Escambia County Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Escambia County in 2025? Explore comprehensive Airbnb analytics for Escambia County, Florida, United States to uncover income potential. This 2025 STR market report for Escambia County, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Escambia County, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Escambia County Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Escambia County Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Escambia County (2025)
Understanding the monthly revenue variations for Airbnb listings in Escambia County is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Escambia County is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Escambia County across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,325+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,419 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,240 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,102, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Escambia County
Escambia County Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Escambia County STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Escambia County:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Escambia County
Average Daily Rate (ADR) Airbnb Trends in Escambia County (2025)
Effective short term rental pricing strategy in Escambia County involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Escambia County typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $652+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $442 or more.
- Typical properties (Median) charge around $309 per night.
- Entry-level properties (Bottom 25%) earn around $213 per night.
Average Daily Rate (ADR) Trend by Month in Escambia County
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Airbnb Seasonality Analysis & Trends in Escambia County (2025)
Peak Season (June, July, May)
- Revenue averages $7,552 per month
- Occupancy rates average 58.7%
- Daily rates average $509
Shoulder Season
- Revenue averages $3,706 per month
- Occupancy maintains around 41.1%
- Daily rates hold near $325
Low Season (January, November, December)
- Revenue drops to average $1,795 per month
- Occupancy decreases to average 21.2%
- Daily rates adjust to average $258
Seasonality Insights for Escambia County
- The Airbnb seasonality in Escambia County shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Escambia County's highest earning potential, with monthly revenues capable of climbing to $8,380, occupancy reaching a high of 61.4%, and ADRs peaking at $556.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $863, occupancy could drop to 12.3%, and ADRs may adjust down to $246.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Escambia County.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Escambia County seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Escambia County (2025)
Exploring the top neighborhoods for short-term rentals in Escambia County? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pensacola Beach | A stunning barrier island known for its beautiful beaches, warm weather, and family-friendly atmosphere. It's a popular destination for tourists seeking sun, sand, and water activities. | Pensacola Beach, Gulf Islands National Seashore, Fort Pickens, Naval Live Oaks Nature Preserve, Pensacola Beach Fishing Pier |
| Downtown Pensacola | The historic heart of Pensacola, featuring a vibrant arts scene, dining, and nightlife. Attracts visitors interested in culture and local events. | Historic Pensacola Village, Palafox Street, Saenger Theatre, Pensacola Museum of Art, Vinyl Music Hall |
| Navarre Beach | Known for its quiet, family-friendly environment and beautiful white sandy beaches. It's perfect for those looking for a more relaxed beach experience. | Navarre Beach, Navarre Beach Fishing Pier, Navarre Beach State Park, Gulf Islands National Seashore, Navarre Park |
| Gulf Breeze | A charming town just south of Pensacola, known for its beautiful parks and family-friendly activities. It offers access to the beach while being more residential. | Gulf Breeze Zoo, Pensacola Bay, Gulf Breeze Aquatic Center, Watercolor Beach, Navarre Beach State Park |
| Perdido Key | A serene beach community known for its natural beauty and wildlife, ideal for those looking to escape the crowded tourist areas. | Perdido Key State Park, Johnson Beach National Seashore, Lost Key Golf Club, Perdido Key Oyster Bar, Romar Beach |
| Flomaton | A small town that appeals to those looking to invest in unique, off-the-beaten-path stays. Great for visitors wanting a quieter experience near Alabama. | Flomaton Historical Society, Flomaton Depot, local dining options, nature trails nearby, quaint small-town atmosphere |
| Century | An emerging area with potential for future growth. It's a quieter spot offering a unique stay and access to nature and outdoor activities. | Lake Stone, local parks, quaint small-town feel, outdoor recreational areas, historical sites |
| Ferry Pass | A growing suburban area of Pensacola, close to the city center, making it convenient for visitors looking for access to urban amenities while enjoying a residential feel. | Pensacola State College, local shopping centers, Hitzman-Optimist Park, crystal lake park, easy access to downtown Pensacola |
Understanding Airbnb License Requirements & STR Laws in Escambia County (2025)
While Escambia County, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Escambia County to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Escambia County (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Escambia Countybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beachfront luxury at Mediterranean 201 Flora Bama
Entire Place • 4 bedrooms
Stay Waterfront on Ole River at Cowboy Sunset
Entire Place • 4 bedrooms
Shipwatch B101 | Beachfront, Ground Floor Walkout!
