Woodbury Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Naugatuck Valley Planning Region, United States

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Woodbury in 2025? Explore comprehensive Airbnb analytics for Woodbury, Naugatuck Valley Planning Region, United States to uncover income potential. This 2025 STR market report for Woodbury, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Woodbury, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Woodbury Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Woodbury Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$339
The average rental revenue earned for an occupied room per day in Woodbury.
Occupancy Rate(?)
41.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,407
Typical annual income for an Airbnb listing in Woodbury. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.8%
Significant decrease (-19.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Woodbury.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Woodbury.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Woodbury (2025)

Understanding the monthly revenue variations for Airbnb listings in Woodbury is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Woodbury is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Woodbury across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,737+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,022 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,083 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,667, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Woodbury

Woodbury Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Woodbury STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Woodbury:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Woodbury

Average Daily Rate (ADR) Airbnb Trends in Woodbury (2025)

Effective short term rental pricing strategy in Woodbury involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Woodbury typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $830+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $488 or more.
  • Typical properties (Median) charge around $244 per night.
  • Entry-level properties (Bottom 25%) earn around $162 per night.

Average Daily Rate (ADR) Trend by Month in Woodbury

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Airbnb Seasonality Analysis & Trends in Woodbury (2025)

Peak Season (August, July, December)
  • Revenue averages $6,472 per month
  • Occupancy rates average 51.6%
  • Daily rates average $446
Shoulder Season
  • Revenue averages $3,567 per month
  • Occupancy maintains around 44.8%
  • Daily rates hold near $403
Low Season (January, February, March)
  • Revenue drops to average $2,229 per month
  • Occupancy decreases to average 34.2%
  • Daily rates adjust to average $362

Seasonality Insights for Woodbury

  • The Airbnb seasonality in Woodbury shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Woodbury's highest earning potential, with monthly revenues capable of climbing to $7,549, occupancy reaching a high of 55.4%, and ADRs peaking at $488.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,829, occupancy could drop to 30.4%, and ADRs may adjust down to $356.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Woodbury.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Woodbury seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Woodbury (2025)

Exploring the top neighborhoods for short-term rentals in Woodbury? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Woodbury
The vibrant heart of Woodbury, featuring local shops, restaurants, and community events. A great spot for visitors who want to experience local culture and amenities.
Woodbury Historical Society, The 1820 House, Hollow Park, Woodbury Farmers Market, Nearby hiking trails
Merriman
A quiet residential area with scenic views and easy access to outdoor activities, ideal for families and nature lovers looking for a peaceful getaway.
Baker's Park, Lake Quassapaug, Quassapaug State Park, Hiking and biking trails, Family-friendly parks
Old Woodbury
A historical area with charming architecture and a serene atmosphere, perfect for those interested in history and small-town living.
Old Woodbury Historic District, Local art galleries, Quaint cafes and shops, Nearby nature reserves, Annual local fairs
Naugatuck
Close to Woodbury and filled with local attractions, Naugatuck offers both urban and suburban experiences, attracting diverse visitors.
Naugatuck State Forest, Naugatuck River Greenway, Local dining options, Cultural events, Shopping areas
Southbury
A nearby town known for its picturesque landscapes and recreational options, attracting tourists looking for outdoor adventures and relaxation.
Lake Housatonic, Southbury Open Space, Shopping and dining, Outdoor sports, Historic sites
Middlebury
An affluent suburb that provides a blend of nature and convenience, appealing to families and travelers seeking a comfortable stay near attractions.
Middlebury Greenway, Quassy Amusement Park, Local wineries, Scenic driving routes, Nature trails
Waterbury
A larger nearby city with diverse attractions and culture, offering more urban experiences for visitors seeking convenience and entertainment.
Mattatuck Museum, Waterbury Palace Theater, Shopping centers, Local parks, Restaurants and nightlife
Bethlehem
Known for its rural charm and community events, Bethlehem is perfect for those wanting a tranquil escape with local traditions and festivals.
Bethlehem Fair, Historic sites, Local vineyards, Nature trails, Seasonal events

Understanding Airbnb License Requirements & STR Laws in Woodbury (2025)

While Woodbury, Naugatuck Valley Planning Region, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Woodbury to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Woodbury (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Woodburybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Nature & Luxury @Lavender Lake Est (Kosher option)

Nature & Luxury @Lavender Lake Est (Kosher option)

Entire Place • 6 bedrooms

$120,746
Revenue
27.0%
Occupancy
$1545.26
Daily Rate
Family-Friendly Woodbury Home with Yard + Deck!

Family-Friendly Woodbury Home with Yard + Deck!

