Waterbury Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Naugatuck Valley Planning Region, United States
Is Airbnb profitable in Waterbury in 2025? Explore comprehensive Airbnb analytics for Waterbury, Naugatuck Valley Planning Region, United States to uncover income potential. This 2025 STR market report for Waterbury, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Waterbury, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waterbury Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Waterbury Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Waterbury (2025)
Understanding the monthly revenue variations for Airbnb listings in Waterbury is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waterbury is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waterbury across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,708+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,321 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,308 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $538, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Waterbury
Waterbury Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Waterbury STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waterbury:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Waterbury
Average Daily Rate (ADR) Airbnb Trends in Waterbury (2025)
Effective short term rental pricing strategy in Waterbury involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waterbury typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $167+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
- Typical properties (Median) charge around $75 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Waterbury
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Airbnb Seasonality Analysis & Trends in Waterbury (2025)
Peak Season (May, April, August)
- Revenue averages $1,943 per month
- Occupancy rates average 48.2%
- Daily rates average $96
Shoulder Season
- Revenue averages $1,778 per month
- Occupancy maintains around 52.5%
- Daily rates hold near $94
Low Season (January, February, March)
- Revenue drops to average $1,109 per month
- Occupancy decreases to average 35.9%
- Daily rates adjust to average $87
Seasonality Insights for Waterbury
- The Airbnb seasonality in Waterbury shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Waterbury's highest earning potential, with monthly revenues capable of climbing to $1,997, occupancy reaching a high of 56.7%, and ADRs peaking at $97.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $961, occupancy could drop to 27.7%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waterbury.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Waterbury seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Waterbury (2025)
Exploring the top neighborhoods for short-term rentals in Waterbury? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Waterbury Downtown | The revitalized downtown area with a mix of historic charm and modern conveniences. Close to restaurants, shops, and cultural attractions, making it perfect for tourists and business travelers alike. | Palace Theater, Mattatuck Museum, Waterbury Green, Union Station, Highland Park, Waterbury Arts Magnet School |
| Chase Avenue | A neighborhood with a growing number of trendy shops and eateries. Known for its family-friendly vibe and easy access to parks, Chase Avenue is appealing to both families and tourists looking for a local experience. | Fulton Park, Waterbury Plaza, Chase Park, local cafes and eateries |
| West End | A historic neighborhood that offers a glimpse into Waterbury's past, with beautiful architecture and close-knit community atmosphere. Attracts visitors interested in historical tours and local experiences. | Holy Land USA, Mattatuck State Forest, town festivals, local boutiques |
| East End | This neighborhood features a diverse community and is known for its restaurants and nightlife. Great for attracting younger travelers looking for nightlife and local cuisine. | East End Park, local bars and clubs, Havenly Diner, restaurants along Wolcott Street |
| North End | A primarily residential area with family-friendly parks and amenities. Attractive to visitors looking for a quieter stay with easy access to nature and parks. | Lakewood Park, Municipal Stadium, Eco-Exploratorium, Tullus Park |
| Waterbury Arts District | A hub for artists and creatives, offering a unique cultural experience. Attracts art lovers and those interested in local galleries and events. | The Palace Theater, Waterbury Arts Festival, local art galleries, community art projects |
| Wolcott Street | A bustling area with a variety of shops and services. Its accessibility and commercial presence make it attractive to tourists and business visitors. | Shopping centers, restaurants, food trucks, local businesses |
| Scovill Zoo Area | Close to family-friendly attractions and parks, perfect for families visiting Waterbury with children. Offers recreational activities and nature experiences. | Scovill Zoo, Zoological Society, Lakewood Park, nearby hiking trails, family attractions |
Understanding Airbnb License Requirements & STR Laws in Waterbury (2025)
While Waterbury, Naugatuck Valley Planning Region, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waterbury to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Waterbury (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Waterburybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Upscale Waterbury Retreat w/ Indoor Hot Tub!
Entire Place • 3 bedrooms
Come and enjoy the BURY's of CT!
