Auburn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States
Is Airbnb profitable in Auburn in 2025? Explore comprehensive Airbnb analytics for Auburn, Maine, United States to uncover income potential. This 2025 STR market report for Auburn, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in Auburn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Auburn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Auburn Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Auburn (2025)
Understanding the monthly revenue variations for Airbnb listings in Auburn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Auburn is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Auburn across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,040+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,540 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,226 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,089, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Auburn
Auburn Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Auburn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Auburn:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Auburn
Average Daily Rate (ADR) Airbnb Trends in Auburn (2025)
Effective short term rental pricing strategy in Auburn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Auburn typically peaks in July and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Auburn
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Airbnb Seasonality Analysis & Trends in Auburn (2025)
Peak Season (August, October, July)
- Revenue averages $3,431 per month
- Occupancy rates average 57.4%
- Daily rates average $305
Shoulder Season
- Revenue averages $2,507 per month
- Occupancy maintains around 48.6%
- Daily rates hold near $313
Low Season (January, February, December)
- Revenue drops to average $1,803 per month
- Occupancy decreases to average 43.4%
- Daily rates adjust to average $277
Seasonality Insights for Auburn
- The Airbnb seasonality in Auburn shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Auburn's highest earning potential, with monthly revenues capable of climbing to $4,155, occupancy reaching a high of 74.1%, and ADRs peaking at $349.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,643, occupancy could drop to 39.3%, and ADRs may adjust down to $273.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Auburn.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Auburn seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Auburn (2025)
Exploring the top neighborhoods for short-term rentals in Auburn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Auburn | The vibrant heart of Auburn with historic buildings and a growing arts scene. Ideal for guests looking for easy access to local shops and restaurants. | Auburn Public Library, L/A Arts, Festival Plaza, Auburn Riverwalk, Auburn Mall |
| Auburn Lake | A popular area for outdoor enthusiasts, offering a serene environment and proximity to recreational activities like boating and fishing. | Lake Auburn, Auburn River, Pine Tree Camp, Auburn Forest, Unity Park |
| Mechanic Falls | A quaint village atmosphere with a small-town charm, attracting guests who prefer a quiet getaway surrounded by nature. | Mechanic Falls Historical Society, Area parks, Local cafes, Nature trails, Nearby lakes |
| Poland | Just a short drive from Auburn, known for its beautiful lakes and summer activities. A great spot for families looking for a vacation rental. | Poland Springs Preservation Society, Upper Range Pond, Sandy Beach, Local hiking trails, Poland Spring Inn |
| Auburn Plateau | A residential neighborhood with scenic views and a suburban feel, appealing to families and longer-term stays. | Local parks, Community centers, Scenic viewpoints, Nearby schools, Shopping areas |
| Lisbon Falls | A charming town close to Auburn, perfect for those seeking a peaceful retreat with access to both natural beauty and small-town charm. | Lisbon Falls Historical Society, Sabbathday Lake, Local restaurants, Farmers market, Community events |
| Turner | Offering a mix of rural charm and access to outdoor activities, Turner attracts guests who enjoy nature and an escape from city life. | Androscoggin River, Turner Public Library, Outdoor sports, Lakes and trails, Local farms |
| New Gloucester | Nearby community known for its historic buildings and rural landscape, providing a tranquil setting for guests looking to unwind. | Auburn-Lewiston YMCA, Grey Village, Local orchards, Walking trails, New Gloucester Village |
Understanding Airbnb License Requirements & STR Laws in Auburn (2025)
While Auburn, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Auburn to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Auburn (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Auburnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy Waterfront Home
Entire Place • 3 bedrooms
Scandinavian Lakehouse - King Bed - Pet friendly
Entire Place • 2 bedrooms
Cheerful spacious updated 1825 Maine Farmhouse!
