Vernon Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Vernon Township in 2025? Explore comprehensive Airbnb analytics for Vernon Township, New Jersey, United States to uncover income potential. This 2025 STR market report for Vernon Township, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 236 active listings.
Whether you're considering an Airbnb investment in Vernon Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vernon Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vernon Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vernon Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Vernon Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vernon Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vernon Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,452+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,213 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,596 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,484, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vernon Township
Vernon Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vernon Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vernon Township:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vernon Township
Average Daily Rate (ADR) Airbnb Trends in Vernon Township (2025)
Effective short term rental pricing strategy in Vernon Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vernon Township typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $467+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $339 or more.
- Typical properties (Median) charge around $241 per night.
- Entry-level properties (Bottom 25%) earn around $186 per night.
Average Daily Rate (ADR) Trend by Month in Vernon Township
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Airbnb Seasonality Analysis & Trends in Vernon Township (2025)
Peak Season (July, August, October)
- Revenue averages $4,413 per month
- Occupancy rates average 46.4%
- Daily rates average $299
Shoulder Season
- Revenue averages $3,316 per month
- Occupancy maintains around 37.6%
- Daily rates hold near $287
Low Season (March, April, November)
- Revenue drops to average $2,362 per month
- Occupancy decreases to average 28.5%
- Daily rates adjust to average $272
Seasonality Insights for Vernon Township
- The Airbnb seasonality in Vernon Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vernon Township's highest earning potential, with monthly revenues capable of climbing to $4,981, occupancy reaching a high of 53.6%, and ADRs peaking at $338.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,125, occupancy could drop to 25.4%, and ADRs may adjust down to $269.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vernon Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vernon Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vernon Township (2025)
Exploring the top neighborhoods for short-term rentals in Vernon Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Wallkill | A beautiful lake setting popular for fishing, kayaking, and relaxation, making it ideal for vacationers looking for a serene getaway. | Lake Wallkill, Vernon Valley, Hiking Trails, Golf Courses, Resorts |
| Vernon Valley | Known for its ski resort, this area attracts winter sports enthusiasts and families, particularly during the holiday season. | Mountain Creek Resort, Skiing, Snowboarding, Mountain Biking, Hiking |
| Wawayanda State Park | A nature lover's paradise, this park offers camping, hiking, and stunning views, appealing to outdoor enthusiasts. | Wawayanda Lake, Hiking Trails, Camping, Picnicking, Fishing |
| Great Gorge | Offers year-round recreational activities including skiing in winter and mountain biking in summer, perfect for adventure seekers. | Great Gorge Ski Area, Mountain Creek Waterpark, Hiking Routes, Bike Trails, Ziplining |
| Vernon Town Center | The heart of the township with shops, restaurants, and community activities, drawing visitors looking for local experiences. | Local Restaurants, Shops, Cafes, Community Events, Library |
| High Point State Park | Home to the highest point in New Jersey, it offers breathtaking views and is ideal for hiking and picnicking. | High Point Monument, Scenic Overlooks, Hiking Trails, Fishing, Picnic Areas |
| Skylands Stadium | A local sports venue that hosts various events throughout the year, attracting sports fans and families alike. | Baseball Games, Concerts, Local Events, Food Festivals, Community Activities |
| The Appalachian Trail | Part of the famous hiking trail running through the area, attracting hikers and nature enthusiasts seeking adventure. | Hiking Trails, Scenic Views, Wildlife Watching, Camping Sites, Nature Exploration |
Understanding Airbnb License Requirements & STR Laws in Vernon Township (2025)
While Vernon Township, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vernon Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Vernon Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vernon Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Oasis - Pool · Hot tub · ON Golf · Tennis
Entire Place • 5 bedrooms
Peaceful Mountian Oasis: Firepit, Hot Tub, Sauna!
Entire Place • 6 bedrooms
Private Island + Lakefront Home
Entire Place • 2 bedrooms
- Nature Stay | Sauna | Mountain Views | 5 BR -
Entire Place • 5 bedrooms
By Mtn Creek Resort: ‘The Point on Highland Lake’
Entire Place • 4 bedrooms
The Mountaintop Lakehouse that Time Forgot.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vernon Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vernon Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gerry & Arlene | 31 | $1,023,938 | 2134 | 4.91/5.0 |
| Evolve | 13 | $566,469 | 480 | 4.79/5.0 |
| Joe | 15 | $369,642 | 1717 | 4.93/5.0 |
| Marley | 2 | $330,555 | 142 | 4.92/5.0 |
| Mountain Creek | 13 | $217,676 | 29 | 4.95/5.0 |
| Naomi | 7 | $173,911 | 219 | 4.77/5.0 |
| Charlie | 3 | $173,373 | 518 | 4.83/5.0 |
| Izzy And Joe | 1 | $161,871 | 74 | 5.00/5.0 |
| Margaret | 1 | $149,429 | 117 | 4.96/5.0 |
| Massimo | 2 | $112,250 | 211 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vernon Township.
