Atlantic City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Atlantic City in 2025? Explore comprehensive Airbnb analytics for Atlantic City, New Jersey, United States to uncover income potential. This 2025 STR market report for Atlantic City, based on AirROI data from September 2024 to August 2025, reveals key trends in the market of 723 active listings.
Whether you're considering an Airbnb investment in Atlantic City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Atlantic City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Atlantic City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Atlantic City (2025)
Understanding the monthly revenue variations for Airbnb listings in Atlantic City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Atlantic City is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Atlantic City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,508+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,953 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,409 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,316, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Atlantic City
Atlantic City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Atlantic City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Atlantic City:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Atlantic City
Average Daily Rate (ADR) Airbnb Trends in Atlantic City (2025)
Effective short term rental pricing strategy in Atlantic City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Atlantic City typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $566+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $358 or more.
- Typical properties (Median) charge around $230 per night.
- Entry-level properties (Bottom 25%) earn around $156 per night.
Average Daily Rate (ADR) Trend by Month in Atlantic City
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Airbnb Seasonality Analysis & Trends in Atlantic City (2025)
Peak Season (July, August, June)
- Revenue averages $6,323 per month
- Occupancy rates average 46.8%
- Daily rates average $416
Shoulder Season
- Revenue averages $2,405 per month
- Occupancy maintains around 31.5%
- Daily rates hold near $281
Low Season (January, February, November)
- Revenue drops to average $1,727 per month
- Occupancy decreases to average 28.3%
- Daily rates adjust to average $262
Seasonality Insights for Atlantic City
- The Airbnb seasonality in Atlantic City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Atlantic City's highest earning potential, with monthly revenues capable of climbing to $7,432, occupancy reaching a high of 52.4%, and ADRs peaking at $431.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,679, occupancy could drop to 27.4%, and ADRs may adjust down to $254.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Atlantic City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Atlantic City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Atlantic City (2025)
Exploring the top neighborhoods for short-term rentals in Atlantic City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Boardwalk | The iconic Atlantic City Boardwalk is a major tourist draw, offering beach views, casinos, and entertainment. It's a prime location for high foot traffic and visibility for Airbnb listings. | Atlantic City Beach, Steel Pier, Boardwalk Hall, Absecon Lighthouse, Sandy Hook Lighthouse |
| Atlantic City Marina District | Known for its luxurious hotels and casinos, this area attracts high-end tourists and guests looking for upscale experiences, making it a prime location for luxury Airbnb rentals. | Harrah's Resort Atlantic City, Golden Nugget Casino, Brigantine Beach, Atlantic City Aquarium, Trump Marina |
| Pacific Avenue | This area features many hotels, dining options, and is close to the Boardwalk, catering to tourists who want convenience and access to major attractions. | The Walk Outlet Shopping, Tropicana Atlantic City, Circus Circus, Tanger Outlets, The Quarter at Tropicana |
| Ventnor City | Just south of Atlantic City, Ventnor offers a quieter beach experience while still being close to the city's attractions, appealing to families and retirees. | Ventnor City Beach, Ventnor Fishing Pier, Ventnor Square Theatre, Sandcastle Stadium, Wells Fargo Center |
| Claridge Hotel | This historic hotel district provides easy access to the Boardwalk and casinos, attracting guests seeking a blend of history and entertainment. | The Claridge, Atlantic City Historical Museum, Resorts Casino Hotel, Ripley's Believe It or Not!, Hard Rock Hotel & Casino |
| Chelsea Heights | This residential neighborhood is popular with locals and tourists looking for a quieter stay, appealing to people who want a home-like atmosphere. | Atlantic City Community Center, Garden Pier, Hugh's Garden, The Mews at Chelsea, Chelsea Heights Park |
| Midtown | A diverse neighborhood with a mix of culture, shopping, and dining, Midtown attracts a younger crowd and those seeking a vibrant atmosphere during their stay. | AC Historical Museum and Art Gallery, The Wonder Bar, The Jazz Cafe, Boardwalk Concessions, Funky Monkey |
| North Beach | Known for its family-friendly atmosphere and beautiful beaches, North Beach attracts families and tourists looking for a more relaxed experience while still being close to activities. | North Beach, Harris Casino, North Beach Pier, Public Beach Area, Pacific Avenue Boardwalk |
Understanding Airbnb License Requirements & STR Laws in Atlantic City (2025)
While Atlantic City, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Atlantic City to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Atlantic City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Atlantic Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ultimate Beach Tower - Beach Block 11bd Home
Entire Place • 11 bedrooms
Icon Playce: Beachfront with 360 rooftop
Entire Place • 5 bedrooms
9 BR| Beach-Block! | Sleeps 25 | Hot Tub! | BBQ
Entire Place • 9 bedrooms
Unreal ocean Beach Pad - beachfront & boardwalk
Entire Place • 5 bedrooms
❤️❤️❤️The Corner Beach House Mansion on The Beach!!!
