, Gales Ferry Park, Ledyard Historical Society Museum

Understanding Airbnb License Requirements & STR Laws in Montville (2025)

While Montville, Connecticut, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Montville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Montville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Montvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

2 Houses~Pool~Hot Tub~IndoorOutdoor Games~24Guests

2 Houses~Pool~Hot Tub~IndoorOutdoor Games~24Guests

Entire Place • 6 bedrooms

$96,424
Revenue
55.8%
Occupancy
$564.81
Daily Rate
Hot Tub & Cloud Ceiling House

Hot Tub & Cloud Ceiling House

Entire Place • 3 bedrooms

$90,634
Revenue
55.5%
Occupancy
$439.62
Daily Rate
Spacious-5 Beds! 3 Mi to Mohegan

Spacious-5 Beds! 3 Mi to Mohegan

Entire Place • 3 bedrooms

$88,771
Revenue
73.4%
Occupancy
$327.13
Daily Rate
Casino Stay & Play House

Casino Stay & Play House

Entire Place • 3 bedrooms

$80,142
Revenue
45.7%
Occupancy
$432.39
Daily Rate
Casino Wine Down House

Casino Wine Down House

Entire Place • 3 bedrooms

$75,637
Revenue
48.7%
Occupancy
$385.38
Daily Rate
Hot Tub~Pool~Game Room~Fire Pit~BBQ~Casinos

Hot Tub~Pool~Game Room~Fire Pit~BBQ~Casinos

Entire Place • 3 bedrooms

$72,964
Revenue
71.0%
Occupancy
$267.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Montville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Montville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mk3$246,4135154.95/5.0
Aj3$225,4902124.98/5.0
Dan And Leslie1$88,7711044.90/5.0
Evolve2$79,1161654.83/5.0
Choedon2$71,5811254.87/5.0
Scott1$69,4931924.92/5.0
Chad1$54,090694.75/5.0
Nicole1$48,7101064.95/5.0
Alexis1$41,869495.00/5.0
Peter1$39,8371324.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montville.

Dive Deeper: Advanced Montville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Montville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Montville

  • The Montville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.9% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Montville, House properties are the most common (84.8%), reflecting the local real estate landscape.
  • Houses represent a significant 84.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 6.0%) offer potential for unique stay experiences.

Montville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Montville

  • The dominant room capacity in Montville is 3 bedrooms listings, making up 39.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Montville, indicating a high concentration in these sizes.
  • A significant 54.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montville.

Montville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Montville

  • The most common guest capacity trend in Montville vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Montville STR market, accounting for 48.5% of listings.
  • 54.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montville.
  • On average, properties in Montville are equipped to host 5.4 guests.

Montville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Montville

  • The most common availability pattern in Montville falls within the 181-270 days range, representing 48.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Montville (48.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Montville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.7%)

1 Night

12 listings

38.7% of total

2 Nights (32.3%)

2 Nights

10 listings

32.3% of total

3 Nights (3.2%)

3 Nights

1 listings

3.2% of total

30+ Nights (25.8%)

30+ Nights

8 listings

25.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Montville is 1 Night, adopted by 38.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.0%) of the Montville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (25.8%) caters to monthly stays (30+ nights) in Montville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.7% of Montville hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 25.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montville.

Montville Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18.8%)

Flexible

6 listings

18.8% of total

Moderate (34.4%)

Moderate

11 listings

34.4% of total

Firm (28.1%)

Firm

9 listings

28.1% of total

Strict (18.8%)

Strict

6 listings

18.8% of total

Cancellation Policy Insights for Montville

  • The prevailing Airbnb cancellation policy trend in Montville is Moderate, used by 34.4% of listings.
  • There's a relatively balanced mix between guest-friendly (53.2%) and stricter (46.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 34.4% market standard in Montville.
  • Regularly review your cancellation policy against competitors and market demand shifts in Montville.

Montville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Montville

  • The overall average booking lead time for vacation rentals in Montville is 40 days.
  • Guests book furthest in advance for stays during May (average 63 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (48 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Montville.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Montville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Montville (2025)

Amenity data is currently unavailable for Montville.

Montville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Montville

  • The typical guest profile for Airbnb in Montville consists of primarily domestic travelers (98%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.3% of guests.
  • Key international markets include United States (98.3%) and DC (0.4%).
  • Top languages spoken are English (72.6%) followed by Spanish (13.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Montville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of East Hampton1,521$5,367$966.2037%
Town of Ancram23$5,246$503.9843%
North Andover11$5,224$378.3151%
Brookfield13$5,212$526.8250%
Milford14$5,188$462.5457%
Town of Southampton1,412$5,166$968.4335%
Town of Pleasant Valley31$5,084$520.5940%
Town of Putnam Valley52$4,942$413.5847%
Sunderland10$4,904$400.5854%
New Shoreham113$4,867$613.5045%

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