Old Town Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Old Town in 2025? Explore comprehensive Airbnb analytics for Old Town, Florida, United States to uncover income potential. This 2025 STR market report for Old Town, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Old Town, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Old Town Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Old Town Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Old Town (2025)
Understanding the monthly revenue variations for Airbnb listings in Old Town is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Old Town is typically March, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Old Town across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,676+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,981 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,687 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $828, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Old Town
Old Town Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Old Town STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Old Town:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Old Town
Average Daily Rate (ADR) Airbnb Trends in Old Town (2025)
Effective short term rental pricing strategy in Old Town involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Old Town typically peaks in June and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $95 per night.
Average Daily Rate (ADR) Trend by Month in Old Town
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Airbnb Seasonality Analysis & Trends in Old Town (2025)
Peak Season (March, July, June)
- Revenue averages $2,811 per month
- Occupancy rates average 49.0%
- Daily rates average $174
Shoulder Season
- Revenue averages $2,237 per month
- Occupancy maintains around 42.4%
- Daily rates hold near $166
Low Season (January, September, November)
- Revenue drops to average $1,770 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $153
Seasonality Insights for Old Town
- The Airbnb seasonality in Old Town shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Old Town's highest earning potential, with monthly revenues capable of climbing to $3,204, occupancy reaching a high of 58.6%, and ADRs peaking at $191.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,685, occupancy could drop to 34.7%, and ADRs may adjust down to $152.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Old Town.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Old Town seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Old Town (2025)
Exploring the top neighborhoods for short-term rentals in Old Town? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown | Charming area filled with historic buildings, local shops, and cafes. Ideal for tourists who want to experience Old Town's rich heritage and enjoy scenic walks. | Old Town Hall, Old Town Museum, Local shops and cafes, Parks and green spaces, Scenic walking trails |
| Old Town Historic District | This picturesque district features beautifully restored buildings and quaint streets, making it perfect for guests looking for a quaint, historical experience. | Old Town Square, Heritage Park, Art galleries, Local boutiques, Antique shops |
| Ponce de Leon Park | A beautiful park located near the water, ideal for families and outdoor enthusiasts. Great for hosting guests who enjoy nature while still being close to downtown. | Ponce de Leon Park waterfront, Walking trails, Picnic areas, Local wildlife viewing, Historic monuments |
| Old Town Golf Club | A well-loved golf destination that attracts avid golfers and visitors looking for recreational activities. Provides a unique draw for sports enthusiasts. | Golf course, Clubhouse, Practice greens, Tournaments and golfing events |
| Lake Pithlachascotee | A serene location offering water activities such as fishing and kayaking. Great for guests interested in outdoor adventures and eco-tourism. | Fishing spots, Kayak rentals, Birdwatching, Nature trails, Scenic views |
| Gulf Beaches | Nearby beaches are perfect for sun-seeking tourists. Guests will appreciate the proximity to Old Town while enjoying beach activities. | Beach access, Surfing, Fishing, Coastal dining, Water sports |
| Local Vineyards | Attractive for wine lovers and those seeking local experiences. Old Town has several vineyards that offer tours and tastings. | Wine tastings, Vineyard tours, Wine shops, Culinary events, Live music |
| Historic Sites | Close to landmarks that attract history buffs and tourists interested in exploring the cultural roots of Old Town, making it great for educational stays. | Historical markers, Museum Tours, Civil War sites, Local history tours, Guided walks |
Understanding Airbnb License Requirements & STR Laws in Old Town (2025)
While Old Town, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Old Town to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Old Town (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Old Townbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
River Oaks Lodge
Entire Place • 7 bedrooms
Crane's Landing: Riverfront w/ private dock
Entire Place • 2 bedrooms
Treehouse Cabin Retreat near the Suwannee River
Entire Place • 3 bedrooms
North Central FL Oasis Unplug, Recharge, Reconnect
Entire Place • 2 bedrooms
Suwannee River Retreat
Entire Place • 3 bedrooms
Waterfront Home w/ Boat Dock & Slip in Old Town!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Old Town (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Old Town based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Justin | 1 | $125,285 | 47 | 4.87/5.0 |
| Evolve | 3 | $92,313 | 83 | 4.86/5.0 |
| Beth | 1 | $69,340 | 207 | 4.96/5.0 |
| Cheryl | 2 | $58,145 | 505 | 4.88/5.0 |
| Jamil | 1 | $47,730 | 11 | 5.00/5.0 |
| Kadie & Joe | 1 | $44,458 | 43 | 5.00/5.0 |
| Michele A | 2 | $41,571 | 127 | 4.86/5.0 |
| Laura | 1 | $31,972 | 133 | 4.92/5.0 |
| Pure Country | 1 | $31,099 | 102 | 4.95/5.0 |
| Sabrina | 1 | $30,495 | 29 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Old Town.
