North Wilkesboro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in North Wilkesboro in 2025? Explore comprehensive Airbnb analytics for North Wilkesboro, North Carolina, United States to uncover income potential. This 2025 STR market report for North Wilkesboro, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in North Wilkesboro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the North Wilkesboro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key North Wilkesboro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in North Wilkesboro (2025)
Understanding the monthly revenue variations for Airbnb listings in North Wilkesboro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North Wilkesboro is typically May, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North Wilkesboro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,192+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,270 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,833 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $825, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in North Wilkesboro
North Wilkesboro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the North Wilkesboro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North Wilkesboro:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in North Wilkesboro
Average Daily Rate (ADR) Airbnb Trends in North Wilkesboro (2025)
Effective short term rental pricing strategy in North Wilkesboro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North Wilkesboro typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $217+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
- Typical properties (Median) charge around $89 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in North Wilkesboro
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Airbnb Seasonality Analysis & Trends in North Wilkesboro (2025)
Peak Season (May, June, November)
- Revenue averages $2,998 per month
- Occupancy rates average 53.3%
- Daily rates average $111
Shoulder Season
- Revenue averages $2,181 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $110
Low Season (January, February, April)
- Revenue drops to average $1,433 per month
- Occupancy decreases to average 38.7%
- Daily rates adjust to average $110
Seasonality Insights for North Wilkesboro
- The Airbnb seasonality in North Wilkesboro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases North Wilkesboro's highest earning potential, with monthly revenues capable of climbing to $3,241, occupancy reaching a high of 72.0%, and ADRs peaking at $113.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,201, occupancy could drop to 25.8%, and ADRs may adjust down to $108.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North Wilkesboro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these North Wilkesboro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in North Wilkesboro (2025)
Exploring the top neighborhoods for short-term rentals in North Wilkesboro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown North Wilkesboro | The heart of the city featuring local shops, restaurants, and historical landmarks. Ideal for visitors wanting to explore the charm of small-town life and local culture. | Wilkes Heritage Museum, Downtown Park, Local Wine and Beer Shop, Historic Court House, North Wilkesboro Baptist Church |
| Yadkin River | Scenic area perfect for outdoor enthusiasts looking for activities like fishing, kayaking, and hiking. Great for nature lovers and those seeking tranquility near the water. | Yadkin River Greenway, Fishing and Kayaking Spots, Local Parks, Picnic Areas, Scenic Overlooks |
| Wilkes Mall | A shopping hub with various retail options and dining establishments, appealing to guests looking for shopping convenience and family-friendly activities. | Wilkes Mall Stores, Local Food Court, Family Entertainment Center, Nearby Grocery Stores, Parks for Children |
| Hiddenite | A quaint community known for its artisan atmosphere and beautiful landscapes, ideal for travelers seeking a quiet getaway with local artisan shops. | Hiddenite Arts and Heritage Center, Local Craft Shops, Scenic Walking Trails, Nearby Vineyards |
| Boone's Cave Park | Natural park with hiking trails, picnic areas, and historic caves. Popular with families and nature-lovers, providing a perfect escape from urban life. | Boone's Cave, Picnic Areas, Hiking Trails, Wildlife Viewing, Kayaking Opportunities |
| Wilkesboro | Adjacent to North Wilkesboro, offers proximity to local sports events and festivals. Attracts visitors looking for local culture and community events. | Wilkesboro Town Park, Annual Events and Festivals, Local Restaurants, Historic Sites |
| Elkin | A charming town known for its wine country and outdoor activities. Attractive for visitors looking for wine tasting and scenic drives. | Yadkin Valley Wine Tours, Hiking Trails, Elkin Creek Vineyard, Local Art Galleries |
| Lenoir | Nearby city with a vibrant arts scene, outdoor adventures, and historic sites. Ideal for cultural tourists looking to explore beyond North Wilkesboro. | Lenoir Greenway Trail, Local Art Museums, Historic Downtown Lenoir, Nearby Parks |
Understanding Airbnb License Requirements & STR Laws in North Wilkesboro (2025)
While North Wilkesboro, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for North Wilkesboro to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in North Wilkesboro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in North Wilkesborobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Farm living
Entire Place • 4 bedrooms

