Lake Toxaway Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Lake Toxaway in 2025? Explore comprehensive Airbnb analytics for Lake Toxaway, North Carolina, United States to uncover income potential. This 2025 STR market report for Lake Toxaway, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 61 active listings.
Whether you're considering an Airbnb investment in Lake Toxaway, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Toxaway Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lake Toxaway Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lake Toxaway (2025)
Understanding the monthly revenue variations for Airbnb listings in Lake Toxaway is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Toxaway is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Toxaway across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,973+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,596 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,497 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,259, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lake Toxaway
Lake Toxaway Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lake Toxaway STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Toxaway:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lake Toxaway
Average Daily Rate (ADR) Airbnb Trends in Lake Toxaway (2025)
Effective short term rental pricing strategy in Lake Toxaway involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Toxaway typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $603+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $348 or more.
- Typical properties (Median) charge around $243 per night.
- Entry-level properties (Bottom 25%) earn around $150 per night.
Average Daily Rate (ADR) Trend by Month in Lake Toxaway
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Airbnb Seasonality Analysis & Trends in Lake Toxaway (2025)
Peak Season (July, June, August)
- Revenue averages $6,089 per month
- Occupancy rates average 53.1%
- Daily rates average $307
Shoulder Season
- Revenue averages $2,845 per month
- Occupancy maintains around 33.9%
- Daily rates hold near $296
Low Season (January, February, March)
- Revenue drops to average $1,934 per month
- Occupancy decreases to average 24.8%
- Daily rates adjust to average $289
Seasonality Insights for Lake Toxaway
- The Airbnb seasonality in Lake Toxaway shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lake Toxaway's highest earning potential, with monthly revenues capable of climbing to $6,780, occupancy reaching a high of 59.5%, and ADRs peaking at $312.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,764, occupancy could drop to 21.0%, and ADRs may adjust down to $288.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Toxaway.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lake Toxaway seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lake Toxaway (2025)
Exploring the top neighborhoods for short-term rentals in Lake Toxaway? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Lake Toxaway | A scenic, tranquil retreat known for its beautiful lake and stunning mountain views. Ideal for vacationers seeking outdoor recreation and relaxation. | Lake Toxaway, Transylvania County, Gorges State Park, Whiteside Mountain, Pisgah National Forest, Toxaway Falls |
Cashiers | A charming mountain community with quaint shops and restaurants. Popular for its proximity to outdoor activities like hiking, fishing, and golfing. | Lake Glenville, Cashiers Farmers Market, Whiteside Mountain, Silver Run Falls, Hammerhead Surfboards |
Highlands | Known for its upscale mountain homes and beautiful scenery, Highlands attracts visitors looking for luxury and nature combined. | Highlands Nature Center, Whitetail Falls, Satulah Mountain, Highlands Falls Country Club, Main Street Highlands |
Brevard | Famous for its waterfalls and outdoor recreation, Brevard is a haven for nature lovers and outdoor enthusiasts. | Dupont State Recreational Forest, Looking Glass Falls, Pisgah National Forest, Brevard Music Center, Brevard's downtown |
Lake Glenville | Offers peaceful waterfront properties and a variety of water activities, making it ideal for families and relaxation seekers. | Lake Glenville, Glenville Corn Maze, Glenville Community Center |
Table Rock | A popular hiking destination known for its scenic views and outdoor adventure opportunities, making it attractive for active visitors. | Table Rock Mountain, Linville Gorge, Hiking trails, Picnic areas |
Sapphire | A peaceful mountain area with a blend of relaxational and recreational options, great for family getaways. | Sapphire Valley Resort, Whisper Lake, Lake Sapphire |
Heart of the Nantahala National Forest | A wilderness area perfect for those seeking adventure and nature, with rich biodiversity and outdoor activities. | Nantahala River, Nantahala National Forest, Whitewater rafting, Hiking trails |
Understanding Airbnb License Requirements & STR Laws in Lake Toxaway (2025)
While Lake Toxaway, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Toxaway to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lake Toxaway (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Toxawaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stella Experience Twin Peaks Estate Lake Toxaway
Entire Place • 6 bedrooms

