Liberty Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Liberty in 2025? Explore comprehensive Airbnb analytics for Liberty, Missouri, United States to uncover income potential. This 2025 STR market report for Liberty, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Liberty, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Liberty Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Liberty Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Liberty (2025)
Understanding the monthly revenue variations for Airbnb listings in Liberty is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Liberty is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Liberty across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,553+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,382 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,506 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,708, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Liberty
Liberty Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Liberty STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Liberty:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 59%.
- Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Liberty
Average Daily Rate (ADR) Airbnb Trends in Liberty (2025)
Effective short term rental pricing strategy in Liberty involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Liberty typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $355+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $218 or more.
- Typical properties (Median) charge around $123 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Liberty
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Airbnb Seasonality Analysis & Trends in Liberty (2025)
Peak Season (July, June, May)
- Revenue averages $4,444 per month
- Occupancy rates average 60.5%
- Daily rates average $229
Shoulder Season
- Revenue averages $2,863 per month
- Occupancy maintains around 58.7%
- Daily rates hold near $192
Low Season (January, February, November)
- Revenue drops to average $2,101 per month
- Occupancy decreases to average 47.7%
- Daily rates adjust to average $184
Seasonality Insights for Liberty
- The Airbnb seasonality in Liberty shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Liberty's highest earning potential, with monthly revenues capable of climbing to $4,715, occupancy reaching a high of 62.9%, and ADRs peaking at $234.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,950, occupancy could drop to 42.3%, and ADRs may adjust down to $178.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Liberty.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Liberty seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Liberty (2025)
Exploring the top neighborhoods for short-term rentals in Liberty? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Liberty | Charming area with rich historic significance, appealing to both tourists and locals. Close to shops, restaurants, and cultural sites, making it a favorite for visitors seeking a genuine experience. | Liberty Jail Historic Site, Clay County Museum, Historic Downtown Square, Garrison Park, William Jewell College |
| Liberty Township | Residential area that's growing in popularity, attracting families and business travelers. Offers suburban amenities while being just minutes away from the city. | Liberty Community Center, Historic Sites of Liberty, Local Parks, Nearby Shopping Centers |
| Northland | A rapidly developing area just north of downtown Kansas City, appealing to business professionals and tourists looking for convenience and access to the city. | Zona Rosa, Parkville Nature Sanctuary, Weston Bend State Park, North Kansas City |
| Green Hills | Quiet suburban neighborhood with access to wonderful outdoor activities and trails. Great for families and those seeking a peaceful stay. | Green Hills Park, Fishing at nearby lakes, Nature Trails, Close proximity to shopping |
| Missouri Highway 291 Corridor | Main commuter corridor with various businesses and eateries. Ideal for those traveling for work or leisure, providing access to essential services. | Shopping Centers, Restaurants, Local Breweries, Outdoor Activities |
| Liberty Lake | A scenic area with recreational opportunities, great for travelers looking to unwind and enjoy nature. Offers a relaxing alternative to urban life. | Liberty Lake Park, Fishing Areas, Walking Trails, Picnic Spots |
| West Liberty | Emerging area that is attracting younger demographics, with trendy cafes and bars, appealing to young professionals and tourists alike. | Local Cafes, Art Installations, Fitness Parks, Events and Festivals |
| Central Liberty | Central hub of activity, perfect for guests who want to be close to the heart of Liberty's social life, entertainment, and local dining. | Local Restaurants, Cultural Events, Liberty Performing Arts Theatre, Shopping Precinct |
Understanding Airbnb License Requirements & STR Laws in Liberty (2025)
While Liberty, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Liberty to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Liberty (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Libertybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
13BR Private Retreat On Acreage + Near Liberty
Entire Place • 13 bedrooms
Liberty Lodge & Ranch on 22 Acres
Entire Place • 8 bedrooms
The MT House: Cozy Comfort with a Local Touch
Entire Place • 4 bedrooms
Spacious 9 Bds-Min from Arrowhead/MCI/Kauffman
Entire Place • 5 bedrooms
8BR Private Barndominium Getaway + Near Liberty
Entire Place • 8 bedrooms
The Little House on Prairie Street
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Liberty (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Liberty based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paul | 3 | $224,203 | 41 | 4.96/5.0 |
| Holly And Leo | 7 | $213,366 | 2423 | 4.92/5.0 |
| Bruce | 1 | $102,411 | 20 | 4.70/5.0 |
| Tania | 1 | $63,535 | 12 | 5.00/5.0 |
| Jimmy | 1 | $62,824 | 136 | 4.85/5.0 |
| Jennifer | 2 | $62,609 | 13 | 4.84/5.0 |
| Jamie | 1 | $56,839 | 58 | 5.00/5.0 |
| Evolve | 1 | $45,731 | 98 | 4.89/5.0 |
| Noelle | 1 | $42,523 | 264 | 4.93/5.0 |
| Sara | 2 | $41,028 | 61 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Liberty.
