Jemez Springs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Mexico, United States
Is Airbnb profitable in Jemez Springs in 2025? Explore comprehensive Airbnb analytics for Jemez Springs, New Mexico, United States to uncover income potential. This 2025 STR market report for Jemez Springs, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.
Whether you're considering an Airbnb investment in Jemez Springs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jemez Springs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jemez Springs Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jemez Springs (2025)
Understanding the monthly revenue variations for Airbnb listings in Jemez Springs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jemez Springs is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jemez Springs across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,332+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,547 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,048 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,618, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jemez Springs
Jemez Springs Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Jemez Springs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jemez Springs:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 55%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jemez Springs
Average Daily Rate (ADR) Airbnb Trends in Jemez Springs (2025)
Effective short term rental pricing strategy in Jemez Springs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jemez Springs typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $285+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $238 or more.
- Typical properties (Median) charge around $182 per night.
- Entry-level properties (Bottom 25%) earn around $131 per night.
Average Daily Rate (ADR) Trend by Month in Jemez Springs
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Airbnb Seasonality Analysis & Trends in Jemez Springs (2025)
Peak Season (June, May, July)
- Revenue averages $3,955 per month
- Occupancy rates average 62.2%
- Daily rates average $190
Shoulder Season
- Revenue averages $3,211 per month
- Occupancy maintains around 54.2%
- Daily rates hold near $190
Low Season (January, February, December)
- Revenue drops to average $2,677 per month
- Occupancy decreases to average 42.4%
- Daily rates adjust to average $197
Seasonality Insights for Jemez Springs
- The Airbnb seasonality in Jemez Springs shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jemez Springs's highest earning potential, with monthly revenues capable of climbing to $4,398, occupancy reaching a high of 66.8%, and ADRs peaking at $199.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,639, occupancy could drop to 37.8%, and ADRs may adjust down to $186.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jemez Springs.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jemez Springs seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jemez Springs (2025)
Exploring the top neighborhoods for short-term rentals in Jemez Springs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Jemez Springs Village | Charming village known for its hot springs and natural beauty. Offers a peaceful retreat for tourists looking to relax and enjoy outdoor activities. | Jemez Hot Springs, Walatowa Visitor Center, Jemez Mountains, Battlefield of the Jemez, San Diego Church |
| Fenton Lake State Park | Popular location for fishing, camping, and hiking. Attracts nature enthusiasts and families who enjoy outdoor adventures. | Fenton Lake, hiking trails, camping sites, picnic areas, wildlife viewing |
| Red Rocks Road | Scenic area known for stunning red rock formations and hiking opportunities. Ideal for photographers and nature lovers. | Red Rocks, hiking trails, scenic viewpoints, wildflower viewing |
| Cochiti Lake | A large reservoir offering recreational activities like boating and fishing. Great for families and outdoor lovers looking for water activities. | Cochiti Lake, boating, fishing, picnicking, hiking trails |
| Bandelier National Monument | Famous for its archaeological sites and breathtaking canyon views. A must-visit for history buffs and hikers. | Bandelier ruins, hiking trails, Canyon Trail, Visitor Center, scenic vistas |
| Los Alamos | A nearby town known for its rich history and science, offering museums and outdoor activities. Attracts families and tourists interested in history. | Bradbury Science Museum, Los Alamos History Museum, Mountains and trails, Family-friendly activities |
| Santa Fe | Cultural capital with a rich arts scene, historic architecture, and a vibrant food culture. Great for tourists seeking art and culture. | Santa Fe Plaza, Museum Hill, Canyon Road, Georgia O'Keeffe Museum, Santa Fe Opera |
| Puye Cliffs | Historic Native American site with impressive cliff dwellings and stunning views. Attracts those interested in Native American history and culture. | Puye Cliffs, guided tours, archaeological significance, stunning views |
Understanding Airbnb License Requirements & STR Laws in Jemez Springs (2025)
While Jemez Springs, New Mexico, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jemez Springs to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Jemez Springs (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jemez Springsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
River Mountain Oasis: Hot Springs & Fishing Nearby
Entire Place • 2 bedrooms
Minimalist Cabin in the Trees w/ Soaking Tub
Entire Place • 1 bedroom
The Crisp Family Mountain Cabin
Entire Place • 3 bedrooms
Jemez Springs Entire Mountain View Lodge
Entire Place • 3 bedrooms
Simple elegance on the river in Jemez Springs, NM
Entire Place • 2 bedrooms
True Mountain Adobe in Jemez Springs
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jemez Springs (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Jemez Springs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mark Begich | 3 | $148,800 | 490 | 4.73/5.0 |
| Evolve | 4 | $118,324 | 171 | 4.78/5.0 |
| Kelly | 3 | $112,572 | 317 | 4.95/5.0 |
| Adriana | 1 | $86,224 | 53 | 4.98/5.0 |
| Wade | 1 | $79,842 | 126 | 4.95/5.0 |
| Isaac | 1 | $66,419 | 12 | 4.75/5.0 |
| Nick | 1 | $57,750 | 90 | 4.96/5.0 |
| Christine | 1 | $57,370 | 10 | 5.00/5.0 |
| Farita And Daniel | 1 | $46,472 | 92 | 4.89/5.0 |
| Douglas | 2 | $45,416 | 38 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jemez Springs.
