Minnetonka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minnesota, United States
Is Airbnb profitable in Minnetonka in 2025? Explore comprehensive Airbnb analytics for Minnetonka, Minnesota, United States to uncover income potential. This 2025 STR market report for Minnetonka, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Minnetonka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Minnetonka Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Minnetonka Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Minnetonka (2025)
Understanding the monthly revenue variations for Airbnb listings in Minnetonka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Minnetonka is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Minnetonka across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,388+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,552 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,211 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $982, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Minnetonka
Minnetonka Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Minnetonka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Minnetonka:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Minnetonka
Average Daily Rate (ADR) Airbnb Trends in Minnetonka (2025)
Effective short term rental pricing strategy in Minnetonka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Minnetonka typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $875+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $442 or more.
- Typical properties (Median) charge around $202 per night.
- Entry-level properties (Bottom 25%) earn around $110 per night.
Average Daily Rate (ADR) Trend by Month in Minnetonka
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Airbnb Seasonality Analysis & Trends in Minnetonka (2025)
Peak Season (August, July, September)
- Revenue averages $6,220 per month
- Occupancy rates average 57.8%
- Daily rates average $455
Shoulder Season
- Revenue averages $3,850 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $381
Low Season (January, February, December)
- Revenue drops to average $2,899 per month
- Occupancy decreases to average 41.7%
- Daily rates adjust to average $344
Seasonality Insights for Minnetonka
- The Airbnb seasonality in Minnetonka shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Minnetonka's highest earning potential, with monthly revenues capable of climbing to $7,539, occupancy reaching a high of 63.4%, and ADRs peaking at $462.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,892, occupancy could drop to 35.8%, and ADRs may adjust down to $279.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Minnetonka.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Minnetonka seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Minnetonka (2025)
Exploring the top neighborhoods for short-term rentals in Minnetonka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Minnetonka | A stunning lake known for its recreational activities, making it a prime attraction for vacationers and outdoor enthusiasts looking to enjoy boating, fishing, and waterfront dining. | Excelsior Commons, Minnetonka Yacht Club, Lake Minnetonka Regional Park, Wayzata Beach, Aquatech Boat Club |
| Minnetonka Mills | A charming area with a historic vibe, featuring beautiful parks and trails, good for families and nature lovers seeking a peaceful retreat close to urban amenities. | Minnetonka Mills Park, Old Log Theatre, Grays Bay Dam, Jidana Park, Brewer Park |
| Terra Vista | A modern residential area with access to shopping and dining, appealing to business travelers and families looking for comfortable stays near amenities and major highways. | Ridgedale Center, Willow Creek Park, Lake Office Park, Minnetonka Center for the Arts, The Great Pumpkin Festival |
| Westwood Hills Nature Center | A serene natural oasis in the heart of Minnetonka, popular for hosting outdoor retreats and nature-based vacations, ideal for eco-tourists and nature lovers. | Westwood Hills Nature Center, Nature trails, Wildlife viewing, Picnic areas, Educational programs |
| Big Island | A beautiful getaway spot on Lake Minnetonka, perfect for guests looking for a secluded retreat with water-based activities and scenic views. | Big Island Park, Swimming beaches, Walking trails, Campsites, Fishing areas |
| Shady Oak Beach | An ideal spot for summer getaways, with beach access and amenities for families and groups looking to enjoy the sun and water. | Shady Oak Beach, Picnic facilities, Swimming areas, Fishing spots, Playgrounds |
| Old Shakopee Golf Course | A well-known golf course and nearby residential area that appeals to those traveling for golf trips or leisure stays in a green, relaxed environment. | Old Shakopee Golf Course, Nearby restaurants and bars, Walking trails, Nature views, Community events |
| Ridgedale | A bustling hub for shopping and dining, particularly appealing for urban travelers who want quick access to major businesses and leisure activities. | Ridgedale Center, Cinemas, Restaurants, Shopping boutiques, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Minnetonka (2025)
While Minnetonka, Minnesota, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Minnetonka to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Minnetonka (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Minnetonkabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Minnetonka Home - sleeps 24/+bunk room
Entire Place • 7 bedrooms
Very Spacious and Bright Home 15mins From Downtown
Entire Place • 6 bedrooms
MINNeSTAY* Creekside Lodge | Nature
Entire Place • 4 bedrooms
The Spacious Minnetonka 5BR Retreat Cable Lux Life
Entire Place • 5 bedrooms
Spectacular Minnetonka home - Luxe, Chic, Comfort
Entire Place • 6 bedrooms
*One Blk to LK Mtka! 6 br- games/pingpong & more
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Minnetonka (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Minnetonka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laura | 2 | $183,429 | 69 | 5.00/5.0 |
| Daniel | 1 | $113,602 | 116 | 4.95/5.0 |
| Minnestay | 1 | $108,120 | 22 | 4.82/5.0 |
| Matthew | 1 | $91,195 | 32 | 4.97/5.0 |
| Kushalpal | 1 | $82,884 | 24 | 4.88/5.0 |
| Christy | 1 | $81,888 | 47 | 4.79/5.0 |
| Cecilia | 1 | $68,796 | 117 | 4.97/5.0 |
| Kevin | 1 | $62,452 | 83 | 4.80/5.0 |
| Bradley | 1 | $58,645 | 64 | 4.83/5.0 |
| Zoie | 1 | $56,136 | 18 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Minnetonka.
