Newtown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Connecticut, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Newtown in 2025? Explore comprehensive Airbnb analytics for Newtown, Connecticut, United States to uncover income potential. This 2025 STR market report for Newtown, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Newtown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newtown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Newtown Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$252
The average rental revenue earned for an occupied room per day in Newtown.
Occupancy Rate(?)
49.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$35,985
Typical annual income for an Airbnb listing in Newtown. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-18.7%
Significant decrease (-18.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Newtown.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Newtown.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Newtown (2025)

Understanding the monthly revenue variations for Airbnb listings in Newtown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newtown is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newtown across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,692+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,629 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,600 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,573, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Newtown

Newtown Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Newtown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newtown:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Newtown

Average Daily Rate (ADR) Airbnb Trends in Newtown (2025)

Effective short term rental pricing strategy in Newtown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newtown typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $572+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $337 or more.
  • Typical properties (Median) charge around $215 per night.
  • Entry-level properties (Bottom 25%) earn around $150 per night.

Average Daily Rate (ADR) Trend by Month in Newtown

Get Live Newtown Market Intelligence 👇

Discover Newtown Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Newtown (2025)

Peak Season (August, July, December)
  • Revenue averages $4,730 per month
  • Occupancy rates average 51.4%
  • Daily rates average $288
Shoulder Season
  • Revenue averages $3,797 per month
  • Occupancy maintains around 47.1%
  • Daily rates hold near $292
Low Season (January, February, March)
  • Revenue drops to average $2,111 per month
  • Occupancy decreases to average 32.4%
  • Daily rates adjust to average $241

Seasonality Insights for Newtown

  • The Airbnb seasonality in Newtown shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Newtown's highest earning potential, with monthly revenues capable of climbing to $5,152, occupancy reaching a high of 56.1%, and ADRs peaking at $305.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,920, occupancy could drop to 29.4%, and ADRs may adjust down to $239.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newtown.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Newtown seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Newtown (2025)

Exploring the top neighborhoods for short-term rentals in Newtown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Main Street
The heart of Newtown, known for its charming atmosphere with local shops and restaurants. It's a great spot for families and visitors looking for a cozy, small-town experience.
Newtown Historic Society, Candlewood Lake, The Newtown Bee, Kirkland Park, Edmond Town Hall
Hattertown
A picturesque area with scenic views and a strong sense of community. It's popular for outdoor enthusiasts and offers great opportunities for nature-related activities.
Hattertown Historic District, Lake Lillinonah, Nature trails, Local parks, Hiking trails
Glen Road
A quiet residential area known for its beautiful homes and green spaces, making it ideal for families or those seeking a tranquil retreat.
Glen Brook Golf Club, Nearby parks, Walking trails, Community events, Scenic views
Sandy Hook
A lovely village with a unique charm, known for its strong community feel and access to outdoor activities. It attracts visitors looking for a peaceful getaway.
Sandy Hook State Park, Hawley School, Lake Zoar, Local shops, Restaurants
Newtown Borough
The historic core of Newtown, packed with early American architecture and rich history. It appeals to history buffs and those looking for a quaint experience.
Newtown Meeting House, The Newtown Historial Society, Historic buildings, Local festivals, Art gallery
Taunton
A predominantly residential neighborhood, providing easy access to natural beauty and lots of outdoor activities, popular with families.
Taunton Lake, Nature parks, Community center, Recreational activities, Hiking trails
Pootatuck Woods
A scenic and serene area offering nature lovers a nearby escape. Ideal for those looking for peace and quiet.
Pootatuck State Forest, Nature trails, Wildlife watching, Picnic areas, Scenic views
Aspetuck Valley
Known for its rolling hills and rural charm, it offers visitors a peaceful experience away from the hustle and bustle, with access to various outdoor activities.
Aspetuck Valley Country Club, Local farms, Hiking trails, Biking routes, Community events

Understanding Airbnb License Requirements & STR Laws in Newtown (2025)

While Newtown, Connecticut, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newtown to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Newtown (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Newtownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Elegant Country Estate

Elegant Country Estate

Entire Place • 6 bedrooms

$127,712
Revenue
49.2%
Occupancy
$845.97
Daily Rate
Lakefront Cottage - Dock, Kayaks, Stunning Views!

Lakefront Cottage - Dock, Kayaks, Stunning Views!

