Belmar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Belmar in 2025? Explore comprehensive Airbnb analytics for Belmar, New Jersey, United States to uncover income potential. This 2025 STR market report for Belmar, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 112 active listings.
Whether you're considering an Airbnb investment in Belmar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Belmar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Belmar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Belmar (2025)
Understanding the monthly revenue variations for Airbnb listings in Belmar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Belmar is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Belmar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,538+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,086 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,556 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,777, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Belmar
Belmar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Belmar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Belmar:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Belmar
Average Daily Rate (ADR) Airbnb Trends in Belmar (2025)
Effective short term rental pricing strategy in Belmar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Belmar typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $695+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $466 or more.
- Typical properties (Median) charge around $323 per night.
- Entry-level properties (Bottom 25%) earn around $240 per night.
Average Daily Rate (ADR) Trend by Month in Belmar
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Airbnb Seasonality Analysis & Trends in Belmar (2025)
Peak Season (August, July, June)
- Revenue averages $7,735 per month
- Occupancy rates average 57.4%
- Daily rates average $397
Shoulder Season
- Revenue averages $3,851 per month
- Occupancy maintains around 36.0%
- Daily rates hold near $396
Low Season (January, November, December)
- Revenue drops to average $2,628 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $354
Seasonality Insights for Belmar
- The Airbnb seasonality in Belmar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Belmar's highest earning potential, with monthly revenues capable of climbing to $8,977, occupancy reaching a high of 64.3%, and ADRs peaking at $438.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,048, occupancy could drop to 24.3%, and ADRs may adjust down to $350.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Belmar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Belmar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Belmar (2025)
Exploring the top neighborhoods for short-term rentals in Belmar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Belmar Beach | Popular beachfront area known for its beautiful sandy shores and vibrant boardwalk. Ideal for attracting families and beachgoers during the summer months. | Belmar Beach, Belmar Boardwalk, Seven President's Oceanfront Park, Pine Creek Park, Shark River Park |
| Lake Como | Quaint, picturesque community adjacent to Belmar, offering a calm atmosphere and beautiful lake views. Perfect for guests looking for serenity and relaxation near the beach. | Lake Como, Lake Como Beach, Woods Park, Saint Rose Church |
| Ocean Avenue | A lively street along the beachfront with access to restaurants, bars, and shops. Attracts visitors looking for a good mix of activities and beach access. | Local restaurants and cafes, Bars and nightlife, Surfing and water sports, Belmar Fishing Club |
| Downtown Belmar | The heart of Belmar filled with local boutiques, eateries, and nightspots. Great for travelers looking to experience local culture and cuisine. | Belmar Historic District, Shopping and dining, Local events and festivals, Art galleries |
| Shark River Hills | A residential area with picturesque views of the Shark River. Attractive for visitors looking for a quieter, neighborhood setting while still close to attractions. | Shark River, Local parks, Scenic spots for walking and biking |
| Spring Lake | An upscale neighboring town known for its charming downtown and scenic lakes. Offers a more peaceful experience while being steps away from the beach. | Spring Lake Beach, Spring Lake Boardwalk, Lake Gregory, Local boutiques and restaurants |
| Asbury Park (near Belmar) | A trendy nearby city known for its music scene and cultural attractions. Appeals to younger crowds and those looking for entertainment and events. | Asbury Park Boardwalk, Stone Pony music venue, Asbury Park Convention Hall, Silverball Retro Arcade |
| Belmar Marina | A scenic spot with access to boating and fishing, appealing to those looking for active leisure options near the water. Ideal for outdoor enthusiasts. | Belmar Marina, Boating and fishing activities, Restaurants near the marina |
Understanding Airbnb License Requirements & STR Laws in Belmar (2025)
While Belmar, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Belmar to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Belmar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Belmarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Seagull’s Nest - Large Belmar Beach House
Entire Place • 4 bedrooms
Belmar Jersey Shore Vacation Getaway
Entire Place • 4 bedrooms
Jersey Shore Getaway
Entire Place • 4 bedrooms
Sunset Manor - Waterfront Home at Belmar Marina
Entire Place • 4 bedrooms
Charming Belmar Boutique w/ Spacious Backyard
Entire Place • 2 bedrooms
Best location, blocks to ocean/main, badges, grill
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Belmar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Belmar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ryan | 3 | $333,037 | 711 | 4.93/5.0 |
| Cassidy | 10 | $218,732 | 69 | 4.82/5.0 |
| Johnny | 4 | $170,878 | 485 | 4.88/5.0 |
| Charleen And Nick | 4 | $165,921 | 211 | 4.87/5.0 |
| Cody | 3 | $157,051 | 174 | 4.96/5.0 |
| Stefania | 3 | $150,185 | 179 | 4.99/5.0 |
| Larry | 1 | $141,251 | 107 | 4.88/5.0 |
| Host #61932635 | 1 | $133,190 | 0 | N/A/5.0 |
| Stephanie | 3 | $129,583 | 72 | 4.93/5.0 |
| Carmen | 3 | $128,775 | 152 | 4.63/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Belmar.
