Clifton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Clifton in 2025? Explore comprehensive Airbnb analytics for Clifton, New Jersey, United States to uncover income potential. This 2025 STR market report for Clifton, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 40 active listings.
Whether you're considering an Airbnb investment in Clifton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clifton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clifton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clifton (2025)
Understanding the monthly revenue variations for Airbnb listings in Clifton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clifton is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clifton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,042+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,438 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,393 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $777, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clifton
Clifton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clifton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clifton:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 58%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clifton
Average Daily Rate (ADR) Airbnb Trends in Clifton (2025)
Effective short term rental pricing strategy in Clifton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clifton typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Clifton
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Airbnb Seasonality Analysis & Trends in Clifton (2025)
Peak Season (June, October, July)
- Revenue averages $2,277 per month
- Occupancy rates average 65.1%
- Daily rates average $103
Shoulder Season
- Revenue averages $1,912 per month
- Occupancy maintains around 56.5%
- Daily rates hold near $106
Low Season (February, March, April)
- Revenue drops to average $1,433 per month
- Occupancy decreases to average 41.7%
- Daily rates adjust to average $115
Seasonality Insights for Clifton
- The Airbnb seasonality in Clifton shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clifton's highest earning potential, with monthly revenues capable of climbing to $2,394, occupancy reaching a high of 68.3%, and ADRs peaking at $117.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,102, occupancy could drop to 30.9%, and ADRs may adjust down to $101.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clifton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clifton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clifton (2025)
Exploring the top neighborhoods for short-term rentals in Clifton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Clifton | The heart of Clifton with a mix of commercial and residential spaces. Convenient for travelers due to proximity to restaurants, shops, and transportation hubs. | Clifton Commons, Botanical Garden, Hampton Park, Clifton Arts Center, Dunnfield Creek |
| Botany Section | A residential neighborhood with easy access to parks and local amenities. Perfect for families and long-term guests looking for a quiet stay. | Clifton Nature Reserve, Clifton Park, Local diners, Nearby schools, Community events |
| Middle Village | A suburban area that offers a good balance of residential comfort and proximity to urban attractions. Great for hosting families and larger groups. | Gordon Park, Clifton Historic District, Shopping centers, Civic Parks, Local breweries |
| Athenia | An up-and-coming neighborhood that features local restaurants and shops. Appeals to budget-conscious travelers looking for authentic local experiences. | Parks and Recreation areas, Local eateries, Community shops, Clifton Plaza, Public transportation access |
| Lakeview | Known for the nearby Lake Paterson, this area offers picturesque views and outdoor activities. Great for guests looking for nature-based experiences. | Lake Paterson, Kayaking opportunities, Nature trails, Picnic spots, Community events |
| Allwood | A convenient residential area that attracts business travelers and families alike, with easy access to major highways and suburban comforts. | Shopping plazas, Local restaurants, Allwood Park, Clifton Farmers Market, Transportation options |
| Richfield | This neighborhood offers a cozy suburban feel with parks and schools, ideal for visitors seeking a relaxed environment. | Richfield Park, Family-friendly events, Local schools, Shopping areas, Community centers |
| Highland View | A peaceful residential neighborhood that's close to major roadways, making it convenient for visitors needing quick access to surrounding cities. | Highland View Park, Local shops, Nearby schools, Community events, Outdoor spaces |
Understanding Airbnb License Requirements & STR Laws in Clifton (2025)
While Clifton, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clifton to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Clifton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cliftonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sparkling Clean Fully Furnished Apt | 24/7 Service
Entire Place • 2 bedrooms
Modern Upscale Montclair Home w/ Theater & Game Rm
Entire Place • 4 bedrooms
Spacious Apt | 24/7 Onsite Team | Sparkling Clean
Entire Place • 1 bedroom
Gren’s Place
Entire Place • 3 bedrooms
Cozy 2BR Home | BBQ Grill & Workspace
Entire Place • 2 bedrooms
Homey & Spacious, 2 TVs, free parking, laundry
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clifton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clifton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ave | 2 | $104,262 | 278 | 4.83/5.0 |
| Jenn | 1 | $55,757 | 91 | 4.80/5.0 |
| Moustafa | 5 | $42,289 | 141 | 4.77/5.0 |
| Grendy | 1 | $35,621 | 48 | 4.63/5.0 |
| Daniela | 1 | $35,587 | 15 | 4.67/5.0 |
| Trish | 1 | $28,198 | 79 | 4.84/5.0 |
| Kory | 2 | $26,460 | 144 | 4.95/5.0 |
| Ileola | 3 | $25,529 | 19 | 4.95/5.0 |
| Ruth | 2 | $21,494 | 79 | 4.86/5.0 |
| Host #22226515 | 1 | $20,308 | 0 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clifton.
