Truth or Consequences Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Mexico, United States
Is Airbnb profitable in Truth or Consequences in 2025? Explore comprehensive Airbnb analytics for Truth or Consequences, New Mexico, United States to uncover income potential. This 2025 STR market report for Truth or Consequences, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 77 active listings.
Whether you're considering an Airbnb investment in Truth or Consequences, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Truth or Consequences Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Truth or Consequences Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Truth or Consequences (2025)
Understanding the monthly revenue variations for Airbnb listings in Truth or Consequences is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Truth or Consequences is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Truth or Consequences across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,413+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,395 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,498 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $828, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Truth or Consequences
Truth or Consequences Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Truth or Consequences STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Truth or Consequences:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Truth or Consequences
Average Daily Rate (ADR) Airbnb Trends in Truth or Consequences (2025)
Effective short term rental pricing strategy in Truth or Consequences involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Truth or Consequences typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $186+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $146 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Truth or Consequences
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Airbnb Seasonality Analysis & Trends in Truth or Consequences (2025)
Peak Season (May, June, March)
- Revenue averages $2,045 per month
- Occupancy rates average 45.3%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,819 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $117
Low Season (August, September, November)
- Revenue drops to average $1,493 per month
- Occupancy decreases to average 38.0%
- Daily rates adjust to average $116
Seasonality Insights for Truth or Consequences
- The Airbnb seasonality in Truth or Consequences shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Truth or Consequences's highest earning potential, with monthly revenues capable of climbing to $2,117, occupancy reaching a high of 52.9%, and ADRs peaking at $120.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,366, occupancy could drop to 33.7%, and ADRs may adjust down to $114.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Truth or Consequences.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Truth or Consequences seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Truth or Consequences (2025)
Exploring the top neighborhoods for short-term rentals in Truth or Consequences? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Riverfront District | Scenic area along the Rio Grande offering serene views and outdoor activities. A popular choice for visitors looking to enjoy the natural beauty of the region while being close to historical sites and downtown amenities. | River Country Hot Springs, Geronimo Springs Museum, Rio Grande River, Truth or Consequences Downtown, Manhattan Project Historic Park |
| Historic Downtown | Charming downtown area with a rich history and unique local shops, restaurants, and galleries. Great spot for travelers who want to experience the local culture and community events. | Historic Buildings, Local Art Galleries, Unique Shops and Cafes, Public Art Installations, Spirit of Truth, Farmers Market |
| Hot Springs Boulevard | Known for its natural hot springs, this area attracts visitors looking to relax and rejuvenate. It's an ideal location for wellness travelers and those seeking spa experiences. | Healing Waters Resort, Riverbend Hot Springs, The Blackstone Hotsprings, Cottonwood Park, Hotsprings Plaza |
| Elephant Butte Lake State Park | A popular recreational area featuring a large lake for boating and fishing. Ideal for outdoor enthusiasts and families looking for adventure activities around the lake. | Elephant Butte Lake, Boating & Fishing Activities, Hiking Trails, Picnic Areas, Campgrounds |
| Caballo Lake State Park | Another fantastic outdoor destination, offering great opportunities for fishing and water sports. It's perfect for nature lovers and those planning water-focused getaways. | Caballo Lake, Fishing, Boating, Hiking Trails, Camping Areas |
| Vista del Rio | A tranquil neighborhood known for its picturesque views and proximity to the Rio Grande. It offers a peaceful retreat for visitors and is perfect for families and couples looking for a quiet stay. | River Access, Nature Trails, Scenic Views, Quiet Residential Area |
| Truth or Consequences Municipal Airport Area | Conveniently located for travelers arriving by air, this area provides easy access to the city and local attractions. It’s ideal for short-term stays with a focus on convenience. | Local Restaurants, Airport Access, Transport Links, Quick Access to Downtown |
| Coyote Hill | A scenic area offering stunning views of the surrounding landscape and a more rural experience. Great for visitors looking to escape city life and enjoy nature. | Hiking Trails, Scenic Overlooks, Stargazing Opportunities, Quiet Retreats |
Understanding Airbnb License Requirements & STR Laws in Truth or Consequences (2025)
While Truth or Consequences, New Mexico, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Truth or Consequences to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Truth or Consequences (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Truth or Consequencesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Riverside Hot Springs Private Retreat
Entire Place • 3 bedrooms
57 Taylor in TRC NM at Elephant Butte Lake
Entire Place • 4 bedrooms
'Love Shack' with Hot Spring
Entire Place • 1 bedroom
Come relax, enjoy, have fun on the riverfront deck
Entire Place • 3 bedrooms
Casita De Agua Encanto
Entire Place • 2 bedrooms
Healing Home with Hot Springs
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Truth or Consequences (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Truth or Consequences based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Glenn | 5 | $103,700 | 2026 | 4.86/5.0 |
| Andrea And Robert | 9 | $92,390 | 549 | 4.95/5.0 |
| Jessica | 1 | $75,970 | 327 | 5.00/5.0 |
| Molly | 3 | $67,226 | 206 | 4.99/5.0 |
| Sarah | 2 | $61,352 | 62 | 4.97/5.0 |
| David | 2 | $61,006 | 37 | 4.39/5.0 |
| Evolve | 2 | $50,764 | 62 | 4.88/5.0 |
| Lillis | 1 | $47,271 | 38 | 5.00/5.0 |
| Ron & Yarrow | 4 | $45,627 | 1238 | 4.71/5.0 |
| Gary | 3 | $42,757 | 185 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Truth or Consequences.
