Kansas City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Kansas City in 2025? Explore comprehensive Airbnb analytics for Kansas City, Missouri, United States to uncover income potential. This 2025 STR market report for Kansas City, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,316 active listings.
Whether you're considering an Airbnb investment in Kansas City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kansas City Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kansas City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kansas City (2025)
Understanding the monthly revenue variations for Airbnb listings in Kansas City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kansas City is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kansas City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,391+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,529 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,186 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,094, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kansas City
Kansas City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kansas City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kansas City:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kansas City
Average Daily Rate (ADR) Airbnb Trends in Kansas City (2025)
Effective short term rental pricing strategy in Kansas City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kansas City typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $334+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Kansas City
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Airbnb Seasonality Analysis & Trends in Kansas City (2025)
Peak Season (June, July, May)
- Revenue averages $3,103 per month
- Occupancy rates average 50.3%
- Daily rates average $180
Shoulder Season
- Revenue averages $2,793 per month
- Occupancy maintains around 49.5%
- Daily rates hold near $173
Low Season (January, February, April)
- Revenue drops to average $2,302 per month
- Occupancy decreases to average 43.5%
- Daily rates adjust to average $172
Seasonality Insights for Kansas City
- The Airbnb seasonality in Kansas City shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kansas City's highest earning potential, with monthly revenues capable of climbing to $3,210, occupancy reaching a high of 53.8%, and ADRs peaking at $193.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,112, occupancy could drop to 41.1%, and ADRs may adjust down to $167.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kansas City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kansas City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kansas City (2025)
Exploring the top neighborhoods for short-term rentals in Kansas City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Country Club Plaza | A premier shopping district known for its Spanish-influenced architecture and vibrant atmosphere. Popular for both tourists and locals, making it a prime location for short-term rentals. | Country Club Plaza shopping, Loose Park, Nelson-Atkins Museum of Art, Kauffman Center for the Performing Arts, Removal of the Plaza Lighting Ceremony |
| Westport | Historic district with a lively nightlife scene, known for its bars, restaurants, and cultural events. Ideal for those looking for an active and youthful vibe. | Westport Ale House, The Fontaine, Westport Theatre, The Roxy |
| River Market | A historic area near the Missouri River with a bustling market and diverse food options. Attracts visitors looking for local culture and experiences. | City Market, Kaw Point Park, Charles B. Wheeler Downtown Airport, Riverfront Heritage Trail |
| Crossroads Arts District | An artistic hub with galleries, studios, and trendy dining options. Attractive for guests interested in culture and the arts. | First Fridays, Kauffman Center for the Performing Arts, The Nelson-Atkins Museum of Art, Art galleries and studios |
| Power and Light District | An urban entertainment district with dining, bars, and nightlife. Great for those looking to enjoy Kansas City's vibrant nightlife. | Sprint Center, Kansas City Live!, The Midland Theatre, Live music venues and restaurants |
| Downtown Kansas City | The heart of Kansas City with a mix of business and leisure. Ideal for those visiting for work or leisure. | Union Station, Liberty Memorial, World War I Museum and Memorial, Crown Center |
| Brookside | A charming neighborhood known for its bungalows and local shops. Appeals to families and those seeking a quieter area close to the city. | Brookside Shops, Kauffman Gardens, Loose Park, Heritage Park |
| North Kansas City | Emerging area with a mix of residential and commercial spaces. Attracts budget-conscious travelers looking for proximity to downtown. | Tavern at Mission Farms, North Kansas City Hospital, Local eateries and breweries |
Understanding Airbnb License Requirements & STR Laws in Kansas City (2025)
Yes, Kansas City, Missouri, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kansas City to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 50% licensed listings)
Top Performing Airbnb Properties in Kansas City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kansas Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Plaza mansion: steps from art, shopping & dining
Entire Place • 12 bedrooms
Crossroads Luxury Lofts - Day&NightBNB
Entire Place • 6 bedrooms
Historic Luxury. 7 Lux King Beds. Walk to DT.
