Augusta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Augusta in 2025? Explore comprehensive Airbnb analytics for Augusta, Missouri, United States to uncover income potential. This 2025 STR market report for Augusta, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Augusta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Augusta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Augusta Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Augusta (2025)
Understanding the monthly revenue variations for Airbnb listings in Augusta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Augusta is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Augusta across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,093+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,769 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,537 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,597, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Augusta
Augusta Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Augusta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Augusta:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Augusta
Average Daily Rate (ADR) Airbnb Trends in Augusta (2025)
Effective short term rental pricing strategy in Augusta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Augusta typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $693+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $335 or more.
- Typical properties (Median) charge around $229 per night.
- Entry-level properties (Bottom 25%) earn around $164 per night.
Average Daily Rate (ADR) Trend by Month in Augusta
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Airbnb Seasonality Analysis & Trends in Augusta (2025)
Peak Season (June, October, August)
- Revenue averages $3,982 per month
- Occupancy rates average 39.2%
- Daily rates average $335
Shoulder Season
- Revenue averages $3,208 per month
- Occupancy maintains around 39.4%
- Daily rates hold near $319
Low Season (January, February, March)
- Revenue drops to average $1,877 per month
- Occupancy decreases to average 31.2%
- Daily rates adjust to average $303
Seasonality Insights for Augusta
- The Airbnb seasonality in Augusta shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Augusta's highest earning potential, with monthly revenues capable of climbing to $4,180, occupancy reaching a high of 43.8%, and ADRs peaking at $361.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,563, occupancy could drop to 22.9%, and ADRs may adjust down to $292.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Augusta.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Augusta seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Augusta (2025)
Exploring the top neighborhoods for short-term rentals in Augusta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Augusta Historic District | Charming area known for its historic homes and scenic views. Attracts visitors interested in history and local culture, making it an ideal spot for Airbnb hosting. | Augusta Wine Company, Mount Pleasant Estates, Augusta Brewery, Katy Trail, Lost Valley Lake Resort |
| Katy Trail Access | Popular for outdoor enthusiasts, this area is ideal for those wanting to explore the Katy Trail on foot or by bike. Perfect for active travelers. | Katy Trail State Park, Biking and hiking trails, Local parks, Scenic overlooks |
| Wine Country | Nestled among numerous vineyards and wineries, this area attracts wine lovers and those seeking a serene getaway in nature. | Chandler Hill Vineyards, Noboleis Vineyards, Montelle Winery, Sugar Creek Winery, Robller Vineyard |
| Historic Downtown Augusta | Offers a mix of shopping, dining, and local culture. Perfect for visitors who enjoy small town charm and local experiences. | Augusta Antique Mall, Local dining options, Art galleries, Seasonal festivals |
| Sandy Creek Sanctuary | A favored location for nature lovers and families seeking outdoor recreational opportunities in a tranquil setting. | Sandy Creek, Wildlife watching, Picnic areas, Nature trails |
| Family-friendly Parks | This area includes multiple parks that are ideal for families visiting the region, ensuring a pleasant stay for guests with children. | Augusta Park, Playgrounds, Walking trails, Community events |
| Scenic Overlook | Renowned for its breathtaking views of the surrounding countryside, this area is perfect for romantic getaways and nature photography enthusiasts. | Scenic viewpoints, Photography spots, Picnic areas |
| Culturally Rich Community | A close-knit community that hosts various events and art shows, providing guests with a taste of local culture and art. | Local art shows, Craft fairs, Cultural events, Music festivals |
Understanding Airbnb License Requirements & STR Laws in Augusta (2025)
While Augusta, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Augusta to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Augusta (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Augustabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Central Luxe 5br Home | Hot Tub & Views | 🥂 🍷
Entire Place • 5 bedrooms
Augusta Haus
Entire Place • 3 bedrooms
Honey Ridge Hideaway- Historic Home with Vineyard
Entire Place • 3 bedrooms
Cozy Augusta Home w/ Porch: Walk to Katy Trail!
Entire Place • 3 bedrooms
Romantic Augusta Cottage-Relax & get away!
Entire Place • 1 bedroom
"The Cellar" at Villa Augusta
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Augusta (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Augusta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Justin | 1 | $84,814 | 85 | 5.00/5.0 |
| Daniel | 3 | $71,105 | 57 | 4.97/5.0 |
| Evolve | 2 | $69,508 | 63 | 4.90/5.0 |
| Tina | 2 | $60,506 | 99 | 4.78/5.0 |
| Amy | 1 | $45,829 | 121 | 5.00/5.0 |
| Kristen | 1 | $42,642 | 93 | 4.91/5.0 |
| Bruce | 1 | $36,686 | 85 | 4.86/5.0 |
| Nadja | 1 | $35,897 | 46 | 4.91/5.0 |
| Jeffrey | 2 | $24,172 | 12 | 4.63/5.0 |
| Sarah | 1 | $23,176 | 251 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Augusta.
Dive Deeper: Advanced Augusta STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Augusta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAugusta Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Augusta
- The Augusta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Augusta, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
Augusta Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Augusta
- The dominant room capacity in Augusta is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 55.6% of the active Airbnb listings in Augusta, indicating a high concentration in these sizes.
- A significant 44.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Augusta.
Augusta Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Augusta
- The most common guest capacity trend in Augusta vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Augusta STR market, accounting for 66.6% of listings.
- 44.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Augusta.
- On average, properties in Augusta are equipped to host 4.9 guests.
Augusta Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Augusta
- The most common availability pattern in Augusta falls within the 271-366 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Augusta (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Augusta Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
41.2% of total
2 Nights
7 listings
41.2% of total
30+ Nights
3 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Augusta is 1 Night, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.4%) of the Augusta Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Augusta, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.2% of Augusta hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Augusta.
Augusta Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
16.7% of total
Moderate
3 listings
16.7% of total
Firm
5 listings
27.8% of total
Strict
7 listings
38.9% of total
Cancellation Policy Insights for Augusta
- The prevailing Airbnb cancellation policy trend in Augusta is Strict, used by 38.9% of listings.
- A majority (66.7%) of hosts in Augusta utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 38.9% market standard in Augusta.
- With 38.9% using Strict terms, this is a viable option in Augusta, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Augusta.
Augusta STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Augusta
- The overall average booking lead time for vacation rentals in Augusta is 44 days.
- Guests book furthest in advance for stays during May (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (63 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Augusta.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Augusta averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Augusta (2025)
Amenity data is currently unavailable for Augusta.
Augusta Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Augusta
- The typical guest profile for Airbnb in Augusta consists of primarily domestic travelers (98%), often arriving from nearby St. Louis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.9% of guests.
- Key international markets include United States (97.9%) and Canada (0.7%).
- Top languages spoken are English (83.6%) followed by Spanish (9.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from St. Louis and Lee's Summit.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Augusta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ste. Genevieve | 10 | $4,923 | $434.76 | 38% |
| Innsbrook | 190 | $3,486 | $379.53 | 35% |
| Makanda | 20 | $3,248 | $248.73 | 50% |
| Creve Coeur | 10 | $3,216 | $263.62 | 46% |
| O’Fallon | 36 | $2,840 | $198.88 | 54% |
| Harvester | 17 | $2,744 | $216.23 | 50% |
| Potosi | 22 | $2,665 | $227.16 | 38% |
| Saint Charles | 159 | $2,621 | $199.98 | 52% |
| Centralia | 15 | $2,614 | $228.97 | 45% |
| Ballwin | 19 | $2,517 | $205.06 | 46% |