Jaffrey Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States
Is Airbnb profitable in Jaffrey in 2025? Explore comprehensive Airbnb analytics for Jaffrey, New Hampshire, United States to uncover income potential. This 2025 STR market report for Jaffrey, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Jaffrey, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jaffrey Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jaffrey Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jaffrey (2025)
Understanding the monthly revenue variations for Airbnb listings in Jaffrey is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jaffrey is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jaffrey across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,915+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,036 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,402 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,373, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jaffrey
Jaffrey Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Jaffrey STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jaffrey:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jaffrey
Average Daily Rate (ADR) Airbnb Trends in Jaffrey (2025)
Effective short term rental pricing strategy in Jaffrey involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jaffrey typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $431+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $316 or more.
- Typical properties (Median) charge around $154 per night.
- Entry-level properties (Bottom 25%) earn around $126 per night.
Average Daily Rate (ADR) Trend by Month in Jaffrey
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Airbnb Seasonality Analysis & Trends in Jaffrey (2025)
Peak Season (July, September, May)
- Revenue averages $3,979 per month
- Occupancy rates average 55.9%
- Daily rates average $243
Shoulder Season
- Revenue averages $2,932 per month
- Occupancy maintains around 45.0%
- Daily rates hold near $242
Low Season (February, November, December)
- Revenue drops to average $2,082 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $256
Seasonality Insights for Jaffrey
- The Airbnb seasonality in Jaffrey shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jaffrey's highest earning potential, with monthly revenues capable of climbing to $4,278, occupancy reaching a high of 63.8%, and ADRs peaking at $260.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,724, occupancy could drop to 31.6%, and ADRs may adjust down to $212.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jaffrey.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jaffrey seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jaffrey (2025)
Exploring the top neighborhoods for short-term rentals in Jaffrey? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Mount Monadnock | A popular hiking destination known for its stunning views and challenging trails. Perfect for nature lovers and outdoor enthusiasts looking for a serene escape. | Mount Monadnock State Park, Monadnock-Sunapee Greenway, Hiking trails, Camping areas, Scenic viewpoints |
Jaffrey Center | Historic district with charming architecture and a quaint atmosphere. Attracts visitors interested in local history and culture, as well as art and artisan shops. | Shattuck Golf Club, Historical Society of Jaffrey, Local art galleries, Jaffrey Civic Center, Scenic walking trails |
Lake Jaffrey | A beautiful lake area that's perfect for summer activities like swimming, fishing, and boating. Ideal for families seeking outdoor fun and relaxation by the water. | Lake Jaffrey, Swimming areas, Boat rentals, Picnic spots, Fishing spots |
Crotched Mountain | A skiing and outdoor adventure spot that becomes a hub for travelers year-round. Great for winter sports and summer hiking and biking activities. | Crotched Mountain Resort, Ski trails, Mountain biking trails, Hiking paths, Scenic views |
Jaffrey Town Common | A historic town center that hosts events and gathers locals and tourists alike. Great for those looking to experience town life and local events. | Historical buildings, Farmer's market, Community events, Public park, Downtown shops |
Rindge | Adjacent town with beautiful landscapes and access to nearby attractions. Offers a quieter atmosphere while still being close to Jaffrey. | Lake Contoocook, Historical sites, Nature reserves, Peaceful rural landscapes, Local eateries |
Peterborough | Nearby town known for its cultural scene and vibrant arts community. Attracts guests looking for art, music, and unique shopping experiences. | MacDowell Colony, The Peterborough Players, Art galleries, Historic downtown, Nature trails |
Temple | A small, picturesque town that offers a tranquil lifestyle and beautiful surroundings. Good for those seeking peace and nature. | Temple Mountain, Nature trails, Peaceful parks, Rural landscapes, Local farm shops |
Understanding Airbnb License Requirements & STR Laws in Jaffrey (2025)
While Jaffrey, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jaffrey to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Jaffrey (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jaffreybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming Jaffrey Cottage w/ Deck & Grill!
Entire Place • 4 bedrooms

