Carlsbad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Mexico, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Carlsbad in 2025? Explore comprehensive Airbnb analytics for Carlsbad, New Mexico, United States to uncover income potential. This 2025 STR market report for Carlsbad, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 158 active listings.

Whether you're considering an Airbnb investment in Carlsbad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Carlsbad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Carlsbad Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$149
The average rental revenue earned for an occupied room per day in Carlsbad.
Occupancy Rate(?)
53.9%
High demand. Good booking frequency.
Median Annual Revenue(?)
$24,436
Typical annual income for an Airbnb listing in Carlsbad. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.6%
Slight decrease (-1.6%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Carlsbad.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Carlsbad.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
158
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Carlsbad (2025)

Understanding the monthly revenue variations for Airbnb listings in Carlsbad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Carlsbad is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Carlsbad across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,309+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,440 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,500 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,630, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Carlsbad

Carlsbad Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Carlsbad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Carlsbad:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 64%.
  • Entry-level properties (Bottom 25%) average 41% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Carlsbad

Average Daily Rate (ADR) Airbnb Trends in Carlsbad (2025)

Effective short term rental pricing strategy in Carlsbad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Carlsbad typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
  • Typical properties (Median) charge around $125 per night.
  • Entry-level properties (Bottom 25%) earn around $93 per night.

Average Daily Rate (ADR) Trend by Month in Carlsbad

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Airbnb Seasonality Analysis & Trends in Carlsbad (2025)

Peak Season (June, July, May)
  • Revenue averages $2,844 per month
  • Occupancy rates average 58.3%
  • Daily rates average $141
Shoulder Season
  • Revenue averages $2,622 per month
  • Occupancy maintains around 59.3%
  • Daily rates hold near $143
Low Season (January, February, September)
  • Revenue drops to average $2,237 per month
  • Occupancy decreases to average 55.5%
  • Daily rates adjust to average $142

Seasonality Insights for Carlsbad

  • The Airbnb seasonality in Carlsbad shows relatively stable year-round demand. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Carlsbad's highest earning potential, with monthly revenues capable of climbing to $2,869, occupancy reaching a high of 63.3%, and ADRs peaking at $148.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,193, occupancy could drop to 53.6%, and ADRs may adjust down to $137.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Carlsbad.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Carlsbad seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Carlsbad (2025)

Exploring the top neighborhoods for short-term rentals in Carlsbad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Carlsbad
The vibrant core of Carlsbad, offering a variety of shops, restaurants, and cultural attractions. It's a great spot for guests who want to experience the local community and events.
Carlsbad Museum & Art Center, Lake Carlsbad Recreation Area, Walnut Canyon Waterfall Trail, Local restaurants and shops
Carlsbad Caverns National Park
A stunning natural wonder known for its beautiful cave formations and rich biodiversity, drawing nature lovers and adventure seekers from around the world.
Carlsbad Caverns, Bat Flight Program, Hiking trails, Guided cave tours
Brantley Lake State Park
A scenic destination for outdoor enthusiasts featuring fishing, boating, and picnicking opportunities, ideal for families and nature lovers.
Brantley Lake, Water sports, Fishing spots, Picnic areas
College District
Home to local colleges, this area attracts students and visiting families, making it a prime spot for budget-friendly accommodation options.
Carlsbad Community College, Local dining options, Student activities
Riverside Park
A beautiful park area that offers outdoor recreational activities including walking trails and sports facilities, perfect for families and active travelers.
Parks and playgrounds, Walking trails, Public sports facilities
West Carlsbad
A residential area that’s quiet and family-friendly, appealing to visitors looking for a relaxing retreat from the busier parts of town.
Family homes and gardens, Local eateries
East Carlsbad
An area known for its charming neighborhoods and proximity to major roads, making it convenient for those traveling to and from the city.
Shopping centers, Local parks, Dining options
Historic Carlsbad
Rich in history and culture, this area features vintage architecture and historical landmarks, great for tourists interested in heritage and local stories.
Historic buildings, Local museums, Cultural events

Understanding Airbnb License Requirements & STR Laws in Carlsbad (2025)

While Carlsbad, New Mexico, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Carlsbad to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Carlsbad (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Carlsbadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Entire Camp Rental

Entire Camp Rental

Entire Place • 19 bedrooms

$70,390
Revenue
15.8%
Occupancy
$2396.96
Daily Rate
Luxury Riverfront Townhouse. Enjoy the kayak.

Luxury Riverfront Townhouse. Enjoy the kayak.