Entire Place • 8 bedrooms
The Historic KC Firehouse Gallery #8 - 40
Entire Place • 4 bedrooms
6 KING Beds + Balcony w/ Chairs + 2 Living Spaces
Entire Place • 7 bedrooms
Stunning Historic Home WALK to Plaza & Westport!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kansas City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kansas City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kristen | 53 | $2,256,135 | 6842 | 4.89/5.0 |
| Lance | 48 | $1,809,171 | 7323 | 4.78/5.0 |
| Southmoreland | 14 | $700,227 | 179 | 4.83/5.0 |
| Ashley | 27 | $662,074 | 2297 | 4.75/5.0 |
| Adam | 27 | $614,615 | 784 | 4.88/5.0 |
| Francis | 15 | $530,385 | 3140 | 4.79/5.0 |
| William | 7 | $407,367 | 873 | 4.89/5.0 |
| Luke & Katie | 5 | $398,596 | 1054 | 4.87/5.0 |
| Rey | 8 | $352,331 | 753 | 4.91/5.0 |
| Megan | 7 | $303,625 | 602 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kansas City.
Dive Deeper: Advanced Kansas City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kansas City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKansas City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kansas City
- The Kansas City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 1,316 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kansas City, House properties are the most common (59.3%), reflecting the local real estate landscape.
- Houses represent a significant 59.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 7.1%) offer potential for unique stay experiences.
Kansas City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kansas City
- The dominant room capacity in Kansas City is 1 bedroom listings, making up 27.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.2% of the active Airbnb listings in Kansas City, indicating a high concentration in these sizes.
- A significant 33.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kansas City.
Kansas City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kansas City
- The most common guest capacity trend in Kansas City vacation rentals is listings accommodating 8+ guests (21.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Kansas City STR market, accounting for 39.1% of listings.
- 37.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kansas City.
- On average, properties in Kansas City are equipped to host 4.5 guests.
Kansas City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kansas City
- The most common availability pattern in Kansas City falls within the 271-366 days range, representing 37.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Kansas City (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kansas City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
262 listings
20.7% of total
2 Nights
277 listings
21.9% of total
3 Nights
31 listings
2.4% of total
4-6 Nights
20 listings
1.6% of total
7-29 Nights
106 listings
8.4% of total
30+ Nights
571 listings
45.1% of total
Key Insights
- The most prevalent minimum stay requirement in Kansas City is 30+ Nights, adopted by 45.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (45.1%) caters to monthly stays (30+ nights) in Kansas City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 45.1% of Kansas City hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 45.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kansas City.
Kansas City Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
0.3% of total
Super Strict 30 Days
9 listings
0.8% of total
Flexible
239 listings
20.1% of total
Moderate
355 listings
29.9% of total
Firm
284 listings
23.9% of total
Strict
297 listings
25% of total
Cancellation Policy Insights for Kansas City
- The prevailing Airbnb cancellation policy trend in Kansas City is Moderate, used by 29.9% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (48.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.9% market standard in Kansas City.
- Regularly review your cancellation policy against competitors and market demand shifts in Kansas City.
Kansas City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kansas City
- The overall average booking lead time for vacation rentals in Kansas City is 36 days.
- Guests book furthest in advance for stays during June (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (49 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Kansas City.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Kansas City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kansas City (2025)
Amenity Prevalence
Amenity Insights for Kansas City
- Essential amenities in Kansas City that guests expect include: Air conditioning, Wifi, Smoke alarm, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kansas City: Air conditioning, Wifi, Smoke alarm, Heating, TV.
- Prioritize adding missing essentials: Air conditioning, Wifi, Smoke alarm, Heating, TV.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kansas City to stay competitive.
Kansas City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kansas City
- The typical guest profile for Airbnb in Kansas City consists of primarily domestic travelers (97%), often arriving from nearby Kansas City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.6% of guests.
- Key international markets include United States (96.6%) and Canada (0.9%).
- Top languages spoken are English (75.1%) followed by Spanish (12.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Kansas City and St. Louis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kansas City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Weston | 14 | $3,406 | $329.80 | 38% |
| Pleasant Hill | 10 | $3,037 | $210.07 | 55% |
| Prairie Village | 50 | $3,008 | $208.45 | 59% |
| Overland Park | 263 | $2,567 | $197.48 | 52% |
| Eudora | 14 | $2,363 | $182.44 | 55% |
| Liberty | 35 | $2,249 | $153.13 | 57% |
| Olathe | 71 | $2,239 | $180.28 | 53% |
| Mission | 15 | $2,207 | $166.43 | 61% |
| Smithville | 22 | $2,203 | $169.41 | 49% |
| Lawrence | 232 | $2,143 | $184.79 | 49% |