Manasquan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Manasquan in 2025? Explore comprehensive Airbnb analytics for Manasquan, New Jersey, United States to uncover income potential. This 2025 STR market report for Manasquan, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 70 active listings.
Whether you're considering an Airbnb investment in Manasquan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manasquan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Manasquan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Manasquan (2025)
Understanding the monthly revenue variations for Airbnb listings in Manasquan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manasquan is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manasquan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $12,690+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $8,733 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,869 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,118, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Manasquan
Manasquan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Manasquan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manasquan:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Manasquan
Average Daily Rate (ADR) Airbnb Trends in Manasquan (2025)
Effective short term rental pricing strategy in Manasquan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manasquan typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $880+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $664 or more.
- Typical properties (Median) charge around $450 per night.
- Entry-level properties (Bottom 25%) earn around $272 per night.
Average Daily Rate (ADR) Trend by Month in Manasquan
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Airbnb Seasonality Analysis & Trends in Manasquan (2025)
Peak Season (August, July, June)
- Revenue averages $10,316 per month
- Occupancy rates average 55.0%
- Daily rates average $555
Shoulder Season
- Revenue averages $5,021 per month
- Occupancy maintains around 34.4%
- Daily rates hold near $481
Low Season (January, February, April)
- Revenue drops to average $3,528 per month
- Occupancy decreases to average 28.6%
- Daily rates adjust to average $467
Seasonality Insights for Manasquan
- The Airbnb seasonality in Manasquan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Manasquan's highest earning potential, with monthly revenues capable of climbing to $11,561, occupancy reaching a high of 62.9%, and ADRs peaking at $579.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,197, occupancy could drop to 25.4%, and ADRs may adjust down to $455.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manasquan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Manasquan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Manasquan (2025)
Exploring the top neighborhoods for short-term rentals in Manasquan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Manasquan Beach | A beautiful beach town known for its stunning sandy shores and family-friendly atmosphere. It's ideal for summer vacations, attracting families and beachgoers looking for a relaxing seaside getaway. | Manasquan Beach, Riverfront Park, Inlet Beach, Manasquan Reservoir, Local restaurants and shops |
| Sea Girt | A charming coastal town right next to Manasquan, known for its picturesque beach and quaint residential vibe. It draws tourists looking for a peaceful beach experience and scenic walks. | Sea Girt Beach, Sea Girt Lighthouse, Borough Park, Girt Farm, Local eateries |
| Spring Lake | Renowned for its elegant Victorian architecture and lovely boardwalk, Spring Lake offers a refined beach experience, popular among couples and families alike. | Spring Lake Beach, Spring Lake Boardwalk, Divine Park, Local boutiques and cafes |
| Belmar | Known for its vibrant nightlife and lively beach scene, Belmar attracts younger crowds and beach lovers looking for a fun atmosphere along the Jersey Shore. | Belmar Beach, The Belmar Fishing Club, Anchor's Bend, Local bars and restaurants |
| Point Pleasant | A festive beach town with amusement parks and a famous boardwalk, Point Pleasant attracts families looking for a day of fun and entertainment. | Point Pleasant Boardwalk, Jenkinson's Aquarium, Point Pleasant Beach, Local amusement parks |
| Lake Como | A small, serene beach community with a peaceful vibe, Lake Como serves as an escape for those seeking tranquility near the ocean. | Lake Como Beach, Local parks, Charming residential streets |
| Brielle | A scenic town close to the Manasquan River, Brielle is ideal for water sports and activities, making it attractive for guests looking to explore the waterways. | Manasquan River, Local marinas, Brielle Sports Complex |
| Wall Township | A suburban area that offers a quick drive to the coast, Wall Township is great for those looking to be near the beach while enjoying a quieter, residential feel. | Shark River Park, Local shopping centers, Proximity to beaches |
Understanding Airbnb License Requirements & STR Laws in Manasquan (2025)
While Manasquan, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manasquan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Manasquan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Manasquanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beach front living at its best
Entire Place • 4 bedrooms
Beautiful home for family getaway, steps 2 beach
Entire Place • 4 bedrooms
Bright & airy beach house
Entire Place • 4 bedrooms
1 Block To The Beach -NEW House
Entire Place • 4 bedrooms
Manasquan White Castle
Entire Place • 4 bedrooms
Beautiful Home 2 Blocks from Beach
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Manasquan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Manasquan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jenn | 2 | $215,566 | 45 | 4.96/5.0 |
| Runa | 1 | $124,365 | 15 | 5.00/5.0 |
| Ben & Ana | 2 | $120,949 | 77 | 4.95/5.0 |
| Angela | 1 | $118,023 | 15 | 5.00/5.0 |
| Carolina | 1 | $108,611 | 11 | 5.00/5.0 |
| Amy | 1 | $106,996 | 17 | 5.00/5.0 |
| Christine | 1 | $105,827 | 172 | 4.94/5.0 |
| Frank | 1 | $105,024 | 18 | 5.00/5.0 |
| Julianne | 1 | $101,763 | 23 | 4.96/5.0 |
| Jo | 1 | $98,054 | 19 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manasquan.
