Sugar Hill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States
Is Airbnb profitable in Sugar Hill in 2025? Explore comprehensive Airbnb analytics for Sugar Hill, New Hampshire, United States to uncover income potential. This 2025 STR market report for Sugar Hill, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Sugar Hill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sugar Hill Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sugar Hill Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sugar Hill (2025)
Understanding the monthly revenue variations for Airbnb listings in Sugar Hill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sugar Hill is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sugar Hill across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,887+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,453 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,926 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,044, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sugar Hill
Sugar Hill Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sugar Hill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sugar Hill:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sugar Hill
Average Daily Rate (ADR) Airbnb Trends in Sugar Hill (2025)
Effective short term rental pricing strategy in Sugar Hill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sugar Hill typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $617+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $443 or more.
- Typical properties (Median) charge around $294 per night.
- Entry-level properties (Bottom 25%) earn around $183 per night.
Average Daily Rate (ADR) Trend by Month in Sugar Hill
Get Live Sugar Hill Market Intelligence 👇

Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Sugar Hill (2025)
Peak Season (August, October, July)
- Revenue averages $3,795 per month
- Occupancy rates average 42.2%
- Daily rates average $345
Shoulder Season
- Revenue averages $2,243 per month
- Occupancy maintains around 31.8%
- Daily rates hold near $351
Low Season (January, May, November)
- Revenue drops to average $1,786 per month
- Occupancy decreases to average 23.7%
- Daily rates adjust to average $351
Seasonality Insights for Sugar Hill
- The Airbnb seasonality in Sugar Hill shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sugar Hill's highest earning potential, with monthly revenues capable of climbing to $4,167, occupancy reaching a high of 45.5%, and ADRs peaking at $376.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,690, occupancy could drop to 16.4%, and ADRs may adjust down to $337.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sugar Hill.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sugar Hill seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sugar Hill (2025)
Exploring the top neighborhoods for short-term rentals in Sugar Hill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Sugar Hill Village | Charming small town atmosphere with beautiful views of the White Mountains. Ideal for visitors seeking a peaceful retreat in nature, with close proximity to outdoor activities. | Mount Washington Hotel, Sugar Hill Scenic Vista, The Flume Gorge, Franconia Notch State Park, Sugar Hill Historical Museum |
Bretton Woods | Renowned for its ski resort and outdoor activities, this area attracts tourists year-round for skiing in winter and hiking in summer. Strong potential for rental income from vacationers. | Bretton Woods Ski Resort, Crawford Notch State Park, Mount Washington Cog Railway, The Omni Mount Washington Resort, Zipline Tours |
Franconia Notch State Park | One of New Hampshire's premier natural attractions, providing stunning views and recreational opportunities year-round. Ideal for nature lovers and outdoor enthusiasts. | The Old Man of the Mountain, Lonesome Lake, Franconia Ridge Trail, Echo Lake, Cannon Mountain Aerial Tramway |
Lisbon | A picturesque town with a historic charm, appealing to tourists visiting the nearby White Mountains. Great for hosting guests looking for a quiet getaway. | Lisbon Historical Society, Gordon-Nash Library, Ammonoosuc River, Local diners and shops |
Littleton | A vibrant town with local shops and restaurants, serving as a hub for exploring the White Mountains and New Hampshire's North Country. | Littleton Opera House, Riverwalk, Thompson Free Library, Local breweries, Main Street shops |
Whitefield | A lesser-known gem with beautiful landscapes and a tranquil setting, perfect for guests seeking a serene vacation in the White Mountains region. | Weathervane Theatre, Fermata Mountain, Whitefield Heritage Trail |
North Woodstock | Close to Franconia Notch and home to attractions like the Kancamagus Highway, this area is popular with nature lovers and adventure seekers. Great rental opportunities abound. | Lost River Gorge and Boulder Caves, Kancamagus Highway, Cannon Mountain |
Jefferson | Quiet and scenic, ideal for travelers looking for secluded accommodations with natural beauty. Hosts can attract guests interested in hiking and exploring remote areas. | Santa's Village, Crawford Notch, Jefferson Historical Society |
Understanding Airbnb License Requirements & STR Laws in Sugar Hill (2025)
With 19% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Sugar Hill. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sugar Hill to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 19% licensed listings)
Top Performing Airbnb Properties in Sugar Hill (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sugar Hillbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