Dive Deeper: Advanced Vernon Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vernon Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVernon Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vernon Township
- The Vernon Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.8% of the 236 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vernon Township, Apartment/Condo properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 26.7% portion, catering likely to families or larger groups.
- The presence of 6.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 0.4%) offer potential for unique stay experiences.
Vernon Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vernon Township
- The dominant room capacity in Vernon Township is 2 bedrooms listings, making up 33.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.0% of the active Airbnb listings in Vernon Township, indicating a high concentration in these sizes.
- A significant 30.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vernon Township.
Vernon Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vernon Township
- The most common guest capacity trend in Vernon Township vacation rentals is listings accommodating 4 guests (31.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Vernon Township STR market, accounting for 61.0% of listings.
- 57.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vernon Township.
- On average, properties in Vernon Township are equipped to host 5.6 guests.
Vernon Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vernon Township
- The most common availability pattern in Vernon Township falls within the 271-366 days range, representing 43.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Vernon Township (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vernon Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
100 listings
43.1% of total
2 Nights
78 listings
33.6% of total
3 Nights
3 listings
1.3% of total
4-6 Nights
1 listings
0.4% of total
30+ Nights
50 listings
21.6% of total
Key Insights
- The most prevalent minimum stay requirement in Vernon Township is 1 Night, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.7%) of the Vernon Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.6%) caters to monthly stays (30+ nights) in Vernon Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.1% of Vernon Township hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vernon Township.
Vernon Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
0.9% of total
Super Strict 60 Days
1 listings
0.4% of total
Flexible
35 listings
15% of total
Moderate
111 listings
47.6% of total
Firm
38 listings
16.3% of total
Strict
46 listings
19.7% of total
Cancellation Policy Insights for Vernon Township
- The prevailing Airbnb cancellation policy trend in Vernon Township is Moderate, used by 47.6% of listings.
- There's a relatively balanced mix between guest-friendly (62.6%) and stricter (36.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.6% market standard in Vernon Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Vernon Township.
Vernon Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vernon Township
- The overall average booking lead time for vacation rentals in Vernon Township is 40 days.
- Guests book furthest in advance for stays during April (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Vernon Township.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Vernon Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vernon Township (2025)
Amenity Prevalence
Amenity Insights for Vernon Township
- Essential amenities in Vernon Township that guests expect include: Smoke alarm, TV, Carbon monoxide alarm, Air conditioning, Free parking on premises, Wifi, Heating, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vernon Township: Smoke alarm, TV, Carbon monoxide alarm, Air conditioning, Free parking on premises, Wifi, Heating, Fire extinguisher.
- Prioritize adding missing essentials: TV, Carbon monoxide alarm, Air conditioning, Free parking on premises, Wifi, Heating, Fire extinguisher.
- Consider adding popular differentiators like Hair dryer or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vernon Township to stay competitive.
Vernon Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vernon Township
- The typical guest profile for Airbnb in Vernon Township consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.5% of guests.
- Key international markets include United States (96.5%) and Canada (0.7%).
- Top languages spoken are English (65.2%) followed by Spanish (15.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and New Jersey.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vernon Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 16 | $8,354 | $673.13 | 35% |
| Freeland | 11 | $8,080 | $688.95 | 38% |
| Frankford Township | 12 | $5,929 | $554.99 | 44% |
| Brookfield | 12 | $5,547 | $514.70 | 47% |
| Town of Ancram | 22 | $5,449 | $511.06 | 41% |
| Spring Lake Heights | 17 | $5,356 | $682.58 | 41% |
| Penn Estates | 56 | $5,264 | $401.39 | 47% |
| Town of Kingston | 13 | $5,217 | $436.73 | 48% |
| Town of Pleasant Valley | 31 | $5,146 | $494.41 | 41% |
| Town of Pound Ridge | 19 | $4,977 | $526.06 | 44% |