Newnan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Newnan in 2025? Explore comprehensive Airbnb analytics for Newnan, Georgia, United States to uncover income potential. This 2025 STR market report for Newnan, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 91 active listings.
Whether you're considering an Airbnb investment in Newnan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newnan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Newnan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Newnan (2025)
Understanding the monthly revenue variations for Airbnb listings in Newnan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newnan is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newnan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,924+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,858 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,795 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $945, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Newnan
Newnan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Newnan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newnan:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Newnan
Average Daily Rate (ADR) Airbnb Trends in Newnan (2025)
Effective short term rental pricing strategy in Newnan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newnan typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $224+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Newnan
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Airbnb Seasonality Analysis & Trends in Newnan (2025)
Peak Season (June, May, October)
- Revenue averages $2,388 per month
- Occupancy rates average 50.0%
- Daily rates average $150
Shoulder Season
- Revenue averages $2,120 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $143
Low Season (January, February, September)
- Revenue drops to average $1,714 per month
- Occupancy decreases to average 43.9%
- Daily rates adjust to average $132
Seasonality Insights for Newnan
- The Airbnb seasonality in Newnan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Newnan's highest earning potential, with monthly revenues capable of climbing to $2,497, occupancy reaching a high of 51.8%, and ADRs peaking at $164.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,559, occupancy could drop to 40.6%, and ADRs may adjust down to $130.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newnan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Newnan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Newnan (2025)
Exploring the top neighborhoods for short-term rentals in Newnan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Newnan | Charming area with preserved historic architecture and local shops. Attracts visitors looking for a quaint, small-town experience with restaurants and unique boutiques. | Newnan Courthouse Square, The College Street Tavern, The Newnan Theatre Company, Drew Court Historic District, The Coweta County Historical Society |
| Lakeside Newnan | Serene lakeside community ideal for families and nature lovers. Offers peaceful surroundings and recreation opportunities. | Lake Welchel, Newnan Sports Complex, Lakeside Park, Boating and fishing, Nature trails |
| Summergrove | Residential neighborhood with family-friendly amenities and proximity to shopping. Great for long-term stays, especially for families. | Summergrove Golf Club, Shops at Newnan Crossing, Newnan Water Park, Parks and playgrounds, Local eateries |
| Moreland | Quaint small community with a rural feel. Attracts visitors looking for a getaway from the city hustle, offers a glimpse of Southern life. | Moreland Community Park, Local farms and markets, Historic homes, Peaceful nature, Southern hospitality |
| White Oak | Quiet suburban area known for its residential charm. Attractive for business travelers needing easy access to I-85. | White Oak Park, Proximity to I-85, Local dining options, Community events, Outdoor spaces |
| East Newnan | Up-and-coming area with new developments, appealing to young professionals and families looking for affordable housing. | Newnan Crossing Bypass, Shops and restaurants, Community parks, Schools and services, Proximity to the city |
| Newnan's Historic District | Cultural and historical center of Newnan, attracting tourists interested in history, architecture, and local culture. | Historic homes, Cultural festivals, Local art galleries, Historical walking tours, Live music events |
| Arnall-Greenway | Established neighborhood with access to parks and local amenities. Popular among families and professionals looking for convenience. | Greenway Trail, Local parks, Community facilities, Shopping centers, Dining venues |
Understanding Airbnb License Requirements & STR Laws in Newnan (2025)
While Newnan, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newnan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Newnan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Newnanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Newnan Vacation Rental w/ Pool & Pickleball Court!
Entire Place • 5 bedrooms
Historic Newnan, Elegant & Roomy
Entire Place • 4 bedrooms
Newnan Studio Getaway!