Dive Deeper: Advanced Jemez Springs STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jemez Springs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJemez Springs Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jemez Springs
- The Jemez Springs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jemez Springs, Outdoor/Unique properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 37.5% portion, catering likely to families or larger groups.
- The presence of 7.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 5.0%) offer potential for unique stay experiences.
Jemez Springs Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jemez Springs
- The dominant room capacity in Jemez Springs is 1 bedroom listings, making up 42.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in Jemez Springs, indicating a high concentration in these sizes.
- A significant 22.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jemez Springs.
Jemez Springs Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jemez Springs
- The most common guest capacity trend in Jemez Springs vacation rentals is listings accommodating 4 guests (27.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Jemez Springs STR market, accounting for 52.5% of listings.
- 32.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jemez Springs.
- On average, properties in Jemez Springs are equipped to host 4.3 guests.
Jemez Springs Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jemez Springs
- The most common availability pattern in Jemez Springs falls within the 91-180 days range, representing 35% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 55.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Jemez Springs (32.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Jemez Springs Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
25% of total
2 Nights
22 listings
55% of total
3 Nights
3 listings
7.5% of total
7-29 Nights
2 listings
5% of total
30+ Nights
3 listings
7.5% of total
Key Insights
- The most prevalent minimum stay requirement in Jemez Springs is 2 Nights, adopted by 55% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.0%) of the Jemez Springs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55% of Jemez Springs hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jemez Springs.
Jemez Springs Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
22.5% of total
Moderate
20 listings
50% of total
Firm
6 listings
15% of total
Strict
5 listings
12.5% of total
Cancellation Policy Insights for Jemez Springs
- The prevailing Airbnb cancellation policy trend in Jemez Springs is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 72.5% of listings offering Flexible or Moderate policies. This suggests guests in Jemez Springs may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Jemez Springs.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Jemez Springs.
Jemez Springs STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jemez Springs
- The overall average booking lead time for vacation rentals in Jemez Springs is 41 days.
- Guests book furthest in advance for stays during August (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Jemez Springs.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Jemez Springs averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jemez Springs (2025)
Amenity Prevalence
Amenity Insights for Jemez Springs
- Essential amenities in Jemez Springs that guests expect include: Fire extinguisher, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Free parking on premises, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Jemez Springs: Fire extinguisher, Smoke alarm.
- Prioritize adding missing essentials: Fire extinguisher, Smoke alarm.
- Consider adding popular differentiators like Dishes and silverware or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jemez Springs to stay competitive.
Jemez Springs Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Jemez Springs
- The typical guest profile for Airbnb in Jemez Springs consists of primarily domestic travelers (97%), often arriving from nearby Albuquerque, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.5% of guests.
- Key international markets include United States (96.5%) and DC (1%).
- Top languages spoken are English (66.9%) followed by Spanish (14%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Albuquerque and Santa Fe.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jemez Springs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Santa Fe | 1,676 | $3,756 | $286.54 | 49% |
| Valdez | 30 | $3,205 | $317.79 | 38% |
| Arroyo Seco | 57 | $3,060 | $298.72 | 42% |
| El Prado | 225 | $2,913 | $231.32 | 48% |
| Tres Piedras | 16 | $2,846 | $182.08 | 49% |
| Angel Fire | 621 | $2,806 | $321.04 | 35% |
| Los Cerrillos | 22 | $2,703 | $202.91 | 44% |
| Placitas | 31 | $2,638 | $219.14 | 53% |
| Abiquiu | 41 | $2,580 | $200.49 | 51% |
| Red River | 306 | $2,576 | $335.29 | 32% |