Willow Falls Home ~Hot tub & Waterfront
Entire Place • 3 bedrooms

The Rail Trail Retreat
Entire Place • 3 bedrooms

The Boathouse - A rustic and cozy lakeside cottage
Entire Place • 1 bedroom

Comfy Quarters Suite 2 Saltbox Hideaway
Entire Place • N/A

Apartment in Historic Home
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jaffrey (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Jaffrey based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Evolve | 1 | $63,413 | 44 | 4.98/5.0 |
Nilene | 1 | $56,881 | 84 | 4.98/5.0 |
Holly | 1 | $52,020 | 78 | 4.88/5.0 |
Lori | 2 | $47,307 | 392 | 4.97/5.0 |
Chris | 1 | $43,574 | 39 | 4.97/5.0 |
Jeanne | 1 | $25,538 | 78 | 4.95/5.0 |
David | 1 | $22,617 | 39 | 4.97/5.0 |
Dan | 1 | $21,692 | 136 | 4.96/5.0 |
Emily | 1 | $19,935 | 6 | 5.00/5.0 |
Andrew | 1 | $17,064 | 72 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jaffrey.
Dive Deeper: Advanced Jaffrey STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jaffrey. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJaffrey Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jaffrey
- The Jaffrey Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jaffrey, House properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 55.6% portion, catering likely to families or larger groups.
Jaffrey Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jaffrey
- The dominant room capacity in Jaffrey is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.5% of the active Airbnb listings in Jaffrey, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jaffrey.
Jaffrey Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jaffrey
- The most common guest capacity trend in Jaffrey vacation rentals is listings accommodating 4 guests (22.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Jaffrey STR market, accounting for 44.4% of listings.
- 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jaffrey.
- On average, properties in Jaffrey are equipped to host 4.1 guests.
Jaffrey Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jaffrey
- The most common availability pattern in Jaffrey falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Jaffrey (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Jaffrey Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
22.2% of total
2 Nights
7 listings
38.9% of total
3 Nights
1 listings
5.6% of total
4-6 Nights
2 listings
11.1% of total
30+ Nights
4 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Jaffrey is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.1%) of the Jaffrey Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Jaffrey, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.9% of Jaffrey hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jaffrey.
Jaffrey Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
16.7% of total
Moderate
9 listings
50% of total
Firm
3 listings
16.7% of total
Strict
3 listings
16.7% of total
Cancellation Policy Insights for Jaffrey
- The prevailing Airbnb cancellation policy trend in Jaffrey is Moderate, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Jaffrey.
- Regularly review your cancellation policy against competitors and market demand shifts in Jaffrey.
Jaffrey STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jaffrey
- The overall average booking lead time for vacation rentals in Jaffrey is 54 days.
- Guests book furthest in advance for stays during August (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Jaffrey.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Jaffrey averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jaffrey (2025)
Amenity Prevalence
Amenity Insights for Jaffrey
- Essential amenities in Jaffrey that guests expect include: Wifi, Free parking on premises, Hot water, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Jaffrey: Wifi, Free parking on premises, Hot water, Smoke alarm.
- Consider adding popular differentiators like Heating or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jaffrey to stay competitive.
Jaffrey Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Jaffrey
- The typical guest profile for Airbnb in Jaffrey consists of primarily domestic travelers (93%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.3% of guests.
- Key international markets include United States (93.3%) and Canada (1.1%).
- Top languages spoken are English (66.7%) followed by Spanish (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boston and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jaffrey Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Middletown Springs | 12 | $7,150 | $543.13 | 28% |
Pomfret | 15 | $5,868 | $484.88 | 44% |
North Andover | 12 | $5,711 | $436.05 | 49% |
Town of Pound Ridge | 18 | $5,635 | $573.86 | 44% |
Town of Ancram | 22 | $5,474 | $516.77 | 39% |
Hanover | 34 | $5,235 | $1043.78 | 38% |
Town of Pleasant Valley | 31 | $5,054 | $509.49 | 41% |
Middletown | 402 | $5,042 | $546.49 | 43% |
Brookfield | 13 | $4,987 | $498.09 | 48% |
Town of East Hampton | 1,408 | $4,982 | $981.60 | 32% |