West Point Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mississippi, United States
Is Airbnb profitable in West Point in 2025? Explore comprehensive Airbnb analytics for West Point, Mississippi, United States to uncover income potential. This 2025 STR market report for West Point, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in West Point, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the West Point Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key West Point Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in West Point (2025)
Understanding the monthly revenue variations for Airbnb listings in West Point is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in West Point is typically November, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in West Point across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,685+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,618 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,691 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $989, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in West Point
West Point Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the West Point STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in West Point:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in West Point
Average Daily Rate (ADR) Airbnb Trends in West Point (2025)
Effective short term rental pricing strategy in West Point involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in West Point typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $336+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
- Typical properties (Median) charge around $137 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in West Point
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Airbnb Seasonality Analysis & Trends in West Point (2025)
Peak Season (November, December, August)
- Revenue averages $2,331 per month
- Occupancy rates average 45.2%
- Daily rates average $172
Shoulder Season
- Revenue averages $2,024 per month
- Occupancy maintains around 42.4%
- Daily rates hold near $175
Low Season (February, March, September)
- Revenue drops to average $1,614 per month
- Occupancy decreases to average 42.7%
- Daily rates adjust to average $164
Seasonality Insights for West Point
- The Airbnb seasonality in West Point shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases West Point's highest earning potential, with monthly revenues capable of climbing to $2,457, occupancy reaching a high of 48.4%, and ADRs peaking at $185.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,400, occupancy could drop to 37.5%, and ADRs may adjust down to $158.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in West Point.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these West Point seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in West Point (2025)
Exploring the top neighborhoods for short-term rentals in West Point? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown West Point | The heart of West Point with a charming small-town atmosphere. It's ideal for visitors looking to explore local shops, restaurants, and cultural experiences. | West Point Recreation Area, Lake Martin, Historic downtown buildings, Local dining options, Park along the river |
| West Point Lake | A popular spot for nature lovers and those seeking outdoor activities such as fishing, boating, and hiking. | Boat rentals, Fishing spots, Picnic areas, Scenic views, Nature trails |
| Community Park | A very family-friendly area with playgrounds and sports facilities, attracting families looking for leisure activities. | Playgrounds, Walking trails, Sports fields, Community events, Picnic areas |
| Educational Zone | Home to several local schools and education facilities, making it a good choice for visiting families or educational events. | Local schools, Library, Cultural events, Community centers, Educational workshops |
| Historic West Point | A glimpse into the area's history with preserved architecture and museums, appealing to history buffs and families alike. | Old Courthouse, Historical markers, Local festivals, Art galleries, Cultural centers |
| Columbus Avenue | A vibrant area with a mix of local businesses and eateries, attracting tourists and locals looking for a true taste of West Point. | Local cafes, Shops, Annual festivals, Friendly local atmosphere, Unique boutiques |
| West Point Arts District | Emerging as a cultural hub, this area is gorgeous and hosts art events, ideal for those seeking an artistic experience. | Art shows, Local artist studios, Cultural events, Art fairs, Workshops |
| Nature Trails Area | Perfect for those who love the outdoors, with trails that provide a scenic hike for families or individuals. | Nature trails, Bird watching, Picnic spots, Photography locations, Wildlife viewing |
Understanding Airbnb License Requirements & STR Laws in West Point (2025)
While West Point, Mississippi, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for West Point to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in West Point (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in West Pointbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Waverly Lakehouse
Entire Place • 2 bedrooms
Wards @ Waverly Farmhouse
Entire Place • 3 bedrooms
Barnyard Bash | Spacious Home
Entire Place • 3 bedrooms
Charming 1940s Bungalow Cozy Vibes & Vintage Style
Entire Place • 2 bedrooms
Broad Street Barn
Entire Place • 3 bedrooms
DMFD Upstairs River House
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in West Point (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in West Point based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lacy | 1 | $42,401 | 28 | 5.00/5.0 |
| Sarah | 2 | $39,592 | 29 | 4.94/5.0 |
| Clark | 2 | $37,539 | 94 | 4.90/5.0 |
| Devon | 3 | $36,878 | 68 | 4.84/5.0 |
| Alice | 1 | $36,000 | 42 | 4.98/5.0 |
| Jesse | 2 | $30,283 | 137 | 4.92/5.0 |
| Karen | 1 | $28,584 | 59 | 4.97/5.0 |
| Laura | 1 | $23,584 | 42 | 5.00/5.0 |
| Jody | 1 | $22,088 | 12 | 4.50/5.0 |
| Andrew | 1 | $13,838 | 38 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in West Point.
Dive Deeper: Advanced West Point STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for West Point. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWest Point Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for West Point
- The West Point Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in West Point, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
West Point Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for West Point
- The dominant room capacity in West Point is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 72.2% of the active Airbnb listings in West Point, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in West Point.
West Point Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for West Point
- The most common guest capacity trend in West Point vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the West Point STR market, accounting for 66.7% of listings.
- 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in West Point.
- On average, properties in West Point are equipped to host 4.8 guests.
West Point Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for West Point
- The most common availability pattern in West Point falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in West Point (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
West Point Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
38.9% of total
2 Nights
10 listings
55.6% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in West Point is 2 Nights, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.5%) of the West Point Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.6% of West Point hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in West Point.
West Point Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
50% of total
Moderate
2 listings
11.1% of total
Firm
6 listings
33.3% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for West Point
- The prevailing Airbnb cancellation policy trend in West Point is Flexible, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (61.1%) and stricter (38.9%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50% market standard in West Point.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in West Point.
West Point STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for West Point
- The overall average booking lead time for vacation rentals in West Point is 32 days.
- Guests book furthest in advance for stays during November (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (59 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in West Point.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these West Point averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in West Point (2025)
Amenity Prevalence
Amenity Insights for West Point
- Essential amenities in West Point that guests expect include: Smoke alarm, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Coffee maker, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for West Point: Smoke alarm, Air conditioning.
- Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in West Point to stay competitive.
West Point Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for West Point
- The typical guest profile for Airbnb in West Point consists of primarily domestic travelers (99%), often arriving from nearby Memphis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.2% of guests.
- Key international markets include United States (99.2%) and DC (0.8%).
- Top languages spoken are English (87.3%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Memphis and Ashford.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the West Point Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bremen | 22 | $5,578 | $592.52 | 35% |
| Arley | 46 | $4,758 | $503.28 | 36% |
| Houston | 13 | $4,108 | $543.95 | 35% |
| Crane Hill | 98 | $3,484 | $428.64 | 35% |
| Taylor | 12 | $3,148 | $693.83 | 22% |
| Town Creek | 13 | $2,833 | $271.19 | 36% |
| Northport | 217 | $2,589 | $409.19 | 31% |
| Oxford | 1,006 | $2,444 | $534.10 | 27% |
| Tuscaloosa | 380 | $2,127 | $435.43 | 25% |
| Jasper | 44 | $2,108 | $321.04 | 29% |