Salmon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Idaho, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Salmon in 2025? Explore comprehensive Airbnb analytics for Salmon, Idaho, United States to uncover income potential. This 2025 STR market report for Salmon, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 110 active listings.

Whether you're considering an Airbnb investment in Salmon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Salmon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Salmon Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$187
The average rental revenue earned for an occupied room per day in Salmon.
Occupancy Rate(?)
34.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,078
Typical annual income for an Airbnb listing in Salmon. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.7%
Positive growth (5.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Salmon.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Salmon.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
110
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Salmon (2025)

Understanding the monthly revenue variations for Airbnb listings in Salmon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Salmon is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Salmon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,654+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,452 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,465 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $823, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Salmon

Salmon Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Salmon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Salmon:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Salmon

Average Daily Rate (ADR) Airbnb Trends in Salmon (2025)

Effective short term rental pricing strategy in Salmon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Salmon typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $200 or more.
  • Typical properties (Median) charge around $146 per night.
  • Entry-level properties (Bottom 25%) earn around $117 per night.

Average Daily Rate (ADR) Trend by Month in Salmon

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Airbnb Seasonality Analysis & Trends in Salmon (2025)

Peak Season (August, July, June)
  • Revenue averages $2,847 per month
  • Occupancy rates average 45.0%
  • Daily rates average $200
Shoulder Season
  • Revenue averages $1,924 per month
  • Occupancy maintains around 34.4%
  • Daily rates hold near $189
Low Season (January, February, December)
  • Revenue drops to average $1,218 per month
  • Occupancy decreases to average 27.3%
  • Daily rates adjust to average $188

Seasonality Insights for Salmon

  • The Airbnb seasonality in Salmon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Salmon's highest earning potential, with monthly revenues capable of climbing to $3,354, occupancy reaching a high of 49.4%, and ADRs peaking at $203.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,142, occupancy could drop to 25.6%, and ADRs may adjust down to $180.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Salmon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Salmon seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Salmon (2025)

Exploring the top neighborhoods for short-term rentals in Salmon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Salmon River
A scenic spot known for its stunning natural beauty and outdoor recreational activities, perfect for nature lovers and adventure seekers. The river offers opportunities for fishing, rafting, and breathtaking views.
Salmon River, Fishing, Hiking Trails, Rafting Tours, Wildlife Viewing
Downtown Salmon
The heart of the city, with a charming small-town atmosphere. It's close to local shops, restaurants, and community events, appealing to tourists seeking a cozy experience.
Museum of Salmon, Salmon Valley Trails, Local cafes and shops, City parks, Events and festivals
Lemhi County
Offers a mix of rural charm and access to outdoor adventures, including hiking and exploring historical sites. Popular among those looking for a peaceful getaway.
Lemhi County Historical Museum, Hiking Trails, Wilderness Areas, Scenic Drives, Natural Hot Springs
Salmon Lake
A tranquil lakeside area known for fishing, boating, and relaxing by the water. Ideal for families and couples looking for a romantic retreat.
Salmon Lake, Fishing, Boating, Picnic Areas, Scenic Views
Elk Bend
A gateway to outdoor activities such as hunting, fishing, and hiking. Attracts adventure enthusiasts and families looking to explore the great outdoors.
Elk Bend River Access, Hunting, Fishing Guides, Hiking Paths, Scenic Camping Spots
North Fork
A quiet area known for its natural beauty and access to wilderness activities. Great for visitors wanting to disconnect and enjoy nature.
North Fork River, Wilderness Areas, Fishing, Wildlife Viewing, Campgrounds
Twin Peaks
A beautiful mountain area perfect for hiking and exploring. Ideal for those looking for an active vacation filled with outdoor excursions.
Twin Peaks Hiking Trails, Scenic Overlooks, Wildflower Viewing, Photography Spots, Nature Trails
Horse Creek
An off-the-beaten-path location known for its natural hot springs and serene environment. Great for relaxation and wellness retreats.
Horse Creek Hot Springs, Peaceful Hiking, Nature Walks, Relaxation Spots, Wildlife Observation

Understanding Airbnb License Requirements & STR Laws in Salmon (2025)

While Salmon, Idaho, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Salmon to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Salmon (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Salmonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Shipwreck stay in Salmon, ID

Shipwreck stay in Salmon, ID

Entire Place • 2 bedrooms

$127,104
Revenue
68.6%
Occupancy
$546.23
Daily Rate
Rustic Mountain Getaway-Williams Lake Resort

Rustic Mountain Getaway-Williams Lake Resort

Entire Place • 10 bedrooms

$120,440
Revenue
35.9%
Occupancy
$2149.87
Daily Rate
Sally in Salmon! No cleaning fees!