Dive Deeper: Advanced Truth or Consequences STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Truth or Consequences. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTruth or Consequences Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Truth or Consequences
- The Truth or Consequences Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.7% of the 77 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Truth or Consequences, House properties are the most common (63.6%), reflecting the local real estate landscape.
- Houses represent a significant 63.6% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 1.3%) offer potential for unique stay experiences.
Truth or Consequences Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Truth or Consequences
- The dominant room capacity in Truth or Consequences is 1 bedroom listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.4% of the active Airbnb listings in Truth or Consequences, indicating a high concentration in these sizes.
Truth or Consequences Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Truth or Consequences
- The most common guest capacity trend in Truth or Consequences vacation rentals is listings accommodating 2 guests (39%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Truth or Consequences STR market, accounting for 67.6% of listings.
- 18.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Truth or Consequences.
- On average, properties in Truth or Consequences are equipped to host 3.7 guests.
Truth or Consequences Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Truth or Consequences
- The most common availability pattern in Truth or Consequences falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Truth or Consequences (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Truth or Consequences Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
38 listings
52.1% of total
2 Nights
24 listings
32.9% of total
3 Nights
3 listings
4.1% of total
4-6 Nights
1 listings
1.4% of total
7-29 Nights
2 listings
2.7% of total
30+ Nights
5 listings
6.8% of total
Key Insights
- The most prevalent minimum stay requirement in Truth or Consequences is 1 Night, adopted by 52.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.0%) of the Truth or Consequences Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.1% of Truth or Consequences hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Truth or Consequences.
Truth or Consequences Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
20.3% of total
Moderate
26 listings
35.1% of total
Firm
10 listings
13.5% of total
Strict
23 listings
31.1% of total
Cancellation Policy Insights for Truth or Consequences
- The prevailing Airbnb cancellation policy trend in Truth or Consequences is Moderate, used by 35.1% of listings.
- There's a relatively balanced mix between guest-friendly (55.4%) and stricter (44.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35.1% market standard in Truth or Consequences.
- With 31.1% using Strict terms, this is a viable option in Truth or Consequences, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Truth or Consequences.
Truth or Consequences STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Truth or Consequences
- The overall average booking lead time for vacation rentals in Truth or Consequences is 37 days.
- Guests book furthest in advance for stays during May (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (41 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Truth or Consequences.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Truth or Consequences averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Truth or Consequences (2025)
Amenity Prevalence
Amenity Insights for Truth or Consequences
- Essential amenities in Truth or Consequences that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Heating, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Truth or Consequences: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Fire extinguisher or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Truth or Consequences to stay competitive.
Truth or Consequences Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Truth or Consequences
- The typical guest profile for Airbnb in Truth or Consequences consists of primarily domestic travelers (99%), often arriving from nearby Albuquerque, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.5% of guests.
- Key international markets include United States (98.5%) and DC (0.3%).
- Top languages spoken are English (67.6%) followed by Spanish (21.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Albuquerque and El Paso.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Truth or Consequences Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Elephant Butte | 40 | $1,875 | $166.28 | 39% |
| Gila | 15 | $1,730 | $131.10 | 46% |
| Silver City | 103 | $1,716 | $115.98 | 52% |
| Mesilla | 44 | $1,712 | $121.35 | 47% |
| Los Lunas | 27 | $1,711 | $142.52 | 45% |
| Las Cruces | 460 | $1,647 | $118.05 | 49% |
| Deming | 32 | $1,596 | $102.31 | 52% |
| Glenwood | 10 | $1,530 | $142.82 | 37% |
| Socorro | 13 | $1,348 | $113.88 | 47% |
| Reserve | 12 | $882 | $104.74 | 35% |