Entire Place • 5 bedrooms
NEW Beachfront | Over 5,300 SF| Sleeps 27 | 3 Apts
Entire Place • 12 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Atlantic City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Atlantic City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cozy Cohost | 74 | $2,704,449 | 6293 | 4.85/5.0 |
| CozySuites Atlantic City | 77 | $1,535,721 | 1740 | 4.43/5.0 |
| Jason | 10 | $910,147 | 211 | 4.86/5.0 |
| Ryan | 6 | $556,966 | 101 | 4.73/5.0 |
| Steve | 5 | $533,867 | 1068 | 4.94/5.0 |
| Lina | 18 | $521,862 | 3329 | 4.78/5.0 |
| Furnished Rentals | 26 | $489,178 | 877 | 4.64/5.0 |
| Ryan & John | 7 | $460,882 | 408 | 4.73/5.0 |
| Ben & Ana | 12 | $442,713 | 772 | 4.70/5.0 |
| Evolve | 10 | $341,884 | 322 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Atlantic City.
Dive Deeper: Advanced Atlantic City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Atlantic City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAtlantic City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Atlantic City
- The Atlantic City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 723 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Atlantic City, Apartment/Condo properties are the most common (49.7%), reflecting the local real estate landscape.
- Houses represent a significant 47% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 3.4%) offer potential for unique stay experiences.
Atlantic City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Atlantic City
- The dominant room capacity in Atlantic City is 3 bedrooms listings, making up 25.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 45.1% of the active Airbnb listings in Atlantic City, indicating a high concentration in these sizes.
- A significant 51.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Atlantic City.
Atlantic City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Atlantic City
- The most common guest capacity trend in Atlantic City vacation rentals is listings accommodating 8+ guests (43.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Atlantic City STR market, accounting for 64.2% of listings.
- 66.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Atlantic City.
- On average, properties in Atlantic City are equipped to host 6.0 guests.
Atlantic City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Atlantic City
- The most common availability pattern in Atlantic City falls within the 271-366 days range, representing 49.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Atlantic City (42.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Atlantic City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
163 listings
22.8% of total
2 Nights
306 listings
42.8% of total
3 Nights
16 listings
2.2% of total
4-6 Nights
8 listings
1.1% of total
7-29 Nights
9 listings
1.3% of total
30+ Nights
213 listings
29.8% of total
Key Insights
- The most prevalent minimum stay requirement in Atlantic City is 2 Nights, adopted by 42.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.6%) of the Atlantic City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (29.8%) caters to monthly stays (30+ nights) in Atlantic City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.8% of Atlantic City hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Atlantic City.
Atlantic City Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
15 listings
2.1% of total
Flexible
40 listings
5.6% of total
Moderate
87 listings
12.3% of total
Firm
259 listings
36.5% of total
Strict
309 listings
43.5% of total
Cancellation Policy Insights for Atlantic City
- The prevailing Airbnb cancellation policy trend in Atlantic City is Strict, used by 43.5% of listings.
- A majority (80.0%) of hosts in Atlantic City utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 43.5% market standard in Atlantic City.
- With 43.5% using Strict terms, this is a viable option in Atlantic City, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Atlantic City.
Atlantic City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Atlantic City
- The overall average booking lead time for vacation rentals in Atlantic City is 34 days.
- Guests book furthest in advance for stays during July (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (48 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Atlantic City.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Atlantic City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Atlantic City (2025)
Amenity Prevalence
Amenity Insights for Atlantic City
- Essential amenities in Atlantic City that guests expect include: Air conditioning, TV, Wifi, Smoke alarm, Carbon monoxide alarm, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Coffee maker, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Atlantic City: Air conditioning, TV, Wifi, Smoke alarm, Carbon monoxide alarm, Heating, Kitchen.
- Prioritize adding missing essentials: Air conditioning, TV, Wifi, Smoke alarm, Carbon monoxide alarm, Heating, Kitchen.
- Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Atlantic City to stay competitive.
Atlantic City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Atlantic City
- The typical guest profile for Airbnb in Atlantic City consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.9% of guests.
- Key international markets include United States (95.9%) and DC (0.9%).
- Top languages spoken are English (69.8%) followed by Spanish (16%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Atlantic City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cape May Point | 25 | $5,244 | $541.68 | 44% |
| Knowlton Township | 13 | $5,036 | $352.41 | 47% |
| Spring Lake Heights | 17 | $5,031 | $695.44 | 41% |
| Bernardsville | 11 | $4,975 | $348.95 | 55% |
| Middletown Township | 10 | $4,852 | $404.18 | 50% |
| Lambertville | 53 | $4,811 | $315.50 | 51% |
| Surf City | 43 | $4,713 | $649.71 | 39% |
| Cape May | 296 | $4,500 | $549.11 | 39% |
| Stone Harbor | 42 | $4,482 | $745.13 | 36% |
| West Cape May | 92 | $4,377 | $442.06 | 43% |