Luxury Lakefront Home with Kayaks, Paddle Boards..
Entire Place • 3 bedrooms

Laurel Ridge Cottage at Lake Toxaway
Entire Place • 3 bedrooms

Blue Ridge Hideaway at Lake Toxaway w/ Hot Tub
Entire Place • 3 bedrooms

Lakefront Paradise Awaits!
Entire Place • 4 bedrooms

Lakefront Bliss Nestled in Great Smoky Mountains
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lake Toxaway (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lake Toxaway based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
The Stella | 1 | $128,520 | 35 | 4.80/5.0 |
Shannon | 1 | $111,597 | 32 | 5.00/5.0 |
Andy | 1 | $106,244 | 23 | 4.91/5.0 |
Mountain Time Vacation | 2 | $95,372 | 27 | 4.83/5.0 |
Tiffany & Clayton | 2 | $94,806 | 506 | 4.98/5.0 |
John | 1 | $62,107 | 79 | 4.97/5.0 |
Claudia | 1 | $60,179 | 23 | 5.00/5.0 |
Jill | 1 | $58,006 | 19 | 5.00/5.0 |
Marky | 2 | $54,685 | 19 | 2.50/5.0 |
Kate | 1 | $53,273 | 10 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Toxaway.
Dive Deeper: Advanced Lake Toxaway STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Toxaway. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLake Toxaway Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lake Toxaway
- The Lake Toxaway Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 61 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lake Toxaway, House properties are the most common (57.4%), reflecting the local real estate landscape.
- Houses represent a significant 57.4% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 4.9%) offer potential for unique stay experiences.
Lake Toxaway Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lake Toxaway
- The dominant room capacity in Lake Toxaway is 3 bedrooms listings, making up 31.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 54.1% of the active Airbnb listings in Lake Toxaway, indicating a high concentration in these sizes.
- A significant 54.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Toxaway.
Lake Toxaway Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lake Toxaway
- The most common guest capacity trend in Lake Toxaway vacation rentals is listings accommodating 8+ guests (34.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Lake Toxaway STR market, accounting for 60.6% of listings.
- 59.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Toxaway.
- On average, properties in Lake Toxaway are equipped to host 5.8 guests.
Lake Toxaway Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lake Toxaway
- The most common availability pattern in Lake Toxaway falls within the 271-366 days range, representing 55.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Lake Toxaway (37.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lake Toxaway Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
16.9% of total
2 Nights
25 listings
42.4% of total
3 Nights
12 listings
20.3% of total
4-6 Nights
3 listings
5.1% of total
7-29 Nights
2 listings
3.4% of total
30+ Nights
7 listings
11.9% of total
Key Insights
- The most prevalent minimum stay requirement in Lake Toxaway is 2 Nights, adopted by 42.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11.9%) caters to monthly stays (30+ nights) in Lake Toxaway, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.4% of Lake Toxaway hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.9% currently do.
- A 2-night minimum appears standard (42.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Toxaway.
Lake Toxaway Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2% of total
Super Strict 60 Days
1 listings
2% of total
Flexible
7 listings
14.3% of total
Moderate
13 listings
26.5% of total
Firm
11 listings
22.4% of total
Strict
16 listings
32.7% of total
Cancellation Policy Insights for Lake Toxaway
- The prevailing Airbnb cancellation policy trend in Lake Toxaway is Strict, used by 32.7% of listings.
- A majority (55.1%) of hosts in Lake Toxaway utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 32.7% market standard in Lake Toxaway.
- With 32.7% using Strict terms, this is a viable option in Lake Toxaway, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Lake Toxaway.
Lake Toxaway STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lake Toxaway
- The overall average booking lead time for vacation rentals in Lake Toxaway is 56 days.
- Guests book furthest in advance for stays during July (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Lake Toxaway.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Lake Toxaway averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lake Toxaway (2025)
Amenity Prevalence
Amenity Insights for Lake Toxaway
- Essential amenities in Lake Toxaway that guests expect include: Heating, Hot water, Wifi, Free parking on premises, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lake Toxaway: Heating, Hot water, Wifi, Free parking on premises, Air conditioning, Smoke alarm.
- Prioritize adding missing essentials: Hot water, Wifi, Free parking on premises, Air conditioning, Smoke alarm.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lake Toxaway to stay competitive.
Lake Toxaway Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lake Toxaway
- The typical guest profile for Airbnb in Lake Toxaway consists of primarily domestic travelers (99%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.0% of guests.
- Key international markets include United States (99%) and United Kingdom (0.7%).
- Top languages spoken are English (80.6%) followed by Spanish (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Charlotte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lake Toxaway Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Union Mills | 14 | $5,934 | $458.57 | 43% |
Sevier County | 54 | $5,803 | $490.32 | 44% |
Sevierville | 5,187 | $4,592 | $318.77 | 48% |
Six Mile | 57 | $4,391 | $411.67 | 43% |
West Union | 31 | $4,282 | $513.72 | 38% |
Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
Wears Valley | 192 | $4,135 | $299.08 | 44% |
Pigeon Forge | 2,546 | $3,982 | $295.10 | 46% |
Highlands | 328 | $3,915 | $369.55 | 41% |
Chapin | 85 | $3,804 | $346.81 | 46% |