Entire Place • 3 bedrooms

$90,304
Revenue
60.0%
Occupancy
$402.95
Daily Rate
Sunset Living

Sunset Living

Entire Place • 3 bedrooms

$62,814
Revenue
43.9%
Occupancy
$298.56
Daily Rate
Cheerful 4 bedroom home with all the updates

Cheerful 4 bedroom home with all the updates

Entire Place • 4 bedrooms

$62,163
Revenue
61.7%
Occupancy
$263.38
Daily Rate
Comfortable home away from home

Comfortable home away from home

Entire Place • 3 bedrooms

$57,376
Revenue
78.3%
Occupancy
$195.80
Daily Rate
Wooded Getaway on Serene Brook

Wooded Getaway on Serene Brook

Entire Place • 4 bedrooms

$46,752
Revenue
51.5%
Occupancy
$336.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Newtown (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Newtown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Janet1$127,712445.00/5.0
ITrip Vacations2$127,088344.94/5.0
Saverio4$74,9546494.92/5.0
Norm And Joanne2$68,8433084.97/5.0
Cody1$62,814374.95/5.0
David1$62,163534.83/5.0
Terry1$57,376834.99/5.0
Elouise1$46,752584.83/5.0
Saori1$43,560794.90/5.0
Host #310212301$40,11700.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newtown.

Dive Deeper: Advanced Newtown STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newtown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Newtown Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Newtown

  • The Newtown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.4% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Newtown, House properties are the most common (53.6%), reflecting the local real estate landscape.
  • Houses represent a significant 53.6% portion, catering likely to families or larger groups.
  • The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Newtown Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Newtown

  • The dominant room capacity in Newtown is 1 bedroom listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 57.2% of the active Airbnb listings in Newtown, indicating a high concentration in these sizes.
  • A significant 39.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newtown.

Newtown Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Newtown

  • The most common guest capacity trend in Newtown vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Newtown STR market, accounting for 46.5% of listings.
  • 35.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newtown.
  • On average, properties in Newtown are equipped to host 4.7 guests.

Newtown Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Newtown

  • The most common availability pattern in Newtown falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Newtown (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Newtown Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.6%)

1 Night

8 listings

29.6% of total

2 Nights (40.7%)

2 Nights

11 listings

40.7% of total

3 Nights (11.1%)

3 Nights

3 listings

11.1% of total

4-6 Nights (3.7%)

4-6 Nights

1 listings

3.7% of total

30+ Nights (14.8%)

30+ Nights

4 listings

14.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Newtown is 2 Nights, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.3%) of the Newtown Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.8%) caters to monthly stays (30+ nights) in Newtown, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.7% of Newtown hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newtown.

Newtown Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (14.8%)

Flexible

4 listings

14.8% of total

Moderate (14.8%)

Moderate

4 listings

14.8% of total

Firm (33.3%)

Firm

9 listings

33.3% of total

Strict (37%)

Strict

10 listings

37% of total

Cancellation Policy Insights for Newtown

  • The prevailing Airbnb cancellation policy trend in Newtown is Strict, used by 37% of listings.
  • A majority (70.3%) of hosts in Newtown utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37% market standard in Newtown.
  • With 37% using Strict terms, this is a viable option in Newtown, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Newtown.

Newtown STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Newtown

  • The overall average booking lead time for vacation rentals in Newtown is 42 days.
  • Guests book furthest in advance for stays during July (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Newtown.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Newtown averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Newtown (2025)

Amenity Prevalence

Amenity Insights for Newtown

  • Essential amenities in Newtown that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Air conditioning, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Newtown: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Essentials or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Newtown to stay competitive.

Newtown Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Newtown

  • The typical guest profile for Airbnb in Newtown consists of primarily domestic travelers (95%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.4% of guests.
  • Key international markets include United States (95.4%) and DC (1.4%).
  • Top languages spoken are English (70.4%) followed by Spanish (11.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Philadelphia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Newtown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Stuyvesant10$6,757$533.7441%
Frankford Township10$6,656$501.8045%
Spring Lake Heights16$6,192$690.8849%
Town of Kingston13$6,045$436.1849%
Town of East Hampton1,420$6,008$940.0238%
Town of Pawling16$5,956$392.4156%
Town of Southampton1,321$5,900$938.2336%
Brookfield13$5,891$486.6351%
Town/Village of Harrison10$5,764$590.2048%
Town of Monroe23$5,561$686.6133%

Maximize Your Airbnb Income in Newtown

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights