New Fairfield Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Connecticut, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in New Fairfield in 2025? Explore comprehensive Airbnb analytics for New Fairfield, Connecticut, United States to uncover income potential. This 2025 STR market report for New Fairfield, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.

Whether you're considering an Airbnb investment in New Fairfield, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the New Fairfield Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key New Fairfield Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$348
The average rental revenue earned for an occupied room per day in New Fairfield.
Occupancy Rate(?)
47.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$56,288
Typical annual income for an Airbnb listing in New Fairfield. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.9%
Strong growth (18.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in New Fairfield.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in New Fairfield.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
35
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in New Fairfield (2025)

Understanding the monthly revenue variations for Airbnb listings in New Fairfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in New Fairfield is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in New Fairfield across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,577+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,381 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,833 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,591, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in New Fairfield

New Fairfield Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the New Fairfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in New Fairfield:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in New Fairfield

Average Daily Rate (ADR) Airbnb Trends in New Fairfield (2025)

Effective short term rental pricing strategy in New Fairfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in New Fairfield typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $609+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $431 or more.
  • Typical properties (Median) charge around $290 per night.
  • Entry-level properties (Bottom 25%) earn around $218 per night.

Average Daily Rate (ADR) Trend by Month in New Fairfield

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Airbnb Seasonality Analysis & Trends in New Fairfield (2025)

Peak Season (July, August, June)
  • Revenue averages $8,963 per month
  • Occupancy rates average 59.5%
  • Daily rates average $408
Shoulder Season
  • Revenue averages $5,107 per month
  • Occupancy maintains around 47.5%
  • Daily rates hold near $360
Low Season (January, February, March)
  • Revenue drops to average $2,819 per month
  • Occupancy decreases to average 32.9%
  • Daily rates adjust to average $314

Seasonality Insights for New Fairfield

  • The Airbnb seasonality in New Fairfield shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases New Fairfield's highest earning potential, with monthly revenues capable of climbing to $9,703, occupancy reaching a high of 69.0%, and ADRs peaking at $413.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,503, occupancy could drop to 29.2%, and ADRs may adjust down to $313.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in New Fairfield.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these New Fairfield seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in New Fairfield (2025)

Exploring the top neighborhoods for short-term rentals in New Fairfield? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Candlewood Lake
A popular destination for outdoor enthusiasts, Candlewood Lake offers boating, fishing, and scenic views. It attracts families and vacationers looking for a lakeside getaway.
Candlewood Lake, Squantz Pond State Park, Tarrywile Park, Danbury Railway Museum, Candlewood Town Park
Town Center
The heart of New Fairfield, with easy access to shops, restaurants, and local culture. Ideal for visitors looking for a suburban charm with urban conveniences.
New Fairfield Historical Society, New Fairfield Dog Park, Local boutiques and cafés, New Fairfield Community Center
Danbury Mall
Located nearby, this area has one of the largest malls in Connecticut, appealing to shoppers and families. A great place for business travelers and families alike.
Danbury Fair Mall, Danbury Sports Dome, Bowtie Cinemas, Local dining options
Lake Lillinonah
A serene lake surrounded by nature, perfect for fishing, boating, and relaxation. Attracts nature lovers and those seeking a quiet retreat.
Lake Lillinonah, Public boat ramps, Hiking trails around the lake, Parks along the shoreline
New Fairfield Town Park
A local favorite for its recreational facilities and scenic walking trails. Great for families and day-trippers wanting to enjoy the outdoors without venturing far.
Playground, Picnic areas, Walking trails, Sports fields
Nearby Bethel
A charming nearby town with a quaint downtown, perfect for visitors looking for a small-town experience with artisanal shops and restaurants.
Bethel Historical Society, Bethel Cinema, Local cafes and restaurants, Shopping village
Candlewood Knolls
A small lakeside community offering a quiet getaway. Great for families who want a home-like experience in a tranquil setting.
Beach access on Candlewood Lake, Community events, Parks and recreation areas
New Milford
A short drive away, New Milford boasts a picturesque town center and access to the Housatonic River, appealing to those interested in outdoor activities and local charm.
New Milford Historic District, Housatonic River Walk, Local farmer's market, Fairview Park

Understanding Airbnb License Requirements & STR Laws in New Fairfield (2025)

While New Fairfield, Connecticut, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for New Fairfield to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in New Fairfield (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in New Fairfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxe Lakefront - Dock, Fire Pit & Stunning Views

Luxe Lakefront - Dock, Fire Pit & Stunning Views

Entire Place • 4 bedrooms

$155,112
Revenue
41.6%
Occupancy
$725.31
Daily Rate
Candlewood lake, Entertainers Dream/Views/Hot Tub

Candlewood lake, Entertainers Dream/Views/Hot Tub

Entire Place • 6 bedrooms

$128,051
Revenue
27.5%
Occupancy
$1497.06
Daily Rate
Awesome Lake Home with tons of fun!

Awesome Lake Home with tons of fun!

Entire Place • 4 bedrooms

$123,319
Revenue
66.4%
Occupancy
$483.35
Daily Rate
Charming Candlewood Isle Lakefront Cottage

Charming Candlewood Isle Lakefront Cottage

Entire Place • 3 bedrooms

$94,274
Revenue
25.2%
Occupancy
$561.00
Daily Rate
Direct Lake Access - Priv Dock, Kayaks, EV Charger

Direct Lake Access - Priv Dock, Kayaks, EV Charger

Entire Place • 3 bedrooms

$89,780
Revenue
55.7%
Occupancy
$376.58
Daily Rate
The Little Lake Cabin— hot tub, fire pit, & kayaks

The Little Lake Cabin— hot tub, fire pit, & kayaks

Entire Place • 2 bedrooms

$86,163
Revenue
79.0%
Occupancy
$294.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in New Fairfield (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in New Fairfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
James4$247,6581104.74/5.0
ITrip Vacations1$155,11294.89/5.0
Peter1$128,051984.91/5.0
Nicole1$123,319784.92/5.0
Monika2$108,1291444.96/5.0
Jason1$94,274165.00/5.0
Helen & Richie1$89,780245.00/5.0
Jordyn1$86,1633024.96/5.0
Shannon1$83,978335.00/5.0
Juan1$83,78035.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in New Fairfield.

Dive Deeper: Advanced New Fairfield STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for New Fairfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

New Fairfield Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for New Fairfield

  • The New Fairfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 35 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in New Fairfield, House properties are the most common (80%), reflecting the local real estate landscape.
  • Houses represent a significant 80% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.

New Fairfield Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for New Fairfield

  • The dominant room capacity in New Fairfield is 3 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 62.9% of the active Airbnb listings in New Fairfield, indicating a high concentration in these sizes.
  • A significant 60.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in New Fairfield.

New Fairfield Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for New Fairfield

  • The most common guest capacity trend in New Fairfield vacation rentals is listings accommodating 6 guests (31.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the New Fairfield STR market, accounting for 60.0% of listings.
  • 68.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in New Fairfield.
  • On average, properties in New Fairfield are equipped to host 5.7 guests.

New Fairfield Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for New Fairfield

  • The most common availability pattern in New Fairfield falls within the 181-270 days range, representing 51.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in New Fairfield (51.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

New Fairfield Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

8 listings

25% of total

2 Nights (18.8%)

2 Nights

6 listings

18.8% of total

3 Nights (18.8%)

3 Nights

6 listings

18.8% of total

4-6 Nights (21.9%)

4-6 Nights

7 listings

21.9% of total

7-29 Nights (3.1%)

7-29 Nights

1 listings

3.1% of total

30+ Nights (12.5%)

30+ Nights

4 listings

12.5% of total

Key Insights

  • The most prevalent minimum stay requirement in New Fairfield is 1 Night, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (12.5%) caters to monthly stays (30+ nights) in New Fairfield, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 25% of New Fairfield hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in New Fairfield.

New Fairfield Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.5%)

Flexible

4 listings

12.5% of total

Moderate (25%)

Moderate

8 listings

25% of total

Firm (34.4%)

Firm

11 listings

34.4% of total

Strict (28.1%)

Strict

9 listings

28.1% of total

Cancellation Policy Insights for New Fairfield

  • The prevailing Airbnb cancellation policy trend in New Fairfield is Firm, used by 34.4% of listings.
  • A majority (62.5%) of hosts in New Fairfield utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.4% market standard in New Fairfield.
  • Regularly review your cancellation policy against competitors and market demand shifts in New Fairfield.

New Fairfield STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for New Fairfield

  • The overall average booking lead time for vacation rentals in New Fairfield is 46 days.
  • Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in New Fairfield.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these New Fairfield averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in New Fairfield (2025)

Amenity Prevalence

Amenity Insights for New Fairfield

  • Essential amenities in New Fairfield that guests expect include: Wifi, Carbon monoxide alarm, Air conditioning, Smoke alarm, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for New Fairfield: Wifi, Carbon monoxide alarm, Air conditioning, Smoke alarm, Free parking on premises, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in New Fairfield to stay competitive.

New Fairfield Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for New Fairfield

  • The typical guest profile for Airbnb in New Fairfield consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.7% of guests.
  • Key international markets include United States (95.7%) and DC (0.9%).
  • Top languages spoken are English (63.9%) followed by Spanish (14.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the New Fairfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Stuyvesant10$6,757$533.7441%
Frankford Township10$6,656$501.8045%
Spring Lake Heights16$6,192$690.8849%
Town of Kingston13$6,045$436.1849%
Town of East Hampton1,420$6,008$940.0238%
Town of Pawling16$5,956$392.4156%
Town of Southampton1,321$5,900$938.2336%
Brookfield13$5,891$486.6351%
Town/Village of Harrison10$5,764$590.2048%
Town of Monroe23$5,561$686.6133%

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