Entire Place • 3 bedrooms
Chic 2BR hideaway | Balcony & WiFi included
Entire Place • 2 bedrooms
Unique artist's sun filled farmhouse meets loft
Entire Place • 3 bedrooms
Chic 2BR hideaway | Balcony & WiFi included
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Auburn (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Auburn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kayla | 3 | $90,436 | 87 | 4.91/5.0 |
| Melissa | 1 | $75,965 | 49 | 4.98/5.0 |
| Michael | 2 | $61,121 | 35 | 4.98/5.0 |
| Jeremiah | 1 | $60,411 | 95 | 4.91/5.0 |
| Amy | 1 | $49,675 | 110 | 4.94/5.0 |
| Tanja | 1 | $36,966 | 264 | 4.82/5.0 |
| Emma | 1 | $36,136 | 174 | 4.98/5.0 |
| Chelsea | 1 | $34,553 | 24 | 4.83/5.0 |
| Tracy | 4 | $34,201 | 48 | 4.88/5.0 |
| Sharon | 1 | $30,711 | 46 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Auburn.
Dive Deeper: Advanced Auburn STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Auburn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAuburn Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Auburn
- The Auburn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Auburn, House properties are the most common (59.5%), reflecting the local real estate landscape.
- Houses represent a significant 59.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.4%) offer potential for unique stay experiences.
Auburn Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Auburn
- The dominant room capacity in Auburn is 1 bedroom listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.2% of the active Airbnb listings in Auburn, indicating a high concentration in these sizes.
- A significant 21.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Auburn.
Auburn Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Auburn
- The most common guest capacity trend in Auburn vacation rentals is listings accommodating 2 guests (26.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Auburn STR market, accounting for 47.6% of listings.
- 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Auburn.
- On average, properties in Auburn are equipped to host 3.3 guests.
Auburn Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Auburn
- The most common availability pattern in Auburn falls within the 271-366 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Auburn (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Auburn Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
25% of total
2 Nights
12 listings
30% of total
3 Nights
7 listings
17.5% of total
7-29 Nights
2 listings
5% of total
30+ Nights
9 listings
22.5% of total
Key Insights
- The most prevalent minimum stay requirement in Auburn is 2 Nights, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.5%) caters to monthly stays (30+ nights) in Auburn, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 30% of Auburn hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Auburn.
Auburn Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
21.1% of total
Moderate
12 listings
31.6% of total
Firm
10 listings
26.3% of total
Strict
8 listings
21.1% of total
Cancellation Policy Insights for Auburn
- The prevailing Airbnb cancellation policy trend in Auburn is Moderate, used by 31.6% of listings.
- There's a relatively balanced mix between guest-friendly (52.7%) and stricter (47.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.6% market standard in Auburn.
- Regularly review your cancellation policy against competitors and market demand shifts in Auburn.
Auburn STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Auburn
- The overall average booking lead time for vacation rentals in Auburn is 41 days.
- Guests book furthest in advance for stays during May (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (50 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Auburn.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Auburn averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Auburn (2025)
Amenity Prevalence
Amenity Insights for Auburn
- Essential amenities in Auburn that guests expect include: Free parking on premises, Wifi, Smoke alarm, Heating, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Refrigerator, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Auburn: Free parking on premises, Wifi, Smoke alarm, Heating, Hot water.
- Prioritize adding missing essentials: Smoke alarm, Heating, Hot water.
- Consider adding popular differentiators like Microwave or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Auburn to stay competitive.
Auburn Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Auburn
- The typical guest profile for Airbnb in Auburn consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.0% of guests.
- Key international markets include United States (94%) and United Kingdom (2.1%).
- Top languages spoken are English (69.1%) followed by Spanish (8.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Auburn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jefferson | 29 | $4,807 | $444.34 | 44% |
| Manchester | 12 | $4,770 | $382.25 | 46% |
| Kennebunkport | 140 | $4,689 | $636.12 | 41% |
| Dalton | 12 | $4,409 | $359.20 | 46% |
| Stratton | 124 | $4,302 | $592.26 | 36% |
| Barnstead | 34 | $4,089 | $436.30 | 39% |
| Portland | 881 | $3,950 | $335.14 | 51% |
| South Berwick | 14 | $3,921 | $242.33 | 55% |
| Kennebunk | 230 | $3,906 | $449.21 | 45% |
| Goffstown | 15 | $3,886 | $293.67 | 54% |