Town of New Hartford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Town of New Hartford in 2025? Explore comprehensive Airbnb analytics for Town of New Hartford, New York, United States to uncover income potential. This 2025 STR market report for Town of New Hartford, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Town of New Hartford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of New Hartford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of New Hartford Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$168
The average rental revenue earned for an occupied room per day in Town of New Hartford.
Occupancy Rate(?)
43.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,735
Typical annual income for an Airbnb listing in Town of New Hartford. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.7%
Positive growth (0.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Town of New Hartford.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Town of New Hartford.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of New Hartford (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of New Hartford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of New Hartford is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of New Hartford across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,888+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,395 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,014 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,173, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of New Hartford

Town of New Hartford Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of New Hartford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of New Hartford:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of New Hartford

Average Daily Rate (ADR) Airbnb Trends in Town of New Hartford (2025)

Effective short term rental pricing strategy in Town of New Hartford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of New Hartford typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $268+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $179 or more.
  • Typical properties (Median) charge around $141 per night.
  • Entry-level properties (Bottom 25%) earn around $106 per night.

Average Daily Rate (ADR) Trend by Month in Town of New Hartford

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Airbnb Seasonality Analysis & Trends in Town of New Hartford (2025)

Peak Season (July, August, June)
  • Revenue averages $3,378 per month
  • Occupancy rates average 62.1%
  • Daily rates average $175
Shoulder Season
  • Revenue averages $2,140 per month
  • Occupancy maintains around 46.3%
  • Daily rates hold near $148
Low Season (January, April, November)
  • Revenue drops to average $1,691 per month
  • Occupancy decreases to average 39.5%
  • Daily rates adjust to average $150

Seasonality Insights for Town of New Hartford

  • The Airbnb seasonality in Town of New Hartford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of New Hartford's highest earning potential, with monthly revenues capable of climbing to $3,650, occupancy reaching a high of 68.1%, and ADRs peaking at $178.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,610, occupancy could drop to 35.0%, and ADRs may adjust down to $143.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of New Hartford.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of New Hartford seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of New Hartford (2025)

Exploring the top neighborhoods for short-term rentals in Town of New Hartford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Meadow Street
A family-friendly neighborhood that offers proximity to parks and local shops. Ideal for families and visitors looking for a quiet atmosphere yet close to amenities.
New Hartford Shopping Center, Donnelly Park, Tug Hill Park, local restaurants, nearby hiking trails
Sandy Hill
This area is known for its scenic views and outdoor activities, attracting nature lovers and families. It's perfect for guests looking to explore the beautiful landscapes of Upstate New York.
Sandy Hill Park, Black River Canal, Hiking Trails, Fishing Spots, Picnic Areas
North Utica
Located just a short drive from New Hartford, this area offers easy access to businesses and the local community, making it appealing for both short-term and long-term stays.
Utica Zoo, The Munson Williams Proctor Arts Institute, Restaurants and cafes, Nightlife options, Shopping outlets
Farragut Park
A vibrant neighborhood known for its community spirit and local events, Farragut Park attracts guests who are interested in local culture and activities.
Farragut Park, Community Events, Local Markets, Nearby Art Studios, Public Libraries
West Hill
A suburban enclave that provides a peaceful escape with access to urban amenities, making it ideal for travelers seeking a blend of urban and rural experiences.
West Hill Park, Nature Trails, Local Diner, Community Green Spaces, Playgrounds
Hawley Green
This area offers a cultural experience with historic buildings and local art, appealing for guests interested in the artistic side of the region.
Historic Hawley Green, Art Installations, Local Theaters, Nearby Museums, Community Festivals
East New Hartford
An up-and-coming area focusing on growth and development, drawing in young professionals and families looking for a suburban feel.
East New Hartford Park, Local Shops and Cafes, Recreational Centers, Family-friendly Activities, Community Events
Dolan Rd Area
Known for its luxurious homes and serene environment, this area caters to guests looking for a relaxing getaway while still being close to the city.
Dolan Rd Park, Scenic Views, Quiet Neighborhood, Nearby Wineries, Parks and Trails

Understanding Airbnb License Requirements & STR Laws in Town of New Hartford (2025)

While Town of New Hartford, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of New Hartford to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Town of New Hartford (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of New Hartfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy 2BR | Close to Shopping | Garage Parking

