Trenton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Trenton in 2025? Explore comprehensive Airbnb analytics for Trenton, New Jersey, United States to uncover income potential. This 2025 STR market report for Trenton, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Trenton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Trenton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Trenton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Trenton (2025)
Understanding the monthly revenue variations for Airbnb listings in Trenton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Trenton is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Trenton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,758+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,605 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $875 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $404, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Trenton
Trenton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Trenton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Trenton:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Trenton
Average Daily Rate (ADR) Airbnb Trends in Trenton (2025)
Effective short term rental pricing strategy in Trenton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Trenton typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $158+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
- Typical properties (Median) charge around $48 per night.
- Entry-level properties (Bottom 25%) earn around $39 per night.
Average Daily Rate (ADR) Trend by Month in Trenton
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Airbnb Seasonality Analysis & Trends in Trenton (2025)
Peak Season (July, December, June)
- Revenue averages $1,643 per month
- Occupancy rates average 42.1%
- Daily rates average $91
Shoulder Season
- Revenue averages $1,383 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $84
Low Season (January, February, November)
- Revenue drops to average $874 per month
- Occupancy decreases to average 38.5%
- Daily rates adjust to average $78
Seasonality Insights for Trenton
- The Airbnb seasonality in Trenton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Trenton's highest earning potential, with monthly revenues capable of climbing to $1,821, occupancy reaching a high of 54.5%, and ADRs peaking at $100.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $797, occupancy could drop to 36.0%, and ADRs may adjust down to $77.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Trenton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Trenton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Trenton (2025)
Exploring the top neighborhoods for short-term rentals in Trenton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Trenton | The heart of the city with government buildings, offices, and a range of dining and entertainment options. It's convenient for business travelers and tourists visiting the NJ State Capitol. | New Jersey State Museum, New Jersey State Capitol, Mill Hill Park, Trenton Farmers Market, Trenton Thunder Baseball |
| Chambersburg | A historic neighborhood known for its diverse culture and vibrant local businesses. It's popular for its authentic dining options and community events. | Chambersburg Park, Trenton Cultural Festival, local eateries, Trenton City Gardens |
| Lawnside | A family-friendly area with a suburban feel but close proximity to city amenities. Good for longer stays for families visiting relatives or business. | Lawnside Historic District, local parks, proximity to downtown Trenton |
| Ewing | A nearby township offering a mix of residential charm and convenient access to Trenton. It's popular with visitors seeking a quieter stay while still being close to the city. | Ewing Park, New Jersey State Botanical Garden, Bordentown Avenue Park |
| Hamilton Township | Known for its shopping and entertainment options, Hamilton offers a suburban feel with many attractions for families and visitors. | Mercer County Park, Quaker Bridge Mall, local dining options |
| West Trenton | A quieter residential neighborhood with easy access to the Delaware River and outdoor activities, appealing to nature lovers and families. | Delaware River Parks, Bordentown Avenue River Walk, local trails |
| Trenton Waterfront | A beautiful area along the Delaware River, ideal for visitors who enjoy outdoor activities and scenic views. It's becoming a popular spot for events and local gatherings. | Trenton Morristown Bridge, Waterfront Park, Riverfront State Park |
| New Jersey State Penitentiary | An iconic landmark area that draws interest from history enthusiasts and those intrigued by its historic significance. Close to city conveniences. | New Jersey State Penitentiary tours, Old Trenton neighborhood, local museums |
Understanding Airbnb License Requirements & STR Laws in Trenton (2025)
While Trenton, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Trenton to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Trenton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Trentonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Riverside Retreat
Entire Place • 6 bedrooms
Exquisite Home Near Sesame Place and Six Flags
Entire Place • 3 bedrooms
Lovely two bedroom apartment in Historic Trenton.