Entire Place • 2 bedrooms
Entire Home in Waterbury, CT
Entire Place • N/A
Clean, quiet 3-bedroom raised ranch (entire house)
Entire Place • 3 bedrooms
Excellent Home Away From Home
Entire Place • 3 bedrooms
Amazing views of the Brass City
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Waterbury (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Waterbury based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Forel | 8 | $94,749 | 285 | 4.92/5.0 |
| Evolve | 1 | $72,437 | 50 | 4.72/5.0 |
| Kary | 1 | $47,730 | 57 | 4.93/5.0 |
| Michelle | 4 | $46,943 | 258 | 4.89/5.0 |
| Jasmin | 1 | $43,644 | 25 | 4.64/5.0 |
| Michael | 9 | $41,440 | 498 | 4.49/5.0 |
| Chet | 1 | $41,431 | 76 | 4.83/5.0 |
| Nabela | 1 | $41,227 | 8 | 4.75/5.0 |
| Antonio | 1 | $39,491 | 96 | 4.95/5.0 |
| Tazmarie | 1 | $27,770 | 75 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waterbury.
Dive Deeper: Advanced Waterbury STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waterbury. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWaterbury Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Waterbury
- The Waterbury Airbnb market composition is heavily skewed towards Private Room listings, which make up 54% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Waterbury, House properties are the most common (70%), reflecting the local real estate landscape.
- Houses represent a significant 70% portion, catering likely to families or larger groups.
Waterbury Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Waterbury
- The dominant room capacity in Waterbury is 1 bedroom listings, making up 18% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 34.0% of the active Airbnb listings in Waterbury, indicating a high concentration in these sizes.
Waterbury Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Waterbury
- The most common guest capacity trend in Waterbury vacation rentals is listings accommodating 6 guests (12%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Waterbury STR market, accounting for 24.0% of listings.
- 16.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waterbury.
- On average, properties in Waterbury are equipped to host 2.1 guests.
Waterbury Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Waterbury
- The most common availability pattern in Waterbury falls within the 91-180 days range, representing 38% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Waterbury (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Waterbury Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
38.3% of total
2 Nights
8 listings
17% of total
3 Nights
8 listings
17% of total
4-6 Nights
4 listings
8.5% of total
7-29 Nights
6 listings
12.8% of total
30+ Nights
3 listings
6.4% of total
Key Insights
- The most prevalent minimum stay requirement in Waterbury is 1 Night, adopted by 38.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.3% of Waterbury hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waterbury.
Waterbury Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
14.9% of total
Moderate
22 listings
46.8% of total
Firm
14 listings
29.8% of total
Strict
4 listings
8.5% of total
Cancellation Policy Insights for Waterbury
- The prevailing Airbnb cancellation policy trend in Waterbury is Moderate, used by 46.8% of listings.
- There's a relatively balanced mix between guest-friendly (61.7%) and stricter (38.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.8% market standard in Waterbury.
- Using a Strict policy might deter some guests, as only 8.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Waterbury.
Waterbury STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Waterbury
- The overall average booking lead time for vacation rentals in Waterbury is 34 days.
- Guests book furthest in advance for stays during June (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (48 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Waterbury.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Waterbury averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Waterbury (2025)
Amenity Prevalence
Amenity Insights for Waterbury
- Essential amenities in Waterbury that guests expect include: Smoke alarm, Wifi, Hot water, Heating, Kitchen, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Refrigerator, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Waterbury: Smoke alarm, Wifi, Hot water, Heating, Kitchen, Carbon monoxide alarm.
- Prioritize adding missing essentials: Hot water, Heating, Kitchen, Carbon monoxide alarm.
- Consider adding popular differentiators like Air conditioning or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Waterbury to stay competitive.
Waterbury Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Waterbury
- The typical guest profile for Airbnb in Waterbury consists of primarily domestic travelers (95%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.5% of guests.
- Key international markets include United States (94.5%) and Canada (1.4%).
- Top languages spoken are English (66.8%) followed by Spanish (16.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Bristol.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Waterbury Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Stuyvesant | 10 | $6,757 | $533.74 | 41% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of East Hampton | 1,420 | $6,008 | $940.02 | 38% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Town of Southampton | 1,321 | $5,900 | $938.23 | 36% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Town of Monroe | 23 | $5,561 | $686.61 | 33% |