Sally in Salmon! No cleaning fees!

Entire Place • 4 bedrooms

$59,444
Revenue
62.1%
Occupancy
$258.85
Daily Rate
Reunion at the Gathering Place Sleeps 35 plus!

Reunion at the Gathering Place Sleeps 35 plus!

Entire Place • 6 bedrooms

$58,283
Revenue
30.1%
Occupancy
$617.47
Daily Rate
Country Farmhouse w/hot tub- sleeps 12 on 10 acres

Country Farmhouse w/hot tub- sleeps 12 on 10 acres

Entire Place • 4 bedrooms

$56,071
Revenue
45.6%
Occupancy
$328.03
Daily Rate
Cozy Home w/ Hot Tub: Half Mi to Salmon River!

Cozy Home w/ Hot Tub: Half Mi to Salmon River!

Entire Place • 3 bedrooms

$47,174
Revenue
63.6%
Occupancy
$185.46
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Salmon (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Salmon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Taylor4$151,9701564.92/5.0
Kristie1$127,104554.96/5.0
Deanna1$120,44035.00/5.0
Evolve4$95,5621254.69/5.0
John5$87,0859144.98/5.0
Tyler6$79,1484674.91/5.0
Frederick4$76,0567374.95/5.0
Denyce1$59,444594.97/5.0
Jim2$55,4692154.91/5.0
Lynn1$45,7656104.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Salmon.

Dive Deeper: Advanced Salmon STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Salmon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Salmon Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Salmon

  • The Salmon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 110 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Salmon, House properties are the most common (42.7%), reflecting the local real estate landscape.
  • Houses represent a significant 42.7% portion, catering likely to families or larger groups.
  • The presence of 5.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 5.4%) offer potential for unique stay experiences.

Salmon Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Salmon

  • The dominant room capacity in Salmon is 1 bedroom listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.4% of the active Airbnb listings in Salmon, indicating a high concentration in these sizes.
  • A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Salmon.

Salmon Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Salmon

  • The most common guest capacity trend in Salmon vacation rentals is listings accommodating 4 guests (20%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Salmon STR market, accounting for 39.1% of listings.
  • 40.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Salmon.
  • On average, properties in Salmon are equipped to host 4.6 guests.

Salmon Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Salmon

  • The most common availability pattern in Salmon falls within the 271-366 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Salmon (42.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Salmon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (53.6%)

1 Night

59 listings

53.6% of total

2 Nights (27.3%)

2 Nights

30 listings

27.3% of total

3 Nights (2.7%)

3 Nights

3 listings

2.7% of total

4-6 Nights (1.8%)

4-6 Nights

2 listings

1.8% of total

7-29 Nights (0.9%)

7-29 Nights

1 listings

0.9% of total

30+ Nights (13.6%)

30+ Nights

15 listings

13.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Salmon is 1 Night, adopted by 53.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (80.9%) of the Salmon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.6%) caters to monthly stays (30+ nights) in Salmon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 53.6% of Salmon hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Salmon.

Salmon Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

2.7% of total

Flexible (42.7%)

Flexible

47 listings

42.7% of total

Moderate (35.5%)

Moderate

39 listings

35.5% of total

Firm (5.5%)

Firm

6 listings

5.5% of total

Strict (13.6%)

Strict

15 listings

13.6% of total

Cancellation Policy Insights for Salmon

  • The prevailing Airbnb cancellation policy trend in Salmon is Flexible, used by 42.7% of listings.
  • The market strongly favors guest-friendly terms, with 78.2% of listings offering Flexible or Moderate policies. This suggests guests in Salmon may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.7% market standard in Salmon.
  • Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Salmon.

Salmon STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Salmon

  • The overall average booking lead time for vacation rentals in Salmon is 37 days.
  • Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Salmon.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
  • Monitor your own booking lead times against these Salmon averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Salmon (2025)

Amenity Prevalence

Amenity Insights for Salmon

  • Essential amenities in Salmon that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Hot water, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Salmon: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Salmon to stay competitive.

Salmon Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Salmon

  • The typical guest profile for Airbnb in Salmon consists of primarily domestic travelers (98%), often arriving from nearby Missoula, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.0% of guests.
  • Key international markets include United States (98%) and Canada (0.8%).
  • Top languages spoken are English (82%) followed by Spanish (8.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Missoula and Boise.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Salmon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Missoula County18$3,016$400.6239%
Victor21$2,573$248.4740%
Polaris12$2,521$269.7443%
Missoula599$2,501$202.1150%
Philipsburg59$2,293$224.2441%
Anaconda101$2,287$259.9440%
Stanley94$2,264$285.4844%
Hamilton128$2,243$252.5139%
Clinton16$2,219$255.1735%
Stevensville47$2,051$172.5145%

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