Dive Deeper: Advanced Manasquan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manasquan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsManasquan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Manasquan
- The Manasquan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 70 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Manasquan, House properties are the most common (87.1%), reflecting the local real estate landscape.
- Houses represent a significant 87.1% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Manasquan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Manasquan
- The dominant room capacity in Manasquan is 4 bedrooms listings, making up 32.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 62.9% of the active Airbnb listings in Manasquan, indicating a high concentration in these sizes.
- A significant 67.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manasquan.
Manasquan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Manasquan
- The most common guest capacity trend in Manasquan vacation rentals is listings accommodating 8+ guests (44.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Manasquan STR market, accounting for 58.6% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manasquan.
- On average, properties in Manasquan are equipped to host 5.7 guests.
Manasquan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Manasquan
- The most common availability pattern in Manasquan falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Manasquan (45.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Manasquan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
17.4% of total
2 Nights
12 listings
17.4% of total
3 Nights
7 listings
10.1% of total
4-6 Nights
8 listings
11.6% of total
7-29 Nights
6 listings
8.7% of total
30+ Nights
24 listings
34.8% of total
Key Insights
- The most prevalent minimum stay requirement in Manasquan is 30+ Nights, adopted by 34.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (34.8%) caters to monthly stays (30+ nights) in Manasquan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 34.8% of Manasquan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 34.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manasquan.
Manasquan Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
5.8% of total
Moderate
13 listings
18.8% of total
Firm
26 listings
37.7% of total
Strict
26 listings
37.7% of total
Cancellation Policy Insights for Manasquan
- The prevailing Airbnb cancellation policy trend in Manasquan is Firm, used by 37.7% of listings.
- A majority (75.4%) of hosts in Manasquan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.7% market standard in Manasquan.
- With 37.7% using Strict terms, this is a viable option in Manasquan, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Manasquan.
Manasquan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Manasquan
- The overall average booking lead time for vacation rentals in Manasquan is 60 days.
- Guests book furthest in advance for stays during July (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Manasquan.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Manasquan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Manasquan (2025)
Amenity Prevalence
Amenity Insights for Manasquan
- Essential amenities in Manasquan that guests expect include: Wifi, Smoke alarm, Carbon monoxide alarm, Fire extinguisher, Heating, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Manasquan: Wifi, Smoke alarm, Carbon monoxide alarm, Fire extinguisher, Heating, Air conditioning.
- Prioritize adding missing essentials: Carbon monoxide alarm, Fire extinguisher, Heating, Air conditioning.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Manasquan to stay competitive.
Manasquan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Manasquan
- The typical guest profile for Airbnb in Manasquan consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.6% of guests.
- Key international markets include United States (96.6%) and DC (1.7%).
- Top languages spoken are English (72.4%) followed by Spanish (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and New Jersey.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Manasquan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 16 | $8,354 | $673.13 | 35% |
| Freeland | 11 | $8,080 | $688.95 | 38% |
| Frankford Township | 12 | $5,929 | $554.99 | 44% |
| Brookfield | 12 | $5,547 | $514.70 | 47% |
| Spring Lake Heights | 17 | $5,356 | $682.58 | 41% |
| Penn Estates | 56 | $5,264 | $401.39 | 47% |
| Town of Kingston | 13 | $5,217 | $436.73 | 48% |
| Town of Pleasant Valley | 31 | $5,146 | $494.41 | 41% |
| Town of Pound Ridge | 19 | $4,977 | $526.06 | 44% |
| Knowlton Township | 13 | $4,940 | $347.62 | 48% |