Entire Place • 3 bedrooms
Spanish Key 605, Oceanfront Condo | Beach Getaways
Entire Place • 3 bedrooms
Perdido Bay, Pool, Firepit, Bocce, Waterfront Dock
Entire Place • 3 bedrooms
Modern Perdido Key Penthouse Amazing views Pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Escambia County (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Escambia County based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Prickett | 5 | $277,823 | 20 | 4.65/5.0 |
| Beach Getaways | 4 | $184,891 | 8 | 5.00/5.0 |
| LunaSol Vacations | 5 | $159,755 | 168 | 4.80/5.0 |
| Dan | 1 | $41,266 | 31 | 4.81/5.0 |
| David | 1 | $40,548 | 1 | Not Rated |
| Ginnel | 1 | $32,543 | 103 | 4.95/5.0 |
| Tyler | 1 | $19,865 | 8 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Escambia County.
Dive Deeper: Advanced Escambia County STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Escambia County. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEscambia County Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Escambia County
- The Escambia County Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Escambia County, House properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 55.6% portion, catering likely to families or larger groups.
Escambia County Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Escambia County
- The dominant room capacity in Escambia County is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 72.2% of the active Airbnb listings in Escambia County, indicating a high concentration in these sizes.
- A significant 72.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Escambia County.
Escambia County Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Escambia County
- The most common guest capacity trend in Escambia County vacation rentals is listings accommodating 8+ guests (66.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Escambia County STR market, accounting for 83.4% of listings.
- 77.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Escambia County.
- On average, properties in Escambia County are equipped to host 6.9 guests.
Escambia County Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Escambia County
- The most common availability pattern in Escambia County falls within the 181-270 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Escambia County (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Escambia County Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
3 Nights
2 listings
11.1% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
15 listings
83.3% of total
Key Insights
- The most prevalent minimum stay requirement in Escambia County is 30+ Nights, adopted by 83.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (83.3%) caters to monthly stays (30+ nights) in Escambia County, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 83.3% of Escambia County hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 83.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Escambia County.
Escambia County Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
16.7% of total
Flexible
5 listings
27.8% of total
Moderate
1 listings
5.6% of total
Firm
8 listings
44.4% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Escambia County
- The prevailing Airbnb cancellation policy trend in Escambia County is Firm, used by 44.4% of listings.
- There's a relatively balanced mix between guest-friendly (33.4%) and stricter (50.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 44.4% market standard in Escambia County.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Escambia County.
Escambia County STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Escambia County
- The overall average booking lead time for vacation rentals in Escambia County is 49 days.
- Guests book furthest in advance for stays during May (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (51 days avg.) sees the longest lead times, while Summer (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Escambia County.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Escambia County averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Escambia County (2025)
Amenity Prevalence
Amenity Insights for Escambia County
- Essential amenities in Escambia County that guests expect include: Washer, Kitchen, Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Iron, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Escambia County: Washer, Kitchen, Wifi, Air conditioning, TV.
- Consider adding popular differentiators like Heating or Iron to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Escambia County to stay competitive.
Escambia County Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Escambia County
- The typical guest profile for Airbnb in Escambia County consists of primarily domestic travelers (99%), often arriving from nearby Huntsville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.7% of guests.
- Key international markets include United States (98.7%) and Canada (1.3%).
- Top languages spoken are English (89.3%) followed by Spanish (10.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Huntsville and Baton Rouge.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Escambia County Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Alys Beach | 447 | $6,386 | $662.59 | 40% |
| Seaside | 669 | $6,209 | $759.85 | 37% |
| Seacrest Beach | 356 | $6,175 | $568.55 | 42% |
| Rosemary Beach | 530 | $5,630 | $632.50 | 40% |
| Inlet Beach | 74 | $5,264 | $515.06 | 41% |
| Santa Rosa Beach | 2,855 | $4,822 | $508.72 | 39% |
| Watersound | 112 | $4,644 | $468.71 | 40% |
| Walton County | 94 | $4,350 | $535.40 | 37% |
| Perdido Beach | 10 | $4,257 | $264.97 | 52% |
| Destin | 3,557 | $3,944 | $411.60 | 39% |