Port St. Joe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Port St. Joe in 2025? Explore comprehensive Airbnb analytics for Port St. Joe, Florida, United States to uncover income potential. This 2025 STR market report for Port St. Joe, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 564 active listings.
Whether you're considering an Airbnb investment in Port St. Joe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Port St. Joe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Port St. Joe Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Port St. Joe (2025)
Understanding the monthly revenue variations for Airbnb listings in Port St. Joe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Port St. Joe is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Port St. Joe across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,161+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,140 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,198 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,141, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Port St. Joe
Port St. Joe Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Port St. Joe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Port St. Joe:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Port St. Joe
Average Daily Rate (ADR) Airbnb Trends in Port St. Joe (2025)
Effective short term rental pricing strategy in Port St. Joe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Port St. Joe typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $769+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $543 or more.
- Typical properties (Median) charge around $366 per night.
- Entry-level properties (Bottom 25%) earn around $253 per night.
Average Daily Rate (ADR) Trend by Month in Port St. Joe
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Airbnb Seasonality Analysis & Trends in Port St. Joe (2025)
Peak Season (June, July, May)
- Revenue averages $8,695 per month
- Occupancy rates average 51.4%
- Daily rates average $475
Shoulder Season
- Revenue averages $4,895 per month
- Occupancy maintains around 35.0%
- Daily rates hold near $438
Low Season (January, February, December)
- Revenue drops to average $3,027 per month
- Occupancy decreases to average 26.6%
- Daily rates adjust to average $391
Seasonality Insights for Port St. Joe
- The Airbnb seasonality in Port St. Joe shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Port St. Joe's highest earning potential, with monthly revenues capable of climbing to $9,772, occupancy reaching a high of 56.8%, and ADRs peaking at $484.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,669, occupancy could drop to 23.0%, and ADRs may adjust down to $382.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Port St. Joe.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Port St. Joe seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Port St. Joe (2025)
Exploring the top neighborhoods for short-term rentals in Port St. Joe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cape San Blas | Beautiful beaches and a relaxed atmosphere, perfect for families and vacationers seeking tranquility and natural beauty. | St. Joseph Peninsula State Park, Cape San Blas beach, Scalloping tours, Hiking trails, Wildlife watching |
| Port St. Joe downtown | Charming historic district with local shops, restaurants, and easy access to the Gulf. Attracts visitors looking for a quaint, small-town experience. | George Core Park, Port St. Joe Marina, local restaurants and shops, historic sites, scenic views of the bay |
| Mexico Beach | Known for its stunning beaches and family-friendly environment, Mexico Beach is ideal for beach lovers and water enthusiasts. | Mexico Beach, St. Joe Beach, boating and fishing, local seafood restaurants, water sports |
| WindMark Beach | A newer community with stunning homes and access to pristine beaches, perfect for those looking for upscale vacation rentals. | WindMark Beach itself, nature trails, community amenities, beautiful coastal landscape |
| St. Joseph Bay | Offers outstanding fishing and water activities, appealing to adventure seekers and those looking for water sports experiences. | Fishing charters, kayaking, snorkeling, scenic views of the bay, wildlife |
| Port St. Joe Boardwalk | Great spot for visitors who enjoy walking, fishing, and water views. Close to restaurants and shops, ideal for family activities. | Port St. Joe Marina Boardwalk, fishing spots, picnic areas, beautiful sunset views, events and festivals |
| Gulf County beaches | Access to uncrowded beaches and beautiful scenery, great for visitors seeking a relaxed beach atmosphere away from the crowds. | scenic beaches, nature trails, wildlife areas, local events, fishing spots |
| Cape San Blas Lighthouse | A historical site with nearby excellent beach access, attracting tourists interested in history and photography. | Cape San Blas Lighthouse, Gulf beaches, historical tours, photography opportunities, picnic areas |
Understanding Airbnb License Requirements & STR Laws in Port St. Joe (2025)
While Port St. Joe, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Port St. Joe to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Port St. Joe (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Port St. Joebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large Beachfront, Heated POOL & HOT TUB, Elevator
Entire Place • 7 bedrooms
Monterey Oceanfront Beach House
Entire Place • 5 bedrooms
Beachfront w/ Private, Heated Pool!