Entire Place • 2 bedrooms
Tree Tops
Entire Place • 2 bedrooms
Pink Paradise - near Sesame Place & Six Flags
Entire Place • 3 bedrooms
Golden Era - near Sesame Place & Six Flags
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Trenton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Trenton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Muhammed | 1 | $62,393 | 15 | 3.93/5.0 |
| James | 19 | $57,476 | 267 | 4.51/5.0 |
| Rahnisha | 4 | $47,307 | 41 | 4.56/5.0 |
| Sunna | 1 | $45,583 | 52 | 4.92/5.0 |
| Fatoumata | 2 | $38,474 | 82 | 4.53/5.0 |
| Marc | 1 | $32,561 | 52 | 4.83/5.0 |
| Nathaniel | 1 | $25,489 | 21 | 4.57/5.0 |
| Silvia | 1 | $16,692 | 44 | 4.77/5.0 |
| Rea | 1 | $16,082 | 178 | 4.85/5.0 |
| Carlos Rafael | 3 | $13,032 | 65 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Trenton.
Dive Deeper: Advanced Trenton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Trenton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTrenton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Trenton
- The Trenton Airbnb market composition is heavily skewed towards Private Room listings, which make up 62% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Trenton, House properties are the most common (80%), reflecting the local real estate landscape.
- Houses represent a significant 80% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.0%) offer potential for unique stay experiences.
Trenton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Trenton
- The dominant room capacity in Trenton is 1 bedroom listings, making up 28% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 42.0% of the active Airbnb listings in Trenton, indicating a high concentration in these sizes.
Trenton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Trenton
- The most common guest capacity trend in Trenton vacation rentals is listings accommodating 2 guests (24%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Trenton STR market, accounting for 32.0% of listings.
- On average, properties in Trenton are equipped to host 1.9 guests.
Trenton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Trenton
- The most common availability pattern in Trenton falls within the 271-366 days range, representing 58% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Trenton (38%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Trenton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
53.3% of total
2 Nights
4 listings
8.9% of total
3 Nights
3 listings
6.7% of total
4-6 Nights
4 listings
8.9% of total
7-29 Nights
4 listings
8.9% of total
30+ Nights
6 listings
13.3% of total
Key Insights
- The most prevalent minimum stay requirement in Trenton is 1 Night, adopted by 53.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.2%) of the Trenton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.3%) caters to monthly stays (30+ nights) in Trenton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.3% of Trenton hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Trenton.
Trenton Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
15.9% of total
Moderate
7 listings
15.9% of total
Firm
12 listings
27.3% of total
Strict
18 listings
40.9% of total
Cancellation Policy Insights for Trenton
- The prevailing Airbnb cancellation policy trend in Trenton is Strict, used by 40.9% of listings.
- A majority (68.2%) of hosts in Trenton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40.9% market standard in Trenton.
- With 40.9% using Strict terms, this is a viable option in Trenton, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Trenton.
Trenton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Trenton
- The overall average booking lead time for vacation rentals in Trenton is 11 days.
- Guests book furthest in advance for stays during May (average 28 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (17 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (11 days) as a baseline for your pricing and availability strategy in Trenton.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 28 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 17 days) to capture early planners.
- Monitor your own booking lead times against these Trenton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Trenton (2025)
Amenity Prevalence
Amenity Insights for Trenton
- Essential amenities in Trenton that guests expect include: Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Air conditioning, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Trenton: Wifi, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Trenton to stay competitive.
Trenton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Trenton
- The typical guest profile for Airbnb in Trenton consists of primarily domestic travelers (89%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 88.5% of guests.
- Key international markets include United States (88.5%) and China (1.9%).
- Top languages spoken are English (57.7%) followed by Spanish (22.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Trenton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Trenton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 16 | $8,354 | $673.13 | 35% |
| Freeland | 11 | $8,080 | $688.95 | 38% |
| Frankford Township | 12 | $5,929 | $554.99 | 44% |
| Brookfield | 12 | $5,547 | $514.70 | 47% |
| Spring Lake Heights | 17 | $5,356 | $682.58 | 41% |
| Penn Estates | 56 | $5,264 | $401.39 | 47% |
| Town of Kingston | 13 | $5,217 | $436.73 | 48% |
| Town of Pleasant Valley | 31 | $5,146 | $494.41 | 41% |
| Town of Pound Ridge | 19 | $4,977 | $526.06 | 44% |
| Knowlton Township | 13 | $4,940 | $347.62 | 48% |