Entire Place • 3 bedrooms

$58,475
Revenue
61.8%
Occupancy
$257.67
Daily Rate
Leisure Seekers Sojourn-king bed

Leisure Seekers Sojourn-king bed

Entire Place • 3 bedrooms

$55,998
Revenue
68.4%
Occupancy
$213.92
Daily Rate
Kick Back & Relax! This Place ROCKS! - Sleeps 10

Kick Back & Relax! This Place ROCKS! - Sleeps 10

Entire Place • 3 bedrooms

$55,743
Revenue
75.4%
Occupancy
$200.97
Daily Rate
Grand Abode - Beautiful Spacious Home for families

Grand Abode - Beautiful Spacious Home for families

Entire Place • 4 bedrooms

$54,728
Revenue
59.1%
Occupancy
$247.64
Daily Rate
Casa de Miel…New Home near Carlsbad Caverns!

Casa de Miel…New Home near Carlsbad Caverns!

Entire Place • 3 bedrooms

$50,356
Revenue
78.5%
Occupancy
$164.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Carlsbad (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Carlsbad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jenn18$487,29241704.90/5.0
Natalie6$206,82023164.88/5.0
Shawn5$203,0568584.66/5.0
Janelle4$114,6364594.70/5.0
Chris4$107,7556384.79/5.0
Brett2$105,1654584.89/5.0
Sharon6$91,847463.25/5.0
Katherine2$87,4464724.79/5.0
Brendan3$87,1583183.21/5.0
David2$86,8752684.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Carlsbad.

Dive Deeper: Advanced Carlsbad STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Carlsbad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Carlsbad Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Carlsbad

  • The Carlsbad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 158 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Carlsbad, House properties are the most common (74.7%), reflecting the local real estate landscape.
  • Houses represent a significant 74.7% portion, catering likely to families or larger groups.
  • The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays, others (combined 6.4%) offer potential for unique stay experiences.

Carlsbad Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Carlsbad

  • The dominant room capacity in Carlsbad is 3 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 60.7% of the active Airbnb listings in Carlsbad, indicating a high concentration in these sizes.
  • A significant 41.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Carlsbad.

Carlsbad Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Carlsbad

  • The most common guest capacity trend in Carlsbad vacation rentals is listings accommodating 6 guests (20.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Carlsbad STR market, accounting for 39.3% of listings.
  • 43.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Carlsbad.
  • On average, properties in Carlsbad are equipped to host 4.6 guests.

Carlsbad Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Carlsbad

  • The most common availability pattern in Carlsbad falls within the 91-180 days range, representing 39.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 45.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Carlsbad (38.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 56.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Carlsbad Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (55.9%)

1 Night

85 listings

55.9% of total

2 Nights (29.6%)

2 Nights

45 listings

29.6% of total

3 Nights (2%)

3 Nights

3 listings

2% of total

4-6 Nights (2.6%)

4-6 Nights

4 listings

2.6% of total

7-29 Nights (5.3%)

7-29 Nights

8 listings

5.3% of total

30+ Nights (4.6%)

30+ Nights

7 listings

4.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Carlsbad is 1 Night, adopted by 55.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (85.5%) of the Carlsbad Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 55.9% of Carlsbad hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Carlsbad.

Carlsbad Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (45.6%)

Flexible

67 listings

45.6% of total

Moderate (34%)

Moderate

50 listings

34% of total

Firm

6 listings

4.1% of total

Strict (16.3%)

Strict

24 listings

16.3% of total

Cancellation Policy Insights for Carlsbad

  • The prevailing Airbnb cancellation policy trend in Carlsbad is Flexible, used by 45.6% of listings.
  • The market strongly favors guest-friendly terms, with 79.6% of listings offering Flexible or Moderate policies. This suggests guests in Carlsbad may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 45.6% market standard in Carlsbad.
  • Regularly review your cancellation policy against competitors and market demand shifts in Carlsbad.

Carlsbad STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Carlsbad

  • The overall average booking lead time for vacation rentals in Carlsbad is 34 days.
  • Guests book furthest in advance for stays during April (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (44 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Carlsbad.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Carlsbad averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Carlsbad (2025)

Amenity Prevalence

Amenity Insights for Carlsbad

  • Essential amenities in Carlsbad that guests expect include: Free parking on premises, Smoke alarm, Air conditioning, Heating, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Carlsbad: Free parking on premises, Smoke alarm, Air conditioning, Heating, TV.
  • Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Air conditioning, Heating, TV.
  • Consider adding popular differentiators like Wifi or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Carlsbad to stay competitive.

Carlsbad Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Carlsbad

  • The typical guest profile for Airbnb in Carlsbad consists of primarily domestic travelers (97%), often arriving from nearby Albuquerque, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.3% of guests.
  • Key international markets include United States (97.3%) and DC (0.5%).
  • Top languages spoken are English (74%) followed by Spanish (16.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Albuquerque and Austin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Carlsbad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alto119$2,759$325.2533%
Cloudcroft182$2,542$182.1047%
Ruidoso1,008$2,146$240.4434%
Ruidoso Downs11$2,090$232.8631%
Nogal19$1,953$189.9729%
High Rolls30$1,950$154.8344%
Alamogordo76$1,921$136.1753%
Hobbs45$1,832$113.5658%
Roswell94$1,763$160.3349%
Capitan10$1,699$136.2143%

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