Dive Deeper: Advanced Liberty STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Liberty. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLiberty Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Liberty
- The Liberty Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.7% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Liberty, House properties are the most common (70.7%), reflecting the local real estate landscape.
- Houses represent a significant 70.7% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 4.9%) offer potential for unique stay experiences.
Liberty Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Liberty
- The dominant room capacity in Liberty is 2 bedrooms listings, making up 31.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 53.7% of the active Airbnb listings in Liberty, indicating a high concentration in these sizes.
- A significant 36.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Liberty.
Liberty Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Liberty
- The most common guest capacity trend in Liberty vacation rentals is listings accommodating 6 guests (24.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Liberty STR market, accounting for 46.4% of listings.
- 46.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Liberty.
- On average, properties in Liberty are equipped to host 5.0 guests.
Liberty Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Liberty
- The most common availability pattern in Liberty falls within the 181-270 days range, representing 34.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 53.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Liberty (34.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 48.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Liberty Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
50% of total
2 Nights
6 listings
15% of total
3 Nights
1 listings
2.5% of total
7-29 Nights
2 listings
5% of total
30+ Nights
11 listings
27.5% of total
Key Insights
- The most prevalent minimum stay requirement in Liberty is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.0%) of the Liberty Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (27.5%) caters to monthly stays (30+ nights) in Liberty, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Liberty hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 27.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Liberty.
Liberty Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2.5% of total
Flexible
15 listings
37.5% of total
Moderate
8 listings
20% of total
Firm
6 listings
15% of total
Strict
10 listings
25% of total
Cancellation Policy Insights for Liberty
- The prevailing Airbnb cancellation policy trend in Liberty is Flexible, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (40.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.5% market standard in Liberty.
- Regularly review your cancellation policy against competitors and market demand shifts in Liberty.
Liberty STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Liberty
- The overall average booking lead time for vacation rentals in Liberty is 39 days.
- Guests book furthest in advance for stays during November (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (43 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Liberty.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Liberty averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Liberty (2025)
Amenity Prevalence
Amenity Insights for Liberty
- Essential amenities in Liberty that guests expect include: Air conditioning, Coffee maker, Smoke alarm, Wifi, Dishes and silverware, Microwave, TV, Refrigerator, Bed linens, Cooking basics. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Liberty: Air conditioning, Coffee maker, Smoke alarm, Wifi, Dishes and silverware, Microwave, TV, Refrigerator, Bed linens, Cooking basics.
- Prioritize adding missing essentials: Dishes and silverware, Microwave, TV, Refrigerator, Bed linens, Cooking basics.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Liberty to stay competitive.
Liberty Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Liberty
- The typical guest profile for Airbnb in Liberty consists of primarily domestic travelers (99%), often arriving from nearby Kansas City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.6% of guests.
- Key international markets include United States (98.6%) and Canada (0.6%).
- Top languages spoken are English (82.7%) followed by Spanish (9.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Kansas City and Omaha.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Liberty Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Prairie Village | 50 | $3,332 | $226.53 | 59% |
| Pleasant Hill | 10 | $3,327 | $225.00 | 54% |
| Weston | 19 | $2,977 | $300.64 | 37% |
| Overland Park | 277 | $2,754 | $201.27 | 53% |
| Eudora | 14 | $2,725 | $187.34 | 54% |
| Olathe | 71 | $2,479 | $179.02 | 53% |
| Smithville | 22 | $2,370 | $172.24 | 49% |
| Lenexa | 37 | $2,329 | $185.74 | 54% |
| Independence | 99 | $2,278 | $177.82 | 49% |
| Mission | 16 | $2,234 | $168.83 | 58% |