Dive Deeper: Advanced Belmar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Belmar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBelmar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Belmar
- The Belmar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83% of the 112 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Belmar, House properties are the most common (61.6%), reflecting the local real estate landscape.
- Houses represent a significant 61.6% portion, catering likely to families or larger groups.
- The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.8%) offer potential for unique stay experiences.
Belmar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Belmar
- The dominant room capacity in Belmar is 2 bedrooms listings, making up 27.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 49.1% of the active Airbnb listings in Belmar, indicating a high concentration in these sizes.
- A significant 43.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Belmar.
Belmar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Belmar
- The most common guest capacity trend in Belmar vacation rentals is listings accommodating 8+ guests (23.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Belmar STR market, accounting for 45.5% of listings.
- 45.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Belmar.
- On average, properties in Belmar are equipped to host 4.9 guests.
Belmar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Belmar
- The most common availability pattern in Belmar falls within the 271-366 days range, representing 51.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Belmar (41.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Belmar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
20.2% of total
2 Nights
28 listings
25.7% of total
3 Nights
21 listings
19.3% of total
4-6 Nights
7 listings
6.4% of total
7-29 Nights
13 listings
11.9% of total
30+ Nights
18 listings
16.5% of total
Key Insights
- The most prevalent minimum stay requirement in Belmar is 2 Nights, adopted by 25.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.5%) caters to monthly stays (30+ nights) in Belmar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 25.7% of Belmar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Belmar.
Belmar Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
10 listings
9.5% of total
Flexible
4 listings
3.8% of total
Moderate
13 listings
12.4% of total
Firm
31 listings
29.5% of total
Strict
47 listings
44.8% of total
Cancellation Policy Insights for Belmar
- The prevailing Airbnb cancellation policy trend in Belmar is Strict, used by 44.8% of listings.
- A majority (74.3%) of hosts in Belmar utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 44.8% market standard in Belmar.
- With 44.8% using Strict terms, this is a viable option in Belmar, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Belmar.
Belmar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Belmar
- The overall average booking lead time for vacation rentals in Belmar is 59 days.
- Guests book furthest in advance for stays during May (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Belmar.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Belmar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Belmar (2025)
Amenity Prevalence
Amenity Insights for Belmar
- Essential amenities in Belmar that guests expect include: Air conditioning, Wifi, Fire extinguisher, Smoke alarm, Carbon monoxide alarm, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Belmar: Air conditioning, Wifi, Fire extinguisher, Smoke alarm, Carbon monoxide alarm, TV.
- Prioritize adding missing essentials: Fire extinguisher, Smoke alarm, Carbon monoxide alarm, TV.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Belmar to stay competitive.
Belmar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Belmar
- The typical guest profile for Airbnb in Belmar consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.7% of guests.
- Key international markets include United States (96.7%) and DC (0.6%).
- Top languages spoken are English (68.9%) followed by Spanish (12.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Belmar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,751 | $672.66 | 30% |
| Freeland | 11 | $7,453 | $714.60 | 37% |
| Frankford Township | 11 | $6,564 | $549.90 | 47% |
| Spring Lake Heights | 17 | $5,762 | $698.58 | 45% |
| Mountain Lodge Park | 10 | $5,570 | $593.71 | 50% |
| Brookfield | 12 | $5,384 | $540.52 | 50% |
| Town/Village of Harrison | 10 | $5,205 | $562.47 | 55% |
| Penn Estates | 58 | $5,118 | $395.06 | 47% |
| Town of Pawling | 16 | $5,041 | $387.66 | 53% |
| Town of Pleasant Valley | 32 | $4,915 | $514.99 | 41% |