Cozy 2BR | Close to Shopping | Garage Parking

Entire Place • 2 bedrooms

$42,781
Revenue
70.5%
Occupancy
$192.65
Daily Rate
Pineview Lodge

Pineview Lodge

Entire Place • 3 bedrooms

$41,149
Revenue
57.6%
Occupancy
$190.96
Daily Rate
Happy Home in the Hills

Happy Home in the Hills

Entire Place • 4 bedrooms

$35,991
Revenue
63.8%
Occupancy
$152.02
Daily Rate
New Hartford Comfort Home 🏡

New Hartford Comfort Home 🏡

Entire Place • 2 bedrooms

$34,986
Revenue
52.6%
Occupancy
$154.83
Daily Rate
Happy Home II

Happy Home II

Entire Place • 4 bedrooms

$31,530
Revenue
52.9%
Occupancy
$179.82
Daily Rate
Modern and Peaceful Rental in central New Hartford

Modern and Peaceful Rental in central New Hartford

Entire Place • 2 bedrooms

$28,302
Revenue
54.4%
Occupancy
$141.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of New Hartford (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of New Hartford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Scott2$67,5211555.00/5.0
Linda1$42,781134.92/5.0
Patrick1$41,149424.90/5.0
Fuad1$34,986664.76/5.0
Melisa2$29,6662934.95/5.0
Nikolay,N1$23,0731334.91/5.0
Colin1$19,137354.80/5.0
Keiran1$17,747964.96/5.0
Rebecca1$12,749284.79/5.0
Victoria2$10,88685.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of New Hartford.

Dive Deeper: Advanced Town of New Hartford STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of New Hartford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of New Hartford Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of New Hartford

  • The Town of New Hartford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of New Hartford, House properties are the most common (88.9%), reflecting the local real estate landscape.
  • Houses represent a significant 88.9% portion, catering likely to families or larger groups.

Town of New Hartford Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of New Hartford

  • The dominant room capacity in Town of New Hartford is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 77.8% of the active Airbnb listings in Town of New Hartford, indicating a high concentration in these sizes.
  • A significant 38.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of New Hartford.

Town of New Hartford Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of New Hartford

  • The most common guest capacity trend in Town of New Hartford vacation rentals is listings accommodating 5 guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 8+ guests dominate the Town of New Hartford STR market, accounting for 50.0% of listings.
  • 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of New Hartford.
  • On average, properties in Town of New Hartford are equipped to host 5.1 guests.

Town of New Hartford Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of New Hartford

  • The most common availability pattern in Town of New Hartford falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Town of New Hartford (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of New Hartford Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.5%)

1 Night

2 listings

12.5% of total

2 Nights (43.8%)

2 Nights

7 listings

43.8% of total

3 Nights (6.3%)

3 Nights

1 listings

6.3% of total

7-29 Nights (18.8%)

7-29 Nights

3 listings

18.8% of total

30+ Nights (18.8%)

30+ Nights

3 listings

18.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of New Hartford is 2 Nights, adopted by 43.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.8%) caters to monthly stays (30+ nights) in Town of New Hartford, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 43.8% of Town of New Hartford hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
  • A 2-night minimum appears standard (43.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 18.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of New Hartford.

Town of New Hartford Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (37.5%)

Flexible

6 listings

37.5% of total

Moderate (18.8%)

Moderate

3 listings

18.8% of total

Firm (25%)

Firm

4 listings

25% of total

Strict (18.8%)

Strict

3 listings

18.8% of total

Cancellation Policy Insights for Town of New Hartford

  • The prevailing Airbnb cancellation policy trend in Town of New Hartford is Flexible, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (56.3%) and stricter (43.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 37.5% market standard in Town of New Hartford.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of New Hartford.

Town of New Hartford STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of New Hartford

  • The overall average booking lead time for vacation rentals in Town of New Hartford is 64 days.
  • Guests book furthest in advance for stays during May (average 145 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Town of New Hartford.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Town of New Hartford averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of New Hartford (2025)

Amenity Prevalence

Amenity Insights for Town of New Hartford

  • Essential amenities in Town of New Hartford that guests expect include: TV, Heating, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Stove, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of New Hartford: TV, Heating, Wifi, Free parking on premises.
  • Consider adding popular differentiators like Coffee maker or Stove to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of New Hartford to stay competitive.

Town of New Hartford Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of New Hartford

  • The typical guest profile for Airbnb in Town of New Hartford consists of primarily domestic travelers (95%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include United States (94.9%) and Canada (2.9%).
  • Top languages spoken are English (76.2%) followed by Spanish (7.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Troy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of New Hartford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Trenton14$6,848$443.2048%
Town of Torrey34$4,794$419.1150%
Town of Otisco23$4,629$400.4943%
Hunter31$4,465$594.3632%
Windham61$4,410$551.3030%
Jewett62$4,080$474.7933%
West Kill32$4,037$390.1338%
Town of Varick37$4,022$432.2041%
Town of Fayette64$3,974$393.3440%
Cooperstown12$3,962$831.0534%

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