Dive Deeper: Advanced Old Town STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Old Town. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOld Town Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Old Town
- The Old Town Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Old Town, House properties are the most common (56.3%), reflecting the local real estate landscape.
- Houses represent a significant 56.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.1%) offer potential for unique stay experiences.
Old Town Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Old Town
- The dominant room capacity in Old Town is 3 bedrooms listings, making up 35.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 64.6% of the active Airbnb listings in Old Town, indicating a high concentration in these sizes.
- A significant 39.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Old Town.
Old Town Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Old Town
- The most common guest capacity trend in Old Town vacation rentals is listings accommodating 8+ guests (22.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Old Town STR market, accounting for 45.8% of listings.
- 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Old Town.
- On average, properties in Old Town are equipped to host 5.4 guests.
Old Town Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Old Town
- The most common availability pattern in Old Town falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Old Town (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Old Town Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
30.2% of total
2 Nights
17 listings
39.5% of total
3 Nights
3 listings
7% of total
4-6 Nights
2 listings
4.7% of total
30+ Nights
8 listings
18.6% of total
Key Insights
- The most prevalent minimum stay requirement in Old Town is 2 Nights, adopted by 39.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.7%) of the Old Town Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.6%) caters to monthly stays (30+ nights) in Old Town, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.5% of Old Town hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Old Town.
Old Town Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
26.2% of total
Moderate
13 listings
31% of total
Firm
11 listings
26.2% of total
Strict
7 listings
16.7% of total
Cancellation Policy Insights for Old Town
- The prevailing Airbnb cancellation policy trend in Old Town is Moderate, used by 31% of listings.
- There's a relatively balanced mix between guest-friendly (57.2%) and stricter (42.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31% market standard in Old Town.
- Regularly review your cancellation policy against competitors and market demand shifts in Old Town.
Old Town STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Old Town
- The overall average booking lead time for vacation rentals in Old Town is 28 days.
- Guests book furthest in advance for stays during June (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (37 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Old Town.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Old Town averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Old Town (2025)
Amenity data is currently unavailable for Old Town.
Old Town Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Old Town
- The typical guest profile for Airbnb in Old Town consists of primarily domestic travelers (97%), often arriving from nearby Orlando, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.3% of guests.
- Key international markets include United States (97.3%) and Spain (0.8%).
- Top languages spoken are English (74%) followed by Spanish (16.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Orlando and Miami.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Old Town Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Thonotosassa | 14 | $5,062 | $350.51 | 53% |
| Saint George Island | 145 | $4,281 | $464.06 | 40% |
| Saint Teresa | 10 | $4,074 | $323.79 | 42% |
| Alligator Point | 52 | $3,861 | $285.02 | 47% |
| Hernando Beach | 86 | $3,423 | $286.53 | 50% |
| Palm Harbor | 282 | $3,284 | $255.29 | 51% |
| Lake Park | 23 | $2,909 | $223.19 | 52% |
| Dunedin | 251 | $2,827 | $206.84 | 53% |
| Weeki Wachee | 58 | $2,825 | $221.72 | 49% |
| Citrus Springs | 19 | $2,671 | $182.63 | 55% |