New Modern House with Private street!
Entire Place • 2 bedrooms

Charming 3-Bedroom Farmhouse with antique decor
Entire Place • 3 bedrooms

The Roost - 4/10 mile from N Wilkesboro Speedway
Entire Place • 3 bedrooms

The Mountain View Pit Stop
Entire Place • 2 bedrooms

Colonial house in heart of North Wilkesboro
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in North Wilkesboro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in North Wilkesboro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diana | 1 | $39,581 | 11 | 5.00/5.0 |
| Michael | 1 | $38,854 | 14 | 5.00/5.0 |
| Stephanie | 5 | $34,818 | 107 | 3.92/5.0 |
| Debbie | 1 | $19,390 | 19 | 5.00/5.0 |
| Lesa | 1 | $17,612 | 14 | 4.64/5.0 |
| Tatiana | 1 | $15,163 | 22 | 4.91/5.0 |
| Gregory | 1 | $14,831 | 10 | 4.90/5.0 |
| Host #123812452 | 4 | $12,369 | 4 | 0.00/5.0 |
| Host #426378148 | 1 | $12,042 | 0 | 0.00/5.0 |
| Host #372565686 | 1 | $7,809 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North Wilkesboro.
Dive Deeper: Advanced North Wilkesboro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North Wilkesboro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorth Wilkesboro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for North Wilkesboro
- The North Wilkesboro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in North Wilkesboro, Outdoor/Unique properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 21.1% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
North Wilkesboro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for North Wilkesboro
- The dominant room capacity in North Wilkesboro is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.2% of the active Airbnb listings in North Wilkesboro, indicating a high concentration in these sizes.
- A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in North Wilkesboro.
North Wilkesboro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for North Wilkesboro
- The most common guest capacity trend in North Wilkesboro vacation rentals is listings accommodating 4 guests (42.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the North Wilkesboro STR market, accounting for 68.4% of listings.
- 36.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North Wilkesboro.
- On average, properties in North Wilkesboro are equipped to host 4.8 guests.
North Wilkesboro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for North Wilkesboro
- The most common availability pattern in North Wilkesboro falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in North Wilkesboro (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
North Wilkesboro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
94.4% of total
3 Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in North Wilkesboro is 1 Night, adopted by 94.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.4%) of the North Wilkesboro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.4% of North Wilkesboro hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North Wilkesboro.
North Wilkesboro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
36.4% of total
Moderate
2 listings
18.2% of total
Firm
4 listings
36.4% of total
Strict
1 listings
9.1% of total
Cancellation Policy Insights for North Wilkesboro
- The prevailing Airbnb cancellation policy trend in North Wilkesboro is Flexible, used by 36.4% of listings.
- There's a relatively balanced mix between guest-friendly (54.6%) and stricter (45.5%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.4% market standard in North Wilkesboro.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in North Wilkesboro.
North Wilkesboro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for North Wilkesboro
- The overall average booking lead time for vacation rentals in North Wilkesboro is 62 days.
- Guests book furthest in advance for stays during April (average 127 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (89 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in North Wilkesboro.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these North Wilkesboro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in North Wilkesboro (2025)
Amenity Prevalence
Amenity Insights for North Wilkesboro
- Popular amenities like Free parking on premises, Air conditioning, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in North Wilkesboro to stay competitive.
North Wilkesboro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for North Wilkesboro
- The typical guest profile for Airbnb in North Wilkesboro consists of primarily domestic travelers (99%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 98.5% of guests.
- Key international markets include United States (98.5%) and Canada (1.5%).
- Top languages spoken are English (95%) followed by German (5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Charleston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the North Wilkesboro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 10 | $8,015 | $626.98 | 43% |
| Lake Norman of Catawba | 27 | $5,952 | $485.85 | 43% |
| Denver | 87 | $5,902 | $490.22 | 46% |
| Sherrills Ford | 115 | $5,840 | $526.16 | 39% |
| Union Mills | 14 | $5,826 | $468.13 | 43% |
| Mooresville | 329 | $5,255 | $464.49 | 43% |
| Troutman | 38 | $4,616 | $360.23 | 50% |
| Radford | 28 | $4,263 | $377.26 | 45% |
| State Road | 15 | $3,929 | $236.77 | 43% |
| Blacksburg | 283 | $3,843 | $475.07 | 40% |