Dive Deeper: Advanced Clifton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clifton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClifton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clifton
- The Clifton Airbnb market composition is heavily skewed towards Private Room listings, which make up 57.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clifton, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.5%) offer potential for unique stay experiences.
Clifton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clifton
- The dominant room capacity in Clifton is 1 bedroom listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 45.0% of the active Airbnb listings in Clifton, indicating a high concentration in these sizes.
Clifton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clifton
- The most common guest capacity trend in Clifton vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Clifton STR market, accounting for 40.0% of listings.
- On average, properties in Clifton are equipped to host 2.0 guests.
Clifton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clifton
- The most common availability pattern in Clifton falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Clifton (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clifton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
8.3% of total
2 Nights
4 listings
11.1% of total
4-6 Nights
6 listings
16.7% of total
7-29 Nights
11 listings
30.6% of total
30+ Nights
12 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Clifton is 30+ Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (19.4%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (33.3%) caters to monthly stays (30+ nights) in Clifton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 33.3% of Clifton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clifton.
Clifton Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
26.5% of total
Moderate
10 listings
29.4% of total
Firm
5 listings
14.7% of total
Strict
10 listings
29.4% of total
Cancellation Policy Insights for Clifton
- The prevailing Airbnb cancellation policy trend in Clifton is Moderate, used by 29.4% of listings.
- There's a relatively balanced mix between guest-friendly (55.9%) and stricter (44.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.4% market standard in Clifton.
- Regularly review your cancellation policy against competitors and market demand shifts in Clifton.
Clifton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clifton
- The overall average booking lead time for vacation rentals in Clifton is 39 days.
- Guests book furthest in advance for stays during October (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (40 days avg.) sees the longest lead times, while Spring (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Clifton.
- Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Clifton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clifton (2025)
Amenity Prevalence
Amenity Insights for Clifton
- Essential amenities in Clifton that guests expect include: Wifi, Air conditioning, Carbon monoxide alarm, Smoke alarm, Hot water, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hangers, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clifton: Wifi, Air conditioning, Carbon monoxide alarm, Smoke alarm, Hot water, TV, Heating.
- Prioritize adding missing essentials: Carbon monoxide alarm, Smoke alarm, Hot water, TV, Heating.
- Consider adding popular differentiators like Essentials or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clifton to stay competitive.
Clifton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clifton
- The typical guest profile for Airbnb in Clifton consists of primarily domestic travelers (79%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 78.9% of guests.
- Key international markets include United States (78.9%) and Canada (5.2%).
- Top languages spoken are English (58.2%) followed by Spanish (16.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clifton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,751 | $672.66 | 30% |
| Freeland | 11 | $7,453 | $714.60 | 37% |
| Frankford Township | 11 | $6,564 | $549.90 | 47% |
| Spring Lake Heights | 17 | $5,762 | $698.58 | 45% |
| Mountain Lodge Park | 10 | $5,570 | $593.71 | 50% |
| Brookfield | 12 | $5,384 | $540.52 | 50% |
| Town/Village of Harrison | 10 | $5,205 | $562.47 | 55% |
| Penn Estates | 58 | $5,118 | $395.06 | 47% |
| Town of Pawling | 16 | $5,041 | $387.66 | 53% |
| Town of Pleasant Valley | 32 | $4,915 | $514.99 | 41% |