18HA New home near Franconia Notch, pool/gym pass!
Entire Place • 3 bedrooms

11G Fantastic Views and Pool/Gym Passes!
Entire Place • 2 bedrooms

Cozy guest house near Littleton and Cannon Mtn
Entire Place • 2 bedrooms

Sunset Hill House
Private Room • 1 bedroom

Sugar Bear Cabin
Entire Place • 3 bedrooms

Across the Water Mt. View
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sugar Hill (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sugar Hill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Bretton Woods Vacations | 2 | $86,848 | 17 | 4.83/5.0 |
Greg | 3 | $81,108 | 34 | 4.94/5.0 |
Judy | 7 | $57,043 | 5 | 5.00/5.0 |
Jordan | 1 | $40,747 | 280 | 4.88/5.0 |
Host #25063499 | 1 | $33,671 | 66 | 4.97/5.0 |
Dave And Pam | 1 | $33,205 | 8 | 4.88/5.0 |
Wendy | 1 | $28,008 | 31 | 4.84/5.0 |
Nathan | 1 | $25,892 | 6 | 5.00/5.0 |
David | 1 | $23,205 | 5 | 5.00/5.0 |
Douglas | 1 | $21,861 | 190 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sugar Hill.
Dive Deeper: Advanced Sugar Hill STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sugar Hill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSugar Hill Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sugar Hill
- The Sugar Hill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.5% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Sugar Hill, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 38.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.8%) offer potential for unique stay experiences.
Sugar Hill Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sugar Hill
- The dominant room capacity in Sugar Hill is 1 bedroom listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 69.3% of the active Airbnb listings in Sugar Hill, indicating a high concentration in these sizes.
- A significant 38.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sugar Hill.
Sugar Hill Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sugar Hill
- The most common guest capacity trend in Sugar Hill vacation rentals is listings accommodating 2 guests (38.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Sugar Hill STR market, accounting for 61.6% of listings.
- 34.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sugar Hill.
- On average, properties in Sugar Hill are equipped to host 4.4 guests.
Sugar Hill Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sugar Hill
- The most common availability pattern in Sugar Hill falls within the 271-366 days range, representing 73.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sugar Hill (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sugar Hill Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
45.8% of total
2 Nights
7 listings
29.2% of total
4-6 Nights
1 listings
4.2% of total
7-29 Nights
1 listings
4.2% of total
30+ Nights
4 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Sugar Hill is 1 Night, adopted by 45.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Sugar Hill Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Sugar Hill, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.8% of Sugar Hill hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sugar Hill.
Sugar Hill Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
4.2% of total
Non-refundable
5 listings
20.8% of total
Flexible
1 listings
4.2% of total
Moderate
6 listings
25% of total
Firm
7 listings
29.2% of total
Strict
4 listings
16.7% of total
Cancellation Policy Insights for Sugar Hill
- The prevailing Airbnb cancellation policy trend in Sugar Hill is Firm, used by 29.2% of listings.
- There's a relatively balanced mix between guest-friendly (29.2%) and stricter (45.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 29.2% market standard in Sugar Hill.
- Regularly review your cancellation policy against competitors and market demand shifts in Sugar Hill.
Sugar Hill STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sugar Hill
- The overall average booking lead time for vacation rentals in Sugar Hill is 53 days.
- Guests book furthest in advance for stays during May (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (63 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Sugar Hill.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Sugar Hill averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sugar Hill (2025)
Amenity Prevalence
Amenity Insights for Sugar Hill
- Essential amenities in Sugar Hill that guests expect include: Heating, Hot water, TV, Wifi, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Essentials, Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sugar Hill: Heating, Hot water, TV, Wifi, Smoke alarm, Free parking on premises.
- Prioritize adding missing essentials: TV, Wifi, Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Carbon monoxide alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sugar Hill to stay competitive.
Sugar Hill Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sugar Hill
- The typical guest profile for Airbnb in Sugar Hill consists of primarily domestic travelers (90%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 89.9% of guests.
- Key international markets include United States (89.9%) and Canada (3.8%).
- Top languages spoken are English (63.5%) followed by French (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boston and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sugar Hill Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Pomfret | 15 | $5,068 | $501.23 | 44% |
Topsham | 10 | $5,031 | $341.74 | 53% |
Jefferson | 28 | $4,929 | $448.59 | 47% |
Middleton | 10 | $4,801 | $326.54 | 53% |
Stowe | 842 | $4,624 | $528.68 | 41% |
Kennebunkport | 148 | $4,551 | $618.54 | 43% |
Stratton | 125 | $4,397 | $638.92 | 36% |
Winhall | 191 | $4,162 | $654.75 | 33% |
Dalton | 12 | $4,120 | $364.25 | 45% |
Rutland Town | 14 | $4,099 | $393.73 | 35% |