Dive Deeper: Advanced Minnetonka STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Minnetonka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMinnetonka Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Minnetonka
- The Minnetonka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.6% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Minnetonka, House properties are the most common (80.5%), reflecting the local real estate landscape.
- Houses represent a significant 80.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 7.3%) offer potential for unique stay experiences.
Minnetonka Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Minnetonka
- The dominant room capacity in Minnetonka is 2 bedrooms listings, making up 19.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 36.6% of the active Airbnb listings in Minnetonka, indicating a high concentration in these sizes.
- A significant 43.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Minnetonka.
Minnetonka Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Minnetonka
- The most common guest capacity trend in Minnetonka vacation rentals is listings accommodating 8+ guests (39%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Minnetonka STR market, accounting for 48.8% of listings.
- 48.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Minnetonka.
- On average, properties in Minnetonka are equipped to host 4.7 guests.
Minnetonka Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Minnetonka
- The most common availability pattern in Minnetonka falls within the 271-366 days range, representing 43.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Minnetonka (26.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Minnetonka Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
20.5% of total
2 Nights
11 listings
28.2% of total
3 Nights
9 listings
23.1% of total
4-6 Nights
5 listings
12.8% of total
7-29 Nights
1 listings
2.6% of total
30+ Nights
5 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Minnetonka is 2 Nights, adopted by 28.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Minnetonka, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.2% of Minnetonka hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Minnetonka.
Minnetonka Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
28.2% of total
Moderate
8 listings
20.5% of total
Firm
13 listings
33.3% of total
Strict
7 listings
17.9% of total
Cancellation Policy Insights for Minnetonka
- The prevailing Airbnb cancellation policy trend in Minnetonka is Firm, used by 33.3% of listings.
- A majority (51.2%) of hosts in Minnetonka utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.3% market standard in Minnetonka.
- Regularly review your cancellation policy against competitors and market demand shifts in Minnetonka.
Minnetonka STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Minnetonka
- The overall average booking lead time for vacation rentals in Minnetonka is 41 days.
- Guests book furthest in advance for stays during June (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Spring (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Minnetonka.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Minnetonka averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Minnetonka (2025)
Amenity Prevalence
Amenity Insights for Minnetonka
- Essential amenities in Minnetonka that guests expect include: Smoke alarm, Wifi, Free parking on premises, Carbon monoxide alarm, Heating, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Iron, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Minnetonka: Smoke alarm, Wifi, Free parking on premises, Carbon monoxide alarm, Heating, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Carbon monoxide alarm, Heating, Air conditioning, Kitchen.
- Consider adding popular differentiators like Hangers or Iron to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Minnetonka to stay competitive.
Minnetonka Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Minnetonka
- The typical guest profile for Airbnb in Minnetonka consists of primarily domestic travelers (93%), often arriving from nearby Minneapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.9% of guests.
- Key international markets include United States (92.9%) and Canada (3.1%).
- Top languages spoken are English (78%) followed by Spanish (8.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Minneapolis and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Minnetonka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hastings | 18 | $4,755 | $369.42 | 45% |
| Excelsior | 24 | $4,222 | $347.35 | 53% |
| Scandia | 12 | $3,932 | $444.35 | 37% |
| Andover | 15 | $3,880 | $290.94 | 48% |
| Fridley | 25 | $3,829 | $259.35 | 56% |
| Wayzata | 17 | $3,816 | $361.23 | 51% |
| Town of Saint Joseph | 13 | $3,774 | $290.28 | 42% |
| Stillwater | 56 | $3,733 | $363.38 | 42% |
| Inver Grove Heights | 19 | $3,726 | $364.84 | 45% |
| Hudson | 24 | $3,719 | $596.58 | 45% |