Entire Place • 3 bedrooms

$62,342
Revenue
81.0%
Occupancy
$200.92
Daily Rate
Your Perfectly Wonderful  Woodbury Sanctuary!

Your Perfectly Wonderful Woodbury Sanctuary!

Entire Place • 4 bedrooms

$60,677
Revenue
60.5%
Occupancy
$289.71
Daily Rate
2 homes in one (in-law design) w/salt water pool

2 homes in one (in-law design) w/salt water pool

Entire Place • 3 bedrooms

$45,564
Revenue
48.5%
Occupancy
$430.83
Daily Rate
Historic Country Getaway with Field & Garden Views

Historic Country Getaway with Field & Garden Views

Entire Place • 1 bedroom

$44,327
Revenue
68.4%
Occupancy
$174.27
Daily Rate
Renovated Connecticut Country House sleeps 14!

Renovated Connecticut Country House sleeps 14!

Entire Place • 4 bedrooms

$35,683
Revenue
21.3%
Occupancy
$490.81
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Woodbury (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Woodbury based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ori1$120,746205.00/5.0
Evolve1$62,342634.90/5.0
Douglas1$60,6771354.99/5.0
Julianne1$45,564254.76/5.0
Ashley1$44,327265.00/5.0
Seth1$35,683504.94/5.0
Alan1$31,582294.97/5.0
Claire2$25,372714.92/5.0
Lucy1$24,585684.90/5.0
Jamie1$18,456334.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Woodbury.

Dive Deeper: Advanced Woodbury STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Woodbury. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Woodbury Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Woodbury

  • The Woodbury Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Woodbury, House properties are the most common (77.8%), reflecting the local real estate landscape.
  • Houses represent a significant 77.8% portion, catering likely to families or larger groups.

Woodbury Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Woodbury

  • The dominant room capacity in Woodbury is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 55.5% of the active Airbnb listings in Woodbury, indicating a high concentration in these sizes.
  • A significant 55.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Woodbury.

Woodbury Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Woodbury

  • The most common guest capacity trend in Woodbury vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Woodbury STR market, accounting for 55.5% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Woodbury.
  • On average, properties in Woodbury are equipped to host 4.6 guests.

Woodbury Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Woodbury

  • The most common availability pattern in Woodbury falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Woodbury (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Woodbury Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.1%)

1 Night

2 listings

11.1% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

3 Nights (11.1%)

3 Nights

2 listings

11.1% of total

4-6 Nights (5.6%)

4-6 Nights

1 listings

5.6% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (50%)

30+ Nights

9 listings

50% of total

Key Insights

  • The most prevalent minimum stay requirement in Woodbury is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50%) caters to monthly stays (30+ nights) in Woodbury, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50% of Woodbury hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Woodbury.

Woodbury Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.6%)

Super Strict 60 Days

1 listings

5.6% of total

Flexible (16.7%)

Flexible

3 listings

16.7% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Firm (27.8%)

Firm

5 listings

27.8% of total

Strict (27.8%)

Strict

5 listings

27.8% of total

Cancellation Policy Insights for Woodbury

  • The prevailing Airbnb cancellation policy trend in Woodbury is Firm, used by 27.8% of listings.
  • A majority (55.6%) of hosts in Woodbury utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 27.8% market standard in Woodbury.
  • Regularly review your cancellation policy against competitors and market demand shifts in Woodbury.

Woodbury STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Woodbury

  • The overall average booking lead time for vacation rentals in Woodbury is 42 days.
  • Guests book furthest in advance for stays during July (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Woodbury.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Woodbury averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Woodbury (2025)

Amenity Prevalence

Amenity Insights for Woodbury

  • Essential amenities in Woodbury that guests expect include: Air conditioning, Wifi, Smoke alarm, Kitchen, Dishes and silverware. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Coffee maker, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Woodbury: Air conditioning, Wifi, Smoke alarm, Kitchen, Dishes and silverware.
  • Consider adding popular differentiators like TV or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Woodbury to stay competitive.

Woodbury Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Woodbury

  • The typical guest profile for Airbnb in Woodbury consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.0% of guests.
  • Key international markets include United States (96%) and Germany (2.7%).
  • Top languages spoken are English (62.2%) followed by Spanish (10.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Berlin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Woodbury Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Ancram22$5,916$517.3439%
Frankford Township12$5,803$571.0044%
Spring Lake Heights17$5,495$699.5841%
Town of East Hampton1,382$5,429$982.5633%
Town of Kingston13$5,231$438.7046%
Town of Southampton1,254$5,227$984.7832%
Town of Pound Ridge18$5,204$574.3544%
Monmouth Beach13$5,203$660.2740%
Town of Stillwater57$5,076$562.8941%
Town of Pleasant Valley31$5,051$509.8940%

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