Entire Place • 5 bedrooms
Kaikoura Oceanfront Beach House
Entire Place • 5 bedrooms
Amalfi Oceanfront Beach House
Entire Place • 5 bedrooms
Making Waves 5 BR on North Cape!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Port St. Joe (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Port St. Joe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Natural Retreats (E) | 55 | $2,857,656 | 246 | 2.86/5.0 |
| Coastal Joe | 58 | $2,472,386 | 135 | 1.60/5.0 |
| Pristine Properties | 83 | $2,441,589 | 336 | 3.00/5.0 |
| Marissa | 9 | $1,444,293 | 102 | 4.95/5.0 |
| Elizabeth | 28 | $1,085,430 | 38 | 0.81/5.0 |
| Amy | 20 | $869,008 | 185 | 4.29/5.0 |
| Kyle | 12 | $462,661 | 21 | 1.23/5.0 |
| Brittney | 14 | $406,717 | 76 | 3.38/5.0 |
| Kyle | 5 | $351,774 | 68 | 4.89/5.0 |
| Autumn | 3 | $315,528 | 59 | 4.60/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Port St. Joe.
Dive Deeper: Advanced Port St. Joe STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Port St. Joe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPort St. Joe Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Port St. Joe
- The Port St. Joe Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.8% of the 564 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Port St. Joe, House properties are the most common (92%), reflecting the local real estate landscape.
- Houses represent a significant 92% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, outdoor/unique, hotel/boutique, others (combined 8.1%) offer potential for unique stay experiences.
Port St. Joe Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Port St. Joe
- The dominant room capacity in Port St. Joe is 3 bedrooms listings, making up 33.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 60.3% of the active Airbnb listings in Port St. Joe, indicating a high concentration in these sizes.
- A significant 77.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Port St. Joe.
Port St. Joe Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Port St. Joe
- The most common guest capacity trend in Port St. Joe vacation rentals is listings accommodating 8+ guests (68.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Port St. Joe STR market, accounting for 84.5% of listings.
- 88.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Port St. Joe.
- On average, properties in Port St. Joe are equipped to host 7.1 guests.
Port St. Joe Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Port St. Joe
- The most common availability pattern in Port St. Joe falls within the 271-366 days range, representing 48.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Port St. Joe (37.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Port St. Joe Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
4.2% of total
2 Nights
45 listings
8.6% of total
3 Nights
180 listings
34.2% of total
4-6 Nights
78 listings
14.8% of total
7-29 Nights
25 listings
4.8% of total
30+ Nights
176 listings
33.5% of total
Key Insights
- The most prevalent minimum stay requirement in Port St. Joe is 3 Nights, adopted by 34.2% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (12.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (33.5%) caters to monthly stays (30+ nights) in Port St. Joe, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 34.2% of Port St. Joe hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 33.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Port St. Joe.
Port St. Joe Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
80 listings
20.6% of total
Super Strict 30 Days
67 listings
17.3% of total
Flexible
12 listings
3.1% of total
Moderate
42 listings
10.8% of total
Firm
101 listings
26% of total
Strict
86 listings
22.2% of total
Cancellation Policy Insights for Port St. Joe
- The prevailing Airbnb cancellation policy trend in Port St. Joe is Firm, used by 26% of listings.
- There's a relatively balanced mix between guest-friendly (13.9%) and stricter (48.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 26% market standard in Port St. Joe.
- Regularly review your cancellation policy against competitors and market demand shifts in Port St. Joe.
Port St. Joe STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Port St. Joe
- The overall average booking lead time for vacation rentals in Port St. Joe is 60 days.
- Guests book furthest in advance for stays during June (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (82 days avg.) sees the longest lead times, while Fall (64 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Port St. Joe.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Port St. Joe averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Port St. Joe (2025)
Amenity Prevalence
Amenity Insights for Port St. Joe
- Essential amenities in Port St. Joe that guests expect include: Air conditioning, Wifi, TV, Kitchen, Washer, Heating, Smoke alarm, Dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Port St. Joe: Air conditioning, Wifi, TV, Kitchen, Washer, Heating, Smoke alarm, Dryer.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV, Kitchen, Washer, Heating, Smoke alarm, Dryer.
- Consider adding popular differentiators like Free parking on premises or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Port St. Joe to stay competitive.
Port St. Joe Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Port St. Joe
- The typical guest profile for Airbnb in Port St. Joe consists of primarily domestic travelers (99%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.0% of guests.
- Key international markets include United States (99%) and Germany (0.3%).
- Top languages spoken are English (85.7%) followed by Spanish (6.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Tallahassee.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Port St. Joe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Seaside | 573 | $5,021 | $671.62 | 34% |
| Alys Beach | 439 | $5,007 | $578.72 | 37% |
| Inlet Beach | 70 | $4,987 | $460.71 | 40% |
| Seacrest Beach | 357 | $4,820 | $516.77 | 38% |
| Rosemary Beach | 517 | $4,381 | $546.77 | 36% |
| Saint George Island | 134 | $4,347 | $441.04 | 40% |
| Watersound | 83 | $4,268 | $395.68 | 39% |
| Gulf County | 10 | $4,188 | $406.73 | 36% |
| Alligator Point | 49 | $4,002 | $271.53 | 46% |
| Santa Rosa Beach | 2,727 | $3,917 | $439.95 | 38% |