Entire Place • 1 bedroom
PRIVATE Retreat Pool Fishing & Views near Atlanta
Entire Place • 3 bedrooms
Downtown Newnan, Family Friendly Luxury Estate
Entire Place • 5 bedrooms
The Newnan Home - Near Highway & More
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Newnan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Newnan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melissa | 10 | $245,188 | 938 | 4.74/5.0 |
| Evolve | 1 | $107,528 | 36 | 4.92/5.0 |
| Shirley | 2 | $58,454 | 44 | 4.85/5.0 |
| Austin | 1 | $43,625 | 55 | 4.93/5.0 |
| Joni | 2 | $43,588 | 251 | 4.95/5.0 |
| Gentry | 1 | $41,558 | 41 | 4.93/5.0 |
| Joy | 1 | $41,383 | 10 | 5.00/5.0 |
| Chayane | 1 | $41,298 | 60 | 4.85/5.0 |
| Vivi | 1 | $37,694 | 28 | 4.96/5.0 |
| Mona And Brent | 1 | $37,567 | 476 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newnan.
Dive Deeper: Advanced Newnan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newnan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNewnan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Newnan
- The Newnan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89% of the 91 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Newnan, House properties are the most common (62.6%), reflecting the local real estate landscape.
- Houses represent a significant 62.6% portion, catering likely to families or larger groups.
- The presence of 9.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.4%) offer potential for unique stay experiences.
Newnan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Newnan
- The dominant room capacity in Newnan is 3 bedrooms listings, making up 33% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 63.8% of the active Airbnb listings in Newnan, indicating a high concentration in these sizes.
- A significant 45.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newnan.
Newnan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Newnan
- The most common guest capacity trend in Newnan vacation rentals is listings accommodating 2 guests (20.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Newnan STR market, accounting for 41.8% of listings.
- 38.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newnan.
- On average, properties in Newnan are equipped to host 4.4 guests.
Newnan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Newnan
- The most common availability pattern in Newnan falls within the 271-366 days range, representing 41.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Newnan (37.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Newnan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
28.4% of total
2 Nights
30 listings
34.1% of total
3 Nights
10 listings
11.4% of total
4-6 Nights
3 listings
3.4% of total
7-29 Nights
4 listings
4.5% of total
30+ Nights
16 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Newnan is 2 Nights, adopted by 34.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.5%) of the Newnan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Newnan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.1% of Newnan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newnan.
Newnan Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.1% of total
Flexible
30 listings
34.5% of total
Moderate
18 listings
20.7% of total
Firm
15 listings
17.2% of total
Strict
23 listings
26.4% of total
Cancellation Policy Insights for Newnan
- The prevailing Airbnb cancellation policy trend in Newnan is Flexible, used by 34.5% of listings.
- There's a relatively balanced mix between guest-friendly (55.2%) and stricter (43.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.5% market standard in Newnan.
- Regularly review your cancellation policy against competitors and market demand shifts in Newnan.
Newnan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Newnan
- The overall average booking lead time for vacation rentals in Newnan is 26 days.
- Guests book furthest in advance for stays during May (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (31 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Newnan.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Newnan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Newnan (2025)
Amenity Prevalence
Amenity Insights for Newnan
- Essential amenities in Newnan that guests expect include: Wifi, Air conditioning, Free parking on premises, TV, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Newnan: Wifi, Air conditioning, Free parking on premises, TV, Heating, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Air conditioning, Free parking on premises, TV, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Newnan to stay competitive.
Newnan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Newnan
- The typical guest profile for Airbnb in Newnan consists of primarily domestic travelers (97%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.3% of guests.
- Key international markets include United States (97.3%) and Mexico (0.4%).
- Top languages spoken are English (79.6%) followed by Spanish (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Newnan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Newnan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gilmer County | 22 | $4,490 | $366.98 | 40% |
| Fannin County | 38 | $4,344 | $390.37 | 40% |
| Cedar Bluff | 32 | $4,030 | $392.75 | 38% |
| Epworth | 72 | $3,911 | $368.34 | 39% |
| Jacksons' Gap | 48 | $3,777 | $453.03 | 37% |
| Eatonton | 236 | $3,776 | $459.21 | 33% |
| Waleska | 45 | $3,767 | $350.04 | 41% |
| Bishop | 13 | $3,741 | $446.72 | 35% |
| Lookout Mountain | 75 | $3,696 | $319.05 | 50% |
| Greensboro | 37 | $3,495 | $520.37 | 28% |